...FOOD PROCESSING IN INDIA Corporate Catalyst India A report on Indian Food Processing Industry 1. INDUSTRY OVERVIEW India is the world’s second largest producer of food next to China, and has the potential of being the biggest with the food and agricultural sector. The food processing industry is one of the largest industries in India-it is ranked fifth in terms of production, consumption, export and expected growth. The food industry is on a high as Indians continue to have a feast. Fuelled by what can be termed as a perfect ingredient for any industry - large disposable incomes - the food sector has been witnessing a marked change in consumption patterns, especially in terms of food. Increasing incomes are always accompanied by a change in the food basket. The proportionate expenditure on cereals, pulses, edible oil, sugar, salt and spices declines as households climb the expenditure classes in urban India while the opposite happens in the case of milk and milk products, meat, egg and fish, fruits and beverages. For instance, the proportionate expenditure on staples (cereals, grams, pulses) declined from 45 per cent to 44 per cent in rural India while the figure settled at 32 per cent of the total expenditure on food in urban India. A large part of this shift in consumption is driven by the processed food market, which accounts for 32 per cent of the total food market. It accounts for US$ 29.4 billion, in a total estimated market of US$ 91.66 billion. The Confederation of...
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...INDIAN FOOD PROCESSING INDUSTRY The food processing industry in India is one of the largest in terms of production, consumption, export and growth prospects. Important sub sectors in food processing industries are fruit and vegetable processing, fish-processing, milk processing, meat and poultry processing, packaged/convenience foods, alcoholic beverages and soft drinks and grain processing. According to Ministry of Food Processing Industries, the size of the food processing industry was about Rs.315, 000 crores and included Rs.99, 000 crores of value added products. About 300 million upper and middle class people consume processed food; 200 million more consumers are expected to shift to processed food by 2013. The food processing industry accounts for 13.5% of the country’s industrial output. It generates 18% of gross domestic product and employs about 19% of the industrial labour at national level. Products like papad, pickle and spice mixes have been hugely successful in recent years. The size of this particular segment alone is estimated at about Rs 100 crore. Rabo India Finance had projected that the Indian food processing industry would increase to Rs 11,500 billion by 2014-15. Processed products like ‘chapaties’, ‘subzies’ and portion packs of concentrated curries are fast becoming regular diets, especially for young couples. The product range includes foods like ‘puri-bhaji’ and ‘dosa-vada’. Processed food products like pickles, chutneys, juices and curry powders had...
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...Marketing of Processed Food [Type the document subtitle] 9/1/2012 Sakshi Sethi Roll no. 53 INDIAN PROCESSED FOOD INDUSTRY The food processing Industry in India is of fundamental importance, holding as it does the vital link between agriculture and industry. This industry provides nearly 60 percent of all job opportunities by directly employing around 1.6 million workers. It is the fifth largest industry in the country in terms of production, consumption, export and growth. The worth of the Indian processed foods sector stood at USD 157 billion in FY2012; it is expected to touch USD 255 billion by FY2016 with 13 percent growth rate per annum. The availability of raw materials, changing lifestyles and relaxation in regulatory policies is fuelling the growth of this industry. India is the highest producer of milk in the world at 90 million tonnes per annum and the third largest producer of fish. With an arable landmass of 184 million hectares, it is the second largest producer of fruits & vegetables and the third largest producer of food grains. It has the largest livestock population as well. In addition to its large and wide-ranging raw material base, India has a huge consumer base of over one billion people. All these are positive factors that add vigour to the processed foods industry, which holds tremendous opportunities for large investments. With enormous scope for value addition, increase in the consumption of processed food products in India and many fiscal...
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...Morning Briefing Monday, March 24, 2014 FOOD PRODUCERS: Earnings decline but outperforming In our today's morning briefing we would discuss the performance of Food producer sector in 2013-14. Trading at highly expensive multiples The sector is currently trading at highly expensive PE multiples of 57.3 as against a PE multiples of 8 of KSE-100 Index due to buyback rumors in few companies after Unilver Buyback and Nestle India. Furthermore, lower multiple remain also reason to corner float by major institution. We believe this is unjustified and can witness heavy sell-off once market goes through a bearish trend. Therefore investors are advised to adopt a cautious stance and switch to other sector. Market Review KSE 100 Index KSE 30 Index KMI 30 Index All Share Index Market Cap. (Rs bn) Volume Leaders TRG BAFL LPCL JSCL AICL Last Change 26,765.49 -383.03 18,990.38 -348.77 44,606.35 -604.01 20,026.10 -249.31 6,460.62 -83.52 Close 15.17 25.86 11.24 10.99 44.33 Volume 14,782,000 11,662,000 9,405,000 7,747,000 5,402,400 Outperforming KSE-100 index so far in CY14 The sector has posted a return of 15% so far in CY14 outperforming the benchmark KSE-100 index by 9% which Sector Cap Relative to KSE 100 Index Inde x posted a return of 6%. This was main- 28,000 ly on back of tremendous performance 25,000 by NESTLE which posted a return of 22,000 27.5% in CY14TD outperforming 19,000 KSE-100 index by 21.5% primarily 16,000 owing to buyback news of NESTLE India. Second on the...
