Johnson & Johnson (a): Philosophy & Culture

In: Business and Management

Submitted By gianmarcopanone
Words 693
Pages 3
Johnson & Johnson (A): Philosophy & Culture

Team G

Shreya Agarwal Adriàn Cabrera Jonasz Friedlender Gianmarco Panone Logan Schlutz Rayan Seif

Corporate Strategy

Professor JOSE ANTONIO MARTINEZ MARCOS

IE Business School

Submitted April the 16th, 2015

1. What is the J&J culture? Does it really make a difference for the company?

Two key features characterize Johnson & Johnson’s culture: decentralization and the Credo. The first organizes each business around a given set of customers or given market need, while the second aligns all the different businesses on a same set of principles and goals, by underscoring the company’s responsibilities to its customers, employees, stockholders and the community in which it operates.

Advantages brought by the decentralized corporate strategy are: • Different businesses have more freedom thus they can better meet the special needs of specific customers.

• Each company, being well knowledgeable in its fields, can create new innovative ways to run their businesses successfully, knowing that they have no unnecessary constraints.…...

Similar Documents

Johnson & Johnson

...and community groups that are concerned about impact on environmental. 2. What is the GRI and what is its objective? GRI is Global Reporting Initiative. GRI’s objective is to “integrate and unify the many standards in the market place into a single, generally accepted sustainability reporting framework, encompassing environmental, social, and economic performance”. (p30, Johnson& Johnson: A Model for Sustainability Reporting). 3. How has Johnson & Johnson’s Sustainability Reporting evolved over the years? The Sustainability Reporting has evolved at Johnson & Johnson as it become completely merged with J&J’s culture and objectives. In 1990, Johnson & Johnson first set its environmental goals. In 1993 and 1996, it released public reports. In 1998, it started to have annual Sustainability Reporting. And now, it broadened its content and topics in those reports. 4. What does Johnson and Johnson hope to accomplish through its sustainability reporting initiative? There are two things that Johnson and Johnson hope to accomplish through its sustainability reporting initiative. First, Johnson & Johnson hope to elaborate what they are doing with sustainability issues. Second, they want to engage shareholders in the process by sharing information with them. 5. Do you believe that sustainability reports should be audited, similar to financial statements, why or why not? I think sustainability reports should contain some form of external assurance. Since if they don’t......

Words: 335 - Pages: 2

Johnson and Johnson

...Johnson & Johnson Company I. History Johnson and Johnson is an American multinational pharmaceutical, medical devices and consumer packaged goods manufacturing company. Johnson and Johnson was founded in 1886 in New Brunswick, New Jersey by three brothers Robert Wood Johnson, James Wood Johnson, and Edward Mead Johnson. Between 1888 and 1921 Johnson and Johnson had a lot of first with products such as first aid kits, dental floss, sanitary napkins for women, band aids, baby powder( which later leads to the company's booming Baby business products). Also it was the first company to provide disaster relief to citizens of Galveston, Texas after a hurricane( the tradition begins). Beginning in 1924 is when Johnson and Johnson expanded its company overseas to countries such as United Kingdom, Mexico, South Africa, Australia, Argentina, and Brazil. Between 1954 and 1989 Johnson and Johnson made expansions to their company such as putting operating companies in India, China, and Egypt. They entered new eras of health care such as vision care, diabetes management and mechanical wound closures. Johnson and Johnson was the first company to introduce disposal contact lenses, they also joined forces with big companies such as Neutrogena, Kodak's Clinical Diagnostics, Cordis Corporation and Centocor. Johnson and Johnson has been around for 126 years providing care for patients and communities around the world. Today Johnson and Johnson has over 250 companies in bout 57 different......

