Premium Essay

Hospitality Ict

In: Other Topics

Submitted By shazbab
Words 2455
Pages 10
Computerisation Strategy Proposal for the new TVU/LSHT training hotel (2009)

1. Introduction

The aim of this report is to look at the possible implementation of computer and information technologies at the Thames Valley University, London School of Hotel Training (TVU/LSHT). This has become necessary because the business has experienced a severe downturn in revenue since 2009 which has resulted in them experiencing trading losses and a lack of investment in both the business and the facilities. Consequently, it has been recognised that a new strategy needs to be devised; which will include the development of new facilities, the enhancement of existing facilities and the introduction of a hotel wide computerisation system which will maximise the hotels operational efficiency.

This proposal will specifically present the Consultants vision for the effective and successful introduction of information technology within the TVU training hotel; it will also take into account the increasing statutory obligations that it needs to meet.

According to Wood and Brotherton (2008, p.331) Lodging businesses can no longer expect to succeed without the solid support of information technologies (IT), this is true for a variety of reasons but is partly because the current customers that the lodging establishments are looking to attract are part of the Net Generation, these people are surrounded in their daily life by IT, if these people are not provided with the technology that they are used to using they will not return, hence lost business.

ICT is now a prominent part of our daily life, within the tourism industry it is quickly becoming an important tool for a hotels organisation, it enables them to become competitive and is a good way of communicating with both consumers and partners. ICT is increasingly becoming a source that is enabling competitive advantage for the…...

Similar Documents

Free Essay

Hse Improvent to Reduce Unecessary Loss

...Essays on Productivity Analysis in the Canadian Tourism and Hospitality Industries by Xiaofeng Li A Thesis presented to The University of Guelph In partial fulfilment of requirements for the degree of |Doctor of Philosophy in Economics Guelph, Ontario, Canada © Xiaofeng Li, December, 2011 ABSTRACT ESSAYS ON PRODUCTIVITY ANALYSIS IN THE CANADIAN TOURISM AND HOSPITALITY INDUSTRIES Xiaofeng Li University of Guelph, 2011 Advisor: Professor David M Prescott This thesis is to investigate the relationship between the productivity in the Canadian tourism and hospitality industries and workforce characteristics, human resources management practice, technology change. The productivity analysis is conducted with different measures of productivity, such as labour productivity and total factor productivity. The first chapter is to calculate labour productivity using the Canadian National Tourism Indicator (NTI) and the Canadian Human Resource Module of Tourism Satellite Account (HRM) for six tourism industries during the period 1997-2008 and to estimate an econometric model of labour productivity. Labour productivity is found to increase with the capital labour ratio, the proportion of part-time hours, the share of immigrant workers and by the proportion of the most experienced workers. The second chapter decomposes the total factor productivity growth for the Canadian tourism/hospitality industries with dynamic factor demand models which is estimated with nonlinear Full......

Words: 39529 - Pages: 159

Premium Essay


...CRM is one of the fastest growing management approaches being adopted across many organizations and particularly tourism and hospitality firms, the deployment of CRM applications has not always delivered the expected results while many CRM initiatives have failed. Consequently, the inability of CRM applications to deliver expected benefits has not only intensified the validity of previous findings and claims regarding the ICT productivity paradox, but it has also boosted current research. However, although the latter provides anecdotal evidence of the impact of ICT management practices on CRM effectiveness, there is a lack of empirical studies examining the relationship between CRM management and performance aspects. This study aims to fill in this gap by investigating the relation between firms’ CRM applications and exploitation with their ICT management practices and CRM benefits. The investigation and validation of the former are valuable, since it would enable managers to maximize CRM benefits by identifying and allocating the appropriate resources, time and efforts to CRM implementation. Relations are tested by gathering data from Greek tourism and hospitality companies. Findings provide useful practical suggestions for CRM evaluation and implementation strategies, while implications for future research are analyzed. Keywords: CRM, evaluation, ICT management, business processes. 1 INTRODUCTION Customer Relationship Management (CRM) has become a strategic......

