...springtime aroma around me, I poise myself to get the perfect vantage point and hesitantly push down the glistening silver button on my camera thinking, “Is this how I want this moment to be remembered?” Through the eyes of many, a camera is just a tool that you point at an object to take a picture; to a photographer, it is so much more. According to Dictionary.com, the definition of photography is, “The process of producing images on a sensitized surface by the action of light.” However, there is one point that this simple definition fails to state, and that is photography is used to capture a single moment in time, in one frame. A single picture can tell a multitude of stories, and can hold countless memories. Whether done as a profession, a hobby, or a creative outlet, the art of photography can appeal to everyone in the world. Known as a “camera obscura,” the first elements of photography were shown in 384 BC when Mo-Ti, a Chinese philosopher, created the device (Camera Obscura History). The physics behind his invention was that when a lighted area was separated from a dark area with only a pinhole opening between them, it created an inverted image of the lighted area. This technology was further improved by inserting a lens to create a clearer picture (History of Photography). Since then, the art of photography has continued to evolve. Many photographers still rely on natural lighting in their pictures, however today photographers choose to use digital photo editing with...
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...who ideas formed the basis to the evolution of photography. The report will also focus on photography as an internationally recognised art form and how it has not always been perceived as art. This report will discuss one of Australia’s most famous photographers, Bill Henson. The key finding in this report is that photography has developed from a need of scientists to document into a key communication tool in todays society. This report finds that photography is now readily available to most people. The results in this report have been researched through appropriate texts and credible Internet sources. The writer also added to the report by giving his own experiences and knowledge that he has acquired by studying photography and working closely with a photographer. 2.Table of Contents 3. Introduction 3 4. Findings 4 4.1 The Birth of Photography 4 4.1.1 Joseph Nicephore Niepce 4 4.1.2 William Henry Fox Talbot 5 4.1.3 James Clerk Maxwell 5 4.1.4 Richard Leach Maddox 6 4.1.5 Eadweard Muybridge 6 4.1.6 George Eastman 7 4.2 Photography as Art 8 4.2.1Bill Henson 8 4.3 Photography in Communication 9 5. Conclusion 9 6. References 10 3. Introduction Man has been creating images since the first cave paintings over 20,000 years ago. The invention of photography allowed mankind to create an image in a fraction of the time it would take to recreate the same picture by drawing or painting. Today photography allows the user to create a permanent image without...
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...Culture Since the beginning of time, artists have labored extensively to find innovative ways to convey sentiment, passion, and feeling. Telling stories and trying to unlock the minds of people through different avenues of artistic labors. Art touches and affects people in unique ways; it can have special or unusual meaning on the person depending on how one views it. Artists’ rendering of their art is interpreted in numerous ways by others who view it unless it is explained by the artist on its meaning giving a clear example of what they are portraying. Two people looking at the same painting, sculpture, portrait, or photo may come to different views on the arts meaning even though they are looking at the same item. Art is how one interprets it and what that person sees. In today’s society art is done in so many other forms and diverse categories. This essay will concentrate and bring together four art forms, photojournalism, painting, architecture, and sculpture. The in-depth examination of the subsequent arts will be concentrated to the following: The influence of technology on the evolution of each of the art forms: architecture, photography, sculpture, and painting. Diversity’s role in the development of the arts and how it changed throughout the 20th century. Art and popular culture’s relationship and how this developed during the 20th century. From the beginning of time, Art has been known as evidenced by the past relics. Technology certainly has made it promising for new equipment...
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...Culture Since the beginning of time, artists have labored extensively to find innovative ways to convey sentiment, passion, and feeling. Telling stories and trying to unlock the minds of people through different avenues of artistic labors. Art touches and affects people in unique ways; it can have special or unusual meaning on the person depending on how one views it. Artists’ rendering of their art is interpreted in numerous ways by others who view it unless it is explained by the artist on its meaning giving a clear example of what they are portraying. Two people looking at the same painting, sculpture, portrait, or photo may come to different views on the arts meaning even though they are looking at the same item. Art is how one interprets it and what that person sees. In today’s society art is done in so many other forms and diverse categories. This essay will concentrate and bring together four art forms, photojournalism, painting, architecture, and sculpture. The in-depth examination of the subsequent arts will be concentrated to the following: The influence of technology on the evolution of each of the art forms: architecture, photography, sculpture, and painting. Diversity’s role in the development of the arts and how it changed throughout the 20th century. Art and popular culture’s relationship and how this developed during the 20th century. From the beginning of time, Art has been known as evidenced by the past relics. Technology certainly has made it promising for new equipment...
