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Graphic Design

In: Computers and Technology

Submitted By havenrog
Words 1361
Pages 6
What is Graphic Design? * Visual Arts * Typography * Page Layout * Cave Paintings * 105 AD- Paper was invented * The Moveable Type Press * Eliminated the need for hand written reproduction * Graphic Designer – invented by William Addison Dwiggins * Douglass Englebart- Invented the Mouse * 1984- The Macintosh was invented * Graphic Design has increased over the years since technology has come about * The GOALS of Graphic Design: * To create a visual representation of information with a sense of order and clarity to make it easier for the viewer to understand. * A graphic designer must keep up with technology and skills.
What makes a design great? * Form * Visually appealing * Colors are in harmony * Well-chosen typefaces * Feeling * Stays on message * Cohesive mood throughout * Evokes the proper emotional response * Function * Serves its purpose * Easy to read and understand * Executable (Print, packaging, etc.) * Form without function is just a pretty sheet of paper –Unknown-
Four main categories of graphic design: * Print advertisement * Ads should be: * Simple and Ironic * Representative of the brand * Able to tell a story without words * Business Cards * Clean and elegant * Legible * Informative * Needs to have a call to action * Unique * Logos * Instantly recognizable * Easily repurposed * Timeless and appropriate * Brochures * Be organized and visually appealing * Created with the end user in mind * Scan able and easy to read.
Layout and Composition * Balance *...

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