Words: 715 - Pages: 3

Johnson and Johnson

...Mission : Johnson & Johnson (NYSE: JNJ) is a global American pharmaceutical, medical devices and consumer packaged goods manufacturer founded in 1886. The company's founder wrote a statement of its values called "our Credo" in 1943 and this still dominates the company's culture. Firstly, “We believe our first responsibility is to the doctors, nurses and patients, to mothers and fathers and all others who use our products and services”.Secondly,” We are responsible to our employees, the men and women who work with us throughout the world.  Everyone must be considered as an individual and  we must respect their dignity and recognize their merit.   Compensation must be fair and adequate, and working conditions clean, orderly and safe. We must be mindful of ways to help our employees fulfil their family responsibilities”. Thirdly,”We are responsible to the communities in which we live and work and to the world community as well”.  We must be good citizens - support good works and charities and bear our fair share of taxes.  We must encourage civic improvements and better health and education.  We must maintain in good order the property we are privileged to use, protecting the environment and natural resources. Our final responsibility is to our stockholders. Our suppliers and distributors must have an opportunity to make a fair profit” . ( “COMPANY STATEMENT” ) Source: http://www.oup.com/uk/orc/bin/9780199296... EXECUTIVE SUMMARY: In 1886 , Three brothers, Robert......

Words: 853 - Pages: 4

Human Resources Practices in Corporate Culture Communication: a Case Study of Johnson & Johnson

...Eastern Michigan University DigitalCommons@EMU Master's Theses and Doctoral Dissertations Master's Theses, and Doctoral Dissertations, and Graduate Capstone Projects 5-13-2003 Human Resources Practices in Corporate Culture Communication: A Case Study of Johnson & Johnson Flavia Xavier Follow this and additional works at: http://commons.emich.edu/theses Recommended Citation Xavier, Flavia, "Human Resources Practices in Corporate Culture Communication: A Case Study of Johnson & Johnson" (2003). Master's Theses and Doctoral Dissertations. Paper 4. This Open Access Thesis is brought to you for free and open access by the Master's Theses, and Doctoral Dissertations, and Graduate Capstone Projects at DigitalCommons@EMU. It has been accepted for inclusion in Master's Theses and Doctoral Dissertations by an authorized administrator of DigitalCommons@EMU. For more information, please contact lib-ir@emich.edu. HUMAN RESOURCES PRACTICES IN CORPORATE CULTURE COMMUNICATION: A CASE STUDY OF JOHNSON & JOHNSON by Flavia Xavier Thesis Submitted to the Department of Management Eastern Michigan University In partial fulfillment of the requirements For the degree of MASTER OF SCIENCE In Human Resources Management & Organizational Development Thesis Committee: Stephanie Newell, PhD, Chair Mary E.Vielhaber, PhD Diana Wong, PhD May 13, 2003 Ypsilanti, Michigan iii DEDICATION To God who has been a blessing my life with my beloved husband, Luis......

Words: 29225 - Pages: 117

Johnson Johnson

...Kaizen | 2 | | * When Target Costing and Kaizen Costing are Linked | 3 | 3 | Kaizen Philosophy | 4 - 7 | 4 | Person Involved | 8 | 5 | Kaizen Advantages | 8 | 6 | Kaizen Disadvantages | 9 | 7 | Conclusion | 9 | 8 | Application to Industry | 10 - 11 | 9 | References | 12 | SUBMITTED TO: NIK MUZARENI BT NIK MOHAMED History of Johnson & Johnson Johnson & Johnson was first found by three brothers, Robert Wood Johnson, James Wood Johnson and Edward Mead Johnson in New Brunswick, New Jersey, U.S. In 1873, the company was named Seabury & Johnson and led by Robert Wood Johnson. It focussed on medical products business with his partner, George Seabury. Robert then hired his brothers, Edward and James to work with the company. Later on, in 1886, the two younger brothers left Seabury & Johnson and formed new company called Johnson & Johnson which is after their names. The company’s logo is actually based on James’s handwriting which can be seen below his photograph. Robert then left Seabury & Johnson and joined his brothers. Basically, the new company’s idea of manufacturing sterile surgical dressings was inspired by Robert. The first product of the company was improved medicinal plasters that actually help hospitals to reduce the percentage of death after surgery and Robert Wood Johnson’s dream realised. He was the chairman of Johnson & Johnson and led the company until his death in 1910. James then takes place as the......

