Premium Essay

Hal's Woodworking

In: Computers and Technology

Submitted By thekramerclan
Words 792
Pages 4
HAL’S WOODWORKING
SWOT ANALYSIS

CSIS 405

Table of Contents
SWOT Diagram…...………………………………………………….......3
Introduction…………….………………………………………………. ..4
Weaknesses……………………………………………………………….5
Opportunities……………………………………………………………..5
Threats….………………………………………………………………...5
Conclusions and Recommendation………………………………………6
References…..……………………………………………………………7

| | Strengths | | | | | Weaknesses | | | | | | | | | | | | | • | Family owned business | | | • | Local presence | | | • | Local community presence | | | • | Limited Internet website | | • | Service oriented tradition. | | | • | Small online selection | | • | Established tradition | | | • | No internet business knowledge | • | Has established customer base. | | • | Limited staff | | | • | Management is committed to company. | | • | Limited budget | | | • | Qualified and knowledgeable staff | | • | Don't have a detailed plan yet. | | | | | | | • | We would be a small player. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | SWOT | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | Opportunities | | | | | Threats | | | | | | | | | | | | | • | Increased internet exposure | | | • | Increased competition from brick and | • | Increased sales | | | | | mortar stores like Home Depot. | • | Larger customer base | | | • | Increased competition from online | • | Profit margins will be good. | | | | retailers such as Amazon. | | • | Could seek better supplier deals. | | • | Competition can...

Similar Documents

Premium Essay

Term Paper

...Hal’s Woodworking SWOT Strengths Excellent reputation in the neighborhood Store managers are all active Salepeople are well-trained in the area they will work such as pluming, electrical, power tools, flooring, etc. Offers classes and workshops for homeowner and hobbyist Weakness Higher price than hardware chains such as Home Depot and Lowe’s Unable to consume a large amount of lumber because it requires a large space Opportunities Internet could be a powerful marketing tool Reach out to customers who are not located near the store Offer only high-end specialty tools to dedicated woodworkers and cabinetmakers. Threats Increasing competition from hardware chains Manufacturing companies are talking about selling directly to customers on their Web sites Common tools is likely to be just fierce online as it is in the store After conducting a SWOT for Hal’s Woodworking, there are many ways that electronic commerce could help the company to generate more sales in order to earn more profit and stay efficient in the competition. First of all, I would say that Hal should take Sarah concern into account that online competition will be as much as local competition or even more. Therefore, by making the online business unique is one of the possible ways to gain advantage. For example, instead of just putting every product that are sold in store into the web, Hal could just aim for those customers who are more specialist in woodwork and offer them just the......

Words: 469 - Pages: 2

Free Essay

Marketing

...Daisy Plan (4’ x 8’) www.CleanCoops.com “The Daisy” Chicken Coop Plan Property of CleanCoops.com Page 1 of 41 Daisy Plan (4’ x 8’) www.CleanCoops.com INTRODUCTION When designing our Daisy Coop Plan we designed it with the following features and criteria in mind: MAXIMIZING FLOOR SPACE / QUANTITY – This coop will house up to 12 laying hens comfortably. We have designed plenty of space for roosting, nesting and roaming. CLEANLINESS / EASY TO MAINTAIN – We have designed it in such a way that it is easy to maintain, requiring only occasional cleaning that can be done VERY quickly and easily. All corners of the coop can be reached for cleaning without bending over or going inside. ATTRACTIVENESS – As you can see from some of the included photos, we have designed and built a coop that actually adds to the aesthetics of your property! Your friends and neighbors will appreciate and adore your new coop while adding charm and character to your landscape. QUALITY – This is a sturdy, solid, long lasting and quality design. You want your work to last for years to come. You don’t want to build something that you will have to constantly fix and repair. Our durable design will withstand the elements of your climate. PROTECTION FROM PREDATORS – The entire coop was designed keeping in mind that there are critters out there that would like to get to your chickens. This design is virtually critter-proof! COMFORTABLE CHICKENS – This design will......

