Premium Essay

International Consideration for E-Commerce for Small Company

In: Business and Management

Submitted By neihtel
Words 297
Pages 2
The idea of global marketing, while highly desirable, is beyond the scope of this small start-up company because of the lack of resources and the insurmountable risks to deal with problematic international issues like cultural differences, language barriers, system infrastructures, legalities and finances. As a customer-centric company, the key to survival is customer satisfaction. Identifying cultural sensitivity issues to elicit customer satisfaction at the local level is challenging, because human behaviors are uniquely different; however to entertain this issue on an international front, requires hefty research and development budget. It is fallible to assume that people behaviors are all the same everywhere; therefore, the same customer service model can be used.
Language barriers present another international impediment for a small business. According to Becker (2008), “…research have shown that customers are more likely to buy goods and services from Web sites in their native languages, even if they can speak and understand English well” (chapter 1.3, Background section, para. 1). Using language translation software on a Web site is not a viable option as human subtleties, colloquialism and idioms maybe lost in translation to the native reader. Language translators and Web designers who are experts come at a pricey rate.
The system infrastructures to support languages are costly due to different encoding schemes. There is not a universal standard code for information interchange, which means that there is not one standardized language used by all end users.
Another international consideration in e-commerce is the legal issue surrounding jurisdiction and law enforcement.
There are other financial considerations that are not cost effective for a small business, such as taxes, tariffs and duties that are levied on exports. Currency exchange…...

Similar Documents

Premium Essay

E-Commerce

...Bushry (2005) defines electronic commerce as „an emerging concept that describes the process of buzing and selling or exchanging of products, services and information via. telecommunication and computer networks including the Internet“ (p. 1). Bajaj and Nag (2009) notice that „E-commerce not only automates manual processes and paper transactions, but also helps organizations move to a full electronic environment and change the way they operate“ (Nansi, 2004, p. 14). In a word, E-commerce today involves business information sharing, business relationships maintaining, and business transactions conducting by telecommunications networks (Web catalogues, advertazing and other). Besides, e-commerce considers electronical orders of products and services, payments (traditional payment, by credit cards, EDI, digital money), form filling (Web form, e-mail, faxing and others), services and technical support (Frequently Asked Questions, e-mail, bulletin boards and others). One of the major advantages of e-commerce is low connection and usage prices and multichanelled access and delivery. On the other hand, M-commerce reffers to mobile commerce and it “is defined as the exchange or buying and selling of commodities, services, or information on the Internet through the use of mobile handheld devices.” (p. 1-2). In another words, mobile commerce refers to the implementation of e-commerce over wireless devices. It is commercial mobile computing application based on wireless......

Words: 2197 - Pages: 9

Premium Essay

Influence of Internet and E-Commerce in International Business

...Influence of Internet and E-commerce in international business Introduction: Commencing from 20th century, enormous use of Internet was witnesses in all the fields with a major impact on international business. Although the Internet and web 2.0 serve as improving trend of economy and business, there is negligible research done to advocate their impacts on international business and marketing (Urban, 2003). The present literature review essay is an attempt to address the gap of existing literature whereby necessary recommendations can be made to improve use of technology in business. For the purpose of this essay, extant literatures in the fields of international business, technology, science, marketing and e-commerce have been studied and reviewed. Research objective: To serve the purpose of the literature review, investigation of Internet and e-commerce over international business processes is performed with the primary research objective as the consequence of Internet on international business. Research questions: In order to study research objective, a set of research questions have been devised upon which a review is presented in the following essay. The research questions devised are: • Influence of Internet in international business. • Consequences of Internet on international entrepreneurship. • Impact of web 2.0 on international business processes. • Influence of e-commerce in international......

