Premium Essay

Know Him

In: Business and Management

Submitted By edss
Words 688
Pages 3
GOALS OF THE BUSINESS
The proposed business aims to:
a. To provide customers satisfaction
b. To gain profit and to maximize the return of investment
c. To provide customers with good and high quality processed burger product
d. To encourage a healthy lifestyle
e. To capture those customers, and to build loyalty to the product through purchase punch cards, consistent daily specials, and a direct mail list.
f. To sell the buyers product with affordable price
KEY TO SUCCESS
The most important key to success is our location located at Plaza Maestro Vigan City. It is very important that our location live up to our expectations, and is convenient to as many potential customers as possible.
Another key to success lies with our ability to execute our plan. If we neglect one or more aspects of our plan, whether that is our numbers, our employees, our cleaning and food standards, or our commitment to customers, we will not succeed and thrive.
MISSION
Our mission is to bring the market tastiest and healthiest food.
Our high standards of quality and cleanliness will establish our reputation as the cleanest snack food house.
The Quotation of business:
To cater the insatiable needs of the consumers by providing different burger products fashioned with quality service; apart from this it aims to become the best choice in terms of burger foods.
TARGET MARKET

a. Area of coverage
The business project will be located at the eastern wing of the College of Business Administration and Accountancy.

b. Target customers
Our target market has been identified by the students of University of the Philippines especially the students of CBAA and in the close adjacent Colleges who travel through the area. The market survey will be conducted on February 7-9, 2011.
c. COMPARISON OF THE PRODUCT TO ITS COMPETITORS
We have a competitive edge in regards to the overall quality

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