Free Essay

Hilton Worldwide

In: Business and Management

Submitted By zella
Words 3208
Pages 13
HILTON WORLDWIDE

Hilton Worldwide (Hilton) is a leading global hospitality company which was established in the year 1919 by its founder Conrad Hilton. Since then the company has expanded geographically, produced original hotel and travel concepts, and developed innovative technologies to enhance the guest experience. Their 93-year history as pioneers in the industry makes them the number one venue for travelers, developers, partners, and team members alike. The company was until recently known as Hilton Hotels Corporation. The new Hilton Worldwide is now owned by the private equity firm "The Blackstone Group". The name Hilton Worldwide signifies the company’s global breadth and reach. Hilton Worldwide retains a chain of hotels from luxurious full-service hotels and resorts to extended stay suites and mid-priced hotels. This means that Hilton Worldwide is mainly focused on the lodging sector. One of the world's largest hoteliers is operated by Hilton. This includes a lodging empire of over 3,900 hotels and resorts in almost 91 countries. The company provides services that include lodging rooms, health and fitness facilities, and meeting facilities, dining options, swimming pools, exercise facilities, laundry facilities and spa treatments. Hilton operates and maintains a trusted portfolio of brands such as, Waldorf Astoria, Conrad, Doubletree, Embassy Suites, Hilton Garden Inn, Hampton Inn & Suites, and Homewood Suites etc. Additionally, the company also operates resorts, guest suites, and clubs.

Vision
To fill the earth with the light and warmth of hospitality.

Mission
To be the preeminent global hospitality company - the first choice of guests, team members, and owners alike.

Location
Hilton Worldwide
7930 Jones Branch Drive, Suite 1100
McLean, Virginia 22102 USA
(703) 883-1000) www.hiltonworldwide.com Reference: http://en.wikipedia.org/wiki/Hilton_Worldwide

Hilton Worldwide and its Business Environment

There is a common relationship between the company and its environment. Companies inhabit in environments from which they rely on resources to supply goods and services. Companies must be reliant and open to the social and physical environment that surrounds them. They should follow the governmental requirements as well as the actions of customers and competitors. However, companies can also influence their environments. Generally environments change much faster than companies. The main reason for failure within a company is the inability to adapt to a rapidly changing environment. New technologies, new products, and changing public tastes and values put strains on any company's culture, politics, and people. Most organizations do not cope well with large environmental changes. Being a global leader, operating more than 3,900 hotels in 91 countries, Hilton Worldwide depends on dynamic and sustainable communities. The strategy behind the Hilton Worldwide's mission is to harness their passion and expertise to address the social, economic, and sustainability issues that impact their business that are essential to the communities where they live and work.

* Nurturing is second nature.
Having more than 140,000 team members, Hilton Worldwide believes that it is important to provide influential hospitality employment opportunities. Competitive salaries, benefits packages and access to Hilton Worldwide University, (their internal education program, which includes courses varying from management skills and personal development to training in systems and processes) are offered to their employees. Hilton Worldwide attempts to create a friendly working environment within their team members, by striving to make their employees feel appreciated and empowered to build rewarding careers in hospitality.
The diverse backgrounds and experiences of their team members, owners, and suppliers are valued by the Hilton Worldwide. They believe that these diverse backgrounds and experiences of their team members, guests, suppliers, partners, and owners make their organization stronger. Furthermore, Hilton worldwide strives to address the local needs of the diverse communities in which they live, work, and serve around the globe by respecting the diversity of these communities.

* Celebrating Cultures
Bringing enriching cultural exchanges to their guests, team members, and community have been Hilton Worldwide's goal. They consider each of their hotels to display the local traditions and culture. They also seek to create opportunities for their guests, team members, and the general public to learn about local history, customs, and way of life. * Supporting emerging economies: Hilton Worldwide is the first global hospitality brand to enter many developing and emerging market economies. They have opened the first international hotel in Namibia. * Localized Food and Beverage Menu Design: Think global. Cook local. At the Hilton McLean Tysons Corner, Chef Thomas Elder produced a menu for their new härth restaurant that includes the locally sourced ingredients and community traditions.

* Strengthening Communities
Through job creation, local sourcing, and economic development Hilton Worldwide helps the communities where they live and work. By offering their time, talent, and assets they help solve community needs. * Reaching a common goal.
The travel sector of developing and emerging countries makes up nearly 10 percent of GDP by creating new jobs, new companies, and economic development. The success of each company is directly linked to the success of their communities, and Hilton Worldwide is committed to development of economic growth and community involvement.

