Free Essay

Juice Bar

In: Business and Management

Submitted By breezy7
Words 1186
Pages 5
Cafeteria Juice Bar Proposal idea: To set up portable juice bars on school campuses, offering healthy fruit and vegetable drinks, along with some healthy snacks. These juice bars would not sell commercially packaged fruit drinks because these contain a high amount of sugar. Instead, they will offer freshly squeezed juices. Freshly squeezed juices are healthy for the body and contain a lot of the essential vitamins and minerals that the body requires. " Fresh juices are a tremendous source of enzymes. In fact, the freshness of juice is one of their key features since enzymes are destroyed by heat. When fruits and vegetables are juiced raw the enzymes are still viable when you drink the juice. Another benefit of drinking fresh juices is that your body can absorb more of the vitamins and minerals than if you were to eat the fruits whole! Many of the nutrients are trapped in the fiber and by juicing fruits; you break down the fiber and release the vital nutrients." (Soyquick) It is very important that students learn about the benefits of a healthy life style at a young age. The habits that a student learns early in life will remain with them throughout their life. A healthy juice and snack bar would be an excellent way to encourage students into getting into the habit of healthy eating and healthy drinking. Besides having fresh squeezed juice at the juice and snack bar, there would also be a wide variety of healthy snacks to choose from. The snacks will include fresh fruits such as bananas, apples, mangos, grapes, and peaches. Granola and fruit and fiber bars, whole grain cereals, different salads, various yogurts, and many types of organic vegetable sticks, potato chips, nacho chips, and dips. These foods will be high in vitamins and minerals and low in calories and fat. They will be highly nutritious and delicious. In addition to encouraging healthy eating habits, by incorporating a healthy food and drink bar in the school cafeteria, it will also lower the risk of diseases such as the flu or other colds and more serious illnesses such as high blood pressure, cancer, and other life altering or life threatening disease. Today, there are many studies that show that some illnesses are linked to poor eating habits. These eating habits had to have started at an early age if they contributed to a disease such as high blood pressure or cancer. So, by opening this healthy food and drink bar in the school's cafeteria, the risk of developing a disease later in life can be reduced. "Eating 5 or more servings of colorful fruits and vegetables a day is part of an important plan for healthier living. That is because deeply hued provide the wide range of vitamins, minerals, fibers, and photochemicals that the body needs to maintain good health and energy levels, protects against the effects of aging, and reduce the risk of cancer and heart disease." (5 a Day the Color Way). The way the healthy food and drink bar will be incorporated into the school cafeteria will be through the use of a space designated for the bar. The space will be leased free of charge to a specific company who will come in and provide the types of foods and drinks listed above. In exchange for free space rental, the school will ask to keep approximately 30% of the profits. This 30% will be used to fund a restaurant management program for students to learn about how to operate and manage a restaurant. In addition to the new healthy food bar, the school will also begin a "foods program" that will include courses in restaurant management, culinary arts, basic cooking, and healthy eating. Students will be able to take a series of courses within a specific program and be trained to work out in the real world. The students in the programs will have the opportunities to work and operate within the healthy food bar. This will provide them with the necessary hands on experience that will make them successful in the real world. A survey was recently conducted throughout the school and appropriately 60% of the students at the school stated that they would either be interested in enrolling in one of the "foods" programs or at least take a few classes as electives. So, this program will be a popular choice for students in the high school and it will provide them with hands on training and an opportunity to learn more about the benefits of healthy eating and healthy life styles. The products that will be available at the healthy foods and drink bar will be safe. All products will be within dietary guidelines and will be approved by the Food and Drug Administration. There will be no article flavorings or colors used in any of the foods. No dietary supplements will be made available at any time. No stimulate drinks that promote energy or strength will be sold and absolutely no drinks or snacks that are high in sugars and fats will be sold to the students. The food and drinks will all be 100% natural and nothing will be artificial. To help support this project, a nutritional advisory board will be established. This will consist of parents, students and school staff. We would also like at least one health professional to be part of this board as well. The board will meet once a month to discuss things such as the menu selections, the marketing and advertising, the "foods" program, and more. All decisions about the healthy foods and drink bar will have to be approved by this board. Finally, the program will promote local farmers and specialty food preparers. All products will be purchased from local farms or special food stores. The vendors will always be welcomed to stop by and try the products and talk to the students in the "foods" program. By purchasing the foods and drinks from local farmers and merchants, we will be giving something back to the society and in turn, we will be positively presenting our school in the community. In conclusion, this is a proposal to start a new healthy foods and juice bar in the local high school cafeteria. This is an essential addition that will encourage and promote healthy eating at a young age and will give students an opportunity to learn a trade in the "foods" program or to simply learn about different aspects of the world of healthy eating and healthy living. The students at the high school level are very excited about this program and support it 100%. Not only will it be a positive thing for the students, it will also showcase and support local farmers and specialty stores. Therefore, we present this proposal to you for your consideration.

