...them. In most cases, I have witnessed counter-advertisement utilized to create awareness of the possible negative influence that alcohol may cause to the consumers and other related issues. Such action will work effectively if done through the media in the form of printings or video broadcast. They counter advert can also be labeled with the product to make sure that everybody who buys that product has seen that label. The public health departments are increasingly using the counter advertisement to impact the good behavior among the consumers. There are those who argue that creating awareness of the side effects cannot be the appropriate means to pass the information via the mass media. The counter ads communication structure can be used for the promotion of a wide responsibility to perfect the challenges facing health. Initially, the normal advertisement promotes the policies and the product counters ads, on the other hand, promote only the views that are relevant by the health of the public. The key role played by the counter ads is to change the existing views that public health problems are the same as the personal health problems. The counter ads result to conflicts between various parties because they mix up health issues with the political and social issues. The acceptable strategies to carry out such counter advertisement include the use of modern technology media, use of the socially oriented counter-advertising means. For example, there was an anti-tobacco advert done...
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...Table of Contents 1- Question 1 3 1.1 Justification 3 2 Question 2 3 2. Justification 3 3- Question 3 4 3.1 Justification 4 4- Question 4 4 4.1 Justification 4 5 Question 5 5 5.1 Justification 5 6 Question 6 5 6.1 Justification 5 6- Reference List 6 Question 1 Dmitrij, L & Vida, D 2013 “Influence of Information Systems on Business Performance” Science:Future of Lithuania, Vol. 5, issue1, p38-45 This article examines the influence of information system on business performance. The author gather the data through the use analysis of scientific literature and research synthesis in order to identify benefits of information system and the influence of business performance. The authors explain that information system can be viewed differently however system in most cases are most often grouped in five categories; office information systems, transaction processing systems, management information systems, decision support systems, and executive support systems. (Dmitrij & Vida, 2013) 1.1Justification This article will be useful as it clearly define what an information system is and explain how it is crucial for any business in the modern society. Furthermore it discusses the five classifications of information systems and explains how these system...
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...businesses expanding beyond their domestic boundaries. | |b. |Increasing average temperature over the globe. | |c. |The increased use of global satellite communication systems. | |d. |A strategy of developing unique products for each nation in the world. | ANS: A AACSB Reflective thinking, Environmental influence PTS: 1 3. Which of the following would not be considered a basic source of globalization? |a. |Similar customer needs | |b. |Falling of trade barriers | |c. |Advances in communication technology | |d. |Differentiation among countries...
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...approval from Limkokwing University of Creative Technology Worldwide FACULTY OF COMMUNICATION, MEDIA, AND BROADCASTING BCC 2823| Global Marketing WHAT IS MARKETING? • Marketing Involves: – Focusing on the needs and wants of customers – Identifying the best method of satisfying those needs and wants – Orienting the company towards the process of providing that satisfaction – Meeting organisational objectives ALL RIGHTS RESERVED No part of this document may be reproduced without written approval from Limkokwing University of Creative Technology Worldwide FACULTY OF COMMUNICATION, MEDIA, AND BROADCASTING BCC 2823| Global Marketing WHAT IS INTERNATIONAL MARKETING? • Different Levels of International Marketing – Export marketing – International marketing – Global marketing ALL RIGHTS RESERVED No part of this document may be reproduced without written approval from Limkokwing University of Creative Technology Worldwide FACULTY OF COMMUNICATION, MEDIA, AND BROADCASTING BCC 2823| Global Marketing ENVIRONMENTAL INFLUENCES ON INTERNATIONAL MARKETING Socio/Cultural Language Religion Aesthetics Values and attributes Social organisation Material culture Legal Local domestic laws International law Home domestic law Political Operational restrictions Discriminatory restrictions Physical actions Economic Developed economies Emerging economies Less developed economies Currency movements Environmental Influences on International Marketing Technological...
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...Analysis of the emerging market in China Introduction Nowadays, with the financial crisis sweeping the globe, the emerging market is to be concerned by more and more countries. China as one of BRICs country has an impact on economic, trade and political in the world. This paper will talk about the emerging market--China from some economic factors, social factors and political factors, also analysis why China play an important role in the world. And what is the relationship between China and the international environment? Global overview and introduction to China When China awakes, it will shake the world. -- Napoleon Bonaparte The people's republic of China (PRC) which located in east Asia continent, and on the western shore of Pacific Ocean, which is the third largest country with 9,596,960 square kilometres. With the vast land, the land boundary of some 22.800 kilometers also have many neighbor such as Russia, North Korea, Vietnam, Laos, Pakistan, Afghanistan, Nepal, Tajikistan, Mongolia. At the same time, the mainland coastline measures about 18,000 kilometers with a flat topography, and there are many excellent docks and harbours, most of them are ice-free all year round (Jinyan, 2005). Most place of China all belong to the north temperature zone. Clear for seasons which suit for people to habitat. In addition as a big country with a vast territory, the nature...