* Serving Local Communities
In a daily basis Hilton Worldwide volunteers their time, talent, and resources to deal with local community needs. By providing charitable contributions which further includes providing educational programs that help underserved populations, Hilton Worldwide has brought a genuine knowledge to helping organizations.

* Supporting Local Economic Growth
In each of the Hilton Worldwide’s hotels they choose to employ local people, rely on local sources, by strengthening the community. By expanding opportunities in hospitality they bring a huge impact on the community's local tourism. In 2011, Hilton Worldwide opened the Hilton Windhoek, Namibia’s first five-star hotel.

* Living Sustainably
It is important to protect our world by focusing on products and programs that both delight the customers, and harm the environment less. By doing so, Hilton Worldwide provides for today's needs while positively influencing the future.

* Goals of Hilton Worldwide
Through Hilton Worldwide’s portfolio of conservation-friendly hotels and corporate offices, they had made a five-year commitment, from 2009 to 2014, to reduce: * Energy consumption by 20 percent * CO2 emissions by 20 percent * Waste output by 20 percent * Water consumption by 10 percent

* Sustainability Mission of Hilton Worldwide
Sustainability in action helps them: * Protect the world globally * Advance building design * Improve operational efficiency * Serve the communities * Engage team members * Enhance the guest experience

Reference: http://hiltonworldwide.com/

Business Structure and its classifications

Organizational structure is the way in which the interrelated groups of an organization are constructed. From a managerial point of view the main concerns are ensuring effective communication and coordination. Basic components of organizational structure include job specialization, departmentalization, patterns of authority, and span of control. Job specialization includes increased worker productivity and efficiency, but it increases the need for managerial control and coordination. While patterns of authority remain centralized in many hotel or lodging businesses, increasingly employees have become empowered to make decisions that were made by managers. Decentralization is the distribution of authority throughout an organization. Centralization is the retention of decision-making authority by a high-level manager. Span of control refers to the number of people who report to one manager or supervisor. The level of coordination and communication between departments can be increased by the activities of committees. The executive operating committee includes the general manager and designated department heads. Staffing is an ongoing challenge in the hotel and lodging industry because of the high percentage of employee turnover. Successful staffing depends on providing adequate job descriptions, including job specifications, as well as realizing that job descriptions must be flexible. Employees must be properly trained; effective training includes problem solving, problem analysis, quality measurement, feedback, and team building. Successful managers enjoy certain common characteristics including providing clear direction, feedback, and recognition; encouraging open communication and innovation; and establishing ongoing controls. Collectively, Hilton Worldwide’s Executive Management team brings over 200 years of experience to the brand. With diverse backgrounds and proven track records of success, they're well-positioned to keep Hilton Worldwide at the forefront of the hospitality industry.

Marketing concepts and marketing position of goods and Services

Hilton Worldwide is a recognized and reputable name in first-class hotels across world. In 1999, Hilton expanded extensively by acquiring the Promus Hotel Corporation, Hampton Inn and Suites, Doubletree Hotels, Embassy Suites Hotels, and Homewood Suites. Today Hilton Worldwide has become the world’s most famous and successful hotel company. The combined approach of Hilton Worldwide signifies maximizing cost and scale efficiencies, rapidly sharing best practice, market, and trend intelligence. It is Hilton's goal to ensure appropriate affordability to each hotel. They provide analysis of their previous performance and strategies to drive future profitability. Hilton engages with sales teams for hotels with significant group and corporate business, to ensure corporate pricing structure is maximized throughout the RFP process. Planning to actively expand their performance in marketing activity towards new markets, Hilton Worldwide launched global affiliate marketing program, joining exclusively with award-winning performance marketing networks; Digital Window and Zanox Group. Digital Window and Zanox Group having a vast global reach with 13 offices worldwide made them the ideal partners for Hilton’s ambitions. The strong internal management team of Affiliate Window and Zanox Group enabled Hilton to meet its goals, through comprehensive levels of support covering the main areas of their online business, including superior technical capabilities, interactive partnerships/publisher liaison and advanced training opportunities for Hilton stakeholders. The support available in local markets confirms a comprehensive strategy across all affiliate marketing campaigns, including the capacity to comply with local trends. Hilton Worldwide’s portfolio of hotels is set to capitalize on opportunities available through the performance channel; mostly bringing sales and income through publisher partnerships and cross-promotion of hotels throughout international markets. The strong platform available within the networks brings comprehensive reporting facilities and open communication with publishers, allowing customized promotion of the latest Hilton offers using localized and relevant creative.

