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It Jet Blue

In: Business and Management

Submitted By brsmith
Words 357
Pages 2
Abstract

We will be discussing some of the thoughts and issues that can be pin pointed to the service shut down of JetBlue Airlines. We will also look at a few different scenarios as to what could have been done differently to avoid such a catastrophe. We will look at things such as management's position in the technology department’s lack of planning.

Jet Blue
My thoughts as to what contributed to the shutdown of JetBlue were lack of management planning and technology shortfalls. JetBlue had a lot of things going for them as far as being a fairly new airline with a massive volume of passengers. They were very affordable and got you where you needed to go in a timely fashion. One of the issues that affect the jet blue was their lack of Internet options that they offered. The Internet is a vital aspect of any airport they communicate with passengers to let them know about cancellations, delays, rules and regulations, what you can and cannot travel with or any other important information. I am not sure if JetBlue did not want to spend the additional money to have their system upgrade it to be used with the Internet so that passengers could reschedule their flight but this turned out to be a apprehensive will mistake. For the amount of passengers that traveled with them daily the phone lines should have been able to accommodate a lot more people representatives and customers. They also made a mistake when they came to not having a tracking system for cost luggage. I am not sure if certain things were not implemented because of the costs that it entailed. Having a high net of profits does not help you with no one wants to travel with your airline. Spending a few million dollars on upgrading your technology systems would be well worth the money. I'm not sure if greed played a part in the company's lack of technology or if they were just unaware of the consequences of their actions. Either way the management and the technology departments were at fault for not foreseeing the future realistically.

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