Critical Essay on “Innovator’s Solution”

Innovator’s Solution is published after the release of Innovator’s Dilemma. The authors of Innovator’s Solution are Clayton Christensen and Michael Raynor. Innovator’s Dilemma focused on learning and identifying the issues regarding to the failures of the company and its growth. It explained about when a company’s core business matured, and determined to stick by the practice of catering to the needs of the company’s best customers and focusing investments where profitability is most attractive, which could lead the company’s failure down the road. Also, it explained that company with high-end profitable products could be easily disruptive by new cheaper innovations. As Christensen said, Innovator’s Solution will help and train managers to avoid the causes of failure and to make decisions to lead successful growth of the company, especially with the new growth in business.
The following section of the book is to understanding on how to beat our most powerful competitors. At first, the authors explained “The Disruptive Innovation Model,” which is established in Innovator’s Dilemma. The model outlined three important elements.
1) A rate of improvement that customers can fully use or absorb.
2) A rate of improvement that goes beyond what customers can fully use or absorb.
3) A distinction between sustaining and disruptive innovation.
The model explained that the new competitors are more likely to beat the leaders in the terms of disruptive innovations. When new competitors developed and commercialize a simpler product that would offer cheaper alternative option to the leading products, they could appeal to new customers, and, eventually, steal the huge chuck of the market share from leading companies with similar, but more complex and higher cost, products. The only way for the leading powerful companies to