* Globally motivated. Individually focused.
Hilton Worldwide promises their owners and operators combined benefits of scale, access, competence, and experience from Sales through their various sales professionals in many of their offices around the world. Hilton Worldwide’s sales teams are focused on being the most global, integrated, and relevant sales force in the industry. * Expert and Trusted Sales Force
The global sales team of Hilton Worldwide has always been recognized as a top selling and customer service focused organization throughout the industry. From 34 offices located around the globe Hilton Worldwide conducts business in 42 languages serving 25,000 customers in 91 different countries allowing them to truly understand the unique needs and opportunities of regions around the world, and locally as well.

* Power of Scale
Hilton Worldwide believes their key to success is their partnerships with the outside world. The sales of the Hilton Worldwide cover the top procurement which accounts with an average share of more than twenty percent across all the major accounts. And that's not all. They also have a leading share in the third Party Distribution arena as well. Their preferred relationships with venue finders, agencies, and distribution partners proves that they have more than 4,000 Meetings, Incentives, Conferences and Exhibitions (MICE) accounts managed by them, which could deliver a significant revenue to their hotels. * High Level Access
There is a dedicated team within the Hilton Worldwide known as their Global Strategic Account Management Team, which focuses on creating mutual growth by applying a unique approach to account management. They do this by negotiating truly customized deals that drive profit and revenue which leads to stronger and more committed relationships. * Regional Marketing
Since every country is different in their unique way, Hilton Worldwide’s Regional Marketing teams carry out organized, regionally relevant, go-to-market strategies across key segments that drive business to their properties. Regional Marketing helps integrate local voice into all the marketing plans and strategies, while ensuring property-level marketing which would support their brand standards.

Reference: http://hiltonworldwide.com/
Reference: http://blog.zanox.com/en/zanox/tag/affiliate-window/

Management of products and its costing

Hilton Worldwide brands interact with thousands of communities and millions of people every day. The Company's Supply Management worked hard to provide the highest quality management approach, products, and service to each and every one of their hotels.

* Excellent, Value-Based Pricing: leveraging the scale of the Hilton Worldwide's brands, they negotiate with hundreds of global and regional suppliers to secure competitive value-based pricing. * Precise Ordering Methods: The Supply Management of Hilton ensures continuity and security of supply so owners and operators can be certain orders will be filled, and the products delivered will meet hotel’s needs. * Supplier Consolidation: Supplier consolidation promises there are fewer deliveries, invoices, and checks, leaving more time for team members to attend to guests. * Superior Program Controls: Quality and reliability are maintained through the enforcement of strict product standards, process controls, supplier audits, supplier management, and ethics standards. * Improved Forecasting: Hilton Supply Management help hotels to improve forecasting of inventories, costs, and budgets, making future planning easier. * Global Operations Support: Hilton Supply Management offers worldwide coverage, with support operations located around the world at the national, regional, and local levels. * Extensive Knowledge: Because of their 93 years of knowledge and experience in hospitality supply chain, it makes hard for their competitors to replicate their formula for success.

Hilton Wordlwide's Supply Management goal
To be the leading provider of hotel supply management resources.

Hilton Wordlwide's Supply Management objective
To provide operations and supply management solutions for our constituency that results in the attainment of their strategic objectives.

Over the years Hilton Worldwide made huge contributions to lead the industry by regulating sustainability concentrating on delivering great guest experiences. The system that helps to improve hotel performance and profitability while managing its global resource constraint is the Hilton's Proprietary Sustainability Measurement System. The LightStay system was the foundation of the company's great accomplishment of achieving ISO 9001 quality and 14001 environments for its entire portfolio of brands. This made it one of the largest volume certifications of commercial buildings in history. The system analyzes performance across two hundred operational practices such as housekeeping, paper-product usage, food waste, chemical storage, air quality and transportation. Hilton Worldwide believed that in order to achieve sustainability across its internal procurement organizations it must lay out a transparent, formalized measurement and metrics of sustainability across the entire supply chain. And they must focus their product and process innovation to emphasizing reduction of the overall total cost of ownership (TCO). Another is the sustainability leadership with a focus on maintaining strong supplier partnerships. To identify the knowledge of what to measure (and how to measure it) when evaluating the sustainability of its products, the key to applying more intelligent decision making and more comprehensive thinking about sustainability was needed. This key would enable the company to combine the evaluation and costing process into its already existing, proprietary LightStay system. In order to be a considerate leader in sustainability, procurement and technology solutions to help it make the most educated strategic decisions about the products it purchases, as well as show how to integrate existing technology into an executable solution Hilton Worldwide decided to get consultancy from IBM. Incorporating sustainability metrics into the procurement process IBM worked with Hilton Worldwide to integrate sustainability into its procurement practices, supply management and technologies. With the help of IBM, Hilton's Supply Management (HSM) process was reevaluated enabling Hilton Worldwide to accumulate and evaluate sustainability data and turn it into convenient decision making. Eventually, Hilton was able to capture sustainability metrics for a considerable amount of the company’s spending. Improving the guest experience at the same time supporting sustainability objectives,
Hilton Worldwide became one of the best-in-class organizations in regard to sustainability. The project with IBM helped Hilton Worldwide understand complex metrics and interconnections in an easy approach at the same time extending its understanding over a range of opportunities including understanding its potential cost, efficiency and product innovations. This enhanced the guest experience and overall economic value.