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...Assignment 7: Tentative Reference Listing The Cost of Network Technology to Educational Outcomes Rene’ Henson Professor Joann Runewicz Research 531 September 7, 2012 References (2003). How does technology influence student learning. Learning & Leading With Technology, 29(8), 1-5. Retrieved from http://scholar.googleusercontent.com/scholar?q=cache:86sFqnNFnt8J:scholar.google.com/ landmark studies technology and education&hl=en&as_sdt=0,36&as_vis=1 -Landmark study analyzing the influence that technology has on student learning in academic subjects, higher-order thinking skills, and workforce preparation. Amos, D.S. (2011, October 23). How school districts are funded. Cincinnati.com. Retrieved from http://news.cincinnati.com/article/20111022/NEWS0102/110230329/How-school-districts-funded -Looks at how districts are funded and the types of funding that can be used for technology versus other needs in schools. Ausburn, L. J., & Ausburn, F. B. (2004). Desktop virtual reality: A powerful new technology for teaching and research in industrial teacher education. Journal of Industrial Teacher Education, 41(4), Retrieved from http://scholar.lib.vt.edu/ejournals/JITE/v41n4/ausburn -Evaluation of the positive and negative uses of virtual reality for student learning. Beck, F.D., & Shoffstall, G.W. (2005, December 22). How Do Rural Schools Fare Under a High Stakes Testing Regime? Journal of Research in Rural Education, 20(14). Retrieved July 18, 2012, from http://jrre...
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...AddThis Social Bookmarking Widget Custom Writing Service Pricing Free Inquiry Order now F.A.Q. Revision Policy Money Back "No plagiarism" guarantee Testimonials Live Chat Popular choice Our Pricing Place Free inquiry Order Now Want To Be a Writer? EssayShark New Custom Writing Service Categories All About Custom Writing Service Annotated Bibliographies Citation Styles Company News dissertations Essay Topics and Ideas Essay Types Essay Writing Guide Essay Writing Help Essay Writing Tips Example Essays Example of Research Papers General Writing Help Lab Reports Main category Plagiarism Research Paper Help Sample Book Reviews Sample Essays Sample Research Papers Term Paper Help Recent Posts Research Paper on Poor Organizational Communication Article Review Essay College Admission Essay Example University Application Essay Research Paper on Crowd Management Plan Archives October 2011 September 2011 August 2011 July 2011 June 2011 May 2011 April 2011 March 2011 February 2011 January 2011 December 2010 November 2010 October 2010 September 2010 August 2010 July 2010 June 2010 May 2010 April 2010 March 2010 February 2010 January 2010 December 2009 November 2009 October 2009 September 2009 August 2009 ...
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...Digital Equity Marco Ricciardi Grand Canyon University HCA-340 Jeff Cunningham May 13, 2012 3–1. What are the anticipated shifts in service utilization due to consumer health information seeking? Majority of consumers in the world with the use of the internet and increase of digital technology has impacted the changes in health service utilization and health care delivery system. Consumers seeking health information online has affected services in healthcare utilization by the way they think, and feel of their needs regarding to medical information, doctor and patient relationship. They seek health information for themselves, friends, or family members about personal and health concerns. Consumers seek health information and communicate to health professionals and providers by using the web interface, phone, fax, email system, discussion boards, social networks, forums, and bulletin board. The anticipated shifts in service utilization due to consumer health information seeking are: lack of education level and literacy skills, mistrust to physicians, poverty, and economic lack of health coverage. According authors of an article called “ Striking Jump in Consumers Seeking Health Care Information” it stated “Consumers across all categories of...
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...ASSIGNMENT QUESTION- You have been employed as a business consultant to advise a company manufacturing smart phones who wishes to explore the potential of doing business in one Latin American emerging market. You must produce a report that identifies the key issues that the company will face in your chosen market and secondly offer expert advice to attain business success in that market. CONTENTS- 1. Introduction. 2. View of Brazil’s economy. 3. Brazil as a BRICS Economy. 4. Market for smart phones in Brazil. 5. Using the porter’s five forces to analyse the market for smart phones in Brazil. 6. Competitors existing in the market. 7. How to enter the market. 8. Constraints to success for the company (using PESTLE model). 9. How to achieve a sustainable competitive advantage. 1. INTRODUCTION The Cost (this involves the legal cost, corruption, lack of infrastructure), Benefits (size of the economy or economy growth),Risk (political-social unrest, economic mis-management) analysis has been used to analyse the favourable emerging market in Latin America which is Brazil. The main reasons for choosing this market will discussed in details. 2. OVERVIEW OF BRAZIL’S ECONOMY The chosen market is BRAZIL which is an emerging market and also the largest of the Latin American nations and the second largest in the western hemisphere with an average annual GDP growth rate of over 5%. In one of my findings, Brazil is...
