Internal and External Environmental Analysis Apple Inc

In: Business and Management

Submitted By jazmine
Words 2321
Pages 10
3.1.6 Technology
Apple has a big technology strength, it emphasizes research & development and have a
powerful innovation capacity. It has outstanding R&D design teams.
Apple owns self-developing operation system that no other company can exceed Apple in
product performance. It has automatic, digital and intelligent organization.
It cooperates with a lot of foreign electronic companies. Like Foxconn in China.
Apple is good at designing the best products in beauty aspect.
3.1.7 Organization structure :
Figure 4 Organization structure
Data sources:
As apple is a very big company, for management, it was divided into two main parts. One is the
corporate part and the other is the retailer part. The corporate part refers to work behind the scene,
design, engineer and launch every type of Apple products. It is core of Apple Company. Whether
Apple could be strong or not depends on the performance of corporate part. Apple uses the way of
bringing to bear on the staff who are in corporate part, and enhance their awareness of that they
are doing the most glorious job, so that they can donate themselves into hardworking. Retailer part
is also very important. The staff of this part should be passionable, optimistic, and good at
communicating with others., for this part, apple uses the way of giving sales goal to the staff, if
they can reach the goal, they will be rewarded, if can’t, may be they will be fired. This way can
stimulate its staff to work hard to reach the goal.
3.1.8 Stuff review
There is about 49400 staff in Apple Company. There are more than 1000 engineers in the research
of chip. The retail business staff is about 20000. The engineers in Apple are all graduated from
famous university in the world. “Quality is even more important than quantity” Apple's CEO Jobs
said. He spent a lot time…...

Similar Documents

Apple External and Internal Factors

...External/Internal Factors Paper Yolonda Washington, MGT/330 July 20, 2011 Tom Vincent External/Internal Factors Paper In our economy various external and internal factors affect the four functions of management. The four functions as discussed are planning, leading, organizing, and controlling. After reviewing the four functions the first functions is planning, and it is considered to be the main function for the business. “Planning communicates strategic value for the business; leading gives the employee’s motivation to do something good for the company and themselves, organizing develops the central point for the company and gives a more concrete way of building on dynamics, and controlling develops the center point for the company and how changes may come” (Bateman & Snell, 2009). The external function focuses on the market, social contact, HR, other competitors and many more external functions on the outside of the company. Another focus that may be important is supply and demand according to (Bateman & Snell, 2009). After analyzing the external function it has a major impact on all four functions for the company. Planning can become vital for the company when implementing new structures. Organizing can become more complex when adapting to innovative changes for the business. Controlling can become more contingent on the business for changing external factors and amend new management technology. However, the leading functions can help motivate......

Words: 329 - Pages: 2

Internal & External

.... However, there have been no public disclosures on this issue so far. When contacted, MyCC chief executive officer Shila Dorai $aj said : " Not taking any questions on this for now." It has thus fat cut 9o/o of its r"rnprofitable routes top stem losses and by mid-year will launch a short-haul premium service to tap into the East Asian market. But for now, the carrier need to get money to foot bill for all the aircraft it has ordered. MAS aims to be a premium carrier and the best in class. The flag carrier expects its capital expenditure (capexJ for 2012 to be at RM6bil and for 2013 at RM3.5bil due to aircraft deliveries, including six A3B0s for the year and next. The first A3B0s will arrive in Kuala Lumpur on June 18. MAS recently reported at RM2.Sbil net loss for financial year ended Dec 21,201,\.tt is currently looking at severai options to finance its capex, including spinning off some of its non-core assets. It is giving itself 60 days to come up with a plan to strengthen its balance sheet. The airline's plan to form a joint venture with Qantas has fallen through as talk between both parties has been terminated. Qantas said the discussion with MAS could not continue as the parties were "unable to reach mutually agreeable commercial terms". euestion 1. Analyze the current situation facing MAS and AirAsia using the internal and external strategic environmental analysis model. Discuss what aspects and why did their collaboration take place. 52.",......