Reference: http://hiltonworldwide.com/
Reference: http://www.ibm.com/us/en/

SWOT Analysis of Hilton Worldwide

Strengths * Hilton worldwide is a well established organization and business leader in the hospitality industry * Hilton worldwide is well diversified across the globe * Hilton Worldwide's large scale economy in advertising, marketing, finance, banking, makes them efficient in business management, administration and direction. * Hilton worldwide possesses solid integration features such as owning the companies that manufacture its furniture and has invested in online reservation travel enterprises

Weaknesses * Hilton Worldwide might face the inability to adapt quickly to the external environmental changes * controlling their large workforce and ensuring that compliance might become hard * communication with Hilton Wordwide's consumers and other stakeholders about its environmental activities might be a difficult task * The size and scale of its global business could make it hard to control standards and quality.

Opportunities * Hilton Worldwide can offer a range of unique and specialized services to:
-Wedding planning & hosting
-Spas that specialize in personal services
-Personal trainers * Hilton Worldwide should consider expanding their business into or owning a cruise line. A cruise ship is little more than a hotel that floats. basically this would match what it currently does with its leased properties * Take advantage of emerging markets, especially with business class and mid-priced markets * Invest on the Development of a games village to big international tournaments. This will give good marketing and reputation to Hilton Worldwide

Threats * Hilton Wordwide being the leading company in Hospitality industry makes them the target of competition, locally and globally * Being a global company Hilton Worldwide is exposed to political problems in the countries that they operate in.

Conclusion and recommendation

Over the years Hilton has proudly proven to be the only hotel with a breadth of leading brands, spanning the lodging segments from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. However huge global companies like Hilton must be aware of the fact that every day new business practices are evolving along with changing technologies. Resistance to change has become a primary cause of business failure. Changes and growth in the hotel and hospitality industry includes a continued focus on international expansion and using all media to promote its products to potential customers. By studying national and regional industry trends, Hilton Worldwide must take advantage of opportunities that will enable growth while identifying threats that may affect profitability. The future success of Hilton Worldwide will be driven in large part by the ability to foresee and capitalize on change. As we go through global transitions, successful companies will examine the key factors that will not only define success but also the ability to survive in the future. Visionary leadership, globalization, diversity, flexibility, flat structure, customer focus, zero defects, network orientation must be acknowledged by the successful hotel organization. Hilton Worldwide must be able to respond to increasingly globalized sales, the movement to maintaining sales offices in many countries and hotel properties across the globe, and an increasingly globalized labor market. By being able to achieve all of the factors mentioned above Hilton Wordlwide can proudly remain as the leading Global Hospitality Company in the future.

References

http://www.hiltonworldwide.com/ http://en.wikipedia.org/wiki/Hilton_Worldwide http://www.ibm.com/us/en/
http://blog.zanox.com/en/zanox/tag/affiliate-window/

Similar Documents

Premium Essay

Hilton Worldwide

...Hilton worldwide Financial analysis: With the initialization of the company in the year 1919, it made a really good start and took out a lot of contemporary competitors during the period of the 20th century. By the end of the year 2013, Hilton worldwide underwent a drastic financial enhancement and there was an increase of 5.2 percent on the overall revenue for each and every room. In addition to that, the overall adjusted EBITDA was increased to a height of 13 percent. This was absolutely a huge financial enhancement for the company as it led to the generation of $2.21 billion as overall net unit growth and the overall unit growth was increased to 4.5% in the segment of management and Franchise. To establish a certain financial position in the commercial market, a company requires certain factors to be accomplished to attain the targeted financial objective. These factors include, setting up a common mission, a specific set of values and lastly proper strategic priorities. It was important for the company to shift into a capital centric model strategy that will allow making progress with less investment in keeping their focus on the global development strategy. The key step that was beneficial for the company was the performance driven work culture. Another important factor in the tourism and hospitality industry is the diversification. In simple terms, the global reach of a company also provides an estimate over the financial condition of it. The more global a company is able...