Words: 7632 - Pages: 31

Free Essay

Dt Joints

...Egg cup holder   First of all, I clamped the acrylic in a bench vice with two pieces of wood either side of it just to make sure it would not scratch the acrylic. The acrylic that I used was rough around the edges so using  flat file I Cross filed to get rid of any saw cuts and draw filed it to get rid of any scratches made from the cross filing until the scratches were gone all around. I then got wet and dry paper and used grade 1200, 600 and 400 grits to make the surface finish smooth and shiny, it also gets rid of any dirt and grain left after the filing from the edges. I slowly brushed my fingers across the edges to see if the surface finish was smooth I left the protective plastic on the acrylic so I could mark out the centre of the 4 sided shape, then I used the pillar drill to cut out the circle on the Acrylic.   Health and safety is very important in the making stages so I made sure I was wearing my apron and goggles so I could protect my clothes from any spillages such as the water from wet and dry and also protect my face from any bits of acrylic or wood chips that could fly out during the drilling. After the drilling, I used a template to mark out where I needed to bend the acrylic to actually form the shape off an egg cup holder. I used a strip heater to bend the acrylic, I placed the piece of acrylic on the heater where I marked out the line and kept flipping the piece of acrylic every few seconds so the acrylic didn’t melt. I quickly removed the acrylic......

Words: 1582 - Pages: 7

Free Essay

Experiencing the Arts

... 2013). This is a pretty good explanation of what the arts is. To elaborate on this statement, I believe that the arts are a communication with another person whether it is verbal or nonverbal. It is the way that you perceive the artwork and how it makes you feel at the time. It can show different cultural methods that help influence what we are today. Art is included in everything that we own whether it is a table or a painting. It is something that somebody thought of and shaped it into something of beauty for the owner to relate to. Or if you cannot own the type of art that you are witnessing it is something to feel and perceive in your way. I recently made a bookcase for my granddaughter. I wanted her to appreciate the craft of woodworking and all of the thought process that went into crafting this item for her. Besides the history of it coming from family, it also has all the perceptions of a well-crafted piece of furniture. First I had to decide what type of wood that I wanted to work with. I chose elderberry because of all the variations of the wood pattern and wood grain that it shows when it is varnished. I handpicked the lumber so I could get the right contour and the right flow of the wood grain in the pieces, so they complemented each other in the finished product. I hand- crafted all of the pieces without using nails or screws or power tools. I added a hand carved rose to the top of the bookcase to add to the simplicity of it. I used a basic 18th-century plan......

Words: 404 - Pages: 2

Free Essay

Paper

...We have been in our new house just over a year and last spring we were so busy working on the inside that I did not have time to even think about the yard. But now with the inside somewhat complete, we can now focus on the outside. First up- creating a vegetable/fruit garden. I picked the back corner of the yard which receives full sun but is not directly in your line of sight when you look outside from the house. My original plan involved putting a short fence around it to keep pups out but after examining the soil we had to change our plans. The soil in that spot is incredibly sandy, which is odd since in this area we have a lot of clay. So we think an old playset used to be back there and they dumped sand for the kids. So our options became either digging up all the sand and getting rid of it somehow or building raised beds. We chose option B. Obviously it was not a very difficult decision. But we were gardening and raised bed virgins so some research was in order. We learned we had a lot of options in terms of materials- Stone/brick-too expensive and too permanent in case our adventures in vegetable gardening do not go as well as we hope Landscape Timbers- cheap but very we unsure what wood they we actually made of and how they would hold up Cedar-pretty, resists rot, can do it ourselves but still expensive if making multiple beds Pressure-Treated-cheap, easy to use but conflicting info about it's use for food gardens. From what I have gathered from......