Words: 4709 - Pages: 19

Premium Essay

University Application Form

...Technology Art & Design Hospitality & Tourism Natural Sciences & Mathematics Wildlife,Ecology & Conservation Engineering Sciences & Technology Academic Fee 400.00 400.00 400.00 400.00 400.00 400.00 400.00 Examination Fees 50.00 50.00 50.00 50.00 50.00 50.00 50.00 Corporate ID Levy 10.00 10.00 10.00 10.00 10.00 10.00 10.00 Book Levy 10.00 10.00 10.00 10.00 10.00 10.00 10.00 Lab Levy Health Fees 20.00 20.00 20.00 20.00 20.00 20.00 20.00 ICT Levy 20.00 20.00 20.00 20.00 20.00 20.00 20.00 Registration Fees Transport Levy 10.00 10.00 10.00 10.00 10.00 10.00 10.00 30.00 30.00 30.00 30.00 30.00 30.00 30.00 Sport Levy 15.00 15.00 15.00 15.00 15.00 15.00 15.00 Fuel Levy 10.00 10.00 10.00 10.00 10.00 10.00 10.00 SRC Levy 2.00 2.00 2.00 2.00 2.00 2.00 2.00 Life Skills 2.00 2.00 2.00 2.00 2.00 2.00 2.00 Total 579.00 589.00 589.00 589.00 589.00 589.00 599.00 10.00 10.00 10.00 10.00 10.00 20.00 Students Not Under First Mutual Medical Aid Fees Per student School School School School School School School of of of of of of of Business Sciences & Management Agricultural Sciences & Technology Art & Design Hospitality & Tourism Natural Sciences & Mathematics Wildlife,Ecology & Conservation Engineering Sciences & Technology Academic Fee 400.00 400.00 400.00 400.00 400.00 400.00 400.00 Examination Fees 50.00 50.00 50.00 50.00 50.00 50.00 50.00 Corporate ID Levy 10.00 10.00 10.00 10.00 10.00 10.00 10.00 Book Levy 10.00 10.00 10.00 10.00 10.00 10.00 10.00 Lab Levy Health Fees ICT Levy 20.00 20.00......

Words: 1158 - Pages: 5

Premium Essay

Business Strategy

...ECONOMIC AND BUSINESS REVIEW | VOL. 15 | No. 1 | 2013 | 33–56 33 ICT AS A NEW COMPETITIVE ADVANTAGE FACTOR – CASE OF SMALL TRANSITIONAL HOTEL SECTOR Tanja Mihalič1 Dimitrios Buhalis2 Received: 12 December 2012 Accepted: 6 March 2013 ABSTRACT: This paper studies the information and communication technology (ICT) in a small hotel sector at a point in time when the transition towards a full market economy is coming to the end and competitiveness and ICT implementation is gaining on importance. Its main purpose is to study a business potential of this new competitive advantage resource and its productivity paradox. A competitive advantage factor model (CAF model) has been proposed and the structural modelling (SEM) has been performed on the case of a small transitional Slovenian hotel sector. The study contributes to knowledge on ICT competiveness and ICT productivity paradox in hotel sector. Further, its results hold practical implications for the strategy for hotels operating in small-sized hotel industries in transitional or ICT developing environments. In more concrete terms, research findings indicate that such hotel sectors need to speed the ICT implementation. ICT as such doesn’t directly increase the firm’s profitability, yet there is an indirect positive impact of factor ICT on a firm’s financial performance that emerges through other competitiveness factors, such as differentiation, qulity or image, which helps firms to stay competitive on......

Words: 10644 - Pages: 43

Premium Essay


...which a firm is able to adapt to changing conditions. The BSC retains the financial aspects as key in measuring performance while it adds other drivers of future performance (Mucheru, 2008). Strategic management drivers of performance involve the translation of business strategies into deliverable results. It combines financial, strategic and operating principles to gauge how a company is able to meet its targets (Mshenga and Owuor, 2009). Strategic drivers of performance are closely linked to specific strategies and value drivers in order to maximize organizational performance. The global hotel industry has experienced tremendous growth in recent years recording a growth of over 25% in the number of hotels (Kingi, 2013). The hospitality industry in Kenya developed from the Kenyan Coast due to Arab traders and the construction of the Railway line. The first hotel to be built was the Grand Hotel which later became the Manor Hotel and has since been closed down. In the 1960’s Utalii College was developed to cater for the training needs of hotel staff. Hotels have henceforth continued to develop out of tourism efforts and this has brought a lot of challenges related to the performance of these hotels in order to meet international standards. These challenges have necessitated a study by various authors of the drivers of performance in hotels. The hotel industry has been identified as one of the most important sectors that have a positive correlation to tourism......