Words: 676 - Pages: 3

Premium Essay

Hilton Honors Worldwide

...Hilton HHonors Worldwide: Loyalty Wars HOS 342 Service Marketing Hilton HHonors Worldwide: Loyalty Wars HOS 342 Service Marketing Anthony Petitte Anthony Petitte Introduction The following case concerns Hilton’s reward program for its guests, the Hilton HHonors, and the possible implications after the introduction of a different reward program introduced by Starwood Hotels and Resorts Worldwide Inc. Many companies in different industries use the loyalty reward program as a form of marketing tool to reward their loyal customers. By doing this, they are able to retain their customers and attract other potential customers. The more attractive the loyalty programs are, the more customers the companies get and retain. Customers are attracted based on how they earn points, and the benefits they get when they redeem the points. Many of the industries offering the loyalty programs have a standardized way of doing so because they are more independent and they have definite control. This is unlike the hotel industry, which has no defined control because of franchises and different management. There may be different people controlling the hotel chain despite the chain using the same brand. This makes it hard for the hotels to standardize their loyalty program. The Hilton reward program was effective in retaining and attracting customers, but the hotel chain faced different challenges, which increased its threat of losing its customers. Challenges facing the Hilton Brand The Hilton...

Words: 1340 - Pages: 6

Premium Essay

Industry Hotel

...MarketLine Industry Profile Hotels & Motels in the United States October 2012 Reference Code: 0072-0520 Publication Date: October 2012 WWW.MARKETLINE.COM MARKETLINE. THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED United States - Hotels & Motels © MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED 0072 - 0520 - 2011 Page | 1 EXECUTIVE SUMMARY Market value The United States hotels & motels industry grew by 7.7% in 2011 to reach a value of $137.5 billion. Market value forecast In 2016, the United States hotels & motels industry is forecast to have a value of $179.5 billion, an increase of 30.6% since 2011. Market volume The United States hotels & motels industry grew by 2.4% in 2011 to reach a volume of 52,214 hotels & motels. Market volume forecast In 2016, the United States hotels & motels industry is forecast to have a volume of 56,484 hotels & motels, an increase of 8.2% since 2011. Category segmentation Leisure is the largest segment of the hotels & motels industry in the United States, accounting for 71.1% of the industry's total value. Geography segmentation The United States accounts for 27% of the global hotels & motels industry value. Market rivalry The hotels and motels industry is dominated by large international players, who compete intensely for a share of the market. United States - Hotels & Motels © MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED ...

Words: 6899 - Pages: 28

Free Essay

I Am Hard Worker

...Overview: The Success of Embassy Suites 'The Circle of Leadership' By Darci Riesenhuber, Director of Brand Culture & Internal Communications, Embassy Suites Hotels Retaining high quality leadership is critical to the success of any business, particularly hospitality. It is surprisingly difficult, even today, to find quality front-line staff, but even worse to lose them. The best way to attract and retain quality staff at the bottom, however, is by developing great leadership at the top. The General Manager is the lynchpin to a healthy culture at any given property. They set the tone and influence the quality of life for everyone else at the hotel. The Circle of Leadership (CoL) is Embassy Suites’ way of recognizing and investing in our top talent. It is about taking our best, most effective and successful leaders and making them even better. Why? Because we believe that if we do not pay attention, we will lose those who are most valuable. By focusing on our top performers, we raise the bar, and ultimately the performance, of our entire brand. This article provides insight into our leadership development program that both gives and gets back from our best and our brightest. In 2008, the Embassy Suites brand partnered with The Bixler Consulting Group, an Atlanta-based leadership development and executive coaching firm, to design and facilitate a program that specifically meets the unique needs of Embassy Suites GMs. The Circle of Leadership™ is the result of this collaboration...

Words: 1668 - Pages: 7

Premium Essay

Organisational Behaviour in Hospitality Industry

...compromises of commercial organisations that specialise in providing accommodation, food and drink through voluntary exchange, and highlighted that the issue of human exchange is a hart of the hospitality concept. Barrows and Powers (2009) have pointed out that hospitality industry includes hotels and restaurants and other kinds of institutions that offer shelter or food or both of them to people away from their homes. Research conducted by Hayes and Ninemeier (2009) have stated that hospitality industry has often been described as a people business. Hospitality industry is UK’S fifth largest employer and plays vital role in UK industry, employing more than 2.4 million people. Hilton Hotels Corporation is the leading global hospitality company with more than 3,000 hotels in over 74 countries (Hilton Worldwide; 2012). Understanding group behaviour in an organisational environment is a challenge and great managerial tasks. A leading author, Mullins (2007) has pointed out that organisational behaviour is concerned with study of the behaviour of the people within organisation. In his research Singh (2007) argued that organisational behaviour is a way of thinking and it is directly concerned with understanding, prediction, and control of human behaviour and application of knowledge in the organisation. Following, Fox (2006) has stated that organisational behaviour refers to people behaviour in the groups within the working environment and the behaviour at the organisational system level...

