...Proposed Tourism Development in: _______Intramuros______ TM09306: Tourism Planning and Development __________________________________________________________________Final Report ABSTRACT A historical place called Intramuros that is once a center for government religion and military superiority during the Spanish era, During the time it was called a walled city because of the tall walls that covered all over the place. But during the 2nd World War it was heavily damage due to bombings and also, the Japanese used it for their prison barracks. This paper shows the profile of the case study area which consist of Geographic Characteristics, Socio-economic, and Political profile. This explains the current status of Intramuros in terms of population, environmental quality, economic condition, and the educational institutions in the area. Political profile is one of the most important factors to consider since the government is the one who gives financial support to accomplish certain projects or plans. The city of Intramuros has many things to offer. Even if it is not blessed with natural and archeological resources, the “walled city” is rich in history and culture that plays a major role in preserving our heritage and national identity since, it is easily overlooked by many Filipinos. In order to know the strategies that we are going to utilize and to come up with our group’s goal and mission, we use Strengths, Weaknesses, Opportunities and Threats Analysis...
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...Laguna State Polytechnic University College of Hospitality, Management and Tourism A Narrative Report Presented to the Faculty of the College of Hospitality, Management and Tourism San Pablo City In partial fulfillment of the requirements of the subject: PRACTICUM 200 DIPLOMA IN HOTEL AND RESTAURANT MANAGEMENT By: Sel Carmen K. Padua Mabel L. Ramos Richard Caagbay Acknowledgement First of all we would like to thank God Almighty for giving us the spirit, ability, strength, patience, knowledge and for His guidance to make this practicum successful. And also we would like to thank our parents, relatives and friends for their endless love, support, and guidance, helpful and understanding attitude. We would like to thank the following persons for their cooperation and support: Our beloved Dean Conchita F. Espinueva and Faculty members of College of Hospitality Management and Tourism department, who are always there to give their own opinions and ideas about some matters that bother us. To our Practicum Coordinator Mr. Adrian Maliksi for teaching us a lot of things that will prepare us to the next stage of our lives. To our adviser Mrs. Zandra Farina Gorom for the full support that she’s given to us. Mr. Bonfacio Mercurio & Mr. Jeffrey Eva (Housekeeping Supervisors), Mr. Choy Boncan & Ms. Salve Climacosa (Linen Attendants) and Mr. Rodel Senares (Housekeeping Coordinator) for treating us not an practicumer but an employee, a family & friends...
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...Georgetown University Abstract. This short case heavily references the “old classic” HBS case on Benihana, and is intended to be used in conjunction with a simulation that helps students gain insight into how Benihana achieved its profitability. The simulation helps bring out many key operational issues, such as how variability in demand and in processing can negatively impact profitability. The case analysis goes on to show how Benihana reduces variability, and illustrates concepts such as the product-process spectrum, the impact of a bottleneck, and the advantage of simultaneous product and process engineering. Keywords: process analysis, simulation, variability, queueing. 1. Introductory Note Benihana might be thought of as an “old classic” in Operations Management. The original Harvard Business School (HBS) version was published in 1972, but the Harvard case continues to be a best seller. This short case heavily references the HBS case, number 9-673-057 (rev. Dec. 14, 1998), however what has been added to enhance the case experience is a simulation that can be used to gain insight into how the operation achieves its profitability, as compared to other restaurants. There is a set of web sites associated with this case note, intended for both students and instructors, at http://www.msb.edu/faculty/schmidtg/ Benihana_Project/. Students are directed to this web site in the case itself, in order to help them navigate the process of analyzing the case. It provides not only a link to download...
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...Platino, Shane Marienette M. “Tourism Development Plan: National Library of the Philippines” – Nation’s Literature’s Shelter Beautification 1 FAR EASTERN UNIVERSITY INSTITUTE OF TOURISM AND HOTEL MANAGEMENT October 2014 Vision and Mission The modernity of National Library of the Philippines tends to adapt to rapid global technological advances and catch up with other modernized libraries elsewhere, and its American style of architecture which upholds the sophistication makes visitors feel like passing through the history since it was established in American colonial period. National Library of the Philippines aims to provide a comfortable learning ambiance for visitors, upgrade most of the facilities to look more authentic, and enhance the creativity of facility design that can seem somehow distinct from other libraries while upholding the historical spirit within its structural design at the same time. “Tourism Development Plan: National Library of the Philippines” – Nation’s Literature’s Shelter Beautification 2 FAR EASTERN UNIVERSITY INSTITUTE OF TOURISM AND HOTEL MANAGEMENT Table of Contents Page 1.0 Problem Rationale 1. Abstract 4 2. Introduction of the Study 5~6 3. Significance of the Study 7~8 2.0 Research Questions 1. Review of Related Literature 9 ~...