Words: 11117 - Pages: 45

Free Essay

Jot Toy Company

...Managers; Engineering Managers; Production/Operations Managers; Supply and Distribution Managers (includes Logistics Managers) Information and Communications Technology (ICT) Managers: Information and Communications Technology (ICT) Managers. Events, Hospitality, Retail and Service Managers: Retail Managers, Call or Contact Centre and Customer Service Managers, Event and 4 Conference Managers, Transport Services Managers, Miscellaneous Hospitality, Retail and Service Managers. Miscellaneous Specialist Managers: Safety and Security Managers, Other Specialist Managers (includes Environmental, Arts and Culture, Office and Quality Managers). Professionals Arts and Media Professionals: Music Professionals, Photographers, Authors and Book and Script Editors, Actors, Dancers, and other Entertainers, Miscellaneous Arts Professionals (includes Textile and Multimedia Artists) Artistic Directors and Media Practitioners and Presenters, Film, Television, Radio and Stage Directors, Journalist, Other Writers and Editors. Accountants, Auditors and Company Secretaries: Accountants, Auditors, Company Secretaries and Corporate Treasurers Financial Brokers and Dealers and Investment Advisors: Financial Investment Advisers and Managers, Financial Brokers. Human Resource and Training Professionals: Human Resource Professionals, ICT Trainers, Training and Development Professionals. Information and Organisation Professionals: Actuaries, Mathematicians and Statisticians, Economists, Archivists,......

Words: 2545 - Pages: 11

Premium Essay

Integrating Ict- Based Applications for Sustainable Tourism Development in Algeria

...Integrating ICT- Based Applications for Sustainable Tourism Development in Algeria BOUTKHIL Guemide Assistant Teacher Department of English Language Faculty of Letters & Languages University of Med Seddik Benyahia. Cité Ouled Aissa B. P. N°98 Jijel (18000) Algeria Pr. CHELLALI Benachaiba Assistant Professor Department of Electronics & ICTs Faculty of Electrical Engineering University of Med Tahri B. P. N° 417 Bechar (08000) Algeria. IBTISSAM Bedri Assistant Teacher Department of Political Sciences Faculty of Law & Plitical Sciences University of Med Khaidar 145 RP, BISKRA (07000) Algeria Dr. Salima Maouche Assistant Professor Department of English Language Faculty of Letters & Languages University of Abd Errahmane Mira, Bejaia (06000) Algeria ABSTRACT: Information and Communication Technology (ICT) has inevitable impacts on different industries and their performances. The tourism industry, as the largest and fastest growing industry in the world, cannot be excluded from this technology and its huge impacts. ICT provides information about tourist attractions in different destinations before travelling and improves tourists‘ satisfaction. Although Algeria has great tourism potentials, it still needs to be performed well in promoting its attractions to international tourists via ICT tools yet. This research explores the impact of ICT on foreign tourists‘ satisfaction of the tourism industry and uses...

Words: 9570 - Pages: 39

Free Essay


...Technology investments are the anchor of mainstream process innovation, sometimes in combination with reengineered layouts for manual work operations. Information and Communication Technology (ICT) has been the backbone of many process innovations in recent decades, and it has attracted a significant strand of research interest with its own agendas and institutions (Buhalis & Law, 2008). Due to the ubiquitous capabilities for organising information and knowledge, across geographical and user boundaries, ICT constitutes a main agent for process innovations, and there are many industry related examples provided in the proceedings of the annual ENTER¨ conference (latest published: O’Connor, Hopken, & Gretzel, 2008; Sigala, Mich, & Murphy, 2007). Some research contributions dig into the stages of technology utilization and the gradual evolvement and deepening of the process innovations. Yuan, Gretzel, and Fesenmaier (2006), for example, map ICT implementation in visitor bureaus, and they point out that the prospects of technology are confronted and modified by the organisational features and specific managerial objectives. Also Blake, Sinclair, and Soria (2006) demonstrate that productivity in tourism enterprises can be improved by introducing new ICT, but favourable impacts are especially obtained where ICT is combined with other strategic and managerial measures such as competence building and HRM (Human Resource Management). A.-M. Hjalager / Tourism Management 31 (2010)......