Words: 2049 - Pages: 9

Premium Essay

Hilton

...Hilton Hotels Corporation is recognized around the world. As a preeminent lodging hospitality company, offering guests and customers the finest accommodations, services, amenities and value for business or leisure, Hilton offers the amenities and quality its name has inspired since 1919. Today the Hilton is viewed one of the service industry’s top competitors. Hilton Hotels Corporation is a leading hospitality company that owns, manages, and franchises over 2,000 hotels across the country. The company's international arm, Conrad Hotels, has locations in Australia, England, Ireland, Egypt, Belgium, Turkey, Hong Kong, and Singapore. Hilton has a good reputation and their name is well known. Hilton is a leader in the hotel industry. Diversification of Products - Hilton is more than hotels. They also generate revenue from gaming and entertainment. By being involved in more than one industry, Hilton has a benefit of drawing from one part of its business if another part becomes less lucrative. Gaming and entertainment serve different with hotels. customers' needs. While this diversity does not automatically insure success, it does help the company to balance out its profits across three areas of the business. Hilton hotels is operating a mixed format location that targets its full service hotel format and its Hampton Inn select service format. The segmentation is made based on service quality metrics while revenues are based on a revenue per room basis. The outcome of the mixed format...

Words: 256 - Pages: 2

Premium Essay

Hilton Case Study

...Hilton Hotel 1. What is Hilton’s core business? Hilton was one of the most internationally recognized names in the hospitality industry and lodging industry. Hilton began its operations in 1919 with the Mobley Hotel in Cisco, Texas under the guiding leadership of Conrad Hilton. In 1946, the company became public with 15 properties in 11 states. In 1946, Hilton concentrated in the domestic growth in the lodging segment and started to diversify its business into casino and vacation. As one of the largest scale hotel management companies in the world, Hilton acquired Promus Hotel Corporation, and that transaction pushed Hilton close to 1,700 properties. Nowadays, Hilton’s properties are present in 78 countries and are over 3,000 properties. The mission statement of Hilton Hotel Corporation is “To be the preeminent global hospitality company – the first choice of guests, team members, and owners alike”. Obviously, Hilton’s core business would be the leader in global hospitality company. Hilton works aggressively to gain competitive advantage over other competing hotels so as to retain its global image and reputation and be the first choice of the people travelling around the world for business or leisure. 2. Blackstone’s intention to grow the business and brands globally – After the takeover of Hilton by Blackstone group, the main intention of the group is to invest in Hilton and other brands from around the world which will help them to grow...

Words: 413 - Pages: 2

Premium Essay

Human Resource Management in Hilton Worldwide

...Managing Human Capital Hilton Worldwide Contents Executive Summary 2 1.0 Introduction 2 1.1. Human Resource Management 2 1.2. Hilton Profile 3 Vision Statement 3 1.3. Chosen position: Hotel Manager 3 2.0 Analysis to identify the HRM issues and challenges 5 2.1 Weaknesses and challenges of the chosen industry. 6 2.2 Practices which leads to improvement 6 2.2.1 Planning, recruitment and selection 6 2.2.2 Training and development 7 2.2.3 Reward management 8 2.2.4 Employee relations 9 3.0 Conclusion 11 4.0 References 13 Executive Summary The project was structured in several sections that yield information on major topics: planning, recruitment and selection; training and development; reward management; employee relations. In details this report examines how applied human resource practices may impact on the organizational commitment in the hotel industry by example Hilton Worlwide. The main body introduces HRM, Hilton profile, short brief of analysis to identify issues and practices that lead to improvement. The study shows an essential importance role of training and development, as well as reward management best tool to retain skilled employees in the hotel industry. 1.0 Introduction 1.1. Human Resource Management Employees are the most important asset of the organization, it is crucial to understand how to maintain good relations with its workforce. Human Resource Management (HRM) is aiming...