BIBLIOGRAPHY
Soy Milk Quick. Retrieved June 25, 2006 from: http://www.soymilkquick.com/fruitjuice.html 5 a Day the Color Way. Retrieved June 25, 2006 from: http://www.5aday.com/html/colorway/colorway_home.php

Healthy Snacks. Retrieved June 25, 2006 from: http://www.urbanext.uiuc.edu/thriftyliving/tl-snacks.html

Similar Documents

Premium Essay

Jane's Juice Bar

...Chapter # 12 Question # 11 | | | | | | | | | | | | Jane's Juice Bar | | | | | | | | | | | | | QTY | VC | FC | TC | AVC | ATC | MC | | | 0 | $0 | $30 | $30 | | | | | | 1 | $10 | $30 | $40 | $10 | $40 | $10 | | | 2 | $25 | $30 | $55 | $12.5 | $27.5 | $15 | | | 3 | $45 | $30 | $75 | $15.0 | $25.0 | $20 | | | 4 | $70 | $30 | $100 | $17.5 | $25.0 | $25 | | | 5 | $100 | $30 | $130 | $20.0 | $26.0 | $30 | | | 6 | $135 | $30 | $165 | $22.5 | $27.5 | $35 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | Relationship between Marginal Cost Curve and Average Total Cost Curve: If we look at the above figure, we can easily say that whenever the MC is greater than ATC then ATC starts falling. At quantity 4, the MC = ATC and after that when MC > ATC, ATC is increasing. Also, we can notice that MC is crossing ATC at ATC’s minimum point. Relationship between Margal Cost Curve and Average Variable Cost......

Words: 558 - Pages: 3

Free Essay

Jamba Juice

...MAN 4720 Jamba Juice Advertising and marketing often comes down to making your customers intelligent enough to buy your products and services. Costumers have to understand what it is you're selling, how it'll help them, and how much better it is than any other product or solution that they are looking for. Jamba Juice is a leading juice and smoothies retail chain in the country. Started in 1990, originally called The Juice Club, their stores are now open in most states giving their customers an unexpected health experience by offering the best ingredients, remarkable service, and amazing flavors, nutrients and variety. Jamba Juice is a company that follows and belives on living a balanced lifestyle that integrates nutrition, fitness and fun. Its passion for health and uncompromising commitment to quality are the keys to its customers' fulfillment and consequently to its success. Jamba Juice is known for their fresh-squeezed fruit and vegetable juice blends that are made on the spot with no additives such as sugars, preservatives, or artificial flavors. The company's main goal is to augment the daily experience of its customers, its community, and its team members through the life-nourishing qualities of fruits and vegetables. The main marketing issues for Jamba or any other company are social, economic, technological, competitive, and regulatory when compared with a environmental scan of the United States of America. If a Juice Club were to be open near our Edison......