Words: 771 - Pages: 4

External and Internal Environmental Analysis

...External and Internal Environmental Analysis STR 581 August 27, 2012 Barbara Fuller External and Internal Environmental Analysis Apple Inc. was first launched into the technology market as a computer company. In 1976, Steve Jobs and Steve Wozniak launched Apple Inc. with the mission of reaching a diverse community globally to market its products. Since that time, there have been changes in the external environment of the company that has an impact on the decisions the organization makes. Apple Inc. has implemented frameworks to assess its external and internal environment. The company has identifies the specific domains that affect the operations of the company from the outside. These forces of the organization enable the operations of the company to be influenced. Apple Inc. considers the global market to be of high importance. Globalization is becoming a criterion for large organizations to excel above their competition. Apple Inc. needs managers and executives proactively understanding that if the company is not globalizing it can leave them behind of the competition. This can be a tough challenge for Apple because many U.S. companies have not been successful capturing many global markets. Apple never thought about capitalizing on its digital future globally until they made a change in their strategy. Apple had to realize just how much influence it would make by expanding its products and service to a global level. It...

Words: 1454 - Pages: 6

Apple- Internal and External Factors

...Apple- Internal and External Factors Julietta Parker, Takesha Lee, Doan Clark, Dewey Privett, Brian Green October 08, 2012 MGT/230 Management Theory and Practice James De Clue Apple- Internal and External Factors Apple Inc. is an electronically based Fortune 500 company founded in 1976 by Steven Wozniak and Steven Jobs (Sanford, 2011). It is a corporation that designs, manufactures, and sells iPod, iPhone, iPad, and Mac. Over the years Apple has made drastic strides. A little bit more of an introduction into why Apple and factors covered would have better prepared the reader. Globalization Globalization definitely has evolved into an essential factor for big business organizations to exceed above the competitors. In the 1970’s the creation of an electronic device known to us now as a computer, would have come out of a garage to being a media mogul company that is worth millions. Globalization had a huge impact to Apple’s income. Financial statements display that Apple’s worldwide sales take the lead in technology sales and are ongoing to increase. This shows they have exceptional global management an example of that is, Apple had been attempting to market their products in Korea with the merchandise for many years. Only now are they able to have a product in their market that is acceptable to the MPEG-1 Layer 3 advances. So availability of technology is a factor for consideration for the plan as it allows or limits growth in a region? This allowed them to...

Words: 2258 - Pages: 10

Internal and External Environmental Analysis Apple Inc

... previous report "2011 Apple supplier responsibility report" that Apple released, a large number of suppliers were found to have significant environmental violations, including 129 factories in 80 countries last year haven't proper disposed dangerous chemicals; 41 factories have not recycled or disposed hazardous wastes; 37 factories failed to monitor and control emissions, more than 10 factories wastewater problems; 63 factories without government departments to request for the license, without the approval of the environmental impact assessment. So, Apple should improve environmental awareness, can’t only considering the lower cost, earn excess profits but regardless of the health of workers and environmental issues. 3.1.10 S &Wanalysis Strength High quality and attractive products Leadership in electronic industry and high technology Leading the product design, Creative employees, Good relationship with customers. Diversity products Weakness Limited compatibility Limited market Limited distribution channels Suppliers pollution issue 3.2 External environment analysis 3.2.1 Political-legal environment In order to protect domestic companies, preferential policy for foreign enterprises in China is decreasing. In 2006, Chinese state department brought out a new law called the "Foreign Enterprise Income Tax Law of PRC". It gave all the foreign enterprises a big shock. Because China would not offer so many preferential policies for them. So......

