...University of Phoenix Material Media Convergence Worksheet Write brief 250- to 300-word answers to each of the following: |Questions |Answers | |What is meant by the term media |The term media convergence with regards to technology means the merging of different | |convergence with regard to technology, |content in different media channels. An example of that would be books, newspapers, and | |and how has it affected everyday life? |magazines can now be found on the Internet using any laptop, smartphone, e-reader, or | | |tablet. The lines between traditional media and technology are becoming blurred. As forms | | |of media converge, previously unavailable methods of communication emerge, changing the | | |way we send and receive messages. In the past there were clear lines between radio, TV, | | |printed media, and the internet. Now newspapers and TV programs all have their own | | |websites giving up to date news as it happens. Printed media can be accessed on the | | |internet using an e-reader that gives the conveniences of the internet and electronic | | ...
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...as back logistics presents unique challenges. This becomes all the more complex in cross-border ecommerce. 1. Customers won’t trust your website Irrespective of whether your website has a suave, and irrespective of whether you’ve lent a club of expert stylists to form...
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...Advertising, is for a specific need to through some form of media, and consumption of certain costs, and wide open to the public through the means of publicity. The original meaning of Advertising is notice, induction, namely and widely known. Advertising has broad and narrow sense. The broad advertising including economic and non economic advertising advertising. Non economic advertisements is that do not profit for the purpose of advertising, such as government administrative departments, social institutions and personal announcements, notices and statements, etc.. This advertisement only refers to economic advertising, also known as commercial advertising, refers to the profit for the purpose of advertising, usually is an important means of information communication between commodity producers, operators and consumers, or an important form of enterprises to occupy the market, selling products, providing services. American association of advertising give a definition of advertising: advertising is the definition of mass communication fee, its final purpose is to transmit information, changing attitudes to the advertising of goods or items, induced by their actions and make advertisers benefit. In the commercial competition intense today, the product quality has not become the key factor for enterprise to defeat their opponent, because of the differences in various enterprises in this area becomes smaller, this is represented by the corporate image and brand awareness...
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...Right Advertising Medium for Your Small Business For a small business, every dollar is precious. Small businesses do not advertise for the sake of advertising. Instead, they want to get the most return for their investment. Learn the advantages and disadvantages of each advertising medium that you can use to provide your business the winning edge. by Lyve Alexis Pleshette PowerHomebiz.com Staff Writer 259 If you are ready to get the word out about your business, one of the steps that you need to do is to select the right media where you will advertise and promote your business. For a small business, every dollar is precious. Small businesses do not advertise for the sake of advertising. Instead, they want to get the most return for their investment. Your advertising campaign should translate to greater sales, more profits and healthier bottom line. While there are a number of venues where you can promote your business, you need to ask three important questions: Where are my target buyers? What is the best medium to reach them? Can I afford to launch an effective campaign using this medium? An important step to developing your sales and marketing plan is to select the right media to send out your message. There are no hard-and-fast rules as to which media is better. The right media for one business may be wrong for another. Below are the relative advantages and disadvantages of the advertising media most frequently used by small...
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...NOKIA Strategies to get hold of lost market share with the latest product launch -Marketing Objectives, Channel, Target Audience and more ( Case Study Nokia ) Today more than ever King Midas lives within each one of us. Midas was a King who wished that everything he touched changed into gold; he truly symbolized the POWER of TOUCH. Nokia recreated the famous Midas Touch. It gave the youth the power to change the music programming of his favorite radio station by a mere TOUCH. The power of this MIDAS TOUCH has reached the global platform with this innovation winning the award of the “best radio innovation” at Cannes Media Lions 2009 Marketing Objective: Today, music on mobile phone has been revolutionized from a passive experience to an active social platform. For youth, music on mobile is an expression of themselves. Conventional route of passive music experience led to no single player dominating the Music phone category. Nokia’s XpressMusic launch into 2009 was also its first ever touch phone and was slated to be the “I-Phone killer”. Touch mania had taken over the Indian cellular phone market with the launch of I-Phone. Research revealed that the TOUCH experience of an I-Phone was a bigger trigger to purchase than its Music capability. Though feature to feature, Nokia 5800 was a much better choice; we had to provide a superior touch experience to be in contention. The brand wanted to position itself amongst the youth as a premium...
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...Review of the Corporate Social Responsibility Wiki completed by Torrance Canty that focuses on the clothing store company Belk’s and their stakeholders. Mr. Canty’s report defines the company stakeholders, their organizational vision, the value Belk’s has added to the company over the years they have been in business, what relationships Belk’s has encountered, how management manages their corporate responsibility, the companies investments and overall sustainability. Although Belk’s has done an exemplary job at resolving their Corporate Social Responsibility (CSR) issues, creating positive action plans to ensure the company’s future CSR sustainability and involved their employee as well as customer stakeholders along the way. All stakeholders within any organization or company can be considered the primary support of the company. Majority of the decisions made by the stakeholders can easily make or break the company as a whole. Within this report we will address additional programs for the company to implement to help enhance their Economic, Political and Civil Society Sphere’s. At Belk’s they proclaim their success “depends upon human connections and our ability to attract, hire, and retain talented associates is paramount. At the core of who are, it is our associates who fuel our creativity, drive our success, and maintain our focus on the values that have kept Belk strong for more than 120 years” (Belk – Diversity, 2012). This type of continued focus will help Belk’s to define...