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... ConAgra Foods is a giant in the food industry with a multitude of well-known brands under its corporate umbrella. ConAgra began its formation back in 1919 as Nebraska Consolidated Mills, providing grain for use in the food industry. Through the years, acquisition and regional expansion played a major role in the growth of CAF. (ConAgra Foods). Understanding the need, for diversification of its portfolio of companies, CAF embarked on strategic acquisition binge of food products, with hopes of taking them away from its grain mill identity. Known for its roots in milling and the addition of companies tied to animal feed, meat processing and pet supply operations, it was now one of the leading foods suppliers in the business, yet current CEO Bruce Rohde was faced with how CAF would transform an agribusiness giant to a value-added food processor. Its acquisitions and diversification strategy was successful. ConAgra made significant inroads into processed foods, with its new Packaged Foods Business Unit estimated to be 63.5% of its revenue stream and over 80% of its total operating profits in FY2004. Despite this success, CAF retained the image of a commodity-based agribusiness. Understanding the rapid changes that occur in the new business they expanded into, Mr. Rohde must establish a new identity and direction for the company. What were the next steps CAF would need to take in the process of transforming the company from an agribusiness giant to a value-added food processor...
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...21-Dec-10 MEGA FOOD PARKS IN INDIA – harnessing growing opportunities December 8th 2010 Ahmadabad, INDIA Food Processing has emerged as one of the most important economic growth levers in the agriculture sector in India, which targets to address : Low farmer price realization Surplus production Significant wastage - ` 330 billion (US$ 7.3 billion) annually AND TO CAPITALIZE GROWING DOMESTIC FOOD MARKET CURRENTLY ESTIMATED AT US$ 182 BILLION IN 2008, EXPANDING AT A CAGR OF 4.1% 1 21-Dec-10 10 Mega Food Parks established, 60 Agri Export Zone conceived Integrated Cold Chain project being implemented National Institute of Food Technology Entrepreneurship & Management established Source - IBEF Food processing sector is having less than 10% of the total manufacturing industries and dominated by SME & unorganized sector ……. 2 21-Dec-10 India decides to have the Public Policy response to this issue …….. • Dedicated Ministry at the Union Government level formed; • Policy on Food Processing Industries formulated to initiate shift from supply to demand driven; • Value Chain approach considered; • Significant Budgetary allocation; • 100% FDI allowed except alcohol & beverage sector & items reserved for SSI; • Emphasis n food safety, hygiene and regulations; Effective Government schemes are in place ……. Focus INFRASTRUCTURE DEVELOPMENT Schemes Mega Food Park Cold Chain infrastructure Modernization of Abattoirs TECHNOLOGY UPGRADATION & MODERNIZATION...
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...milk production in the world, is number 2 in fruits & vegetables production and has substantial production of marine, meat & poultry products, the country needed a fully developed cold chain sector. However the current scenario reveals that there is a tremendous scope for the development of cold chain facilities. The cold storage sector is undergoing a major metamorphosis, with the Government focusing on food preservation. A lot of stress is being laid on energy efficiency as the cold stores are energy intensive. With the advent of newer materials / equipments, every part of a cold chain renders itself amenable for improvement. As a result type of construction, insulation, refrigeration equipment, type of controls – all of them are witnessing changes. Realizing the significance of the cold chain industry, it is heartening to note that the Govt has taken initiatives, thru bodies like NHB, to establish standards for all the arms of the cold chain. Efforts are also being made to evolve a new concept – ‘Green Cold Chain’. In short the Cold Chain Industry is in the eye of a revolution. The paper would cover the development of cold storage sector in India with progressive changes in pattern of...
