...Graves Enterprise | Analyzing Buyer Behavior | You Decide Assignment 1 | | Keller School of Management | Abstract Graves Enterprises needed assistance in with doubling sales in their consumer and commercial markets within the next year. With the help of marketing directors for the consumer and commercial sectors, as well as an outside market research firm, Graves Enterprises must develop a marketing plan that satisfies the wants and needs to its target market, in addition to maximizing sales. Graves Enterprises is the maker of consumer and commercial care products. As Vice President of Marketing, It is my responsibility to double sales of both consumer and commercial markets within the next year. Currently, Graves Floor Care Products are priced comparable to their direct competitors in both markets. They are also distributed through the same distribution channels, so there is basically no real incentive for the distributors or retailers to carry Graves Floor Care's products over those offered by the competition. The sizes and packaging of Graves products is no different than that of the competition. The very small differences are not exploited by our company. Some differences include a unique, proprietary chemical cleaner that cleans "dry" helping to reduce mold. In addition, the Graves products reduce mold. Graves products utilize environmentally friendly chemistry, contain “Scotchgard” for continued stain protection. They are also hypoallergenic...
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...Graves Enterprises When it comes to consumers it is hard to fully predict how your product is going to stand up against competitors. For Graves Enterprises it’s definitely a smart move to promote their floor cleaner as a dry cleaning product that reduces mold. I don’t think many customers were aware of this problem and if this difference is marketed then that is going to give the product a huge gain in advantage. Joshua Edwards came up with some great ideas as far as double sales for next year. By promoting the floor cleaner as “eco-friendly” that is furthering the difference from the competition and with combined efforts I think that this could work. The push to recycle is something a lot of people do not want to take the time to do, but this makes it easier because the work is mostly done for you in the cleaner and all the customer has to do is use it! Furthermore I think the idea of selling the product as a private label at Walmart and K-Mart is a good idea because it will be in the mix of the competition so customers will be able to see the difference right off. Consumers, 50%, typically only look at one store for the item that they are looking for so by putting the floor cleaner in these two stores will increase the opportunity for consumers to purchase products from Graves Enterprises because they are being given more variety for not much more in price. Mr. Edwards idea of expanding to other retailers and online would also increase the companies chances for doubling...
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...There is a lot of hype about the McDonalds' scalding coffee case. No one is in favor of frivolous cases of outlandish results; however, it is important to understand some points that were not reported in most of the stories about the case. McDonalds coffee was not only hot, it was scalding -- capable of almost instantaneous destruction of skin, flesh and muscle. Here's the whole story. Stella Liebeck of Albuquerque, New Mexico, was in the passenger seat of her grandson's car when she was severely burned by McDonalds' coffee in February 1992. Liebeck, 79 at the time, ordered coffee that was served in a styrofoam cup at the drivethrough window of a local McDonalds. After receiving the order, the grandson pulled his car forward and stopped momentarily so that Liebeck could add cream and sugar to her coffee. (Critics of civil justice, who have pounced on this case, often charge that Liebeck was driving the car or that the vehicle was in motion when she spilled the coffee; neither is true.) Liebeck placed the cup between her knees and attempted to remove the plastic lid from the cup. As she removed the lid, the entire contents of the cup spilled into her lap. The sweatpants Liebeck was wearing absorbed the coffee and held it next to her skin. A vascular surgeon determined that Liebeck suffered full thickness burns (or third-degree burns) over 6 percent of her body, including her inner thighs, perineum, buttocks, and genital and groin areas. She was hospitalized for eight days...
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...person may start to experience some type of numbness. Dickinson made great use of a range of different stylistic devices in order for her to capture the final stages of life. To show an example of the use of imagery in this poem, Dickinson uses a simile. She describes the nerves as if they were “tombs” (line 2). The word, “tombs”, has added the sense of formality to us as death is approaching. Tombs are a more formal form of a grave, as they are often highly elaborated and decorative burial places. In the second stanza of the poem, it is discusses on how an individual attempts to function when they are overwhelmed by their pain. The individual merely does what is necessary in order to maintain the aspect of their life even though inside, they feel very little, as if they were dead themselves. An example used is “a Quartz contentment, like a stone” (line 8) and this is implied to what they are experiencing has numbed them inside. This could also be used to symbolize death because many tombs are made of stone and tombs are used as a formal form of a grave. The final stanza is related to how an individual will feel after they have passed the period of feeling...