Words: 2242 - Pages: 9

Premium Essay

E-Commerce

...Running head: E-Commerce Commerce over the Internet is Relatable Safe Insert Name Insert Grade Course Insert Tutor’s Name 23 November 2010 Outline Introduction This section defines the term internet commerce and gives a brief overview of its history. Requirements for E-commerce It gives some of the major requirements involved in starting up an E-business. This includes; 1. Online store- for processing or transactions, and making purchases 2. Website- for marketing products 3. Secure interface- for preventing unauthorized people from accessing critical information Benefits of E-commerce This section gives some of the benefits and opportunities accrued to a business involved in E-commerce. They are; 1. Large number of potential customers- A large number of people rely on the internet thus they are likely to access information pertaining a particular product 2. Timeliness- transactions are facilitated quickly and customers get their products on time 3. Reduced marketing cost- requires very minimal marketing costs as compared to direct marketing 4. Reduced communication cost- communication is done online which is a bit cheaper than use of mobile phones or mails Limitation and challenges This part of the research paper gives some of the disadvantages associated with E-commerce 1. Limitation on the type of product- not all products can be sold over the internet......

Words: 3226 - Pages: 13

Premium Essay

E-Commerce

...Glossary |Term |Definition | |Electronic Commerce |Electronic commerce is the buying and selling of goods and services on the Internet, especially the World Wide | | |Web. | |Etsy/Pinterest |Online websites for buying and selling products and ideas. | Executive summary The main objective of this report is to identify and analyse the benefits and problems associated using the E-commerce. The case study evolves the client, Miss Amanda Jane Walter in which her horse riding apparel business is threaten as many customers search and buy the products online compared to Amanda Jane who only sells the items directly to their customer. This report explains how E-commerce can be incorporated to help the company, Amanda Jane Horse Wear, to improve its business operations and improve on its advertising to outreach to a greater target audience within the horse-riding community. Some benefits identified include increased business efficiency, reduced operations cost, providing additional convenience to customers and expanding the company’s current customer base. On the other hand, the report will highlight the challenges that the business might face......

Words: 2826 - Pages: 12

Premium Essay

E-Commerce

...Bus 1142 Dr. Steven Brown Assignment 1 Deborah Toodle February 9, 2014 Abstract Today’s fashion industry is filled with competition and intense rivalry in the acquisition and retention of consumers. The internet market and e-commerce related trading has become a major issue for modern retailers. With the emergence of new technologies for information transfer, the Internet has positioned itself as a new end frontier towards customer acquisition and retention through the management of the relationships that exist between the customers and the retailers. Little known empirical research has been carried out on the management of this e-commerce facility in the acquisition and retention of customers within the clothing industry, or at a particular store. The clothing channel being the highest channel within e-commerce, it shouldn’t come as a surprise that there is an increase in the use of the Internet to market and sell clothes online. This paper will explore the implementation of taking a jean clothing line through a website; where customers have the capability of shopping for denim that best suits their fancy, stocking them up in virtual shopping cart, paying for them through available online payment systems and having them delivered to their locations using their preferred delivery systems.    Introduction As the demands within the retail industry continue to become more diversified, it has become increasingly challenging for marketers to acquire and retain......

Words: 1733 - Pages: 7

Premium Essay

E-Commerce

...the buying process by engaging different marketing tools, the most prominent being the 4Ps – product, price, place and promotion – also known as the marketing mix (Borden, 1964; McCarthy, 1964). While the value and current standing of the mix as a marketing toolkit is frequently disputed (Dixon and Blois, 1983; Gronroos, 1994; Gummesson, 1997; ¨ Goldsmith, 1999) marketing practitioners nonetheless widely deem the 4Ps as the tools that can influence the consumer’s behavior and the final outcome of the buyer-seller interaction (Kotler and Armstrong, 2001; Kotler, 2003; Brassington and Pettitt, 2003). Abstract Addresses one of the fundamental issues of e-marketing: how to attract and win over the consumer in the highly competitive Internet marketplace. Analyses the factors affecting the online consumer’s behavior and examines how e-marketers can influence the outcome of the virtual interaction and buying process by focusing their marketing efforts on elements shaping the customer’s virtual experience, the Web experience. Identifying the Web experience components and understanding their role as inputs in the online customer’s decision-making process are the first step in developing and delivering an attractive online presence likely to have the maximum impact on Internet users. Click-and-mortar firms delivering superior Web experience influence their physical clients’ perceptions and attitudes, driving additional traffic to traditional sales outlets. Provides a contribution to the......

