Premium Essay

Ford Motor Company and the Safety Case

In: Business and Management

Submitted By Prizefighter
Words 2284
Pages 10
David T. Narens
Ford Motor Company and the Safety Case
Harding University

Abstract
Ford Motor Company is a leader in influencing America and the world in automobiles. They are still true to the founding principles the company was founded on by Henry Ford by making affordable vehicles for the common man. They strive for innovation and creativity through their products. They have had safety issues in the past but it seems Ford finds a way to overcome challenges and put what matters most on top, the customer.

Privacy Ford Motor Company has been around for most of the 20th century. Its great success is a result of many factors. Besides the ingenious creations and remarkable talent working for Ford, there is another reason that this company has had such longevity. The way that Ford Motor Company treats their employees is a major reason that Ford is such a dominant company in automobile industry. Ford treats their employees with the utmost respect and generosity. The employees can feel safe in their work environment without having to worry about their personal information being compromised my management. Ford trusts their employees and encourages them to bring any problem or concern to management so that it can be addressed and fixed. Ford does not have to invade their employee’s privacy to find out details about that employee. They create an environment of trust and loyalty. They create a morale that the employees feel comfortable in talking to others about apprehensions. Ford greatly emphasizes unity among their company. Their motto is, “One Team, One Goal.” This unity that Ford stresses makes employees realize that they are being looked after by the company. Ford does not monitor their employee’s emails or phone calls for statements of misconduct against management of other employees. They believe that this is unethical. For also believes that…...

Similar Documents

Premium Essay

Ford Motor Company Case Study

...------------------------------------------------- ------------------------------------------------- Ford Motor Company Case Report ------------------------------------------------- Executive Summary Ford Motor Company has a long history, starting in Michigan in 1903. They have focused on designing and manufacturing and have been very successful, however with increasing competition, global markets and over-capacity the company needs to look at ways to improve profitability. The company has implemented various programs and processes to create a lean, responsive system with better consumer forecasting. Their challenge is to continue to research ways to stay viable in current market and industry conditions. Dell Computers has been very successful with a direct model and virtual integration that may or not work well for Ford. CONTENTS * ISSUE 3 * ANALYSIS 4 * ALTERNATIVES 6 * RECOMMENDATIONS 7 * IMPLEMENTATION 8 * CONCLUSION 8 * REFERENCES 9 * ISSUE: The Ford Motor Company is facing a number of challenges including the direction of CEO Jac Nasser to focus on customer responsiveness and shareholder value to deal with increasing competitiveness, an industry with potential over-capacity and the expansion into globalized markets. Ford had begun to implement systems to reduce cycle-time, improve quality and to lower costs. Programs included consolidating product development into five Vehicle Centres (VCs),......

Words: 1689 - Pages: 7

Premium Essay

Ford Motor Company Case Analysis

...Ford Motor Company Case Study Introduction and Background The world-renowned automobile organization, Ford Motor Company, located in Dearborn, Michigan, has recently taken on a new CEO. This CEO has changed many things drastically in a short amount of time, including many positive things but also has implemented a few negative changes. Even with the drastic changes, the company still lost billions of dollars in the first three years under the new CEO’s reign, though the third year saw fewer losses than the second year. The CEO must deal with and must overcome many issues, internally as well as externally, to help the company get back on its feet and begin making profit again. Facts The new CEO has been employed at Ford for three years now, and is known for taking Boeing Airlines from suffering huge losses to making huge profits. Ford Motor Company took him on as a means to turn around losses and provide the company with new guidance. The company certainly took on a new direction, with one of the first acts being to bring back the Ford Taurus into the line and dropping truck and SUV production by forty percent. However not all changes were positive, as 46,000 jobs were cut. This decision was made to attempt to consolidate the company’s expenses as the company borrowed $23 billion but has already spent almost $15 billion of it, with no way of paying it back anytime soon. Issues The company is not only suffering considerable losses financially, but is......