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...Goldilocks: From family fairy tale to global phenomenon When Filipinos think of Goldilocks, a curious blonde girl and her three bear companions are not usually what come to mind. For Filipino families around the world, Goldilocks is more than a character in a fairy tale, but is a delectable and cultural fact of life. The most famous and largest bakeshop/restaurant based in the Philippines is expanding beyond the book to better serve its loyal and growing customers. For nearly 50 years, Goldilocks has provided unique, quality Filipino meals and baked goods to thousands worldwide. With eight locations in Northern California, three in Southern California, and one in Las Vegas, Goldilocks is known to Filipino communities all over the West Coast. It has also made its mark as a global brand, selling goods and products to markets internationally, including Asia and Canada. Today, the company continues to reach out to its growing customer base at home and abroad, while sticking true to its Filipino roots. “Fairy tale” beginnings The story of Goldilocks began where most fairy tales start: with family. In 1966, two close half-Filipino/Chinese sisters, Milagros Yee and Clarita Go, and their sister-in-law, Doris, were baking sweets in their humble Makati City apartment to provide for hospital patients and family friends, who were their first dedicated customers. Nicknamed “The Two Moms,” the sisters were known for their ambitious work ethic and special homemade recipes—especially...
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...A Research paper on An Overview of Business Ethics in Indian Businesses Authors: 1) Ms. Swenee Shah 2) Ms. Mehal Pandya 3) Ms. Chitral Patel (Faculties of Hasmukh Goswami College Of Engineering (MBA)) Submitted to: Gujarat Technological University 1 Abstract Business ethics deals with ethical rules and principles necessary for a successful business. It explains the various ethical problems that can rise in a business setting and the responsibilities of persons who are engaged in an organization. We have here shown how the Indian Businesses follows ethical practices even though they are working globally. We have here also taken few examples MNCS to show how are they going ahead unethically. In this research paper we have tried to show that no business can get success even though they are going globally (locally) if they don’t follow ethics and legitimate values. Our research paper reflects that true and ethical business can sustain for longer time and even can survive at toughest time. ethical training ,policies procedures will help any organization to manage their work place very well .we have shown that how ethics will help to enhance reputation of business and generate loyalty from staff members. Our research paper will open new avenues to the ethical dilemmas 2 Table of Contents Particulars What is Business Ethics Ethics and military Overview of issues in Business Ethics Ethics in Indian context: Scope of business ethics Approaches to Business...
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...INTRODUCTION The practicum training is an integral part of the Bachelor of Science in Hospitality Management and Tourism (BSHMT) program of the City College of Tagaytay (CCT). It is intended to provide students learning experiences and the application of knowledge and skills in hospitality industry settings. The practicum is a co-operative education which aims to achieve an effective blend of classroom study and off-campus work experience in hospitality-related industry. The goal of the practicum is to prepare the student for competent and responsible practice. A successful practicum is one that achieves that goal. The BSHMT program of the City College of Tagaytay considers the practicum training to be among the most important professional preparation activities in which BSHMT students participate. Practicum experiences are intended to allow students to synthesize, apply and refine knowledge and skills learned in their academic experiences. In addition, practicum experiences are one of the primary ways in which department faculty members can observe and evaluate the skills of the student. Because of the importance of students’ practicum, the Department requires the student-trainee to prepare a narrative report of his practicum experiences in hospitality industry. This report was based on the student’s training experiences at the following establishments: Taal Vista Hotel, Taj of Tagaytay and Massimos Ristorante Italiano during the second semester of year 2007-2008 in...
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...OVERSEAS CHINESE TABLE INTRODUCTION: Defining overseas Chinese 4 UNDERSTANDING OVERSEAS CHINESE A. History and cultural background 1. Southeast Asia 2. North America 3. Europe 4. Chinatowns B. The reasons for immigrating abroad 1. Political reasons 2. Economic and social reasons C. Current status 1. Population distribution 2. Southeast Asia a. The overseas Chinese’s paradox b. The Indonesian case 3. The United States 4. Europe BUSINESS WORLD OF CHINESE A. Rise of Global Chinese Companies & Huaqiao B. Regional Analysis 1. Asia 2. The United States 3. Europe C. Size of Chinese Capital Worldwide SUCCESS OF OVERSEAS CHINESE A. The Business Style B. The Downside of their Business Style THE CHANGES IN THE OVERSEAS CHINSESE SOCIETY A. Old and New Generation: How are they Different? B. The New Business of the New Generation C. The New Trend in the Chinese Immigration CONCLUSION A. Future Outlook of the Hua Qiao B. The opportunity to work with Overseas Chinese: WCEC 2005 in Seoul Introduction Defining overseas Chinese Overseas Chinese are ethnic Chinese people who live outside of China. China, in this usage, may refer to Greater China including territory currently administered by the rival governments of the People's Republic of China and the Republic of China as per traditional definitions of the term prior to the Chinese civil war, or only to the People's Republic of China by some quarters. In addition, the government of the Republic of China granted residents...
