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Global Strategy

In: Business and Management

Submitted By hanna2511
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1. Briefly describe the content of your poster and how it was organised (400 words) Consider the theme, flow of content, connections with pictures, graphics and illustrations, layout, colour consideration, special features (if any), text, fonts, etc. Basically, you should talk about your group’s poster in words.
My group’s poster talked about global strategy of Tata company in motors industry entering to UK market. In the global strategy of Tata motors, the macro-environment and micro-environment factors were presented to indicate the influence of external and internal factors to the succeed of company in UK market. In the poster, the recession was referred to demonstrate that Tata firm overcame challenges and difficulties to succeed. The UK flag theme showed that my group would present the penetrated country from India. To explain my poster, the its content showed clearly the factors influent in the successful strategy of Tata company, the targeted country as well as the international strategy. Based on the content which my group wanted to present, the pictures did not indicate the content of international strategy in Tata motors that made the audients not predict what my group would present. The font in my poster was designed to audients could read and follow my group in presentation. My group did researches together to find out the cause of success in entering UK market of Tata and

2. Which are the skills, in your opinion, that you developed through the creation and presentation of the poster? Provide evidence for your ideas (400 words).
Identify and describe the skills such as researching, conceptualizing, brainstorming, teaming, drawing, captioning, presenting, interviewing (if any), etc. Try to describe how you have developed some of these new skills as a result of creating and presenting the poster.

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