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...have created and given users a wider rage of ability to potentially become a photographer just by owning a smart phone. This creates a difficult field, or obstacle for those who take their photography careers seriously and are professionals. In the article, “The Work of Art in the Age of Mechanical Reproduction” by Walter Benjamin, he writes about a change in perspective in film and photography and discusses his argument towards the loss of the aura through the mechanical reproduction of art itself. He also touches upon how modern art has changed immensely since the beginning of its creation, and how it has lost a majority of its value. As social media is growing and changing, there are many opportunities for anyone to be able to take professional photos just by having equipment and the social...
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...the most unforgettable moment of our life. As such this day has to be made remarkable. We pay thousands for dress, wedding hall, decoration, for drinks and food. But it is most important to choose your wedding photographer and also to make sure whether he is professional or not. Basic inquiry and proper planning can lead to beautiful photographs of your wedding and reception. There are some important questions to be asked when you are selecting a photographer. Here are few tips which will help you in deciding whether the photographer you select is a thorough professional. Kindly go through all of these points to choose a Good Photographer. 1. What if the photographer shows...
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...creator of the Canon camera company. His goal in creating this business was to create good quality and affordable cameras for the everyday hobbyist and professional photographer. Quality cameras during this time period were very expensive, so photography was not a booming business. This was Yoshida’s main motivation. He believed that the leading camera companies were overpricing their products and it was unfair to the customers and the photography community. Photography is an amazing art form which all people deserve to have access to. It all started in 1934. The leading camera company was a german company called Leica, with prices ranging up to $700. Yoshida’s career involved repairing film cameras and projectors, and he decided to take apart a Leica camera and observe what the item is made of. He found that, Leica was using extremely cheap materials to manufacture their cameras; brass, aluminum, copper and rubber. And they were selling them for high-end prices, although they were no better than a cheap film camera the average person might own. This discovery both angered him and inspired him. There were no 35mm film cameras that were made in Japan, and he, along with about four of his friends became determined to make that happen....
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...Technology’s effect on Photography Throughout recent history photography has been argued whether or not it is an art form by itself. Photography has been given the right to be called an art form but as of lately, it has been abusing its privilege with the new found use of technology. Technology has changed the way photography can be viewed which might sound like it is beneficial to the art, but it is certainly questionable. Barbara Savedoff’s article ‘Escaping Reality’ compares and contrasts paintings with photography which helps explain how technology is making photography an art form closer to that of painting. The new abilities to manipulate and edit photographs are diminishing the amount of veracity that they once had. To understand how digital photography is arguably hindering photography’s aesthetic value, Savedoff explains why it is such a unique art form in the first place. The techniques used to produce a famous photograph are artistic in their own nature. A proper angle at which the photographer shoots, the ability to snap a picture at the precise moment to capture a great shot, the framing used, etc. are all techniques that make photography worthy of being called an art form. There is also another reason photography is such a great phenomenon. Photography has a connection with reality because of its ability to capture reality on film. The image on film is a direct image of what has occurred in reality, unlike a painter who can paint an image of a scene...
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...Through Fashion Photography Fashion photography started in the late 1800’s and has become one of the most highly respected types of photography in todays’ society. Many people look towards fashion photography as a way to express themselves. This type of photography is showcased all around the world. Fashion photography is a complex process that shows the revolution of social changes through the decades. Fashion photography started in 1839 when photography was first introduced to the world. The earliest ever recorded fashion photography was in 1850 or 1860, for documenting fashion for the Parisian fashion house. Fashion photography is all about capturing what is within the photo from the clothes that...
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...photographs. And what better way for a restaurant to show off its offerings than through the use of photography? EXCEPTIONAL FOOD PHOTOGRAPHY Both in print and online is an important aspect of a restaurant’s branding and marketing yet may restaurants overlook this. Either they use stock photography that doesn’t represent their menu or they use poorly lit photos by an amateur. It’s important to remember that we eat with our eyes first. Having appetizing, food photos is a sure-fire way to grab someone’s attention when they’re checking you out online and to draw your customer’s attention when they’re in your restaurant. But take heed, many restaurants have amazing food photography, but the final product is nothing like what it looks like. This doesn’t mean that you have to plate exactly as the photo, but it does mean you’ve got to deliver on taste IMPORTANCE OF FOOD PHOTOGRAPHY IN MARKETING YOUR FOOD BUSINESS! Great pictures of food can make our mouths water and our stomachs ache for a particular product. This simple fact yields results that would normally only happen via live sampling and literally can save you thousands of dollars introducing a new product to consumers via distribution of photographs on websites, packaging, coupons, ads, and flyers. THE AESTHETIC AND CULTURAL SIGNIFICANCE OF FOOD PHOTOGRAPHY When food first became a subject in photography, images imitated still life paintings and were classed as a form of social documentary, whereby...