Words: 955 - Pages: 4

Johnson&Johnson

...Johnson & Johnson is a multinational, medical device, pharmaceutical and consumer packaged goods manufacturer founded in 1886. One of the biggest health care com panies in the world was recently hurt by recalls, causing thousands of lawsuits and a new CEO being hired. Alex Gorsky, the new CEO of J&J, will face multiple challenges including making sure products are safe for the consumers. J&J was known for product safety, but the many recalls have caused consumers to question what they previously thought of the company. Some of the major issues that caused this decline is sales and revenue are the fact individual ethics were almost completely lost during this troublesome time. The consumer’s personal values were not considered. William Weldon’s responsibilities as CEO were also ignored, which trickled down to lower level management. Another Huge issue was that no one wanted to take social responsibility for the problems of J&J, this caused consumers to shy away from products. Someone should have stepped up and taken responsibility and an accommodative approach. This may have led to a smaller loss of sales. Alex Gorsky has a big challenge ahead of him, trying to improve the relationship between J&J and its consumers. He needs to step up and become a better CEO than his predecessor. Gorsky needs to gain back the trust of his employees and his loyal customers. Being a more personable and accommodative provider can go a long way in this process. He......

Words: 364 - Pages: 2

Johnson & Johnson

...| Johnson & JohnsonSubmitted to:Submitted by: Date: 31st December, 2014 | | | | | | | | Index Particulars | Pg.Nos. | Introduction(about co., credo, history, subsidiary holdings, product) | 03 | Strategic framework | | Environmental analysis(PESTEL,Porter,SWOT,competitor, value chain) | | Business level strategy | | Corporate level strategy | | Strategic acquisitions | | Corporate governance | | References | 12 | Introduction Johnson & Johnson is an American multinational pharmaceutical, medical devices, and consumer packaged goods manufacturer founded in 1886. It is headquartered in New Brunswick, New Jersey and being listed among the Fortune 500. The corporation includes some 250 subsidiary companies with operations in over 57 countries and products sold in over 175 countries. Johnson & Johnson and its subsidiaries (the Company) have approximately 128,100 employees worldwide engaged in the research and development, manufacture and sale of a broad range of products in the health care field. The Company conducts business in virtually all countries of the world with the primary focus on products related to human health and well-being. Our Credo: Credo,a deeply held set of values that have served as the strategic and moral compass for generations of Johnson & Johnson leaders. * We believe our first responsibility is to the doctors, nurses and patients, to mothers and fathers and all others who use our......

Words: 4017 - Pages: 17

Johnson and Johnson

...JOHNSON AND JOHNSON MKT/421 JUNE 25, 2015 JOHNSON AND JOHNSON SEGMENTATION Segmentation consists of variables that can be seen in demographics (population), geographic (location) and financial information. For both consumer and business segmentation you can easily get the information from government reports (census), researching other reports (news media), Wall Street Journal and other reporting financials. Segmentation will offer the marketer a shorter time frame and lower cost on their research. (Know this) In viewing if a segment is worth going after a target market the marketer must answer the questions set for them below: Does the market show signs of growth? Does the company have the talent, knowledge and seniority to understand the segment? Does the segment meet the standards of the company? CONSUMER SEGMENT Johnson and Johnson NYSE:JNJ Johnson & Johnson’s 2014 Full-Year Sales of $74.3 Billion Increased 4.2%; Full-Year EPS was $5.70. The Consumer segment sells a board range of products from baby care, skin care, oral care, wound care and the women’s health care fields, nutritional and over-the-counter pharmaceutical products. These products are marketed and sold retailers and distributors to the public. Johnson & Johnson has a clear advantage over the competitors with their bran line of products like: Aveeno, Clean &......