Words: 13279 - Pages: 54

Premium Essay

International Hospitality Competitiveness in a Process of Globalization

...Introduction Globalization is a common word of a major issue in today’s world. It may be referred to many phenomenon consuming politics, technology, corporate strategy, markets, trading, and consumer behavior (Nooteboom 1999, 56). This article is to understand the concept and behavioral changes as a result of globalization towards tourism and hospitality industry in order to construct wider understanding of its negative and positive impacts. Globalization, as a meaning of its term, clearly stated the understanding of product or service market involving two or more countries to serve the worldwide market outside their local networks. It may be referred as the highest commercial development for any company internationally (Teare, Boer 1993, 194). Product trading and media communication, which makes information as a trade good are the division of two main principal or concept in order for a company to further spread their trading power towards utilizing globalization benefits. Globalization is mostly involved by Mega Corporation, multinational and the consumer themselves. Under the economic perspectives, it clearly shows that globalization referred to the increasing of market interdependent and production in two or more countries through trading in goods or service (Teare, Boer 1993, 194). As the trade radius become international, globalization gives an increase of labor workforce- in which international division of labor is achieved by the fragmentation of international......

Words: 4157 - Pages: 17

Premium Essay

Information and Communication Technologies in Tourism 2014

...Rodolfo Baggio Marianna Sigala Alessandro Inversini Juho Pesonen Editors Information and Communication Technologies in Tourism 2014 eProceedings of the ENTER 2014 PhD Workshop in Dublin, Ireland. January 21, 2014 Preface The advent of Information and communication technology (ICT) has had a paramount impact on tourism. The effects of this revolution continue to change the nature of contemporary tourism on a day-to-day base. The globalization of information, open innovation, better access, collaboration in a generation of information and technological convergence, have all contributed to the design of a new scientific paradigm. Thanks to our passion for research and to the continuous advancements in the technological ecosystem as well as the possibility of better understanding human activity and behavior we are on the threshold of a new era of the social science of tourism. This new social and technological paradigm affects tourism and human mobility in a way that gives the research process unheard-of possibilities. The current level of technological development allows for the construction of objects that are smaller, more intelligent and embedded in the environment and even wearable. These objects, which record and learn our habits are connected to the Internet and they have computing capabilities. They can also be interconnected and generate large quantities of information to benefit the environment in which they are located as well as the travellers that......

Words: 49996 - Pages: 200

Premium Essay


...identification of differential product strategies, building or reshaping core competencies, acquiring unique technologies, and accumulation of intellectual property, all of which can all be harnessed to make the company successfulin a highly competitive marketplace. Due to the emergence and widespread use of information and communication technologies (ICTs), organizations have faced many challenges that have led to several changes in their business practices in recent times, particularly in the last two decades. Findings After investigating the literature in strategic technology usage, and interviewing key decision-makers, a conceptual framework was proposed. IT innovation adoption occurs at the functional/operational level by enhancing various aspects of efficiency, effectiveness and resiliency. In order to select a few customer to be interviewed, heterogeneous purposive sampling technique which aimed to achieve a heterogeneous sample. The first condition (value) is necessary for the second (competitive advantage) to occur. There has been significant research on ICT value—with numerous studies examining and finding a relationship between ICT investments and business performance. Contemporary firms are making significant investments in information technology to align business strategies, enable innovative functional operations and provide extended enterprise networks. Firms implement information technology to enhance and/or enlarge the scope of their products and......