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...Research Paper (Everyman) 3-8-2013 Mikeal Anderson Everyman is a metaphorical play that illustrates the value of life and death. Everyman was written by an anonymous author, but many believe that it was a priest or monk who would normally write morality plays. Everyman is a character that is supposed to represent your everyday human. In the story God decides that Everyman has become obsessed with wealth and other materialistic things. Resulting in Him teaching Everyman a lesson which is death. Death can be treated and perceived differently in many societies due to religious and moral beliefs. In the story, the author sees death as just important as life. The message that can be taken from this story is that death does not care who you are. It is impossible for anyone to escape death. The author sees death as a man’s final stand, in which there is no return. No man knows when death will come aside from God, so no man can prepare for it. The characters that the author use are to represent realistic characteristics that a lot people have and lose throughout their lives. Good deeds, knowledge, discretion, strength, Everyman’s five wits and beauty. The story begins with Death approaching Everyman to let him know that his life is coming to an end. In response, Everyman tries to bribe Death by giving him a thousand pounds but he declines by saying if he wanted wealth all wealth could be his. Death also tells him to find someone to accompany him on his journey. Everyman...
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...Justin Kruczek 830793223 Paper 1 Residential Burial Sites Residential Burial Sites Upon conducting my research, I found multiple sites that I will be referencing in my paper. The main purpose of this paper is to inform people about the residential burial methods used in Thailand and Coastal Oaxaca, Mexico. In one of the articles I found it describes residential burials by saying, “Residential burial” or “intramural burial” has often been used to denote subfloor or other types of burials within residential structures, such as those within structure walls. (Residential Burial in Global Perspective Ron L. Adams Simon Fraser University and Stacie M. King Indiana University, PG. 3) This is to give a basic idea on what will be further discussed in this paper. In the article that was found, there were multiple burial sites where archeologists found remains and burial methods all over Thailand. These places in Thailand where they found these residential burial sites are, “The mortuary remains from most of these low mound sites including Ban Kao (Sørensen 1967), Non Nok Tha (Bayard 1984, 1996–97), Ban Na Di (Higham and Kijngam 1984a, 1984b, 1984c), Khok Phanom Di (Higham and Thosarat 1994:23), Nong Nor (Higham and Thosarat 1998), Ban Wang Hai (Pautreau et al. 2001), Ban Lum Khao (Higham and O’Reilly 2004:301), Noen U-Loke (Talbot 2007:305), and Ban Non Wat (Higham 2008, 2009a; Higham and Thosarat 2006), have all been discussed explicitly in terms of being “cemeteries” (Residential...
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...Southern Illinois University Carbondale OpenSIUC Publications Department of Anthropology 6-1-2004 An Integrated Analysis of Pre-Hispanic Mortuary Practices: A Middle Sicán Case Study Izumi Shimada Southern Illinois University Carbondale Ken-ichi Shinoda National Science Museum, Tokyo Julie Farnum Montclair State University Robert Corruccini Southern Illinois University Carbondale Hirokatsu Watanabe Terra Information Engineering Company Follow this and additional works at: http://opensiuc.lib.siu.edu/anthro_pubs © 2004 by The Wenner‐Gren Foundation for Anthropological Research Published in Current Anthropology, Vol. 45, No. 3 ( June 2004) at 10.1086/382249 Recommended Citation Shimada, Izumi; Shinoda, Ken-ichi; Farnum, Julie; Corruccini, Robert; and Watanabe, Hirokatsu, "An Integrated Analysis of PreHispanic Mortuary Practices: A Middle Sicán Case Study" (2004). Publications. Paper 8. http://opensiuc.lib.siu.edu/anthro_pubs/8 This Article is brought to you for free and open access by the Department of Anthropology at OpenSIUC. It has been accepted for inclusion in Publications by an authorized administrator of OpenSIUC. For more information, please contact jnabe@lib.siu.edu. C u r r e n t A n t h r o p o l o g y Volume 45, Number 3, June 2004 2004 by The Wenner-Gren Foundation for Anthropological Research. All rights reserved 0011-3204/2004/4503-0004$3.00 An Integrated Analysis of PreHispanic Mortuary Practices A Middle Sican Case Study1...
