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Individual Case-Toyota

In: Business and Management

Submitted By candicedwr5
Words 3540
Pages 15
Toyota Motor Corporation
Integrative Case Analysis

Prepared by: Wenru Dai
May 30, 2014

Professor Anna. Phillips
Management 405

Table of Contents

Cover/Title Page……………………………………………………………….1
Table of Contents…………...………………………………………………....2
Executive Summary.………...……………………………………..………….3
Organizational Overview……………………………………………………..4
Global Alliances and Strategy……………………..………………………….6
Organizational Strategy………………………………………………………….….9
Political/Culture………………………………………………………………...…...13
Conclusion………………………………………………………………………..…16
Work Cited……………………………………………………………………..……17

Executive Summary: Toyota Motor Corporation is one of the biggest motor companies in the world, although it started as a Toyoda Automatic Loom Works. From a small company to a worldwide cooperation, I believe there are a lot of thing I can learn. That’s why I choose Toyota Motor Corporation as my case. Toyota Motor Corporation is a Japanese automotive manufacturer headquartered in Toyota, Aichi, Japan. In 2013 the multinational corporation consisted of 333,498 employees worldwide and, as of January 2014, is the fourteenth-largest company in the world by revenue (Overview). The company operates both automotive, under the brand Toyota, Lexus, Hino and Daihatsu, and non-automotive. According to Japan Corporate News network, in 2007, the firm sold over 8.5 million vehicles in more than 170 countries. Toyota aims at localization and collaborates with automobile companies in foreign countries in order to be the leadership in automobile market. Although Toyota is primarily an automobile manufacturing company that business is so big and Toyota has such a large share of the automobile business that the material suppliers are huge companies in their own right. But Toyota is not strictly a vertically integrated company. It has branched out into related fields, such as:...

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