Words: 2321 - Pages: 10

Apple Internal & External Factors

...Running head: Internal and External Factors Internal and External Factors MGT/230 Apple Inc. Apple is a household name because of the company’s ability to manage the changes of internal and external factors in the market. Internal and external factors influence the functions of management; planning, organizing, leading and controlling. Internal factors include the business’s reputation, their image, how there company is structured and how they operate. External factors are the things beyond control like lending conditions, government regulations and competition. Apple’s internal factors are functions they have control over like planning, and organizing leading. External factors would influence controlling; learning and changing with the market competition and the ever changing market. Internal and external factors specifically influence innovation, diversity, and ethics. Apple remains flexible and universal due to producing consumer needed products, products that are a common need and ethically leading the way as a successful company. Apple Inc. formerly Apple Computer, Inc. was founded by Steve Jobs and Steve Wozniak in 1976. During the first phase of management; the planning process, Steve Jobs and Steve Wozniak designed the Apple I, a handcrafted computer that was sold for $666.66. For more than twenty years Apple Computer was mostly manufacturing personal computers with their own integrated software called the Macintosh, marketed as Mac. The company suffered...

Words: 1192 - Pages: 5

Apple Inc.

...Apple, Inc. Name Instructor Course Date   Apple Inc. The electronic equipment industry came into being after the invention of electricity. The first products to be manufactured in this industry included gramophones, radio transmitters, radio receivers, and television. These were later followed by digital computers the 1940s. Since then, there has been immense development in this industry with the production of sophisticated equipment such as digital cameras, lap tops, GPS automotive electronics, and many more. Due to technological advancement, the electronic equipment industry has combined with the computer industry, information technology has been consumerized, (Barnes 8).   This industry currently employs a large number of electrical engineers and technicians. Additionally, companies responsible for distribution and sale of these products have come up. Currently, in the world, the electronic industry is one of largest income earning industry in the world (Barnes 8). However, the emergence of electronic industry led to the emergence of electronic waste. The US and the EU produce over 3million tones of electronic waste in a year. Majority of this waste are dumped in the Developing countries with China the leading recipient. These wastes contain several rare elements. It is worrying that majority of the countries in the world lack systems and technologies for dealing with these wastes (Barnes 9).   Increased environmental...

Words: 1210 - Pages: 5

Apple Computer, Inc. Environmental Analysis

...Apple Computer, Inc. is a computer technology company offering award-winning and innovate products. Founded in 1976 by Steven Jobs, Ronald Wayne, and Steve Wozniak, together the trio built and designed a motherboard in Job’s garage and labeled their first product Mac I. As technology advanced with break-through developments, Apple has evolved into a leading computer technology company boasting an array of cutting-edge products. Ranked currently 263 in the Fortune 500 and 159 in FT Global 500, Apple has 14,800 employees located across the globe. Based in Cupertino, California, Steven Jobs is the current Chief Executive Officer and Director of Apple accompanied by six other individuals who comprise the Board of Directors. As a publicly traded company under the stock symbol of AAPL, Apple experienced significant growth and profitable financial results. According to Hoovers, which provides in-depth financial information of large public companies, Apple accomplished a one year net income growth of 383.7 percent and a one year’s sales growth of 68.3 percent. From year 2005 sales, Apple grossed $13,931 million dollars—$8,194 alone in the Americas. Nevertheless, Europe, Japan, and Asia’s strong market accounted for 36 percent of overall sales. Apple’s success is a result of their highly desired, sleek, stylish, and creative products. Since Apple was founded, implementing new technology has always been an important objective for Apple. The company transformed the music...