Words: 1075 - Pages: 5

Premium Essay

Ford Motor Company Pinto Case

...Ford Motor Company Pinto Case Karen Nollet, Alonso Miller, Michael Morra, Pamela Tenori MGT/216 Abstract In 1971, Ford Motor Company (FMC), on the advice of then vice-president Lee Iacocca, introduced the first subcompact vehicle, the Ford Pinto. After production, Ford discovered a defect in the design on the fuel system; the gas tank was placed in the rear of the vehicle. This error could cause the vehicle to explode on low speed rear end collisions. Ford conducted a risk/analysis to determine whether to recall the vehicles or leave the situation as is and suffer the consequences as they arise. After concluding that the vehicles could be modified for $11 per vehicle, Ford decided not to recall the vehicles. Based on their risk/analysis the cost to recall the vehicles sold would be $137 million, Ford determined that it would be more profitable to leave the vehicles as is and pay out costs in lawsuits because this figure adjusted to $49.5 million, substantially lower than the cost to recall the product. Ethics and morals would appear to be ignored for profit and gain. Ford Motor Company Pinto Case Ford Motor Company Mission Statement (1996), “We are a global family with a proud heritage......

Words: 1118 - Pages: 5

Premium Essay

Case Study Ford Motor Company

...CASE STUDY Ford Motor Company Ford Motor Company, one of the world’s largest automotive manufacturers, has worked with Penske on several Six Sigma initiatives. As its lead logistics provider (LLP), Penske’s quality team of associates are trained in Six Sigma practices and work closely with Ford to streamline operations and create and maintain a more centralized logistics network. Together, they uncovered several areas for real cost savings as a result of reducing inbound carrier discrepancies, eliminating unnecessary premium costs and reducing shipment overages. Plus, Penske implemented accountability procedures and advanced logistics management technologies to gain more visibility of its overall supply network. Six Sigma initiatives streamline operations Penske Logistics began its relationship with Ford as lead logistics provider (LLP) for Ford’s assembly plant in Norfolk, Va. At the time, each of Ford’s 20 North American assembly plants managed its own logistics operations. A decentralized approach provided total control of logistics at the plant level, but presented costly redundancies in materials handling and transportation. Ford conducted studies to determine the benefits of transitioning the company’s decentralized logistic operations to a centralized approach. The decision was quickly apparent – centralization of the company’s logistics operations would increase both velocity and visibility throughout the network, as well as reduce supply chain costs. Shortly......

Words: 1468 - Pages: 6

Premium Essay

Case: “Alan Mulally, Ceo, Ford Motor Company”

...competently organize the cooperation and assistance of all members of the company to accomplish goals and objectives. The constantly changing wants and needs of the consumer have made it necessary for leaders to create strong organizational cultures so that companies can continue to expand into the future. According to Hellriegel & Slocum (2011), Alan Mulally’s leadership has resulted in Ford making some strategic moves. His skills and style has helped Ford to move ahead in the industry during the economic recession. Ferrell, Hirt & Ferrell (2009) argue that an effective leader is one that is task-relevant and most successful when they adapt their leadership style to the individual or group they are attempting to lead or influence. By understanding the ins and outs of how things should be run within the company, a leader can quickly and efficiently adapt their leadership styles to the individual or group situation that requires attention. According to Ferrell, Hirt & Ferrell (2009), it is widely believed that leadership creates the vital link between organizational effectiveness and people’s performance at an organizational level. Effective leadership behaviors can facilitate the improvement of performance when organizations face today’s new challenges such as innovation-based competition, price and performance rivalry, decreasing returns and market volatility. Discuss Mulally’s leadership style at Ford Motor Company and provide examples of how his actions fit this......

