Premium Essay

Jbt Task 1

In: Business and Management

Submitted By deltawhiskey
Words 2485
Pages 10
JBT Task 1 A1. Gaining market share is widely based on a company’s strategy and approach. When a company expands to the internet, it is important for them to have a purpose. For Pharmacy ABC (name changed to protect my customer), located in Columbus, Ohio, going online would be beneficial for several reasons. Advertising would help them focus not only on their current customers, but more so for the younger generations that have adapted to search and learn through technology. As their current customers get older and expire, these younger generations will become their customer base. By having a website, they will also be able to provide more education to their patients. The site may also provide answers and act as yet another form of customer service. Pharmacy ABC will be able to provide convenience for their patients by adding online refill availability which will save both time and money. While expanding total market size, they must continuously and actively defend its current business (Kotler and Keller, 2010). A2. When comparing competitor’s websites (CVS and Walgreens), both companies offer similar information to what Pharmacy ABC website should have, including:
• Online Prescription Refill o Both competitors offer similar options
• Product Promotion/Sales o Both Walgreens and CVS offer a weekly sales and promotions ticker
• Medicare D Reporting o Walgreens does this well by allowing the customer to enter medications and see available plans that cover those particular drugs. CVS provides deadline updates and information in regards to the program
• Customer Service o Walgreens has a full section dedicated to Customer Service, whereas CVS has a phone number listed
• Online Shopping Cart Feature o While this feature is available on both competitor’s sites, CVS provides a total dollar amount of what is in the cart.
• Important Information for

Similar Documents

Premium Essay

Qrt Task 1

...WESTERN GOVERNORS UNIVERSITY E-BUSINESS JBT Task 1 CJ’S AUTO BODY Internet Business Expansion Strategy Angie M. Roman WESTERN GOVERNORS UNIVERSITY E-BUSINESS JBT Task 1 This report outlines the business expansion strategy for CJ’s Auto Body in Lewisburg, Ohio. The company was founded in 2004 at its present location in Lewisburg. The company currently has a very limited online presence with no products available for purchase and only one page; there are no active links or details of the business showing. This marketing strategy is targeted at increasing1 the customer base through targeted advertising and new product sales. Viability of Product or Service. CJ’s Auto Body is primarily a service provider and not an online retailer or “brick and mortar” store. The Company would greatly benefit by having an online presence. The Company does not have a very strong on-line foothold and has dedicated very few resources towards marketing; primarily the business is sustained locally by word of mouth. Increasing the online presence will allow the Company to better compete with similar service providers in the Indianapolis and surrounding areas. “Super Cool Media” recently published an article that said a website can generate revenue increases of 5% to 40%. A 5% increase in revenue would easily cover the cost of creating a stronger web presence. One major factor included in this revenue increase and expanded web presence is the customers’ ability to find CJ’s on-line...

Words: 2576 - Pages: 11

Premium Essay

E-Commerce

...E-Commerce JBT Task 1 Cindy Granger Task: Develop an online business expansion proposal: 1. Viability of the product or service that the business offers in an online environment. EXECUTIVE SUMMARY: Mama Mimi’s Baby Shop is a start- up online store which supplies handmade items for expecting mothers and fathers, grandparents, and extended family and friends. The merchandise in the store ranges from crib sheets and receiving blankets, burp pads and bibs. We also have a wide range of pocket diapers. All items made are from organic fabrics. Mama Mimi’s will work with your interior designer to customize your nursery. All of this can be done from the comfort of your home. We will send samples of fabrics for you to review and place your custom order. In this day and age when both parents have to work, it is almost impossible to get the little one’s nursery in order. With over 30 years of experience in sewing handmade items, as well as, having a full time career in the business world, the natural progression for the business to grow is to invest in an internet site. According to market research there is a great demand for the items I am producing. Mama Mimi’s will achieve fast, significant market penetration through a solid business model. This experience will provide Mama Mimi’s with the empirical information as well as my passion to provide the baby market with a sought after product. Mama Mimi will sell its products primarily through its website. This...