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...gelatin plates were far superior to the messy wet plate counterpart of the day. The major advantage that dry gelatin plates gave photographers of the time was the fact that they did not require a wet coating right after exposure for them to be developed. Eastman invented and started producing his next evolution of dry plates by evolving his design from using a gelatin coating, to using an emulsion coating. The business evolved from a partnership to a $200,000 corporation with 14 shareholders in 1884. At that same time, the company name was changed to EASTMAN Negative Paper. The next evolutionary step for the company was one year later in 1885. This is when the first transparent photographic film came to market. With this groundbreaking and revolutionary product, EASTMAN Negative Paper opened a wholesale office in London England. The next few years were so good at EASTMAN Negative Paper that they were able to employ a full-time research scientist to help the company in the commercialization of a flexible, transparent film. A few years later in 1888 the name Kodak was born and they adopted and marketed the slogan “You press the button – we do the rest”. The next years for Kodak were filled with the growth of their film product and the cameras that used the film, while they developed many new products for the photography industry they always stayed true to their core business of producing film and cameras. That is until the digital camera killed the film industry. ...
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...Kudler fine foods is a rapidly growing online retail business that needs photography services just like any other business. This makes the company reach a decision-making point on whether or not to outsource its photography services. Such initiative has both advantages and disadvantages that come the managers of all the decision-making must put in place before making a move. Some of the disadvantages of outsourcing photography services include: the possibilities of losing total control over the process of the professional resulting in results that may have not been envisioned by the company owners. The photography process is always an internal and in-line with the photographer’s imagination that an external party may not fully understand. After photography charges or costs may incur, a professional photographer is likely to charge extra costs and what would obviously be attained at minimal cost is conducted internally by the company representatives. The risk of privacy and confidentiality issues may occur, and external photographer may not put into considerations the necessary security and privacy needed in using the company images and information. This may result in some images going to the competitors business and may work against the company owners. Outsourcing professional photographer may eventually lead to job losses within the company. However, there are some advantages to outsourcing photography services for Kudler Fine Foods. First, outsourcing provides an opportunity...
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...a loved one an old-fashioned Polaroid camera for Valentines Day. After all, the cameras only cost $30, and they're so much fun. However; today, those same cameras cost $140 in the market. I thought what has changed? The scarcity has lead to gigantic opportunistic markups. Polaroid has stopped making the cameras, and a while ago, the company announced that it would stop manufacturing instant film altogether. Yes, That is correct. Polaroid decided to lay off at least 450 people, by abandoning the product that made it famous, and breaking thousands of hearts along the way. The company’s instant camera became a part of the popular culture like no other camera before or since. Of course, the technology won't be disappearing entirely from our world since Fuji will hopefully continue to make the instant film. And soon there may be tiny digital photo printers which can achieve similar results to the old-fashioned Polaroids. They just won't make that same satisfying click and vibration. Because Polaroid’s intangible resources are coming from the patents that the company has worked on over the years on technology that they have developed and built on which also allows them having an advantage over the other companies which are not privy to the advances that they have made. That’s how I started to write about this company who was once a star in the technology field. If we look at what they have done so far, It is surprising not to notice the last 10 years of the company who was trying...
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...All rights reserved. Course Description This course explores the interactions between the arts, advertising, media, and lifestyle and cultural trends in contemporary American society. Familiarity will be gained with the various art forms and their relationship to mass media, personal and professional life, and in particular to how they contribute to the current conception of fine art and popular culture. Students are asked to examine current trends and cultural changes, assessing both the role the arts have played in creating them and the influence these cultural trends have on art itself. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document. • Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality....
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...cover the roles that technology in electronic and digital media has played in the evolvement of time. I will cover the historical and contemporary roles of the mass media in society and also describe how the chemical and electronic technology of photography, recording, and transmission has changed from the original discovery to present day. I will also cover hoe the media uses these technological innovations, analyze how the development of digital technology has affected the way the content, distribution, and the style of electronic media and finally discuss exactly how it has evolved over time and had made everyone depend on them. The history of the print media and the role that it plays with the government, and society as a whole has since aged and evolved at a consisting rate. In an age when innovation is constantly adding to how we define mass media, print media, and technology to maintain its role and presence in or world. In a very simply way, Businessmedia.com defines the media as” the industry associated with the printing and distribution of news through newspapers, magazines and books.” Newspapers, magazines and books are the oldest, most basic form of media that there is. These forms of media has been changing and evolving for years. As the world and society change and develop, the mass media world has been changing right along with us. It has to keep up with society so society can know what is going...
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