Words: 10668 - Pages: 43

Free Essay

E-Commerce

...国际管理 International Management 刘意蒙(Angela)2010202124 郑在宪(Daniel)2012290112 Marc-Philip Moeller 2014591083 联系:18610732267 2639015607@qq.com 国际管理 Case Analysis of Alibaba.com and DHGate.com 1. Browse and compare the business models of Alibaba.com and DHGate.com After comparing Alibaba.com and DHGate.com, our group found out that these two websites share some similarities as well as have some distinctive differences. [Similarities] Both Alibaba.com and DHGate.com are B2B e-commerce websites, which provide a third party e-commerce transaction platform for sellers to source business opportunities and make deals. Both sites target small and medium enterprises as their customers, aiming to help them sell their products or buy products from other enterprises far way more easily. In order to create a platform that benefits small and medium enterprises, both sites provide free services such as posting information about the product, providing information about the supply and demand of a specific market, and supporting those enterprises to make product display. [Differences] (1) Value propositions are different. Alibaba.com focuses on publishing deal information online and transactions are mainly made off-line. In other words, a small or medium enterprise publishes information about its products and its contact information on Alibaba.com and when other enterprises are interested in its products, they will contact this company and make transactions off-line on their......

Words: 1188 - Pages: 5

Premium Essay

E-Commerce

...1021 International Journal of Advanced Research in Computer and Communication Engineering Vol. 1, Issue 3, May 2012 CHALLENGES OF SECURITY, PROTECTION AND TRUST ON E-COMMERCE: A CASE OF ONLINE PURCHASING IN LIBYA Abdulghader.A.Ahmed.Moftah1,Siti Norul Huda Sheikh Abdullah2,Hadya.S.Hawedi3 Center of Artificial Intelligence Technology, Faculty of Information Science and Technology, Universiti Kebangsaan Malaysia (UKM) 1, 2 Center of System Science, Faculty of Computer and Mathematical Science ,Universiti Teknologi MARA (UiTM) Malaysia . 3 ABSTRACT : E-commerce is a successful business-based innovation via internet. This form of business transaction strategy offers many opportunities for growth in business and marketing services in various aspects. Online shopping is an intermediary mode between marketers or sellers to the end user or the consumers. Nature of online transaction in Libya is constrained by instability resulting from insecurity, unprotected transaction as well as trust. Online shopping could become predominant source of shopping method, if the barriers associated with insecurity, trust and customer’s protection are tackled. Owing to the significance of e-commerce towards Libyan economic growth, this paper highlights the limitations associated with e-commerce transaction in Libya and proposes relevant steps towards overcoming these constrains. Relevance of integrating e-commerce in Libyan economic system is discussed with. Keywords: E-commerce,......

Words: 2821 - Pages: 12

Premium Essay

E-Commerce

...Greenwich School of Management / plymouth university | E- Commerce | PC303 | | Sonny Tella Leshie : SN/129122 | | | Table of Contents 1.0 Executive Summary 2 2.0 Introduction 2 2.0 E-Commerce 3 3.1 Benefits of E-Commerce 3 3.2 Limitations of E-Commerce 4 4.0 Features of E-Commerce 4 4.1 Ubiquity 5 4.2 Global Reach 5 4.3 Universal Standards 6 4.4 Richness 6 4.5 Interactivity 7 4.6 Information Density 7 4.7 Personalisation/Customisation 7 4.8 Social Technology 8 5.0 Privacy and Security Issues 9 5.2 Security 9 6.0 Ethical Factors 10 6.1 Privacy 10 7.0 Recommendations 11 8.0 Conclusion 11 9.0 Bibliography 11 Appendix 13 1.0 13 2.0 14 3.0 15 4.0 16 5.0 17 1.0 Executive Summary This is a report of a critical review of the E-Commerce website of “Alfasud Parts Online”. The report will look at the general role of e-commerce in contemporary business and the advantages or otherwise for Alfasud. A critical analysis of the implementation of the unique features of E-Commerce shall be undertaken and their business significance for the company will be evaluated. This report will evaluate the security provisions on the e-commerce website and the employed technologies and methods for ensuring security and privacy. An evaluation of necessary ethical considerations and others issues arising on the website will also be conducted. The report will draw conclusions and make recommendations to the......

