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In This Assignment, Use the Scenario and Balanced Scorecard to Fill in the Gaps. Then, Develop Recommendations Based on These Gaps for Each Section of the Balanced Scorecard. the Balanced Scorecard Shown Below Is for

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Submitted By ksantosh2881
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Strategy and planning
A goal, also known as the main objective of the mission can be achieved by breaking down of the level to achieve it, meaning to achieve a goal set for a specific time in a company can be achieved by three different types of goal which are strategic goal, tactical goal, and the operational goal. These could be taken as they have three level of the planning as well. In a business organization goal aren’t achieved by the main boss of the company and they have to work in a team to achieve it. Like the CEO of the company cannot plan the whole thing of a company to run it, if that happens the company cannot survive because the CEO has other thing to do than to micro manage. Not one man who runs the company has to plan all the things but also the other level of management going to do the same. As we know the operational goals are course of action needed to achieve the planned goals like the marketing or the sales plan.it typically designed for one year period. The three types of goal are important because they go hand in hand to achieve the main objective of the company. So like in an airlines company if the main goal is to be the best company with its competitors, the strategic goal would be to make a high profit by keeping the fares low, best accurate arrival and departure time and keeping the customer happy. At the same time the tactical part will be to help and support the strategic plan like to keep the fares low they have to cut down the expenses best they can like having same kind of planes help them cut the expenses of the maintenance and the training cost and for the operational plan it’s the lowest level where it can help and support the plan above it .like the operational plan for the same airline would be the fastest loading ,unloading and the time to make the plane take off as fast as possible which helps save time and money and also

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