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Implicit Association Test

In: Business and Management

Submitted By Ilwhitetiger1995
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Implicit Association Test
Susan Whitebird
ETH/125
April 15, 2012
Jamie Fox

I took the Skin-tone IAT. The results of my test were light skin- dark skin. Strong 30%, moderate 27% and slight 10%. I believe that the test did not produce valid results for me. I do not care what the color a person’s skin is; it is what is on the inside that counts. We could all be the same color on the outside, but all of us have a difference in opinion and a way of thinking on the inside. I do not think some kind of test is going to tell certain people that they like light skin, compare to dark skin. Yes it is difficult to accurately measure prejudice. How can you measure prejudice, even before meeting someone, or having any knowledge about who they are? It is just like seeing someone for the first time and saying that they are a bad or good person. You do not know that just by the way the person looks, or talks, or what clothes they are wearing. How does a computer tell you any of that stuff? Other than the IAT test there is the Bogardus Social Distant Scale. This is a psychological testing scale to measure ones willingness to partake in social contacts. Social distance test is for telling the distance between different groups. Maybe they can hire someone, to do interviews all around the world. I still do not think any of the information would be right, because even today people do not always tell the truth. I thought that the test was interesting, and a little fun, in a good

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