Words: 877 - Pages: 4

Free Essay

Stoty

...Dwarika’s Story The history of The Dwarika’s Hotel is intertwined with the life and times of its founder, Dwarika Das Shrestha. Dwarika Das Shrestha was an extraordinary human being – a true visionary who was acutely aware of his own identity, the changing world around him and his responsibility towards it. His story is one of inspiration borne out of struggle and torment, the relentless pursuit of an aesthetic ideal, and one man’s determination to make a difference. Early beginnings Being born into a relatively affluent Newar family, Dwarika Das Shrestha was sent to school in India at the tender age of six. With less than one percent of the Nepali population being literate, in the early 1950s, as Nepal took its first steps towards democracy, it was ill equipped to face the challenges of modernisation. It stood at a position where it could neither fully embrace the dramatic changes that modernity brought, nor fully comprehend the value and potential of its ancient cultural heritage. Dwarika Das Shrestha completed his education with a degree in law and commerce in the early 1950s, and returned to Nepal with the dream of helping Nepal regain its past glory. His first business was the establishment of the first hotel in Nepal, Paras Hotel, in 1952, at a time when Nepal was yet to establish itself as a tourist destination. The hotel’s primary patrons were Indian and Nepali pilgrims who came to visit the Pashupati Temple. Back then, charging religious pilgrims for shelter was......

Words: 3415 - Pages: 14

Premium Essay

Timber Assessment

...that safety goggles are worn, hearing protection is used, never wear gloves, loose jewelry and tie back long hair, unplug the router after use, tighten all adjustments locks ad also ensure that the bit is secure before turning the router on. Application: A router is very easy tool to operate and use. Before turning power on, you must choose the drill bit you are working with and make sure it is secure. Also, adjust the depth of the bit to suit your project. When the correct adjustments have been made, the power can be switched on, put the router in a position where you are to cut, and put downward pressure on the router. Move the router around according to the area in which you are cutting. Routers can be used in multiple areas of woodworking such as; cutting grooves, profiling, cutting dove tales, rounding out an edge, raised panels, decorative work, shape edges, cutaways, holes, contours, rabbets, pattern work, climb cuts, joinery and edge work. Routers also assist in making of molds, picture frames, the repairing of wooden floors and can also edge plastic laminates. Maintenance: In order to maintain the router, there are various steps that can be undertook to ensure it lasts as long is it can. 1. Take apart the router regularly for cleaning. Cleaning the router ensures the removal of dust particles. 2. If any unusual vibrations are felt, check the bit itself as it may be bent or chipped or the wrong could be used for the wrong job 3. Routers can place a lot......

Words: 2031 - Pages: 9

Free Essay

Strategy Essay

...taken on board this strategy moving forward. Grace started out in the 1966 as a contract manufacturer of etched steel parts, such as printers. They had developed a proprietary process for making precise steel shapes, which meant the edges of the steel being razor sharp and patented the process. However, sharpness was a liability and workers had to be careful handling the parts. With the emergence of dot matrix printers in the 1980’s, they realised their cash cow business was under threat and so looked into different areas. Grace didn’t take the natural progression to looking at adjacent areas such as dot matrix printers or other high volume complex machine pieces. Instead they realised they were good at making things sharp, so went into woodworking tools and developed the microplane in 1985. Grace had some success with the woodwork tools but in 1995 a new product category opened up for them when they discovered chefs were using the microplanes for grating and shaving. Apparently in 1994, Canadian Lorraine Lee was frustrated with her zester and grabbed a microplane her husband bought and used it on an orange. Her husband owned Lee Valley Tools that sold the microplane, so she changed the product description in their catalogue. Chefs bought them and loved them, with this the...

Words: 605 - Pages: 3

Free Essay

Old Wine in New Bottles

...Old wine in new bottles Have you ever seen the furniture only made of wood, without a nail? Several years ago, a friend of mine, studying architecture, introduced the amazing craft called mortise-and-tenon joint to me and told me that it had been used for thousands of years by woodworkers around the world. In traditional Chinese architecture, wood components, such as beams, roof frames and brackets, were made to interlock with perfect fit, without using fasteners or glues, enabling the wood to expand and contract according to humidity. Although he spoke like an encyclopedia about it, I could not get a clear picture of what it was like. Few days ago, I came across an app called “wood joints”, which a friend of mine shared on Wechat. After downloading it, I was amazed to find that this app provides a high quality 3D model (the mortise-and-tenon joint in books are two dimensional drawings) to view the 27 classical mortise-and-tenon joint structures broken down into their composite parts. The first thought that occurred to me was that creativity comes from our “big questions” which lead us toward our purpose. The big question of the designer of the app started with the influence of his father who used to make the furniture by himself. He started to ask himself, “How can I use computer technology to gain a clear perspective of the classical mortise-and-tenon joint structures?” After 6 months of preparation and hard work, his team accomplished the dream. Actually,......