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...products fall into two categories: dietary supplements and cosmetics. Dietary supplements are products that are ingested, such as dried herbs, teas, tinctures, capsules, and tablets. These must meet regulatory requirements for processed foods as well as those listed below. Cosmetics are products that are applied to the human body for cleaning or body care. Fresh culinary herbs are exempt from these regulations. Information on selling fresh herbs can be found in the Fresh Fruit and Vegetable Fact Sheet. Washington State law abides by the federal food, drug, and cosmetic act and with the federal trade commission act that expressly outlaws the false advertisement of food, drugs, devices, and cosmetics. For more information, please see the Washington State Food, Drug, and Cosmetic Act (RCW 69.04) which outlines the regulations governing the sale of dietary supplements and cosmetics at http://apps.leg.wa.gov/RCW/default.aspx?cite=69.04. In this fact sheet, we will review the regulations for: • dietary supplements definition; • dietary supplements safety and claims; • labeling dietary supplements; • definition of cosmetics; • federal regulations for cosmetics; and • cosmetics claims. Dietary Supplements Definition The State of Washington follows the Food and Drug Administration (FDA) definition of dietary supplements. These are considered products (other than tobacco) that are: • Intended to supplement the diet that bears or contains one or more of the following dietary ingredients:...
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...Food Inc. documentary – notes Supermarkets and corn: • Grocery store tomatoes are picked green and then ripened with ethylene gas • Most people have no idea where their food comes from – food industry doesn’t want you to know the truth about what you are eating because if you did you might not eat it • The average grocery store has 47,000 products which makes it look like there is a large variety of choice – but it is an illusion – there are only a few major companies and a few major crops involved • Much of the processed food is just clever rearrangements of corn (eg. of the additives that are derived from corn: cellulose, saccharin, polydextrose, xanthan gum, maltodextrin, and high fructose corn syrup) • 30% of our land base in the US is used to grow corn because thanks to government policy farmers are paid to overproduce this easy-to-store crop • Farmers are producing so much corn that food scientists had to come up with uses for it – just like some of the additives listed above • Food scientist have also spent a lot of time reengineering our foods – so they last longer on grocery store shelves • 90% of the processed food products in the grocery store contain either a corn or soybean ingredient and most of the time they contain both (so you may be eating less variety than you think) • Animals, like cows and fish are fed with corn – because it is so cheap • Candy, chips and soda are cheaper at the supermarkets because the...
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...II. Marketing Study The marketing concept of building an organization around the profitable satisfaction of customer needs has helped firms to achieve success in high-growth, moderately competitive markets. However, to be successful in markets in which economic growth has leveled and in which there exist many competitors who follow the marketing concept, a well-developed marketing strategy is required. Such a strategy considers a portfolio of products and takes into account the anticipated moves of competitors in the market. a. General Market Description The name of the products that KFC’s offers to the market are (1)kikiam, (2)fishball, (3)chicken ball, (4)scramble. These products are always in season so the proponents are very sure that there’s a profit anytime. Products are in good quality and it will be served hot and at a low cost unlike others. Its proponents will choose the best supplier in town to ensure that the products are not hazardous to the student’s health. Each kikiam will be sold at Php 1.50. Although the price is .50cents higher than the outside vendors, the kikiam that KFC’s offers are much more delicious than the regular one. The chicken balls are sold at Php 2.00 per piece and fish ball is Php 0.75 per piece. The pricing of scramble depends upon the ounces. The business offers 8ounces, 12 ounces and 16 ounces and the price is equal to its ounces. So 8 ounces is Php 8.00, 12 ounces is Php 12.00 and 16 ounces is Php 16.00. Scrambles have different...
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...countries each day. More than 75% of McDonald's restaurants worldwide are owned and operated by independent local men and women. McDonald's predominantly sells hamburgers, various types of chicken sandwiches and products, French fries, soft drinks, breakfast items, and desserts. In most markets, McDonald's offers salads and vegetarian items, wraps and other localized fare. This local deviation from the standard menu is a characteristic for which the chain is particularly known, and one which is employed either to abide by regional food taboos (such as the religious prohibition of beef consumption in India) or to make available foods with which the regional market is more familiar (such as the sale of McRice in Indonesia). History The business began in 1940, with a restaurant opened by siblings Dick and Mac McDonald in San Bernardino, California. Their introduction of the "Speedy Service System" in 1948 established the principles of the modern fast-food restaurant. The present corporation dates its founding to the opening of a franchised restaurant by Ray Kroc, in Des Plaines, Illinois on April 15, 1955, the ninth McDonald's restaurant overall. Kroc later purchased the McDonald brothers' equity in the company and led its worldwide expansion. With the successful expansion of McDonald's...