Words: 2846 - Pages: 12

Premium Essay

E Commerce

...E COMMERCE * Define e-commerce? What are the benefits of using e-commerce? The term ‘electronic commerce’ has evolved from electronic shopping, to imply all aspects of business and market processes enabled by the Internet and World Wide Web technologies. DEFINITION- Sharing business information, maintaining business relationships and conducting business transactions using computers connected to a telecommunication network is called E-Commerce. OR The exchange or buying and selling of commodities on a large scale involving transportation from place to place is known as commerce. When all this is done electronically, it is known as “e-commerce”. According to Philip Kotler: E-commerce can be defined as a general term for buying and selling process that is supported by electronic means. Electronic commerce, also known as e-business, a term for all kinds of business that are established electronically especially over the Internet. This includes both electronic sale (internet shops) and B2B transactions, i.e. business between two companies. It is any online transaction of buying and selling where business is done via Electronic Data Interchange (EDI). E-Commerce can be defined from different perspectives – 1. Communications perspective, 2. Business process perspective, 3. Service perspective and 4. Online perspective. E-commerce from communication perspective is the delivery of information, products or services, or payments via telephone lines, computer......

Words: 9434 - Pages: 38

Free Essay

E Commerce

... 1.2 IN INFORMATION TECHNOLOGY Internet Service Provider Lesson 1 Lesson 2 & 3 Review Questions 2 THE NEW ECONOMY AND E-COMMERCE 2.1 Define E-Commerce 2.2 E-Commerce vs. business Lesson 4 Lesson 5 & 6 Review Questions 3 E-COMMERCE AND A NEW WAY OF THINKING 3.1 Changing paradigms Lesson 7 3.2 Portals and Vortals Lesson 8 3.3 E-Relationships Lesson 9 3.4 Return On Investment Lesson 10 & 11 Review Questions 4 BUSINESS OPPORTUNITIES ON INTERENT 4.1 Marketing Research Lesson 12 4.2 Advertising Lesson 13 4.3 Supply Chain Management Lesson 14 4.4 Customer relationship management Lesson 15 4.5 E-Business Lesson 16 & 17 Review Questions 5 BUSINESS –TO-CONSUMER E-COMMERCE 5.1 Defining business-to-business e-commerce 5.2 Creating a business-to-consumer e-commerce Lesson 18 Lesson 19 & 20 2 DIT In Information Technology | ECOMMERCE 511 Review Questions 6 BUSINESS-TO-BUSINESS E-COMMERCE 6.1 Define business to business e-commerce Lesson 21 6.2 Business to business hubs Lesson 22 6.3 Application service provider Lesson 23 & 24 Review Questions Prescribed textbook:  E-Commerce for South African Managers 1st ed 2000 Bothma CH 97806255837 Interactive Reality  E-Business 1st ed 2013 Schneider G. 9781408093672 Cengage 3 DIT In Information Technology | ECOMMERCE 511 INTERACTIVE ICONS......

Words: 49145 - Pages: 197

Premium Essay

E-Commerce

...Business Transaction 5 Dimensions of e-Commerce 5 Business-to-Consumer (B2C) 5 Business-2-Government (B2G) 6 Consumer-to-Consumer (C2C) 6 E-Commerce in different sectors in Bangladesh 6 Overview of Implementation of e-Commerce in Bangladesh 6 Some e-Commerce site in Bangladesh 7 Benefits of E-Commerce 7 Challenges of E-Commerce for Bangladesh 8 Constraints to E-Commerce of Bangladesh 8 Recommendations 9 Conclusion 10 Overview E-commerce is becoming popular in Bangladesh. With better access, coverage and an ever-growing internet population, the prospect for e-Commerce is bright. There are also challenges. A discussion on the pros and cons of e-commerce in Bangladesh is a timely debate. E-Commerce is more than just purchasing and offering things over the Internet like through Bikory and OLXbd. E-commerce is a wider term encompassing electronic trade of business; and information between computers of two or more organizations. The innovative objective of e-Commerce is to coordinate businesses and government agencies, with the capability to correspond with each other through any computer platform. Ecommerce refers to the buying and selling of products or services over electronic systems through Internet and other computer networks. The most popular medium in which e-commerce is conducted is the internet. It combines a range of process such as: * Electronic Data Interchange (EDI) * Electronic mail (E-mail) * World Wide Web (WWW) *......