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...THE MAYAN MISSION Another Mission. Another Country. Another Action-Packed Adventure. 1,000 New *SAT Vocabulary Words Karen B. Chapman THE MAYAN MISSION THE MAYAN MISSION Another Mission. Another Country. Another Action-Packed Adventure. 1,000 New *SAT Vocabulary Words Karen B. Chapman Copyright © 2006 by Karen B. Chapman. All rights reserved. Published by Wiley Publishing, Inc., Hoboken, New Jersey No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400, fax 978-646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Legal Department, Wiley Publishing, Inc., 10475 Crosspoint Blvd., Indianapolis, IN 46256, 317-572-3447, fax 317-572-4355, or online at http://www.wiley.com/go/permissions. Wiley, the Wiley Publishing logo, and related trademarks are trademarks or registered trademarks of John Wiley & Sons, Inc. and/or its affiliates. *SAT is a registered trademark of the College Board, which was not involved in the production of, and does not endorse, this product...
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...against a solid, focused vision. 2 5 6 8 12 14 16 18 20 Letter to Shareowners Selected Financial Data 2011 Highlights 125th Anniversary Per Capita Consumption Refreshing Our System Refreshing Our Business Through Innovation Refreshing Our Portfolio Refreshing Our Approach to Consumer Engagement 22 24 28 30 32 33 34 35 Refreshing the Communities We Serve 2011 Operating Group Highlights Business Profile Management Board of Directors Shareowner Information Company Statements 2020 Vision A LETTER fROm OuR ChAIRmAN ANd ChIEf ExECuTIvE OffICER dear fellow Shareowners: In 2011, I was honored to represent The Coca‑Cola Company all over the world, in humble villages and great, bustling cities. Wherever I traveled, I spent time in stores, restaurants, shops and homes—the places where people buy and enjoy Coca‑Cola. With every visit, I learned something new about our business: what we are doing well and what we can—and must—do even better. Again and again, as I listened to consumers, customers, bottling partners, associates and shareowners like you, one thought kept coming back to me: I wish all of you could see this business the way I do. That is quite a wish, I know. But, if you had been with me this past year, you would have experienced so many exciting and memorable moments in our ongoing story. Coca‑Cola turned 125 years young in 2011, and we celebrated by thanking all the people who, since 1886, have made Coca‑Cola what it is today. Even after three decades in our business, I...
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...Chapter 10 SOCIO-CULTURAL EVALUATION 1. Importance of Socio-Cultural Evaluation The socio-cultural resources of Central Luzon are potential resource-assets for tourism development. These resource-assets has great tourism application that can generate community-based livelihood and employment opportunities. The sociocultural resources include the traditional communities, archaeological and historical sites, festivals, indigenous arts and crafts, cuisine, myths and legends, as well as folklores and oral history. These resource-assets represent the country's heritage that is reflective of the region's identity. Promotions of socio-cultural resources for tourism purposes will require an extensive and meticulous evaluation because of the possible "over-exposures" that these cultural assets will have to withstand. Socio-cultural evaluation identifies the tourism potentials of these resource-assets with relevance to the environmental and cultural settings of the host communities. It also identifies the existing and perceived impacts of tourism to these socio-cultural assets and to devise appropriate mitigative measures and management plans to protect and better enhance cultural heritage for tourism development. The need to promote the cultural heritage of the Central Luzon region in the tourism industry should be balanced with the need to preserve and conserve the sociocultural integrity of these resources. The implications of tourism...