Words: 596 - Pages: 3

Johnson & Johnson (a): Philosophy & Culture

...Johnson  &  Johnson  (A):  Philosophy  &  Culture       Team  G       Shreya  Agarwal   Adriàn  Cabrera   Jonasz  Friedlender   Gianmarco  Panone   Logan  Schlutz   Rayan  Seif                     Corporate  Strategy     Professor  JOSE  ANTONIO  MARTINEZ  MARCOS     IE  Business  School     Submitted  April  the  16th,  2015   1.  What  is  the  J&J  culture?  Does  it  really  make  a  difference  for  the  company?     Two  key  features  characterize  Johnson  &  Johnson’s  culture:  decentralization  and  the   Credo.  The  first  organizes  each  business  around  a  given  set  of  customers  or  given   market  need,  while  the  second  aligns  all  the  different  businesses  on  a  same  set  of   principles  and  goals,  by  underscoring  the  company’s  responsibilities  to  its   customers,  employees,  stockholders  and  the  community  in  which  it  operates.     Advantages  brought  by  the  decentralized  corporate  strategy  are:   • Different  businesses  have  more  freedom ......

Words: 693 - Pages: 3

Johnson and Johnson

...Introduction of Johnson &Johnson As a consumer, you’re familiar with the name. The rich heritage brands from their operating companies have helped people around the world, and chances are your own family has trusted their products for generations. Johnson & Johnson is the world’s most comprehensive and broadly based manufacturer of health care products in the industry. Their products touch the lives of nearly a billion people every day. Their operating companies around the world compete in consumer, pharmaceutical, and medical devices and diagnostics markets. With approximately 120,000 employees working in more than 250 companies in 57 countries, Johnson & Johnson has the skills and resources to tackle the world’s most pressing health issues. Few companies have the consistent track record of public trust, annual sales increases, double-digit earnings increases, and steady dividend increases of Johnson & Johnson. Working together across various business segments, Johnson & Johnson believe that they can accelerate growth through a dedicated focus on the intersection of existing capabilities, customer need, and emerging trends. Because of their wide-ranging technological expertise and global presence, cross-business collaborations provide an enormous opportunity to address unmet health care needs and to enhance competitive advantage for their Family of Companies. Success in these markets requires an understanding of local cultures derived only from local......

Words: 1895 - Pages: 8

Johnson and Johnson

...ABOUT THE COMPANY 1. Details about the promoters of the company. Johnson and Johnson 2. Vision and Mission of the company credo, it states that as a company, their first and number one responsibility is to the doctors, nurses, patients, mothers, fathers, employees, communities, and stockholders. Their credo challenges them to put the needs and well-being of the people they serve first. * Provide high quality products for doctors, nurses, patients, and parents. * Treat employees as individuals with opportunities for development and advancement. * Support good works and charities in each community . * Meet the responsibility to the stockholders by making a sound profit, while continuing research and development. 3. Historical background of the company Three brothers, Robert Wood Johnson, James Wood Johnson and Edward Mead Johnson, found Johnson & Johnson in New Brunswick, New Jersey, U.S in 1886 Their initial focus was on bandages, sterile sutures, wound care and baby products. Their first-aid kits, originally sold to railroad workers, would later become a staple in nearly every household. They also sold women’s health products, including sanitary protection products and maternity kits with first-aid products to assist in home births. Johnson and Johnson in India Johnson & Johnson spread its root into India 67 years ago. Since then, the Company has brought many innovative ideas, products and services to improve the health......

Words: 5970 - Pages: 24

Johnson & Johnson

...Case #1 Personally, I am in a full support, to put the customers first and shareholders last. Because companies sell trust and if you put the customers first then you’re showing that you care for them. In return, the customers will feel secure and confident to buy the company’s products or services. For example Johnson & Johnson company’s credos is “A company that put customers first and shareholders last ultimately benefited both groups”. I don't think the company would have recovered from the incident of tampering with Tylenol in 1982 if the CEO, Burke, did not choose to put customers first. I mean, if he hadn't taken such drastic measures, for consumers there might have always been a bit of uncertainty about buying Tylenol products. I believe that the acceptance of financial losses and maintaining a strong, ethical business core helped rebuild and make the J & J stronger. This proves how an organization and a CEO with corporate social responsibility cores can handle a catastrophe by doing the right thing worldwide. At the end, this social responsibility core idea benefited the customers, employees and shareholders in return. In conclusion, I also think corporations should act in the public interest whenever it is right for them to do it; when not putting in danger their bottom line. Like everything in life, moderation and self-control should be practice, meaning that the company should focus on its interest but also should focus on increasing the social......