Words: 1366 - Pages: 6

Apple External

...Apple Inc. External Analysis Asia Think Different. OVERVIEW Goals of an external analysis to help a company better understand its position against the other players in the industry. An external audit is not to create a laundry list, but to help identify key variables that offer actionable responses (Fred David), and further eliminate surprises by anticipating such opportunities and threats. Apple Inc., is an American multinational corporation that designs, develops, manufactures and sells consumer electronics, computer software and personal computers. The company’s best-known hardware products include Macintosh computers, iPod, iPhone and the iPad. Apple Software includes the OSX system, iTunes media player and multiple creativity software. The company’s brand is known for its high level of design, ease of use, and now iCloud, operating in nearly 400 retail stores in 14 countries ( To better understand Apple’s positioning against the other players, our team has divided Apple Inc.’s line of business into regions and retail: Asia, Europe, Americas, Japan and Retail. PORTER’S FIVE FORCES Porter’s Five (some may argue 6+) model is an analysis tool that helps “determine industry profitability because they influence the price, cost and required investment of firms in an industry” (M. Porter). Rothaermal further argues that the model reflects the industry’s attractiveness. First image below shows the traditional Porter’s model with the 5 forces...

Words: 2092 - Pages: 9

Apple Inc. - a Case Study in External Communication

...Karen Romero WRIT 340 – Section 66748 20 November 2013 Apple, Inc. A Case Study in External Communication Executive Summary Background: On June 25, 2010 Apple released the iPhone 4. With its sleek, new, stainless steel frame design, thousands of people rushed to buy Apple’s latest gadget. Apple and its partner carriers received 600,000 pre-orders for the iPhone 4s in the first 24 hours, making it the largest number of pre-orders Apple had received in a single day for any device up to that time. By the end of the month, Apple had sold over 1.7 million iPhone 4s’. Not long after the release, customers began to report antenna issues with the phone. They said that if they touched the antenna located on the outside of the phone or gripped the phone too hard, they would lose reception and their phone calls would drop. With such high demand for the iPhone 4, one would think that Apple would have ensured their product was as up to standard as possible before making the big release. Unfortunately, this was not the case and they were not prepared for such a large retaliation from the iPhone 4s users. Apple was then faced with the challenge of having to address the issue to the public. From the result of the public address that Apple issued, two things are certain: 1. Apple was not prepared to deal with such negative feedback from their customers 2. Apple’s public relations or communications team did not handle the situation correctly. They lacked some...

Words: 1758 - Pages: 8

Apple Inc

... consumer”. In an effort however to improve its practices and become more environmentally conscious, in June 2007, Apple upgraded the MacBook Pro, replacing cold cathode fluorescent lamp backlit Liquid Crystal Display with mercury free LED backlit LCD displays and arsenic-free glass, and has done this for all notebooks. The Environmental Protection Agency rates Apple highest amongst producers of notebook computers, and fairly well compared to producers of desktop computers and LCD displays. The company now discontinues use of BFRs and PVCs from various internal components. The company is also offering consumers detail information about materials and electrical usage of each product produced. By advertising on television and magazines the company has begun to promote how environmentally friendly their new laptops are which shows positive signs towards where the company is moving. While the company continues to become environmentally focused, its profitability as a company is based almost entirely on the Apple products. Over the last decade the company has boasts innovative products ranging from the Apple iPhone, the most recent iPad, iPod and the Mac. Below are a list of some of the most talked about and successful electronics the company has released. Mac and accessories The Mac Mini, least-cost desktop computer. * Mac mini, consumer sub-desktop computer and server introduced in January 2005. * iMac, consumer all-in-one...

Words: 4538 - Pages: 19

Apple, Inc.

... offers several models at various price points, something Apple has yet to offer consumers. With such a premium pricing strategy, Apple has to expect a decline in popularity among those markets that can’t afford luxury items (“Company Profile Apple”, 2012). The growing competition of Microsoft and Google should be a great concern to Apple. Google’s Android operating system has emerged as the largest of its kind due to its implementation in multiple manufacturers’ devices. Microsoft’s Windows is expected to acquire a steadily increasing number of shares placing it next to Android by 2015. By acquiring Motorola, Google shows a similarity to Apple’s integration model, which in turn will drive growth and provide leverage with the leading Android platform to increase market penetration. These competitors are gaining ground on Apple and their products and business tactics could have a negative impact on the growth rate Apple currently enjoys (“Company Profile Apple”, 2012). ENVIRONMENTAL ANALYSIS One issue that continues to be an ongoing concern centers around the working conditions in Apple’s Chinese factories. Foxconn, who is the manufacturer for Apple located in China, found itself under investigation earlier this year. Foxconn allegedly forced employees to work 60 plus hour weeks and as many as 11 days in a row, violating numerous codes of conduct and Chinese law (“Apple Incorporated”, 2012). In October 2012, Foxconn admitted to also hiring underage workers as......

