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Joey's Bar

In: Business and Management

Submitted By lorenzoatienza
Words 1817
Pages 8
I. Point of View Mr. Joseph Cortes, The Manager
II. The Problem
Having the “Saturday Rock Live” event during Saturdays despite of its success of bringing big crowds in the bar is receiving negative feedbacks and complaints from the other loyal customers. According to them the Joey’s Bar is losing its exclusivity and business-like ambiance. The bar is also experiencing a lot of property damages which was the result of Saturday night events. This resulted to a significant drop of sales from the other days of the week. III. The Objective
Formulate a feasible solution to address the problem stated and implement it as soon as possible in order for the problem not to worsen. The action should always be for the betterment of the company and provide a more profitable operation not just for the moment but also in the coming future.
IV. Areas of Consideration 1. Before the Saturday Rock Live Project, managing Joey’s Bar was easy for Mr. Cortes. Two weeknights were considered “income generators”: the Tuesday Acoustic Night and the City Businessmen Friendship Circle Nights every Fridays.

2. During Acoustic Nights, Mr. Cortes would hire local acoustic performers and pay them P1,000.00 per night. The subtle crowd (mostly ladies) would feast with light food, light beer and ladies’ drinks. It was a perfect place for couples, officemates and afterschool ladies’ hang-out.

3. Friday was Mr. Cortes’ important night of the week: The City Businessmen Friendship Circle Night, a group of local businessmen at their 50’s who are quite influential in the local business scene, considered Joey’s Bar their favorite hang-out. They like the exclusive and fresh ambiance.

4. There was even a time when Mr. Cortes was offered a business opportunity by two businessmen who proposed to expand Joey’s Bar to another city; this indicated that the bar had the potential to expand.

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