Words: 327 - Pages: 2

Johnson and Johnson

...Assignment #1 Johnson & Johnson and Guidant FIN 648 February 13, 2006 Shreyasee Kothari Shalini Ramchandren Mattia Valdisolo William Smith Guidant, a company in the surgical & medical instruments & apparatus, is in the process of being acquired by Johnson & Johnson (J&J), a company that engages in the manufacturing and selling of various products in the health care field. By evaluating each company’s current strategy, it can help to decipher if J&J is undertaking a company that can add value to its business. Using several strategy models, such as Porter, Kauppi, the BCG Growth Matrix, and a Strength, Weakness, Opportunities, and Threats (SWOT) analysis for each company, we can identify how these companies operate in their own industries, as well as compare each to assess compatibility. Porter’s Model: 1. Barriers to Entry a. Regulatory restrictions: Guidant has extreme federal restrictions, as mandated by the industry it is in. By operating in the United States (US), Guidant must comply with the laws of the Federal Drug Agency (FDA). Operations in other countries (over 100) must comply with FDA equivalents in their respective countries. (Guidant 10-K 2004) Primary operations are in the US, Asia, and Europe. “The regulations also hold true for J&J due to the Medicare Prescription Drug, Improvement, and Modernization Act of 2003 (MMA) that took effect on January 1, 2006. It will have a major impact on how drug companies negotiate...

Words: 3136 - Pages: 13

Johnson & Johnson

...Accounting 461-Project No.1 Part I JOHNSON & JOHNSON Corporation HISTORY Johnson & Johnson is an American multinational medical device, pharmaceutical and consumer packaged goods manufacturer founded in 1886. Its common stock is a component of the Dow Jones Industrial Average and the company is listed among the Fortune 500. Johnson & Johnson consistently ranks at the top of Harris Interactive National Corporate Reputation Survey,[2] ranking as the world's most respected company by Barron’s Magazine,[3] and was the first corporation awarded the Benjamin Franklin Award for Public Diplomacy by the U.S. State Department for its funding of international education programs.[4] The corporation's headquarters is located in New Brunswick, New Jersey, United States with the consumer division being located in Skillman, New Jersey. “The corporation includes some 250 subsidiary companies with operations in over 57 countries and products sold in over 175 countries.” Johnson & Johnson had worldwide pharmaceutical sales of $65 billion for the calendar year of 2011.[7] Johnson & Johnson's brands include numerous household names of medications and first aid supplies. Among its well-known consumer products are the Band-Aid Brand lines of bandages, Tylenol medications, Johnson's baby products, Neutrogena skin and beauty products, Clean & Clear facial wash and Acuvue contact lenses. In 2012, Johnson & Johnson announced that they will start to fund the......

Words: 1824 - Pages: 8

Johnson & Johnson

...Johnson & Johnson Johnson & Johnson is known around the world today as the most competitive and broadly based manufacturer of health care products. J & J also provides other services to the pharmaceutical and medical diagnostic markets. In 1887, three brothers, Robert Wood, Edward Mead, and James Wood Johnson set out to create Johnson & Johnson; which became one of the largest health care companies. The company started in Brunswick, New Jersey with only fourteen employees, today employs more than 110, 000 employees. J & J’s objective is to provide scientifically sound, high quality products and services to help, heal, cure disease and improve the quality of life. With their objective set high, J & J has social responsibility, sets guidelines for FrameworkS to help with creativity within the company, infuse ethics into its decision making, and strives to keep ahead of the competition in the fast paced market. The Johnson and Johnson (J & J) company has been motivated to accomplished its Credo which is its social responsibilities. J & J has been reaching out to support social and public health programs as well as medical educational initiatives around the world. Its Credo emphasizes the vision of Global responsibility toward communities in which they live in and work, its customers and global environment, employees, finally its stockholders. J & J’s community responsibility has been made by providing financial support, product donations and health care expertise......

Words: 2632 - Pages: 11