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...Enjoy Social Media? Cyberbullies Do Douglas Spencer Hawaii Pacific University Writing 1200 David Falgout September 30, 2015 Enjoy Social Media? Cyberbullies Do There is increasing evidence that the Internet and social media can influence suicide-related behavior. The word “bully” can be traced back as far as the 1530s (Harper, 2015). The term “bully,” in it’s most basic logic, consist of two people, a bully and a victim. The Center for Disease Control and Prevention ("Bullying," 2015, p. 2), defines bullying as unwanted, aggressive behavior among school-aged children that involves a real or perceived power imbalance. The behavior is repeated, or has the potential to be repeated, over time. Bullying includes actions such as making threats, spreading rumors, attacking someone physically or verbally, and excluding someone from a group or purpose. Bullying can occur in-person or through technology. Children are being exposed to social media and the Internet at an earlier age than ever before. Can being exposed at such an early age be the cause of cyberbullying? Since we are becoming a strictly technology centered lifestyle, young people are using social media technology, including cell phones, text messaging, and the Internet, to communicate with others in the United States and throughout the world at an earlier age than ever before. Social media technology has many potential benefits for youth. It allows young people to communicate with family and friends on a regular...
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...Computer and Network Security Abstract Facebook began in 2004 as a kind of online directory for undergraduates at Harvard University, created and launched by Harvard students Mark Zuckerberg et al. Two months later, the site expanded to include other Ivy League schools. After that, the college network slowly grew and by the end of 2010, Facebook has over 500 million active users. Facebook is social networking. People have been “facebooking” each other for about 6 years now, making Facebook the most used social network worldwide. The purpose of this paper is to briefly describe Facebook’s history as well as also discuss Facebook’s inner working, covering its architecture and front/backend infrastructure, pretty much the nuts and bolts holding Facebook together. In closing, if looked past all of the features and innovations the main idea behind Facebook is really very basic, keeping people connected. Facebook realizes the power of social networking and is constantly innovating to keep their service the best in the business. Overview and Structure of the Organization Facebook is a social network service and website launched in February 2004 that is operated and privately owned by Facebook, Inc. As of July 2010, Facebook has more than 500 million active users, which is about one person for every fourteen in the world. Users may create a personal profile, add other users as friends and exchange messages, including automatic notifications when they update their profile. Additionally...
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...Masculinity has a huge role when talking about people in a position of power. Society's expectations of what a man should be--has caused some men to become corrupt and abuse the power they have. Noah Brand writer for The Good Man Project stated in his article, “Masculinity as Power” that “Men in our culture are supposed to be active; they are those who act, they are defined by their actions. Masculinity supposed to be something one does, one performs; it’s not simply granted to someone for identifying as a man, but it is earned through unceasing hard work” (Brand). Men feel pressured to be masculine and our culture tends to advertise it through television and social media that masculinity can be obtained through violent or aggressive actions....
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...| Violent Video Games | | | | Violent Video Games INTRODUCTION: Concerns over the effect of violent video games on today’s youth have been debated since the late 1970’s. School shootings, criminal behavior, bullying, and violence towards woman have all been blamed on violent video games. Electronic media plays an important role in the emotional development, social behavior and intellectual functioning of children and youth. Many video games are very helpful for children to facilitate medical treatment, increase learning, and promote pro-social behavior. However, there are also video games that include aggression, violence and sexualized violence that have a negative impact on children. After the 1993 release of Mortal Combat, Congress contemplated regulating the sale of video games. The video game industry responded by voluntarily establishing the ESRB, (Entertainment Software Rating Board) to create a ratings system. The rating system was based on the content of the video game. The controversy over violent video games resurfaced following the Columbine High School shooting in Jefferson County, Colorado on April 20, 1999 (procon.org). According to procon.org, in 2008, 298.2 million video games were sold in the US, totaling $11.7 billion in revenue. Six of the top ten best-selling video games included violence, with four of the games carrying a "mature" rating recommended for persons aged 17 and older. AGGRESSIVE BEHAVIOR: Video games often reward...
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...Television and Media Violence – Affect on Children Exposure to Violent Television Causes Aggressive Behavior in Children Prepared for Mrs. Martha Jagel, Professor Rogers State University Prepared by Ashton Duncan, Student Rogers State University June 20th 2013 Television is the most powerful medium the world has ever seen. Never before has it been possible to communicate and so strongly influence millions of people at the same moment right in their own homes. But its misuse has been felonious, and society is paying an increasing price (Langone, 1984). Almost weekly the press carries some story about the harmful effects of television on children. Parent-teacher lobbyists wring their hands about the violence depicted on Saturday morning children''s programs. Nutritionists decry commercials that tout sugar-laden junk food to youngsters. Consumer advocates clamor against the deceptive marketing of children's toys. In Washington, D. C., politicians anxiously express their regrets, then turn to more pressing business (Landesman, 1995). This paper intends to address the behavioral effects that violent television has on children. Violence and television has been the subject of numerous controversial studies for the past thirty years. The most persistent questions have concerned aggressive, anti-social, or delinquent behavior and their link, if any, to violent television entertainment (Paik & Comstock, 1994). Numerous articles, written on almost...