Words: 1341 - Pages: 6

Premium Essay

Business Ideas

...Cafeteria Juice Bar Proposal idea: To set up portable juice bars on school campuses, offering healthy fruit and vegetable drinks, along with some healthy snacks. These juice bars would not sell commercially packaged fruit drinks because these contain a high amount of sugar. Instead, they will offer freshly squeezed juices. Freshly squeezed juices are healthy for the body and contain a lot of the essential vitamins and minerals that the body requires.   " Fresh juices are a tremendous source of enzymes. In fact, the freshness of juice is one of their key features since enzymes are destroyed by heat. When fruits and vegetables are juiced raw the enzymes are still viable when you drink the juice. Another benefit of drinking fresh juices is that your body can absorb more of the vitamins and minerals than if you were to eat the fruits whole!  Many of the nutrients are trapped in the fiber and by juicing fruits; you break down the fiber and release the vital nutrients." (Soyquick) It is very important that students learn about the benefits of a healthy life style at a young age. The habits that a student learns early in life will remain with them throughout their life. A healthy juice and snack bar would be an excellent way to encourage students into getting into the habit of healthy eating and healthy drinking. Besides having fresh squeezed juice at the juice and snack bar, there would also be a wide variety of healthy snacks to choose from. The snacks will include fresh......

Words: 336 - Pages: 2

Premium Essay

Marketing Concepts

...Australian Fruit Juice Industry Report Executive Summary The purpose of this report was to examine the Australian Fruit Juice industry. Research for this report included the IBISWorld Fruit Juice Drink Manufacturing report. The Australian Fruit Juice industry consists of 56 wide ranges of beverages including flavoured water, iced tea, and fruit drink and fruit juice, with 4 major companies representing 71.5% share. The industry had an annual growth of 1.1% in 2008-13, businesses profited over $106.2m creating the industry revenue of $2.0 billion. The major findings indicate the importance of correct advertising and labelling of fruit juice this ensures that no legal matters are taken against the business, how black-label brands hold a 10% share of the market holding a threat to other business with the ability to charge lower prices and committing more shelf space to their own fruit juices and how important it is for business to follow customer trends as they hold the purchasing power. The report also compares and contrasts Boost Juice Bars and Spring Valley Juice marketing strategies, recommending that Boost Juice Bars continue on with their strong marketing mix and Spring Valley focus on their customer trends and target market. The report also recommends the industry swap to BPA free plastic bottles to better enhance their brand and health and safety of their consumers. Table of Contents 1. Introduction …………………………………………………………………………………3 2. Fruit Juice Industry......

Words: 4923 - Pages: 20

Premium Essay

Strategic Plan, Part Iii: Balanced Scorecard Paper

...Restaurant & Juice Bar Mission statement is “To always provide our customers with impeccable service by demonstrating prompt, friendly, courteous, and professional service. To offer at a fair price - nutritional, well-prepared meals - using only quality and home grown ingredients. To provide all employees with a gracious, accommodating and satisfying environment which encourages rewarding, long-term, and augmentation employment”. Based on ONNL Restaurant & Juice Bar Mission statement three objectives are being targeted via the balanced scorecard—customer retention, customer satisfaction, and customer relation. The three objectives can then be measured by retention %, survey rating, and % self initiated calls. “A vision statement presents the firm’s strategic intent that focuses the energies and resources of the company on achieving a desirable future.” (Robinson & Pearce, 2009, p. 37). Five years from now, ONNL Restaurant & Juice Bar will be rated as a "five star" restaurant in the Christiansted, St. Croix area by continuously supplying the combination of perfectly prepared natural and nutritious food and outstanding service that creates an exceptional dining experience. My sole intent will be to establish my business as a restaurant that serves well balanced meals by offering food and juices prepared from fresh organic plants, fruits and vegetables. Customers will again and again to my restaurant and juice bar because of the quality of my food and juices which will......