Words: 1391 - Pages: 6

Premium Essay

Ford Motor Company

...CASE ANALYSIS ON FORD MOTOR COMPANY Name: sunil sharma Madonna ID: Subject: Business Policy Subject Code: MGT_4950_WB_58_01_2014_10 Date of Submission: The Ford Motor Company Brief Profile The Ford Motor Companyis an American multinational automaker headquartered in Dearborn, Michigan, a suburb of Detroit. It was founded by Henry Ford and incorporated on June 16, 1903. The company sells automobiles and commercial vehicles under the Ford brand and luxury cars under the Lincoln brand. In the past it has also produced heavy trucks, tractors and automotive components. Ford owns small stakes in Mazda of Japan and Aston Martin of the United Kingdom. It is listed on the New York Stock Exchange and is controlled by the Ford family, although they have minority ownership. Ford Motor Company was founded in 1903 by Henry Ford in Detroit, MI. Not only did Ford revolutionize the development of the automobile as a product, he is also the visionary behind the idea of mass production. Ford's ability to make automobiles affordable for the masses is cited as a driving force behind both the automobile industry and the creation of a middle class in America. Ford introduced methods for large-scale manufacturing of cars and large-scale management of an industrial workforce using elaborately engineered manufacturing sequences typified by moving assembly lines; by 1914 these methods were known around the world as Fordism. Ford's former UK subsidiaries Jaguar and Land Rover, acquired in......

Words: 4342 - Pages: 18

Free Essay

Denny V. Ford Motor Company Case

...In this case, Nancy Denny was under the impression that she was purchasing a Ford Bronco. She was purchasing this Bronco because of its perceived safety benefits of its four-wheel-drive capacity and its ability to switch between two and four wheel drive if she had concerns about driving in the snow and ice. She testified that she did not purchase the Bronco for any off road purposes and that according to the sales presentation the Bronco was very suitable for commuting and for suburban and city driving. The sales presentation is geared to sell the Bronco based on all of its positives of everyday practical uses and does not go into detail of potential safety issues of this vehicle being engineered basically as an off road vehicle. According to Ford the vehicle had been intended to be used as an off-road vehicle and not designed as a passenger automobile, which is what Nancy Denny had believed she was purchasing, she was not at all interested in it’s off road use. (Halbert/Ingulli, 2012, p 307) There were three grounds in which Nancy Denny approached this legal battle with Ford Motor Company. The first of which was a strict products liability approach. This approach is used when a manufacturer places a product on the market for sale when the product has a defective. The manufacturer becomes liable for injuries suffered as a result of the product being defective when the product was used for its intended or reasonably intended purpose. Therefore, Nancy Denny would need to......

Words: 794 - Pages: 4

Premium Essay

Ford Motor Company

...Ford Motor Company In today’s society it is a very common theme for men, especially hardworking men, to want a truck. That being said, what better company is there for a truck or a durable vehicle to not only improve image but use as an aid in everyday working conditions than Ford? We think that Ford Motor Company is a very good company to investigate and research because of the solid foundation it stands on and the rich history and tradition of such an illustrious company. Ford has been at the forefront of the automobile industry for the majority of its existence. They have been a trailblazer as far as mass production, and advancements in just about every way imaginable. For these reasons and more we will be doing our dijuno project on the Ford Motor Company. We will be exploring the consumer-brand relationships, breakdown the ads (testimonials), how their product raises self-esteem, and the product as an extended self. The company mainly targets the working male who has the need for a big truck to do heavy lifting and towing. The company has the richest history of any car company in the U.S. and for that reason we will give a very in depth and concise overview of such. Ford also appeals to those who have the upmost pride and support of the U.S. Other things we will be evaluating and analyzing in our PowerPoint presentation will include the target market for different demographics, how it caters to the needs of the consumers, the strategies and tactics used to appeal to...