Words: 3508 - Pages: 15

Free Essay

Acc 560 Week 3 Assignment 1

...A++PAPER;http://www.homeworkproviders.com/shop/acc-560-week-3-assignment-1/ ACC 560 WEEK 3 ASSIGNMENT 1 ACC 560 WeeK 3 Assignment 1, Hilton Worldwide Management Services Hilton Worldwide Management Services is the brains and brawn behind the Hilton brand. The Hilton brand consists of hotel chains across the Americas like Hilton, Hampton, Embassy Suites, Waldorf and more. This management services group has a portfolio of over 340 properties in the Americas with nearly 69,000 team members. Hilton worldwide. (n.d.) The support functionof this group is fairly extensive. They have legal services, supply management, HR & Training, finance, technology, architecture and construction, owner relations and communications. The last note on the company is they created a specialist global ecommerce force to manage the online presence of their partners. Hilton worldwide. (n.d.) Discuss how a time driven ABC cost system can be implemented in thecompany you researched and the benefits that the use will yield to the business performance First, this service company uses a hub and spoke concept so they are always in the right place to assist their partners.This tells me that HMS has already looked at TDABC and understands that moving services closer to their partners saves time and money. Even with this concept in place, there is always room for improvement, and this is how HMS can design TDABC to improve their services. After you have buy-in from management, the...

Words: 311 - Pages: 2

Free Essay

Fact

...LEGISLATION This factsheet is a quick guidance of some useful and required legislation and policies that we, as a business need to know. Further in the factsheet there will also be some examples to show how it can be done according to the laws and policies. The legislation is also known as Act of Parliaments, this is the laws where it has been produced by the government, in order to authorise, to sanction or to restrict, which is outlining the protection to the public as individual, teams or organisations. It is another way to keep the public safe from any circumstances. The laws needed There are many laws that we, business industry will have to follow. Also, we have to clearly understand these laws in order to be able to run the business successfully, however there are some main laws that are related to customer service and it is compulsory for the businesses to succeed, as following: The Sale of Goods Act, The Health & Safety Act, The Data Protection Act and The Equal opportunity Act. The Sale of Goods Act 1979, goods must be as described. This mean when you sell the products to customers you’d have an agreement or contract with them, if the product they received doesn’t seems to be as described, this act could take place. Therefore, each product has to match the description, fit the purpose and satisfactory quality. This act could take up to 6 years from the date of purchase. However if the products they have purchased are not as described, customers have the...

Words: 1246 - Pages: 5

Premium Essay

Research Paper

...Question ONE: 1.1 a) Productivity software is a category of application programs that helps users to produce things such as documents, databases, graphics, worksheets and presentations. b) Business software is any software or set up computer programs used by business users to perform various business functions. c) Communication software is used to provide remote process access to system and exchange files and messages, text, audio and or video formats between different computers and users. d) Multimedia software allows you to using a mixture of sound, picture, film and writing. System software has been developed to solve a particular problem for users to perform work on specific tasks or to provide entertainment. System software enables the Application software to interact with the computer and help the computer to manage its internal and external resources. Application software. After the Application software has been installed, you can start running the PC. Application software enables you to perform specific tasks – solve problems, perform work or entertain yourself. Difference between System software and Application software. System software manages and operates computer hardware and thereby providing a platform for Application software. Application software subsist of system software with the ability to employ certain computer functions as per user requirement. 1.2 Cloud storage is a concept of data storage where the digital data is stored in logical pools...

Words: 1054 - Pages: 5

Free Essay

Hilton 2014 Repoet

... Selected 2014 property openings include (from top to bottom, and left to right): Hampton by Hilton Istanbul Kayasehir; DoubleTree by Hilton Hotel and Residences Dubai – Al Barsha; Embassy Suites by Hilton Santo Domingo; Homewood Suites by Hilton New York Midtown Manhattan Times Square – South, NY; Hokulani Waikiki by Hilton Grand Vacations Club; Diplomat Resort & Spa Hollywood, Curio Collection by Hilton; Hilton Garden Inn Astana; Waldorf Astoria Amsterdam; Home2 Suites by Hilton Sioux Falls/Sanford Medical Center, SD; Conrad London St. James; Hilton Al Hamra Beach & Golf Resort. Cover photo: theWit – A DoubleTree by Hilton AT-A-GLANCE As the world’s largest and fastest-growing global hospitality company, Hilton Worldwide builds on a century of excellence as the strength of our brands and the power of our innovation continue to drive guest satisfaction, increase loyalty and support one of the foremost unit growth stories in the industry. We strive to spread the light and warmth of hospitality that keeps guests, team members, owners and stockholders returning for more. UP 7.1% (1) 1 Ranked Margin growth – Adjusted EBITDA margin increase 190BPS to 36.8% (2) Net unit growth System size, pipeline & rooms under construction 715,000 Rooms UP 6% or 36,000 ROOMS (3) $2,000 (4) # UP 13.5% $2,500 Award-winning brands Hilton HHonors members Bottom line – Adjusted EBITDA DOLLARS IN MILLIONS 12 44 Million ...