Words: 1363 - Pages: 6

Free Essay

Owning a Buisness

...Juice Bar project 1) U.S. sales of organic food and beverages have grown from $1 billion in 1990 to $26.7 billion in 2010. Sales in 2010 represented 7.7 percent growth over 2009 sales. Experiencing the highest growth in sales during 2010 were organic fruits and vegetables, up 11.8 percent over 2009 sales. Organic food and beverage sales represented approximately 4 percent of overall food and beverage sales in 2010. Leading were organic fruits and vegetables, now representing over 11 percent of all U.S. fruit and vegetable sales. According to Organic Monitor estimates, global organic sales reached $54.9 billion in 2009, up from, $50.9 billion in 2008. The countries with the largest markets are the United States, Germany, and France. The highest per capita consumption is in Denmark, Switzerland, and Austria. 2) The growth in popularity of juice bars has been directly related to the push for more health conscious beverages. Many juice bars offer healthy 'boosts' or mix-ins, which add to their popularity. Juice and smoothie bars are popping up everywhere--in gyms, airports, grocery stores, cafes, malls and college cafeterias. Soaring juice sales and growing demand for healthy, natural produce make the consumer market ripe for juice bar businesses. If you are thinking about starting up a juice bar business, you will need to study the market and competition, and acquire the necessary licenses and permits. You may also want to consider hiring a consultant with a track record of......

Words: 345 - Pages: 2

Premium Essay

Boost

...……………………………………………………………6, 7 Executive summary Boost is one of the fastest growing juice bars in the world, famously known for their healthy juices and smoothies .The company started from a single shop in Australia to over 350 stores worldwide. The report gives a complete understanding of boost journey and their management practices. The management practices are divided in to three main categories HR management, International business management practices and technology management at the company. Introduction Boost juice bar is one of the most popular juice and smoothies brand in the world. Since its start in the year 2000 boost has achieved a significant growth in juice and smoothies retail industry and is one of the most competitive company. Boost has expanded from a small store in Adelaide Australia to international stores in Asia, Europe, Russia and Middle East by the means of franchising. This report is presented in order to get a brief understanding of their business performance .A management analysis will be provided to explain the advantages , disadvantages and recommendation which will help the company to achieve its future goal. Background Every boost store has a energetic feel to it with the loud music pumping, the staff dancing to rhythm of the music to make you a fresh smoothie .This kind of customer experience is designed to develop a unique experience with the customer.9 Boost juice bar began in the year 2000 after Janine Allis the founder......

Words: 3043 - Pages: 13

Premium Essay

Brand Audit: Pressed Juices & Finn Cold Press

...BRAND AUDIT- PRESSED JUICE AND FINN COLD PRESS PREPARED BY: ANISHA D’COSTA, 4901923 PREPARED FOR: BRAND DYNAMICS MKT 70001, DATE 14/4/2014 Pressed Juices & Finn Cold Press | Anisha D’ Costa, 4910923 1 Executive Summary This report was written with a purpose of determining the viability of opening a Pressed juice bar for a potential investor, in Hawthorn-Glenferrie road market. This was achieved by conducting a brand audit of two existing and competing pressed juice bars who service in the area, namely; Pressed Juices and Finn Cold Press. This Brand Audit was performed by means of a physical visit to the Pressed Juice store, Hawthorn and collection of numerous secondary sources of data including online articles for research and analysis of the brand impact on consumers. Both these brands have a unique selling proposition of selling cold pressed juices, a trendsetter in the United States already, and recently in the Australian consumers’ hearts and minds. Pressed Juices have the leading edge of being the first ones to open in Melbourne whereas Finn Cold Press is the niche player when it comes to hand-crafted, naturopathically designed range of juices. Pressed Juices’ stores have incorporated its brand values of creating fresh cold pressed juices on a daily basis through its consistent branding practices seen in their 10 store designs across Victoria and New South Wales, brand elements and campaigns leading towards greater brand congruency. They are perceived as......

Words: 6305 - Pages: 26

Free Essay

Miss

...follows: I. What experiences have other schools had with setting up portable juice bars on school campus? A. How can the school and our students benefit from this? B. What do the students think of this idea? C. Will this satisfy the parents and dietitians? II. Are the juice bars an appropriate solution for our health and financial issue? A. Are the juice bars better than other options of getting the campus healthier? B. Are the students already taking their health into their own hands? C. How will the students react to the juice bars? III. If we move ahead, how can make sure the school and students benefit? A. Could we offer the school 30 percent of profits in exchange for free space and long-term contracts? B. Could we provide job-training opportunities for students? C. Can we support local farmers and specialty food preparers by buying locally? IV. How do we implement the juice bars? A. Should we only put a few juice bars to see how we benefit from them? B. Should we establish a nutritional advisory composed of parents, students, and at least one certified health professional? C. Should we provide detailed dietary analysis of all products sold? V. How can we evaluate the success of the juice bars? A. What is the best way to measure these criteria? B. Should we survey the students, to hear their opinions about the juice bars? TASK ASSIGNMENTS AND SCHEDULE Each phase of the study will be completed......