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...College of Tourism – Varna Cultural Heritage of the Thracians [pic] Written by: Tsvetan 2010 Bulgarian treasures Once upon a time the Thracians inhabited Bulgarian lands. Millennia after, their ancient and mysterious culture revealed its true magnificence. In the last few decades a number of significant collections of Thracian treasures have been discovered in present-day Bulgaria, providing much of our present knowledge of ancient Thrace. Golden mask of a Thracian king Bulgaria’s ancient Thracian heritage was thrust into the spotlight in 2004 with a number of key archaeological discoveries in the so-called Valley of the Thracian Kings. A team of Bulgarian archaeologists, led by Professor Georgi Kitov, discovered a 2400-year old golden mask in the tomb of an ancient Thracian king on August 19. The mask bears the image of a human face and is made of 500 grams of solid gold. The discovery was made near the town of Shipka, in the heart of the Stara Planina Mountain. Dozens of Thracian mounds are spread throughout this region, which archaeologists have called ‘the Bulgarian valley of the kings,’ a reference to the Valley of the Kings near Luxor, which is home to the tombs of Egyptian Pharaohs. “The unique mask looks even better than the famous image of King Agamemnon, the Greek anti-hero described by Homer in the Iliad,” Kitov said after making the discovery. “This is the first Thracian mask of solid...
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...If it is the first-time to visit Paris, Père-Lachaise Cemetery would be an un-missing place to wander through on a sunny afternoon if you want to get a breath of fresh air in busy city and tired of waiting in line for two hours just to go to the top of the Eiffel Tower or something else. Père-Lachaise Cemetery, as the largest cemetery of Paris and one of the most famous cemeteries in the world, is built on a hill with beautiful views of the city. It is known not only for its mix style of tradition English garden design but also the resting place of the world’s most is famous people. Walking through the cobble stone sinuous, and tree-covered pathway, you will suddenly fall into a calm space with an ambiance of melancholy and easily get lost yourself in the maze consist of impressive Gothic sculptures and tombstones. The whole garden is elaborated with thousands of trees and flowers hedges. It is a wonderful place to take you away from the crowded city and to discover the other face of Paris. The second reason why I would advise Père-Lachaise cemetery is that many well-known people were buried here such as Jim Morrison, Oscar Wilde, Frederic Chopin, Honore de Balzac and Marcel Proust or Edith Piaf. Strolling in the cemetery like involving in another world, in which you could get close to these figures. Looking at the name of tomb stones, you can imagine what lives these peoples had led, who did they love and whether their lives were happy. All these remind you the ultimate...
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...A Cemetery of Peace The most peaceful and serene place for me to go is the Calvary Hill cemetery located in Humble, Texas. I go there to visit my mother’s grave, reflect, and reminisce. As I drive into the cemetery on the long gravel road to the hilltop where my mother’s grave is located, I am greeted by the big beautiful green trees, the rainbow of flowers on the graves, and the calmness of the cemetery. Once I step outside the busy world and into the cemetery world, I feel peace and serenity. There is always a cool breeze in the cemetery regardless of the heated temperatures. Once I park and then take a seat next to my mom’s grave, I begin to feel the wind blow through my hair and I can feel the hands of the cool breeze hug me. It’s almost as if God himself came to comfort me. I can see the wind dancing in the grass and the birds soaring in the air above me. Another added feature to this cemetery is the pretty ducks meticulously moving across the pond. When I close my eyes to soak in all that nature has to offer, the fresh clean air begins to fill my nostrils along with the fresh cut grass that smells like a good ripe watermelon. When I begin to listen to God’s creation, I can hear the birds singing songs of praise. The musical ringing of the wind chimes fill my ears with sweet melodies. As I leave the cemetery, I am more relaxed and ready to conquer all that life has to...
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...half hour tour to take pictures, learn about the past, and study another type of culture that I was not very educated in. The St. Louis Art museum is located in Forest Park, right off the highway. The museum is three stories tall with special exhibits and also includes permanent collections. It is a great place to go on a rainy day, and it allows you to enjoy some time away from the television. While I was there, one of the most intriguing exhibits that caught my eye was the African Art collection. Also known as the "Egyptian Exhibit", is part of St. Louis's permanent collections and has been with art museum for over forty years. With over a hundred different artifacts in this exhibit, the St. Louis Art Museum has a collection ranging from grave goods to mummies before the B.C. Era. Being part of the St. Louis Art Museum's permanent collection, the Egyptian collection has been around since the museum bought the artifacts, which was around forty years ago. This collection is in very good condition and well-preserved due to everything being motionless. Artifacts, which are portable objects made from past human beings, are located in the museum. The artifacts are so old and fragile that the museum does not allow hands-on interaction. Located in the lower level of this exhibit, several mummies are on display in tombs and objects that were used to be buried with them. In class, objects that...