Words: 6136 - Pages: 25

Premium Essay

Impact of Alm on Profitability

...College of Business and Economics Department of Accounting and Finance Research Proposal “The Impact of Asset Liability Management on Banks Profitability: A Comparative Study on Ethiopian Commercial Banks” Prepared by: Samson Abate ID No. GSE/1482/08 Submitted to: Samuel Kifle(Phd.) In Partial fulfilment of Business Research Methods Course January, 2016 Abstract Banks’ profitability is of utmost concern in modern economy. Banks are in a business to receive deposits or liabilities and to issue debt securities on the one hand and create or invest in assets on the other hand. Commercial Banks incur costs for their liabilities and earn income from their assets. Thus profitability of banks is directly affected by management of their assets and liabilities. In addition, different market and macroeconomic factors also influence the ability of the banks to make profits. The asset and liability base of banks in developing countries are narrower than their counterparts in developed countries. This study examines how asset and liability management together with external variables such as degree of market concentration and inflation rate impact the profitability of selected commercial banks in Ethiopia. Although impact of the management of banks’ asset and liability on their profitability has been studied by a number of researchers, the issue of banks’ profitability in Ethiopia has received scant attention from the researchers. This study is an attempt...

Words: 6472 - Pages: 26

Premium Essay

Adhi

...Report Laporan Keuangan Konsolidasian Untuk Tahun-tahun yang Berakhir pada Tanggal 31 Desember 2012 dan 2011, serta Laporan Posisi Keuangan Konsolidasian pada Tanggal 1 Januari 2011/ 31 Desember 2010 Consolidated Financial Statements For the Years Ended December 31, 2012 and 2011, and Consolidated Financial Position as of January 1, 2011/ December 31, 2010 Laporan Posisi Keuangan Konsolidasian 1 Consolidated Statements of Financial Position Laporan Laba Rugi Komprehensif Konsolidasian 3 Consolidated Statements of Comprehensive Income Laporan Perubahan Ekuitas Konsolidasian 4 Consolidated Statements of Changes in Equity Laporan Arus Kas Konsolidasian 5 Consolidated Statements of Cash Flows Catatan Atas Laporan Keuangan Konsolidasian 6 Notes to the Consolidated Financial Statements R-1/079.AGA-S/4.1/2011 PT ADHI KARYA (Persero) Tbk DAN ENTITAS ANAK LAPORAN POSISI KEUANGAN KONSOLIDASIAN PT ADHI KARYA (Persero) Tbk AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF FINANCIAL POSITION Per 31 Desember 2012 dan 2011 Serta 1 Januari 2011/31 Desember 2010 (Dalam Rupiah Penuh) As of December 31, 2012 , 2011 January 1, 2011/December 31, 2010 (In Full of Rupiah) 1 Januari 2011/ 31 Desember 2010/ Catatan/ 2012 2011 *) January 1, 2011 / December 31, 2010 *) Notes Rp Rp Rp ASET Aset Lancar Kas dan Setara Kas Piutang Usaha ASSETS 3.d, 3.e, 3.t, 948,845,841,632 552,203,272...

Words: 67677 - Pages: 271

Free Essay

Dsp Lessons

...1 A DSP A-Z http://www.unex.ucla.edu Digital Signal Processing An “A” to “Z” R.W. Stewart Signal Processing Division Dept. of Electronic and Electrical Eng. University of Strathclyde Glasgow G1 1XW, UK Tel: +44 (0) 141 548 2396 Fax: +44 (0) 141 552 2487 E-mail: r.stewart@eee.strath.ac.uk M.W. Hoffman Department of Electrical Eng. 209N Walter Scott Eng. Center PO Box 880511 Lincoln, NE 68588 0511 USA Tel: +1 402 472 1979 Fax: +1 402 472 4732 Email:hoffman@unlinfo.unl.edu © BlueBox Multimedia, R.W. Stewart 1998 2 The DSPedia DSPedia An A-Z of Digital Signal Processing This text aims to present relevant, accurate and readable definitions of common and not so common terms, algorithms, techniques and information related to DSP technology and applications. It is hoped that the information presented will complement the formal teachings of the many excellent DSP textbooks available and bridge the gaps that often exist between advanced DSP texts and introductory DSP. While some of the entries are particularly detailed, most often in cases where the concept, application or term is particularly important in DSP, you will find that other terms are short, and perhaps even dismissive when it is considered that the term is not directly relevant to DSP or would not benefit from an extensive description. There are 4 key sections to the text: • • • • DSP terms A-Z Common Numbers associated with DSP Acronyms References page 1 page 427 page 435 page 443 the...

Words: 73093 - Pages: 293