Words: 2460 - Pages: 10

Premium Essay

Case Analysis of Ford Motor Company

...organization’s performance. The way a leader runs an organization is the determining factor of whether or not it succeeds. Many companies have failed due to poor leadership. Leadership is more them management. Effective leadership is a personal role that requires the blending of motivational, strategic and management skills to align focus, energy and drive while creating a culture that encourages individual thinking and attainment. Everyone does not possess the abilities to be a successful leader. The role leadership can have a significant impact on an organization’s performance. The role of leadership sets the tone for the organization and has a trickle-down effect. For example, the organization I work for has been through its share of leaders. Every time the leader changes, it is immediately noticed in the actions of the management team. The management team typically adjusts their management style to that of the new leader. As a result, the entire organization is affected. 2. Discuss Mulally’s leadership style at Ford Motor Company and provide examples of how his actions fit this style. Mulally’s leadership style at the Ford Motor Company is participative. He encourages the employees to participate, but retain the final say over the decision-making process. Employees feel engaged in the process and are more motivated and creative. Based on the case study, Mulally feels that communication is essential. For example, Mulally states, “Everyone has to......

Words: 1299 - Pages: 6

Premium Essay

Ford Motor Company Case Analysis

...Ford Motor Company (Case Analysis) Group #6- TGAA TTH 1:00 Member 1- Taylor O’Neill Member 2- Knyra Ratcliff Member 3- Alex Perkins Member 4- Xu Han Member 5- Kevin Carter Member 6- Alex Dundon/ Nick Tran Presentation Date: 11/17/15 Introduction Our group has chosen Ford Motor Company as our case analysis subject. Ford is an American multinational automaker and was founded by Henry Ford in 1903. Ford Motor Company is the second largest automaker in the United States and is also the fifth largest automaker in the world. Throughout the paper we will be sharing background information of the company such as the vision statement, mission statement, company history, the industry, and our company’s strategy. We will also be sharing the elements of Ford’s internal and external environment (includes historical and competitor financial information), problem statements, possible alternative solutions to those problems, and our recommendations as to which alternative solutions would be best used in response to the problems at hand. Towards the end of our case analysis on Ford Motor Company there is a visual present for both the SWOT analysis and the grand strategy matrix. We have provided appropriate and significant content in completion of this case analysis. Background Vision Statement “To become the world's leading Consumer Company for automotive products and services. (Homepage, 2015)” Mission Statement “One Team. People working together as a lean, global......

Words: 5526 - Pages: 23

Premium Essay

Ford Motor Company Case Study

...Ford Motor Company Case Study Executive Summary The Ford motor company has been a progressive leader throughout the history of the company. In order maintain this leadership, it has had to adapt to the ever changing business environment and market conditions. With the emergence of new information technologies and ideas from new high-tech industries, it must evaluate how these tools can be utilized to further the business. Recently, virtual integration has been proven very successful to companies like Dell and Cisco. However, this approach is best suited for companies that have very few layers of suppliers as well as more centralized production. The Ford motor company cannot simply change their entire supply chain to fit this model. That being said, some of these theories and practices can still be incorporated into Ford’s current supply chain. These must be calculated changes, involving various departments within Ford’s organization, collaborating with their most valued and dynamic suppliers. With Ford already moving somewhat toward this direction with suppliers who provide complete subsystems for their automobiles, further changes in these areas should prove feasible with limited risk. Issues • Determining whether or not to incorporate the virtual integration model used by other recently successful firms such as Cisco and Dell • Uncertainty on how to utilize emerging information technologies to interact with......

Words: 1042 - Pages: 5

Premium Essay

Ford Motor Company Aligning Case

...difficult for Ford to align themselves with so many different suppliers, so first he needs to shrink the supply base. However, the most important task for implementing ABF is receiving support from top management. Tony Brown needs Ford to commit to the principles of ABF in order to gain the trust of suppliers. If the suppliers believe that Ford is not actually committed to ABF, then they will not be willing to do it themselves. Also, if lower level Ford employees do not believe that top management is committed to ABF, they will continue working their own culture. Basically, it all starts from the top, management needs to show that they are seriously committed to change in order to convince others to commit to change. According to the case, Ford has historically based their supply chain strategy on price instead of efficiency, which upset both suppliers and employees. This shows both a lack of alignment from the suppliers and employees. This lack of alignment and trust shows that even though the business model has stayed the same for 100 years, it probably should be have changed earlier, so they need to start changing as soon as possible. As a Ford supplier, I would be concerned about Ford’s commitment to ABF and if my company would make the cut. Ford is asking if we can make a culture change in our practices, but why should we believe that they will too. Also, if we are cut from the supply base, we have just lost a big time buyer. Suppliers can take advantage of......