Words: 434 - Pages: 2

Free Essay

Quality Management

...Question Selecting Improvements Subjects Using Pareto Charts and Stratification: Starlight Homes, Inc is a building contractor specializing in upscale homes in the Southwest. Before each new home is sold, Starlight conducts a final inspection of the home and repairs any defects. In addition, Starlight receives a “punch list” of defects (to be corrected) complied by the buyers following the sale. Ricardo Alvarez, Starlight’s lead supervisor , has concluded that even if it should cost more to do work right in the first place, it will be a lot cheaper than going back later to fix defects. In an effort to reduce costs, improve the quality of Starlight’s home, and reduce the number of complaints after sale, Ricardo has assembled data from his final inspections and the punch lists for the last 20 homes sold. These data are listed in the following chart: Defect Type | Occurrences | Defect Type | Occurrences | Damaged walls | 13 | Doors | 14 | Exterior paint | 5 | HVAC | 11 | Plumbing | 33 | Roof | 3 | Caulking | 28 | Masonry | 2 | Electrical | 25 | Interior paint | 61 | Cabinetry | 12 | Landscaping | 16 | Woodwork | 46 | Fixtures | 7 | Construct a Pareto chart to illustrate the defect types by number of defect. Which two defect types appear to be the most significant? Should Ricardo focus his attention on these two categories of defects? Ricardo decided to stratify the Pareto chart by cost before making any decision. His bookkeeper developed the average......

Words: 948 - Pages: 4

Premium Essay

Negative Business Letter Example

...October 1, 2013 Binford Tools Inc. 1234 Annapolis Dr. Plumville Pa, 65790 Dear Binford Tools, Lee Valley Tools would first like to thank you for your recent submission of your new midrange hand plane to be sold through its retail stores, website, and catalogs. It can see that you have put great thought and time into manufacturing a fine wood-working instrument. With that said, on behalf of Lee Valley, I regretfully am writing to inform you that it will not be accepting your tool into the family of Lee Valley woodworking tools. While your tool is a fine specimen, it does not meet the criteria Lee Valley has put in place to keep it at the top of the industry. The evaluation criteria are as follows: • Quality of Materials • Precision Manufacturing • Innovative Designs • Cost Quality of Materials: After extensive testing of your product, testers have noticed flaws that could lead to it wearing down quicker then they’d like to see. The steel used for the planer is lacking the durability needed to hold up to the constant use by our customers. The edge must hold its sharpness for much longer than what is being seen through testing. Precision Manufacturing: With the use of lower grade steel, the testers see that thinner irons were used which create more vibrations when pulled across the wood surface. These vibrations affect the quality of finish, which from our products, needs to be of the highest quality. Innovative Design: Lee Valley takes pride in......

Words: 402 - Pages: 2

Free Essay

Two Tramps in Mud Time

...Two Tramps in a Mud Time Analysis When initially reading “Two Tramps in Mud Time” it can be looked at as two incongruent poems. Some of the stanzas have no connection to the stanzas before them or following them. One of the two possible poems viewed; the narrator seems narcissistic and focused on oneself. The second poem within “Two Tramps in Mud Time”, the narrator turns to the power and beauty of nature that the reader can relate to. In the final sections of the poem the narrator reveals his deep thoughts to the reader which brings the poem back together as a single whole poem, not disharmonious two separate poems. In the first two stanzas of the poem the narrator focuses on oneself by using me, my or I distinctively. The lines “Out of the mud two strangers came/ And caught me splitting wood in the yard, / And one of them put me off my aim/ By hailing cheerily “Hit them hard!”” makes the narrator sound arrogant and shows that he is annoyed by the two tramps showing up unexpectedly and interfering with his wood chopping (1-4). By the phrases “caught me splitting wood in the yard” and “put me off my aim” makes the narrator sound superficial and what he is doing is above what the two tramps were doing or were about to do. The narrator then immediately jumps to negative conclusions that the tramps wanted to steal his job: “I knew pretty well what he had in mind: / He wanted to take my job for pay” (7-8). “My job” adds to the arrogant narrator because he is classifying his......