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...DISCUSS CORPORATE SOCIAL RESPONSIBITY IN BUSINESS. INTRODUCTION Corporate social responsibility is a process with the aim to embrace responsibility for the company's actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere who may also be considered as stakeholders. Corporate Social Responsibility can also be defined as the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large Importance of corporate social responsibility Corporate social responsibility Attracts and Retains Employees Employees are our most important asset and we see CSR as increasingly vital in attracting and retaining top talent. These programs give people a sense of pride in the organisation, create teamwork and are a source of inspiration and connectedness. And most importantly, they’re about “doing” rather than just “giving”. CSR is a Vital Tool to Boost Business and Employee Morale Employees want to work for companies that are good corporate citizens. They want to see that they can make a difference. And through these types of programs you’re making your organisation a better place. Staff welfare For a smaller business, extravagances can be hard to justify. However, happier staff doesn’t simply mean bonuses and...
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...Application of Community Health and Population Focused Nursing VWT Task 1 Cassidi Roberts Western Governors University Community Health and Population Focused Nursing Rated number one for the best place to live in America, McKinney, Texas is “unique by nature” As one of the fastest growing cities in the US, McKinney has a current population of more than 149,000, located 30 miles north of Dallas and is the seat of Collin County. McKinney offers rolling hills, lush trees, a historic downtown square and unique neighborhoods and developments. The city ranks number 2 in the CNN’s Money Magazine Best Places to Live in America’s list (Live Edit, n.d.). According to the US Census Bureau (2010), McKinney was one of the most populous places to live with a census of 54,369 in 2000 and 131,117 in 2010 (QuickFacts, para 1). The 141.7% increase over ten years signifies why it was rated number one on the list of Top 10 fastest growing cities with a population of 50,000 or greater (Live Edit, n.d.). In this 100% urban city, there is more than 2300 acres of open space containing 47 parks, 50 miles of hike and bike trails, neighborhood centers and sports complexes. As of the 2012 census, McKinney had a population of 143,223 (49% males and 51% females) with a median age of 32.7. The racial and ethnic composition of the population was 64.5% non-Hispanic white, 10.2% non-Hispanic black, 0.7% Native American, 1.0% Indian (from India), 3.1% other Asian, 0.1% Pacific Islander,...
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...Compare Marguerite Duras’ novel Moderato Cantabile, with Peter Brook’s version of the film. Which, in your view, is more successful? Why? Moderato Cantabile tells the story of a bored young wife of a wealthy industrial owner who depends on the only light in her life, her young son. Anne Desbarede the central protagonist rushes to the scene of a crime during one of her son’s piano lesson to find a young woman dead in a neighbouring cafe. This is where she encounters the other main protagonist Chauvin, an ex-worker at her husband’s factory who has also witnessed the murder. The troubled woman increasingly identifies herself with the murder victim and quickly becomes obsessed with Chauvin. The couple are apparently reconstructing the murder story, however really it is their own story, a story of a woman discovering herself and a man desiring to kill his lover. I find it difficult to answer the question of whether the film or the novel was more successful because although there are differences in the film I found the mood and general atmosphere to be almost identical. For this reason I intend to argue for both sides, as I have experienced good and bad points within the two works. When we watch a movie or read a novel we have particular expectations of format. The introduction of characters, plot development and a certain outcome are the usual conventions that permit us a superior perspective on the narrative. However from my reading and viewing of Moderato Cantabile I have...
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...Amanda Baron Final Research Paper Practical Uses of Online Gaming in the K-12 Curriculum History and Overview of Topic Online gaming in a classroom setting was unheard of twenty years ago. But now over the past few years, games have gone from social outsider to the sweethearts of the media, technology, and now educational industries. In 1973 John Daleske and Silas Warner created a simple space-craft war, your ship controlled by typed commands. This is thought to be the first ever networked multiplayer game (running on the PLATO network), before the internt as we now know it (Mark 2011). E-learning educators in particular stand to learn a lot about building next-generation learning environments from games. While online courses are usually little more than "online course notes," games offer entire worlds to explore (Gee 2005). While educators wonder if it is possible to create good online learning communities, game designers create virtual societies with their own cultures, languages, political systems, and economies. While completion rates for online courses barely reach 50%, gamers spend hundreds of hours mastering games, writing lengthy texts, and even setting up their own virtual "universities" to teach others to play games (Gee 2005). In short, games have developed a reputation for being fun, engaging, and immersive, requiring deep thinking and complex problem solving. These facts make functional and interactive games a necessity it the modern everyday classroom in...
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