Words: 2118 - Pages: 9

Premium Essay

E-Commerce

...[pic][pic] E-Commerce Management (Lecturer: Mr Damien Yam) Individual Assignment Assignment Question: Explain how the use of Information Communication Technology (ICT) and E-Commerce has produced competitive advantage to Hospitality Industry Done by: Jane Lim Chiew Ping Submitted on: 19th November 2009 Table of Contents Page 1.0 Introduction……………………………………….. ………03 2.0 E-Commerce Applications for Hospitality Organizations…05 3. Lodging……………………………………………….........06 4.0 Food Industry………………………………………………12 5.0 Meetings and Events………………….……………………14 6. Entertainment/Recreation………………………………….15 7. Airlines………………………………. ……………………16 8. Travel Agents……………………………………………....19 9. Cruise Lines ………………………………………………..21 10. Conclusion……………………………………………….. ..24 11. References………………………………………………….25 [pic] Introduction When most people think about hospitality industry, they have visions of hotels, airlines, cruise ships, restaurants, health spas, and the like, based on their personal experiences. All aspects of the industry are involved in business processes at the operations level. Business processes consist of transactions and interactions with guests or customers, employees and even other businesses. A transaction is an activity such as checking in to a hotel or placing an order in a restaurant. Interactions include the relationships......

Words: 3132 - Pages: 13

Premium Essay

E-Commerce

...Draft Final Report E-Commerce in Bangladesh: Status, Potential and Constraints Najmul Hossain December 2000 A report prepared for JOBS/IRIS Program of USAID. The author gratefully acknowledges comments received from Thierry Van Bastelaer, Catherine Mann, Dewan Alamgir, Asif Khan, Abu Saeed Khan, Tahmina Begum, Shabnam Nadiya and Tonmoy Bashar. The views and analyses in the paper do not necessarily reflect the official position of the IRIS Center, the University of Maryland or that of USAID. E-Commerce in Bangladesh: Status, Potential and Constraints ACRONYMS ASM B2B B2C B2G BB BGMEA BTRC BTTB CS DDN DFID DI DSL e-commerce EDF EFT e-mail e-market FDI GOB GSP IDA IOC IPO IPR IRIS ISO ISP IT ITU JOBS L/C LCA LMDS MMDS MOPT NIP OECD OSP Asian Sources Media Group Business-to-Business Business-to-Consumers Business-to-Government Bangladesh Bank Bangladesh Garment Manufacturers and Exporters Association Bangladesh Telecommunications Regulatory Commission Bangladesh Telegraph and Telephone Board Contract System Digital Data Network Department For International Development Data International Digital Subscribers Line Electronic Commerce Export Development Fund Electronic Fund Transfer Electronic mail Electronic Market Foreign Direct Investment Government of Bangladesh Generalized System of Preferences International Development Association International Oil Companies Import Policy Order Intellectual Property Rights Center for Institutional Reform and the Informal Sector......

Words: 16371 - Pages: 66

Premium Essay

E-Commerce

...E-Commerce JBT Task 1 Cindy Granger Task: Develop an online business expansion proposal: 1. Viability of the product or service that the business offers in an online environment. EXECUTIVE SUMMARY: Mama Mimi’s Baby Shop is a start- up online store which supplies handmade items for expecting mothers and fathers, grandparents, and extended family and friends. The merchandise in the store ranges from crib sheets and receiving blankets, burp pads and bibs. We also have a wide range of pocket diapers. All items made are from organic fabrics. Mama Mimi’s will work with your interior designer to customize your nursery. All of this can be done from the comfort of your home. We will send samples of fabrics for you to review and place your custom order. In this day and age when both parents have to work, it is almost impossible to get the little one’s nursery in order. With over 30 years of experience in sewing handmade items, as well as, having a full time career in the business world, the natural progression for the business to grow is to invest in an internet site. According to market research there is a great demand for the items I am producing. Mama Mimi’s will achieve fast, significant market penetration through a solid business model. This experience will provide Mama Mimi’s with the empirical information as well as my passion to provide the baby market with a sought after product. Mama Mimi will sell its products primarily through its website. This...

Words: 6136 - Pages: 25