Words: 494 - Pages: 2

Premium Essay

Case Study - Ford Motor Company

...Introduction Ford Motor Company was founded in 1903 by Henry Ford and eleven business associates. The company was responsible for the innovation of the moving assembly line where employees would remain in the same place while performing the same task on each automobile that move along the assembly line. Ford Motor Company has been a prominent car producer for over 100-years – an icon of U.S. manufacturing. However, the company has reached a pivotal impasse where timely planning has become crucial. Hence, to reestablish the brand and Henry Ford’s original vision to produce “cars that were affordable to the masses” (What Would You Do? Ford Motor Company, n.d. p. 1). This case study will examine four options; the first option is whether to close down older plants in an effort to realign production and sales. The second option is to re-engineer the company to produce smaller cars eliminating or sharply reducing the SUV and truck lines. The third option is to take the unprecedented step of dramatically reducing North American presence and focus the company efforts on international markets where the company has been very successful. The fourth option is to sell the entire Premier Automotive Group (PAG). To determine what the criterion for the Ford Motor Company four options are, Ford’s management team should collectively utilize the rational-decision making model that is define as “a systematic process in which managers define problems, evaluate alternatives, and......

Words: 1693 - Pages: 7

Premium Essay

Ford Motor Company

...Ford Motor Company Ford Motor Company In 2008, three major U.S. automakers asked the government for a bailout. Ford, along with GMC, was two of those companies. Ford was able to mortgage enough assets and avoid for a bailout to avoid bankruptcy. Since that time, Ford has made strides toward increasing their annual income, providing more fuel efficient cars, and becoming known in the global world market. After reviewing the 2010 income statement, Ford reported a full net income of $6.6 billion. It competitors, Honda reported a full net income of $6.88 billion and GMC a full net income of $6.17 billion. Even though GMC shares are higher, Ford showed higher earnings than GM. According to Ford’s 2010 annual report, the earnings per share increased by 80 cents a share from 2009 and that the net income is Ford’s highest in more than ten years (annual report). It would be beneficial for Ford management to investigate a variety of ways to increase interest among its internal and external stakeholders to purchase stocks which in turn will help to increase the overall net profit of the company. In looking at the balance sheet, Ford reported the most in liabilities and long term debt. However, Ford showed greater earnings assets than both Honda and GMC (Appendix B). Honda reported the lowest amount in liabilities and a significantly lower long term debt than Ford (Appendix B). Overall, GMC fared better than Ford on the balance sheet with the lowest long term debt and......

Words: 3407 - Pages: 14

Free Essay

Unionization of Ford Motor Company

...Unionization of Ford Motor Company Human Capital Management 531 February 27,2012 professor: Ricky Owen Unionization of Ford Motor Company Ford Motor Company Background At the beginning of the century, cars were merely toys that only the rich could afford and were very complicated to drive. Henry Ford did not invent the automobile, he created a car that every typical, average American would be able to afford. Henry Ford was able to produce affordable cars because he introduced the idea of the assembly line to manufacturing the cars. The efficiency in which the cars were manufactured allowed Henry Ford to decrease the cost of the Model "T" from $825 to $575 within four years of the cars debut. As a result, Ford's share of the market was 48%. Cars were assembled by skilled men who performed the same task over and over again from piles of parts. The assembly line was so efficient that the time to create a car reduced from twelve and a half hours to six hours. Legal issues and obstacles that Ford could encounter: Ford Motor Company is an extremely large corporation that must keep, UAW (United Auto Workers), a very large union content. With the collapse of the economy in 2008, many workers and unions have had to compromise with larger companies in order to keep these companies from moving their production outside of the United States. Ford has agreed to "in-source" jobs from Mexico, China, and......

Words: 1197 - Pages: 5