Words: 436 - Pages: 2

Free Essay

Juice Guys

...JULY 17, 2006 JOSEPH B. LASSITER, III Juice Guys (A) CREATING THE ULTIMATE JUICE SHOP: Squeezing and Blending the Data to Get to the Juice !!! Sharon Fox Cindy Rushmore Harvard Business School Faculty Sponsored Field Study Preliminary Draft ________________________________________________________________________________________________________________ Sharon Fox and Cindy Rushmore HBS MBAs ’99, prepared this case under the supervision of Professor Joseph B. Lassiter, III as the basis for class discussion rather than to illustrate either effective or ineffective handling of an administrative situation. This case is a revised version of a field study performed by Sharon Fox and Cindy Rushmore supervised by Professor Lassiter and a course paper prepared by Sharon Fox for the Customer Behavior Laboratory course supervised by Professor Gerald Zaltman. Copyright © 1999 President and Fellows of Harvard College. To order copies or request permission to reproduce materials, call 1-800-545-7685, write Harvard Business School Publishing, Boston, MA 02163, or go to http://www.hbsp.harvard.edu. No part of this publication may be reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Harvard Business School. Purchased by Jordana Blesa (Babesktr@aol.com) on January 11, 2012 800-122 Juice Guys (A) CONTENTS I.......

Words: 9116 - Pages: 37

Free Essay

The Moresome

...Then, complete the indicated task to unlock the corresponding dungeon. After clearing a bonus dungeon, you can find a treasure chest on the last floor. Note: The Spinda's Juice Bar Cafe events are random. Bottomless Sea: Get the "Secret" rank, and obtain the job from Spinda's Cafe. Destiny Tower: Successfully complete the game, and make drinks at Spinda's Juice Bar. Giant Volcano: Get the "Secret" rank, and obtain the job from Spinda's Cafe. Happy Outlook: Successfully complete the game, and make drinks at Spinda's Juice Bar. Inferno Cave: Get the "Guildmaster" rank. Labyrinth Cave: Successfully complete the game, and find a job with ??? for the Place. Lake Afar: Make 100 Recycles. Landslide Cave: Make 3 Recycles. Lost Wilderness: Successfully complete the game, and make drinks at Spinda's Juice Bar. Lush Prairie: Make drinks at Spinda's Juice Bar. Midnight Forest: Successfully complete the game, and find a job with ??? for the Place. Mt. Avalanche: Get the "Secret" rank, and obtain the job from Spinda's Cafe. Mt. Mistral: Successfully complete the game, and make drinks at Spinda's Juice Bar. Mystery Jungle: Get the "Secret" rank, and obtain the job from Spinda's Cafe. Oblivion Forest: Get the "Master 1 Star" rank. Oran Forest: Make 60 Recycles. Serenity River: Make drinks at Spinda's Juice Bar. Shimmer Desert: Get the "Secret" rank, and obtain the job from Spinda's Cafe. Shimmer Hill: Successfully complete the game, and find a job with ??? for the......

Words: 655 - Pages: 3

Free Essay

Business Proposal

...Mr. Smith DUNS # 12345678 Registered with CCR.gov Juice Bar Address Phone ***** Fax ******* Email: ********* Website ******* Business Description: (Juice Bar Inc) was founded by an experienced team of health and wellness professionals. All members also have experience in the food and beverage industry as well as a strong business and customer service background. The team was brought together to develop and market a new service and product to military members and their dependents in the healthy beverage and food markets. Industry and Market Description: The juice and smoothie bar, healthy food products market have annual sales in excess of $3.5 billion as of July 2010 and is expected to grow exponentially. Products and Services The company will offer a wide menu of juices, smoothies, sandwiches/wraps, salads, and a number of other specialty organic items. All products will be free-trade certified. The store will focus primarily on juices, smoothies, protein drinks and wheat grass shots. The company will pride itself on being a small but full service health quick service restaurant that seeks to provide the highest quality products and service in an inviting atmosphere. Mission Statement The Juice and Smoothie Bar’s mission is to provide customers with an expansive number of quality and freshly made juices, smoothies, and small food products that are affordable and healthy. Management Team The company was founded by Mr....

