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Ind - Pitch to Industry

In: Business and Management

Submitted By kclarke2
Words 395
Pages 2
Brief:

Diversium has been a small but dynamic presence on the Australian communications scene since its inception 5 years ago. It has built a reputation for creativity across a range of functions: PR, events management, market research and brand development. Its client base has grown to include hot start-ups from the technology space right up to long established multinationals with operations in Australia. Its founders, Anna Markham and her partner Sergio Cardossi, have made it into a highly successful business and have been able to attract the best and brightest young talent. It has been so profitable and so high profile that the media giant PMRP has made them an offer for the company and they have decided to sell.
You joined less than a year ago, and are now part of one of four close knit inter-disciplinary teams within Diversium dealing with a wide variety of clients and projects.
As part of the acquisition process, the senior management of PMRP Australia has decided to look very closely at the structure and culture of Diversium, and at its staff, in order to decide how much it will keep and how much it will change.

You and your team have therefore been asked to submit both a written submission and deliver a presentation to the Top Team on Sunday, 29th May, 2011 to help them make their decisions. Each of Diversium’s current teams will be given 30 minutes, plus five minutes of questions, to demonstrate the following:
• The requisite skills, experience and personal qualities of the individuals (hard & soft skills);
• The effectiveness and unique Value Add of the team itself (hard & soft skills);
• The team’s fit with the PMRP culture, structure and general approach to the market;
• An understanding of the financial drivers of the organisation and the current external business environment, and likely impact on the team and the business.

You will be allowed to provide no more than fifteen (15) powerpoint pages/handout slides of documentation to support the presentation.

** Marking **
Micro:
-Team’s fit with PMRP culture
- Personal bios, skills, qualifications of team members
- Justification of soft and hard skills of team members
- Team’s effectiveness and Value Add of the team
- Understanding of the financial drivers of PMRP
Macro:
- Overall credibility
- Demonstration and understanding of course concepts
- Ease and confidence of moving from strategic to tactical individual level

Diversium Info

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