Words: 860 - Pages: 4

Free Essay

The Craftsmanship of Jamaican Woodwork

...THE CRAFTSMANSHIP OF JAMAICAN WOODWORK Submitted May 2, 2010 Amended September 28, 2013 Michaelia Henry ID No. 0210073 M.Arch 1 Course: Critical Theories in Architecture Lecturer: Arch. Jacquiann Lawton Critical Theories in Architecture: Modernity Exploring Research Methodology – Writing Dialectical History Thesis Statement Craftsmanship is the basic human impulse to do a job well for its own sake. It involves Creative Thought, Precision, Apprenticeship, Crafting an Object Well, adhering to The Structure of the Workshop and the Practice of the Intelligent Hand. Contemporary Jamaican Woodcraft is an example of Craftsmanship. Introduction Fashioning furniture, doors, windows and other architectural elements out of timber is an old practice. Before the industrial period, many of these items would be crafted by hand. The effort and care taken to create each piece; seen in the final product. This is one way of romanticizing traditional woodwork. A more cynical view would be to criticize the minor imperfections of these pieces – the uneven pattern created by carving by hand, the lack of perfect symmetry in the manmade spindle form. This cynical view has some validity – if; the priority of making the object is the actualization of perfection. Social commentators like Richard Sennett believe this kind of priority misses the true point of Craftsmanship – the desire to do something well for its own sake. I agree. The actualization of Craftsmanship is not about the making a perfect......

Words: 2536 - Pages: 11

Free Essay

Nestbox

...Making Your Own Nest Box A nest box is a man-made box made for animals, such as bird, to nest in. Though it is rare in Thailand, nest box can be found normally in the western culture. Nest boxes are most frequently utilised for wild and domesticated birds, in which case they are also called birdhouses, but some mammalian species, such as bat, may also use them. Nest boxes are small and easy to take care of while attracting many birds. Birdwatchers often use them to lure birds into their private land for mark and recapture tracking. Materials and equipments need: 1. 1.5m x 15cm x 1.25cm piece of untreated, sawn timber 2. 20cm x 2.5cm nails 3. 3cm x 2.5cm self-tapping screws 4. Drill and 25mm, 28mm or 32mm wood drill bit 5. Wood saw 6. Sandpaper 7. Hammer 8. Screw driver 9. Tape measure 10. Pencil 11. Wood preserver, paint (optional) Instruction: 1. Measure the timber with the tape measure and draw the lines with the pencil for the nest box into 6 sections using the following measurements: a. Back panel 45cm x 15cm b. Base 11cm x 15cm c. Front 20cm x 15cm d. Roof 21cm x 15cm e. Two side panels for a sloping roof, 25cm high on back x 20cm high at the front 2. Cut the wood along the pencil lines using a wood saw. 3. Sand down all the rough edges with a sandpaper to protect the birds 4. Nail one of the side panels to the base panel. f. Hammer gently to avoid splitting the...

Words: 499 - Pages: 2

Premium Essay

Wood Finishing

...Lam’s Finishing Business Plan Executive Summary Lam Finishing will be formed as a Woodworking Finishing company specializing in custom wood finishing for the high-end residential and commercial market. Its founders have extensive experience in the wood finishing industry. Over ten (10) years of being involved with the wood finishing companies, the owner produce high-end finishes, along with top of the line organization, customer service, and quality. Lam Finishing will meet those standard customer needs. Finishing a low market position in the high-end residential, and commercial development segments, the company projects revenues hopefully to grow substantially between FY1 and FY3. By maintaining an average gross margin of over 25%, the company estimates handsome net profits by FY3. Keys to Success & Objectives The company Key to Success & Objectives are: * To be a top wood finishing for residential and commercials in the regional market. * Offer our customers affordable, quality finishing that will last. * Customers must be 100% satisfied will all of Lam’s Finishing work. * Revenues to more than double Year1 levels by the end of Year2. * Aim to have 100% of works in high-end residential and commercial customer segment. Mission To deliver a high-quality product, on time and within budget. Company Summary: Lam Finishing is a new company that will provide expertise and quality in the millwork market while meeting the demanding......

Words: 508 - Pages: 3