October 15, 2009

1.)

A: “One is that Germany was too "green" for a slash-and-burn outfit like Wal-mart, with its plastic bags and plastic junk Another is that Wal-mart couldn't hack the pro-labor union culture of Germany. Another is that Germany is anti-American when it comes to name-brand retailers (even though Dunkin' Donuts and Starbucks are popular there).”

B: Wal-mart failed because of their lack of knowledge, of foreign countries. In order for Wal-mart to have a successful business over seas, is to do research about the particular country that they want their cultural business to be located. “There are many reasons why Wal- Mart’s business model failed in Germany, such as Cultural attitudes, Customer Service, and Cultural arrogance all contributed to what one economist referred to as a failure. But under these basic economic decisions were a host of basic cross- cultural mistakes that fuelled the company’s poor strategic planning.” They had the right idea on how to approach Germany, but they didn‘t do their research on the country it‘s self. “Wal-Mart failed to take into account Germany’s cultural attitudes, especially with regard to such matters as labor law and the role of unions.” Wal-mart’s guide lines are focusing on just the company and not about the different countries values. “Wal-Mart also runs afoul of requirements that workers‟ representatives be consulted before introducing changes in working conditions.” If Wal-mart would have did more research on Germany, because Germany expects a discount store to stick with their corporate values. Wal-mart’s company would have been successful, but their company failed at make an equal understanding with Germany.

2.)

A: “Most individuals believe that Wal- Mart failed to understand South Korean’s consumer preferences. Wal-Mart had relied on its proven business model and its strategy in