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...Responses to Review Questions Answer One What are the factors that influence a company's decision to go abroad? Please explain how these are related to each other. In the discussion on the internationalisation process of a firm, the product life cycle model plays a major role. Please explain and discuss the usefulness this model. (A) Generally, the first decision to go abroad is a specific one. It is a decision to look at the possibility of a specific investment in a specific country, not a general decision to look around the globe for investment opportunities. At this stage the organisation has no experience with the complexities of foreign investment, although it often has had some export experience. There are no standard operating guidelines, which can be given to deal with these complexities. What is needed mostly is a strong push and/or commitment to go abroad. A company benefits from these earlier experiences in the subsequent investment decisions. The organisational factors include: • role of the management • motives of the organisation • success at home Other than these internal forces, a number of factors in the environment, outside the organisation, may also force a company to go abroad. These drivers of internationalisation may include: • unsolicited proposal that cannot be ignored. These may include proposals from a foreign government, distributor or customer • competitive drive or bandwagon effect following other competitors or a general belief...
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...levers of influence include: 1) investment and saving in capital (ex. machine and equipment accumulation and organizational and infrastructure improvements); 2) human capital driven by an improvement in the health and skills ability of workers; 3) New technology generation. It is an important measurement because how effectively work is done by employees impacts a country's economic growth. It helps policy makers and economists monitor the effects of labour market policies and can help to investigate the relationship between labour market metrics and the quality of life...
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...PEST analyze of cosmetics business in China. In order to reserve the objectiveness of value judgment, simultaneously, to give effective advice to the company which we selected before, we decided to use PEST to analysis environment in cosmetics industry. P “P” means political. Generally, politics will give great impact on firms’ activities. The factor includes political institution, policy and law. These elements usually influence company’s operation, thus, the enterprise should pay attention to several issues bellow: * Whether the political environment is stabilizing? * Will government policy influence laws that regulate or tax your business? * What is the government's position on marketing ethics? * What is the government's policy on the economy? * Does the government have a view on culture and religion? * Is the government involved in trading agreements such as EU, NAFTA, ASEAN, or others? While, are there any unveil fresh policies which will affect cosmetics industry in China? First, let’s focus on import tariff. Cosmetics general trade import tariff rate: 1. Lip cosmetics common tariff rate is 150%, most favored nation customs tariff is 10%, value added rate is 17%, the consumption rate is 30%. 2. Eye ophthalmic cosmetics common tariff rate is 150%, most favored nation customs tariff is 10%, value added rate is 17%, the consumption rate is 30%. 3. Point to (foot) armour cosmetics common tariff rate is 150%, most favored nation customs...
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...society dependent on technology? Name Institution Date Is the society dependent on technology? Introduction. Technology advancement has led to faster more efficient ways of handling day to day operations. Due to the efficiency and direct benefits accrued from the utilization of technology, the society has endorsed technology use rapidly. The rapid embracement of technology boulders addiction to electronic devices. Continued use has created human dependency on the technological gadgets. The paper present documents that reveal the dependence of people on technology. Decker, M., & Ladikas, M. (2004). Bridges between science, society and policy: technology assessment between methods and impacts. Berlin [etc.]: Springer. The books give the bridge gaps between society and technology. It explains the allure that technology creates to draw more people to using the technological devices and new technologies. The author notes that advancement in technology has led to dependence. Drucker, P. F. (2011). Technology, management, and society. Harvard Business Press. Drucker (2011) outlines a collection of essays that deal with material civilization. In this aspect exploration is done on the history of technology and how it has influenced the human life. The book sheds light on the aspects of technology that have led to its popularity among societies. It is related to the work done by Vannoy (2010). Essig, T. (2012). The Addiction Concept and Technology: Diagnosis, Metaphor...
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...A) Explain issues that may have influence IND-TECHS decision to establish the overseas facility. Some companies might find it cheaper to go overseas to open their new business because of low interest and cheaper to buy equipment’s. The foreign might be able to find less costly access to the production, for an example, cheaper lands, labour capitals and also regular funds. It will be so much better for people to go overseas than staying in a expensive country like Australia, united Arab and many more. If a company opens at a new location, it might be harder for consumers to find the right location and the right company. Marketing concentrates mostly on the buyers and also the consumer basics and requirements, instructing them with regards to the disposal of products that have been funded overseas and the...
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...Media psychology seeks to understand how the media and the growing use of technology impacts how people perceive, interpret, respond, and interacts in a media rich world. Media psychologists typically focus on identifying potential benefits and negative consequences of various forms of technology and promote the development of positive media.[1][2][3] This field of psychology investigates the types of psychological impact on humans caused by a wide range of media such as social media, online education, virtual classrooms, entertainment consulting, traditional media interviews, in providing on camera expertise, virtual and augmented reality therapies, consumer products, brand development, marketing, advertising, product placement and game theory. ------------------------------------------------- Academic discipline[edit] Media psychology is a specialized area of psychology that emerged as an academic and professional discipline in response to the expansion of media and technology and the demand for research needed to explain the potential impact on human welfare. Psychology is fundamental to understanding the influence of individuals and groups on the integration of technology in our society.[4] In general, this field attempts to encompass the full range of human experience of media-—including developmental, cognition, and behavioral—using extensive research that contains numerous empirical and qualitative studies.[5] It recognizes the that people are not just passive consumers...
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