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Welcome to Entrepreneurship and Business
Dr Kenny Wong Meng Seng ELG 16 wong.mengseng@nottingham.edu.my

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Entrepreneurship and Business
• Core module for all 1st year undergraduate students in NUBS • Also be offered to students from all other schools at the University of Nottingham • Designed to raise student’s awareness and understanding of some of the key elements of entrepreneurial creativity, as well as entrepreneurship in practice. • Many fundamental principles underpinning successful entrepreneurship can be applied in a much wider variety of situations. • Improve their individual skills in terms of creative problem solving and organisational effectiveness.

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Entrepreneurship and Business
Module Sessions • Combination of lectures and mentored group work sessions. Venue: F1A15, on Wednesday in Semester 1, Time: 11:00 – 1:00 pm. • Mentored group work sessions will be held in separate sittings throughout the day in Four sessions specified in the timetable. It will be announced in Week 5. • Students will be asked to self-select their project teams to fit into one of these four sittings, during which they will work through group work in a mentored environment. Groups will not be allowed to change sittings during the course of the module.

Course Time Table
• Week 2: Wednesday 25th September 2013 – Lecture
– – – – Module Introduction and Rationale Course structure and rationale The importance of an integrative learning approach Why study Entrepreneurship?

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• Week 3: Wednesday 2nd October 2013 – Lecture
– Definitions of entrepreneurship – The main issues of debate

• Week 4: Wednesday 9th October 2013– Lecture:
– – – – The need for invention and innovation The nature of innovation Creativity in Theory and Practice Entrepreneurship and Innovation from Theory to Practice

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• Week 5: Wednesday 17th October 2013 – Lecture:

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