Words: 837 - Pages: 4

Premium Essay

Hospitality Industry Management

...Curtin Business School (CBS) School of Marketing Unit Outline HOSP2000 Hospitality Industry Management Semester 2, 2015 Unit study package code: HOSP2000 Mode of study: Internal Tuition pattern summary: Note: For any specific variations to this tuition pattern and for precise information refer to the Learning Activities section. Seminar: 11 x 3 Hours Semester Fieldwork: 1 x .5 Days Semester This unit contains a fieldwork component. Find out more at the fieldwork education website: ( ) Credit Value: 25.0 Pre-requisite units: Nil Co-requisite units: Nil Anti-requisite units: Nil Result type: Grade/Mark Approved incidental fees: Information about approved incidental fees can be obtained from our website. Visit for details. Unit coordinator: Title: Name: Phone: Email: Building: Room: Dr Jong-Hyeong Kim +618 9266 4389 408 2006C Teaching Staff: Name: Phone: Email: Building: Room: Jong-Hyeong Kim +61 8 9266 4389 408 2006C Administrative contact: Name: Phone: Email: Building: Room: Kelly Nowak +618 9266 3882 408 2014 Learning Management System: Blackboard ( HOSP2000 Hospitality Industry Management Bentley Campus 28 Jul 2015 School of Marketing, Curtin Business School (CBS) Page: 1 of 7 CRICOS......

Words: 3280 - Pages: 14

Premium Essay

Heritage Management

...message more effectively. (Timothy, 1997) ICT as tourism enabler Internet by its very nature has changed the traditional paradigm of doing business. Internet allows for rapid dissemination of quality information, universal accessibility and minimal cost for deliverance. (L. Rayman & A. Molina, 2001) Online access of services has reduced the distribution costs, so the end product could be individually customized according to perceptions and needs of the customer. Take the case of, here each visit will customize the environment in accordance with the shown preference of customer during prior visits. Internet businesses are helping in growth and evolution in e-commerce aspects of tourism industry. ICT hasn’t helped in all places as British Airways experience tells us. It though earlier that it could do away with independent travel management companies and sell only though its website, however it found that by reducing point of focus BA has reduced its visibility so it decided to reengage with travel management companies (Travel Trade, 2007) Tourism Europe European economic dominion may have changed significantly since the turn of the century as concept of individual entities, as country, have shifted to single EU umbrella, leading to globalization of trade practices and significant changes in multiple allied economic sectors. ICT is considered one main reason for this restructuring, and ICT has been one of the major factors which......

Words: 2740 - Pages: 11

Premium Essay

Ict Challenges in Hotel Operations

...steps/processes, and search relevant information technologies for the solution process automation on the specific problems and needs (Solution Process, Technology Applications and Automation). The purpose of this paper will include an assessment of the role Information and Communications Technology (ICT) plays in addressing problems/needs in the operation of today’s hotels. In a highly dynamic market whose survival depends on responding rapidly to the changes in related factors; ICT systems must be custom designed to match the objectives of the organization. A hotel is an establishment providing paid lodging which could be on a long or short term basis. There are many types of hotels usually depending on locations, size, and offerings. According to the 2012 NAICS Codes hotels are classed under the 721110 group comprising an industry of establishments primarily engaged in providing short term lodging facilities. Hotels greatly impact the locales within which they operate by directly contributing to the economic, environmental and social aspects of their community. When an assessment of the competitive indexes of a hotel is carried out, it has greatly been admitted that ICT Systems are critical components to the achievement of operational viability. In this highly demanding market, the specific challenges/needs of the industry must be overcome primarily in areas of: Communications * Internal * External Customer Satisfaction * Potential * Present *......

Words: 1853 - Pages: 8

Free Essay


...sector product and services that are responsive to the needs of citizens and businesses as well as capacity creation. For a variety of reasons (economic and policy), developing countries like Kenya are less equipped to take advantage of the potential in ICT to stimulate growth, and are likely to fall behind advanced economies. The Kenya ICT Master Plan is therefore not designed in isolation, given that there is evidence from developed countries that investment in ICT facilitates economic growth by increasing productivity. As the Kenya Government ensures an enabling ICT environment and regulatory framework, this plan aims at stimulating the setup of ICT-related businesses to enhance employment creation. At the heart of this document is a strategic intent to develop a robust ICT sector that will enhance economic growth through creation of businesses and hence employment. In the execution of this plan, Kenya will become a leading ICT hub for the region, improve the lives of her citizens and see significant ICT-led economic growth in line with Vision 2030. This ICT Master Plan aims at building and promoting an environment where more service sector businesses are created and are able to thrive through leveraging on ICT. ICT offers key benefits that make life simpler and more convenient for citizens and businesses and provides channels to collaborate and share information, which in turn enables innovation. The Government while guiding budgets will ensure that projects......

Words: 4766 - Pages: 20