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Identifying Whether a Business Is Enterprenuerial or Not

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Submitted By shadyelkholy
Words 8370
Pages 34
Name: Shady Elkholy
Student ID: 11005950
Module Name: Entrepreneurship, Innovation and Leadership
Module Code: MN5002
Assessment 3:
Tutor name: Katy Roberts

Table of Contents Introduction 3 The purpose of the report 3 Discussion of the theory 3 Research Question 3 Methodology 4 Data collection method 4 Ethical considerations 4 Analysis and Findings 5 Extension to his personality 5 Need for Independence 5 Need for achievement 6 Growth Orientation 6 Innovation and pro-activity and risk taking 6 Conclusion 7 Appendices 8 Appendix A – Coding 8 Appendix B – The Transcript for the interview 14 Appendix C: Interview consent form 29 References 29

Introduction
The purpose of the report

This report aims to identify whether Oshi Okomilo the Founder and Managing Director of Guestlist is an entrepreneur or a business owner according to the theories on entrepreneurialism.

Oshi Okomilo is the managing director for Guestlist which he describe it in his own words with the multimedia platform dedicated to spreading positive vibrations across the planet in various ways.
Discussion of the theory

There is an example for Smith and Miner (1983) that was cited at (Wagener et Al, 2010) distinguishing between the traits of an ‘opportunistic’ entrepreneur and ‘craftsman’ entrepreneur where the opportunistic one had a business strategy that promotes innovation and expansion, while the craftsman was more interested in the maintaining the status quo.

As Feist & Feist are referenced at (Wagener et Al, 2010) there are two fundamental ways of differentiating between entrepreneurs and business owners which highlight the differences between the business owners and entrepreneurs based on their personality and competencies.

Research Question

My research question is to establish whether Oshi (My interviewee) is an entrepreneur

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