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Importance of Personal Communication in Business

In: Business and Management

Submitted By sarahtresha
Words 4403
Pages 18
Introduction
Communication, in plain terms is the basis of all relationship. Be it personal or professional, you cannot do without a healthy and effective communication. When it comes to business, communication becomes even more important. This is the pillar on which professional relationships are built. If you want the maximum profits out of your venture, it is essential that you have a healthy rapport with your clients, partners and employees (if any). And how do you build a good rapport? Through effective communication of course!
It is said that one of the most important qualities that a businessman must have is communication skills. If you cannot put your message across to the intended audience, you cannot become a successful entrepreneur. Even if you have an independent business where you are not answerable to your boss, you need to have good communication skills in order to churn out the maximum profits from your venture. However, it is not just about talking or writing.
True that these are the two biggest means of communication, but an effective one will spill over to wider areas than that. It will include gestures, body language, confidence and most importantly, the ability to pass on relevant information. Good communication also consists of listening skills. A good businessman will have to be a good listener. For instance in a conference or a business meeting, if you don’t listen to what the others have to say, it is unlikely that you will understand the proceedings. If you falter here it will have a direct impact on your speech. You won’t be able to deliver a coherent and cogent talk unless you know what you are talking about! So, effective communication, especially in the field of business, is a complete package comprising all these elements.

Personal communication
Not all the communication that goes on in an organization is operational however in

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