Words: 4450 - Pages: 18

Internal External

...XEROX; Internal and External Factors Yumi Apaez MGT/230 Management Theory and Practice November 9, 2015 Mary Tytran XEROX; Internal and External Factors There are several factors that management has to take into consideration when attempting to run a successful company or business. There are external and internal factors that may potentially affect the four functions of management. The management team of companies and businesses may have to deal with external factors such as regulations, any potential competition and customer demand. These companies and businesses must have knowledge of all policies, human resources and cultural differences. Those are just a few external and internal factors that affect the four functions of management. External Factors There are external factors that companies and businesses should take into consideration which are competitors, suppliers and customers. Management and their team has to have knowledge of the environment and area their business are ran. It is also important to know the ins and outs of the economical side. Competitors are out there everywhere and management should know about it. There is a lot of competition in the business world. Suppliers compete for business and management has to make sound decisions on which suppliers to use. Sometimes the least expensive suppliers are not always the better. You get what you pay for. Knowing the demographics or the different regions is also essential. You...

Words: 1076 - Pages: 5

External and Internal Environmental Analysis

...External and Internal Environmental Analysis STR/581 April 17, 2014   Cheesecake Factory External and Internal Environmental Analysis A very small number of people have succeeded in their lifetime what the Overton’s accomplished through theirs. By way of a countless work hours, audacity and willpower, Oscar and Evelyn Overton became conscious of their vision - to possess a fruitful small-business such as the Cheesecake Factory. Cheesecake Factory customer base: The average customers to this restaurant are middle to upper class families; business owners and their clients conducting deals in professional yet relaxed setting. Additionally, tourists that have heard of the great cuisine and customer service offered are patron at this establishment. Founded in 1972 by the Overton’s son David the Cheesecake Factory made its home in Beverly Hills CA. With very little notion of a business plan David set to provide the best dining experience offered to the Cheesecake Factory’s customers. Mission statement: “To create an environment where absolute guest satisfaction is our highest priority”. Vision statement: “Through a shared commitment to excellence, we are dedicated to the uncompromising quality of our food, service, people and profit, while taking exceptional care of our guests and staff. We will continuously strive to surpass our own accomplishments and be recognized as a leader in our industry”. The restaurant business is perpetual, and in today’s economy it is also...

Words: 1094 - Pages: 5

Apple Inc

... References APPLE Inc.,. (2012). Apple, Inc. SWOT Analysis. May 2012, p1-9. 9p. (p. 7). Retrieved October 26, 2015, from Böhm, A. (2009). The SWOT Analysis. Munich: GRIN Verlag. Dignan, L. (2012, April 5). Apple's iTV: Will it be called iPanel? Retrieved October 30, 2015, from Jeynes, R. (2013, May). The Complete (External and Internal) Analysis of Apple.Inc and its SWOT Analysis. Retrieved November 2, 2015, from of_Apple.Inc_and_its_SWOT_Analysis Jurevicius, O. (2013, February 16). Apple SWOT analysis 2013 | Strategic Management Insight. Retrieved 26 October 2015, from O'Grady, J. D. (2008). Apple Inc.: Corporations That Changed the World. Santa Barbara: ABC-CLIO. Singh, Y. (2012, July 25). I love India but not its distribution network: Apple CEO | Latest News & Updates at Daily News & Analysis. dna. Retrieved 24 October 2015, from Sutherland, A. (2012). The Story of Apple. New York: The Rosen Publishing Group. ----------------------- *Apple has a......

Words: 2732 - Pages: 11