Words: 356 - Pages: 2

Free Essay

Jumba Juice

...References………………………………………………………………..15 Appendices……………………………………………………………….17 Group Contract…………………………………………………………..25 Executive Summary Jumba Juice, a chain of smoothie restaurants from the United States, is facing a marketing challenge that will be solved throughout the following case study. The company needs to define their target market, as well as create brand awareness in Canada through a new marketing plan. There are four alternatives that the clients should consider; a) marketing to Generation Y, b) marketing to the Millennial generation, c) marketing to business people, and d) marketing to health conscious individuals. The recommended alternative is to market to suburban areas across Canada because they contains three of segments of Jamab Juice’s market; Generation Y, the Millennial’s and health conscious individuals. This region has the best-predicted outcome of new consumers and will result in more revenue for Jamab Juice. Problem Statement Jamba Juice is currently operating in the United States and would like to establish themselves in Canada to increase market share. Situation and segmentation analysis is necessary in order to create an effective marketing plan for Jamba Juice to penetrate the Canadian market. Situation Analysis External Analysis (Refer to appendices A) Regulatory/Political: Fortunately for current smoothie bars owners there are intellectual property rights and contracts that will protect them against those who wish to create......

Words: 3721 - Pages: 15

Premium Essay

Work Plan

...machines in schools have been a controversy. The junk food such as candy bars and bags of chips along with soda pops can have negative nutritional effects on students throughout our school systems. PURPOSE AND SCOPE OF WORK The purpose of this report is to provide reasoning as to why healthier options of snacks and beverages should be available to students in school by opening a juice bar. The benefits of student’s nutritional intake and the schools profit will both increase if a change is made. SOURCES AND METHODS OF DATA COLLECTION Data collection will start with research of other schools that have made the change and have had positive benefits from including the juice bar along with healthy snacks into their school systems. A survey can be conducted to parents and students to get their perspective on opening the juice bar to provide healthier options to the school system population. PRELIMINARY OUTLINE The preliminary outline for this report is as follows: I. Introduction a. Who we are b. How we plan to expand the business II. What are the benefits of the juice bar on students? a. Healthier food and beverage choices for students b. Limits junk food intake c. Gives students job opportunities III. How does this affect the schools finically? a. The schools will get 30% of profits IV. How do we get all schools involved? a. Setting up portable juice bars on campuses b. Social networking c. Sending out......

Words: 293 - Pages: 2

Free Essay

The Bartender

...arbitrary skills and creativity. The final call back will be in front of a camera ( screen test) to finalise the cast of the BARTESTANTS. JUDGES Three judge panel. Two are permanent. Preferably bar owners, bloggers or somewhat in the cocktail making grass roots movement. The third judge a guest judge "CELEBRITY" can and should be interchangeable with every show. Judges are to critic, question and test the participants based on their creativity, knowledge, speed, personality and taste of their final cocktail. Scores are revealed through tipping with real cash money. Each category holds a 20.0 rating (i.e. $17.00 out of $20.0). 2. A maximum of $100.00 per judge equals a total of 100 points per round. The BAR-TESTANTS with the least amount of cash is either on thin ice or eliminated. Granted the enormous amount of mixed alcohol, each judge will be provided with a spit bucket and bottled water to rinse off their palet HOST One host. A smart outgoing female with a knack for comedy, a flair for improvisation and a fierce knowledge of cocktail history. EPISODE 1 14 BARTENDERS battle. Each are given 1 minute to create the most popular cocktail in North America. MARGARITA (with your own twist) The MARGARITA is a cocktail consisting of tequila mixed with orange-flavoured liqueur and lime or lemon juice, often served with salt on the glass rim. It is the most common tequila-based cocktail in the United States.[1] The drink is served shaken with ice, on the rocks, blended with......

Words: 4131 - Pages: 17