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...NATIONAL HISTORICAL COMMISSION Manila FERDINAND E. MARCOS President Republic of the Philippines JUAN L. MANUEL Secretary of Education & Culture ESTEBAN A. DE OCAMPO Chairman DOMINGO ABELLA Member HORACIO DE LA COSTA, S. J. Member GODOFREDO L. ALCASID Ex-Oficio Member TEODORO A. AGONCILLO Member EMILIO AGUILAR CRUZ Member SERAFIN D. QUIASON Ex-Oficio Member FLORDELIZA K. MILITANTE Exccutive Director RAMON G. CONCEPCION Chief, Administrative Division BELEN V. FORTU Chief, Budget & Fiscal Division JOSE C. DAYRIT Chief, Research & Publications Division AVELINA M. CASTAÑEDA Chief, Special & Commemorative Events Division ROSAURO G. UNTIVERO Historical Researcher & Editor EULOGIO M. LEAÑO Chief Historical Writer-Translator & Publications Officer GENEROSO M. ILANO Auditor JOSE RIZAL (1861-1896) THE FIRST FILIPINO A Biography of José Rizal by LEÓN Ma. GUERRERO with an introduction by CARLOS QUI R INO ( Awarded First Prize in the Rizal Biography Contest held under the auspices of the José Rizal National Centennial Commission in 1961) NATIONAL HISTORICAL COMMISSION Manila 1974 First Printing 1963 Second Printing 1965 Third Printing 1969 Fourth Printing 1971 Fifth Printing 1974 This Book is dedicated by the Author to the other Filipinos Speak of me as I am; nothing extenuate, Nor set down aught in malice, Shakespeare: °the/Lo. Paint my picture truly like me, and not flatter me at all ; but remark all those roughnesses, pimples, warts, and everything as you see me. — Oliver...
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...Contents Introduction Foreword Chapter 1: Global Price Changes Chapter 2: Price Changes in Global Destinations for Americans Countries Where U.S. Travelers Paid the Most Cities Where U.S. Travelers Paid the Most Price Drops in Popular International Cities Price Increases in Popular International Cities Chapter 3: Americans’ Travel Habits Most Popular Domestic and International Cities for Americans A Look at Top Domestic Market Areas for U.S. Travelers Best-Value Domestic Market Areas for U.S. Travelers in 2013 Chapter 4: The Price of Luxury Luxury Trends Best Five-Star Values Best Value for $135 Chapter 5: International Travel Habits Most Popular U.S. Cities for Foreign Travelers Top International Spenders for U.S. Hotel Rooms Chapter 6: Prices Paid at Home and Away Traveling Abroad Traveling at Home More at Home or Away? Chapter 7: Wanderlust Cuisine Art & Design Shopping Health & Wellness Adventure Music Chapter 8: 2014 Travel Trend Predictions Major Sporting Events Drive Travel Special Focus on Business and Meetings Professionals Travel Like a Local Chapter 9: Travel Talk Hotels.com Highlights of 2013 and About Hotels.com Page 2 Pages 3-5 Page 6-15 Pages 16-19 Pages 20-24 Pages 25-27 Pages 28-29 Pages 30-31 Pages 32-37 Pages 38-39 Pages 40-42 Page 43 H o t e l s . c o m ® H o t e l P r i c e I n d e x ™ F u l l Y e a r 2 0 1 3 1|P a g e Introduction The Hotels.com® Hotel Price...
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...From wikipedia: Brand From Wikipedia, the free encyclopedia For other uses, see Brand (disambiguation). "Marque" redirects here. For other uses, see Marque (disambiguation). [pic] [pic] The Coca-Cola logo is an example of a widely-recognized trademark representing a global brand. |Marketing | |Key concepts | |Product marketing · Pricing | |Distribution · Service · Retail | |Brand management | |Account-based marketing | |Ethics · Effectiveness · Research | |Segmentation · Strategy · Activation | |Management · Dominance | |Promotional content | |Advertising · Branding · Underwriting | |Direct marketing · Personal sales | |Product placement · Publicity | |Sales promotion · Sex in advertising | |Loyalty marketing · SMS marketing | |Premiums · Prizes ...
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...Tell Me Your Dreams by Sidney Sheldon BOOK ONE CHAPTER ONE Someone was following her. She had read about stalkers, but they belonged in a different, violent world. She had no idea who it could be, who would want to harm her. She was trying desperately hard not to panic, but lately her sleep had been filled with unbearable nightmares, and she had awakened each morning with a feeling of impending doom. Perhaps it's all in my imagination, Ashley Patterson thought. I'm working too hard. I need a vacation. She turned to study herself in her bedroom mirror. She was looking at the image of a woman in her late twenties, neatly dressed, with patrician features, a slim figure and intelligent, anxious brown eyes. There was a quiet elegance about her, a subtle attractiveness. Her dark hair fell softly to her shoulders. I hate my looks, Ashley thought. I'm too thin. I must start eating more. She walked into the kitchen and began to fix breakfast, forcing her mind to forget about the frightening thing that was happening, and concentrating on preparing a fluffy omelette. She turned on the coffeemaker and put a slice of bread in the toaster. Ten minutes later, everything was ready. Ashley placed the dishes on the table and sat down. She picked up a fork, stared at the food for a moment, then shook her head in despair. Fear had taken away her appetite. This can't go on, she thought angrily. Whoever he is, I won't let him do this to me. I won't. Ashley glanced at her watch. It was time to leave...
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