Words: 78172 - Pages: 313

Free Essay

Analyzing the Organizational Structure of a Business

...Organizational and Social Environment Hilton hotel Prepared By Raize Hassam(CB004338) Module Code & Title Cohort FF1221 Date of Submission 15/09/2011 Instructor Ms. Sankapali Gunawardena Word Count 2000 Acknowledgement The authors would like to first of all thank her managing business lecturers Mrs.Shumara and Ms. Sankapali Gunawardena for all the support and guide he gave her to finish this assignment successfully. The authors would also like to thank her parents and friends for all their commitments and encouragement. Last but not the least the authors would like to thank the administration for all the facilities they have provided which made it easy to complete this assignment on time. Abstract As assigned by the lecturers Ms.Shurmara Fernando and Ms.Sankapali Gunawardena for the module Organizational and Social Environment, the authors were required to investigate research and observe an area of Internal and External Business Environment in any local business organization. Therefore the authors selected “Colombo Hilton Hotel” to do their research according to the assignment. So to do this research the authors visited Hilton Hotel in order to gather information...

Words: 2315 - Pages: 10

Premium Essay

A Foray Into the Right Brain: Thoughts on Tom Kelley's the Art of Innovation

...A Foray into the Right Brain: Thoughts on Tom Kelley’s The Art of Innovation “An accountant? Creative? I don’t think so.” That was a comment I made to a group of colleagues about twenty-five years ago when I was working with an international CPA firm. I can’t recall many specific conversations from so long ago, but I do remember this one. I think it stuck in my mind because the managing partner of my office overhead my comment and interrupted the conversation. He responded that he had seen plenty of instances in my work that demonstrated my creativity and he thought I was quite creative. That conversation was before the October 2001 Enron fiasco and at that time, accountants serving “sophisticated” clients were expected to sometimes be creative in their accounting practices. Not to say that I ever witnessed any “creativity” such as that shown at Enron. If, however, if a client wanted to record a transaction a certain way, for example, a good CPA would do his best to find a way to support his client’s accounting. A great CPA was nearly always successful. Since then, I have left public accounting (pre-Enron, not as a result) and have been on the client side for the last twenty or so years. I’ve witnessed that most people in business do not appear to be creative and, in fact, many seem to be stuck thinking “that’s just the way we do it.” Most companies have a couple of people who do most of the creative thinking and the rest of the people just react…or resist. Over...

Words: 1826 - Pages: 8

Free Essay

Marriott Case

...MarriotMarriott Corporation: The Cost of Capital T c=income taxes of 1987 / income before income taxes of 1987 = 175.9/398.9 = 44% Step 1:From the Exhibit 3 ß equity for each firm in this industry are below Marriot Corporation 1.11; Hilton Hotels Corporation .76 ; Holiday Corporation 1.35 La Quinta Motor Inns .89; Ramada Inns, Inc 1.36. Step 2: For each firm in the industry, to estimate unlevered using the equity estimate: equity = [1 + (1-TC)Debt/Equity]unlevered unlevered of Marriot= 1.11/[1+(1-.44)*.41]=.90 unlevered of Hilton= 0.76/[1+(1-.44)*.14]=.70 unlevered of Holiday= 1.35/[1+(1-.44)*.79]=.94 unlevered of La Quinta= 0.89/[1+(1-.44)*.69]=.64 unlevered of Ramada= 1.36/[1+(1-.44)*.65]=.997 Step 3: Take an industry average of the unlevered estimates as estimate of firms unlevered (.90 +.70+.94+.64+.997)/5 = .84 Step 4: Use firm’s target D/E ratio and unlevered estimate to calculate equity equity = [1 + (1-TC)Debt/Equity]unlevered equity = [1 + (1-.44)*.41]*.84= 1.03 Step 5: Calculate the R equity using CAPM The risk free rate was 4.58%, and the equity risk premium was 7.43% for average from 1926-87 R equity =r f + ß(r premium) = 4.58%+1.03*7.43%= 12.23% Step 6: Calculate [Debt/(Debt + Equity)] and [Equity/(Debt + Equity)] V=D+E   D/V=.41  E/V=1-D/V=1-.41= .59 Step 7:Use formula above to calculate r WACC r debt= r f + r debt premium = 8.72%+1.10% = 9.82% WACC=rdebt*(1-Tc)(D/V)+requity*(E/V)=9.82%*(1-0.44)*.41+12.23%*0.59 =...

Words: 296 - Pages: 2