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Ibm Case Analysis

In: Business and Management

Submitted By mraffio
Words 3570
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|IBM’s Decade of Transformation: Turnaround to Growth |
|Team 5 Case Analysis |
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|“More importantly, the passion that had come from surviving its ‘near-death experience’ and then riding the wave of what many in the company |
|were beginning to call the ‘next big thing’ captured the imagination and focused the energy of a demoralized workforce looking for a reason to|
|reengage in building for the future.”—Lou Gerstner |
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