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Forms of Strategic Decision Making

In: Business and Management

Submitted By shelbygt72
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Edinburgh Napier University | Strategic Management in a Global Context | Assessment A | Module Leader: Karl Warner | Matriculation Number: 09005374 | |


The purpose of this essay is to evaluate a proposition which claims that the weaknesses of formal strategic planning confirm that alternative forms of strategic decision making are more appropriate for organisations that operate in highly uncertain and dynamic environment. |
Table of Contents

Contrast between the nature of formal planning and strategic decision making...........3
Benefits and problems of formalised strategic decision making.....................................4
Benefits and problems of emergent strategy...................................................................4
The role of uncertain and dynamic environment.............................................................5
Why Borders failed while Barnes & Noble survived?.......................................................6

Planning is the basic function of strategic management and has a direct impact on the effectiveness of organisations activities. The main task of planning is to determine the mission and business objectives, define the means and channels through which the company objectives will be implemented. As identified by Mintzberg (1998), strategic management has developed two main approaches to planning, intended and emergent. Intended…...

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