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...Best Practices First Research is the leading provider of industry intelligence tools that help sales and marketing teams perform faster and smarter, opening doors and closing more deals. Without adding hours to your work-day, you can infuse sales calls, business meetings, presentations, and outreach The number one complaint about sales representatives that we hear from executives is, “they don’t know my business.” efforts with up-to-date industry information that demonstrates a thorough understanding of your prospects’ challenges and opportunities. We do the heavy lifting for you by analyzing hundreds of sources to create insightful and easy-to-digest industry information that can be consumed very quickly. You are better able to understand a potential or existing client’s business issues, without the time-consuming and expensive research process. The following is a sample of a First Research Industry Report with additional notes explaining the report’s contents and how you can use this valuable information. Report size varies by industry. FIRST RESEARCH - HOOVER’S INC., A D&B COMPANY www.firstresearch.com © 2013 Hoover’s, Inc. All Rights Reserved. 1 INDUSTRY PROFILE Snack Foods Manufacturing 12.3.2012 NAICS CODES: 31191 SIC CODES: 2068, 2096 The Industry Overview is an excellent way to ensure you make the right first impression, with minimal time invested. USE IT TO: . Quickly grasp how an industry operates. Adapt your sales process to fit your customer’s...
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...Best Practices First Research is the leading provider of industry intelligence tools that help sales and marketing teams perform faster and smarter, opening doors and closing more deals. Without adding hours to your work-day, you can infuse sales calls, business meetings, presentations, and outreach The number one complaint about sales representatives that we hear from executives is, “they don’t know my business.” efforts with up-to-date industry information that demonstrates a thorough understanding of your prospects’ challenges and opportunities. We do the heavy lifting for you by analyzing hundreds of sources to create insightful and easy-to-digest industry information that can be consumed very quickly. You are better able to understand a potential or existing client’s business issues, without the time-consuming and expensive research process. The following is a sample of a First Research Industry Report with additional notes explaining the report’s contents and how you can use this valuable information. Report size varies by industry. FIRST RESEARCH - HOOVER’S INC., A D&B COMPANY www.firstresearch.com © 2013 Hoover’s, Inc. All Rights Reserved. 1 INDUSTRY PROFILE Snack Foods Manufacturing 12.3.2012 NAICS CODES: 31191 SIC CODES: 2068, 2096 The Industry Overview is an excellent way to ensure you make the right first impression, with minimal time invested. USE IT TO: . Quickly grasp how an industry operates. Adapt your sales process to fit your customer’s...
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...sold in any McDonald’s outlets in India. The key success factors of McDonald’s multidomestic strategy stemmed from localization in terms of developing an Indianized menu that caters to the locals and practicing localized pricing for a price sensitive Indian market, as well as having a well-established supply chain in India. First of all, it is important for McDonald’s to fit its products to the Indian market. Having knowledge of the different ethnic groups’ food preferences, religious customs had allowed McDonald’s to localize the menu such that the food items suit the local context. As the Hindus who form a majority of India’s population consider cow sacred and “Indian Muslims do not eat pork” (Dash, 2005), it is important that beef and pork are not use as ingredients. If not, it is likely that the Indian consumers would shun McDonald’s and not frequent it. By localizing the menu such that 75% of it is being Indianized, instead of McDonald’s usual practice of maintaining 70% original and localizing 30% of the food menu, has been very effective as it helped McDonald’s gained acceptance from the Indian market especially when it first entered the Indian market. An indianized menu is essential in order for McDonald’s to operate and grow its business in India. Secondly, as the Indian population consists of various ethnic groups, it is also important that McDonald’s is sensitive to the preferences of the different groups and caters its products to as many different groups...
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...professional recommendations would be provided to improve the difficult situation that the management is facing. Procedures As mentioned by Lockwood, Alcott and Pentelidis (2008) “The food and beverage operations largely follow a basic input, process, output model.” This model consists of the following steps in the operation that begins with the purchasing, receiving, storing and production which will be explained in further details below. Purchasing of food and beverage The purchasing function is the beginning of the whole operations cycle and it is responsible for selecting and procuring the needed products at the most economical prices. As mentioned by Leslie (1987) “Purchasing function oversees the purchasing, procurement, recording the receiving, correct storage of goods and ensuring continuity of supply of items to consumers and also finding cheaper and more efficient sources of supply. This is further supported by Alonso and Ogle (2008) “ The manager must ensure that this department works in a systematic order as it is the main core of the process. Their primarily responsibilities are to maintain adequate supply and quality, obtain the lowest possible price and maintain the company’s competitive position.” According to Lockwood, Alcott and Pentelidis (2008) “When purchasing of food, it is necessary to consider what the true cost of the item will be in relation to what the printed price list from the supplier states it to...
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