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...95% of the statues on Rapa Nui are made out of volcanic tuff. The statues are examples of monumental carving with 961 maoi at more than 210 sites. The moai are erected on ‘image’ ahu located along the coast. ‘Image’ ahu are monuments that have a platform, a ramp on the inland side leading to a leveled court and in most circumstances wing-like construction extended out laterally from one or both ends of the platform. The moai would be placed on a pedestal on the platform and would face inland. The ahu would have been the center of social and spiritual life for the community. The construction of ahus started as early as AD 1300 to 1400 and construction and remodeling would have gone on until the end of the 17th century. The 2003-2004 UNESCO-JAPON project at the site complex at the ahu Ura Uranga te Mahina. The goal of the research was to establish chronological patterns of use and discard at Ura Uranga, find more evidence on stone working methods and distinct stages of shaping and examine what the statues can tell us about statues uses and attached meanings. Based on the characteristics of the three Ahu at Ura Uranga it was determined that Ahu three was built first, then Ahu five and finally Ahu four. Ahu three shows the most damage of all three from tsunamis as well as being partially buried by the reconstruction of Ahu four. No statues intact or otherwise were found at Ahu three, which suggests that Ahu three may have been built before people in Rapa Nui started erecting...
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...Commentary on Romeo’s soliloquy in Act 5 Scene 3 Intro. The soliloquy begins with Romeo discovering who he has killed. He is very pitiful and sympathetic towards Paris and also out of control. It says, “when my betossed soul…” and the word “betossed” shows the imagery of ship in a storm and Romeo is now confused. In line 83, it says “ One writ with me in sour misfortune’s book!” and it represents the image of a “ sour misfortune book” which resolute throughout the play and has the idea of his fate controlling the action. Romeo also asks many questions to himself which is another sign of confusion. The line, “ I’ll bury thee in a triumphant grave.” tells us that the grave is magnificent as it holds the body of Juliet. In the next part, Romeo sees Juliet. There is a contrast between light and dark as it is set in a dark tomb. “A grave? O no, a lantern, slaughter’d youth” and “This vault a feasting presence full of light” shows us this imagery, Romeo describing Romeo as a source of light in the darkess of the tomb.. Dying in a dark tomb might also represent eternal darkness. It also says “ feasting presence” meaning a festival. It makes the audience more aware of how close the lovers come to finding joy but making their end in darkness all the more tragic. However, these images also suggest a spiritual light that may surround a feast for them beyond death. that with Juliet, he is always happy. The line, “ Death, lie thou there, by a dead man interr’d” represents the desperation...
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...A man who drives a carriage to the speaker’s grave. The arguments to support this statement are that she mentions Death as a“he”. “We slowly drove, he knew no haste” This quote also illustrates that Death doesn’t hurry so it’s okay for him to drive slowly. He just takes his time and does his job which is to drive the carriage to the grave. The speaker describes Death as a person and humanizes him instead of seeing him as a condition or a concept as others often do. The speaker personifies him as a polite man as you can see in this quote: “He kindly stopped for me”. Death is normal a negative described condition and something we don’t wish for anyone. But in this poem Death is in a way positive described as in the quote: “For his civility”. The speaker personifies death and it sounds like the speaker thinks that he’s a gentleman. Death takes the speaker to the grave and it’s described as “A swelling of the ground. The roof was scarcely visible. The cornice but a mound”. The description of the grave isn’t in words that we usually compare with a grave. The speaker uses words as: stopped, drove, passed that usually are words which are used in connection with kind of transport and in this case it’s a carriage. Most people see Death as a negative condition which gives sadness and grief, but in this poem the journey to the grave is calm and in a way a positive experience. The poem is written many years ago where people had a different view of Death...
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...also has both private and national brands, which help to increase customer traffic in the stores. Target owns and oversees the company's private label products, including the grocery brands Archer Farms, Market Pantry, and Simply Balanced, Sutton & Dodge, its premium meat line, Threshold, its premium furniture line, and the electronics brand Trutech. Target issued a re-launch of the Target brand as "up & up" to include an expanded product selection and a new design. The up & up brand offers essential commodities including household, health care, beauty, baby, and personal care products. The national brands offered by the company include Eddie Bauer, ChefMate, C9, Cherokee, Kitchen Essentials, Liz Lange, Fieldcrest and Michael Graves Design. In addition, Bullseye Dog is a mascot, and the Bullseye...
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