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Gender Roles in Disney Movies

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Gender Roles in Disney Movies
It is undeniable that the company that is leading to many generations in their child age is Disney. Who does not remember Mickey and Minnie Mouse?, Who has not thrown a tear when Snow White was poisoned by the evil witch?, Who did not want to ever be in the place of handsome John Smith or Pocahontas herself to revive their love story?, that tender these films, is not it, for example the Little Mermaid and Sebastian the crab song, who does not remember that song from "under the sea”? Has anybody ever wondered why the dwarves themselves did not do the housework when they came home once Snow White "moved in" with them? Or why an Indian as Pocahontas, falls for a murderer of thousands of his countrymen as was John Smith? Or why witches are always bad? Or why women are always in the background in these films (Hubka, Hovdestad & Tonmyr, 2009)?
The world of Disney Princess began in 1937 when Snow White entered the world with the Seven Dwarfs (McRobbie, 2008). Since then it continued to add princesses in this world and the most recent movie was Tangled (Rapunzel) in 2011. In the past years, due to the lack of portraying ethnicity, Disney movie makers were highly criticized by their audience. Therefore, Pocahontas appeared in 1995 and after three years in 1998 came Mulan, which created a racially diverse collection of Disney princesses. After a decade The Princess and the Frog was released in 2009. It is important to understand that Disney plays an important role in societies today. The company has many princess films and has portrayed an image of different genders which is very well penetrated in the minds of children (Disney Princess, 2010). According to B. Davies masculinity and femininity are not properties inherent in individuals, although there is inherent or structural property our society that is, arising from social action and at the

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