...BSA/310: BUSINESS SYSTEMS Individual Kudlers Fine Foods is a popular food chain that sells high-end grocery from local and external suppliers. Their products include fresh baked pastries, specialty dairy selection, a broad cheese selection, variety of wines amongst other products (kudlerfinefoods, 2013) Kudlers Fine Foods magnificent growth has come through providing their customers with the finest selection of the very best quality products as well as customer service. With the intention of expanding further and hope to improve its sales, Kudler’s has realized that their number one priority must be customer service. To improve efficiency, they therefore want to increase the purchase cycle of their consumers by implementing a Frequent Shopper Program. This is a loyalty program in which will allow for their frequent shoppers to accumulate points that are redeemable for high end gift items and also specialty food items (Apollo Group, Inc., 2010). Kudlers’ has in the past faced challenges of keeping product inventories. While increasing customer satisfaction, the Frequent Shopper Program will as well help fix the retail store’s inventory challenges. It will help track the consumer’s shopping trends, information which will then be used to update inventories thus help the Kudler’s in stocking more of the items that their customers want leading to customer satisfaction. Despite the benefits that come with the Frequent Shopper Program, the project has potential legal, ethical...
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...kudler foods | Operations Management | Kudler Fine Foods Virtual Organization | | Dion Depina | 12/20/2010 | Kudler is a fine foods specialty store in San Diego. They describe it as a One Stop Shop with the finest food/wine selections at great prices. Kudler is very diverse; they sell items ranging from fresh bakery items, produce, meat, seafood and condiments and packaged foods and specialty dairy products. Kudler has become very popular and recently decides to start continuing with local growers of organic produce. This paper goes into the following 3 aspects; Identifying those business process at Kudler that could be affected by this decision and explain how they would be affected. Describe how Kudler’s supply chain would be affected by this decision. Describe the quality control tools and performance standards that Kudler would need to put into place to ensure the effectiveness of its operation. A process is any part of an organization that takes inputs and converts them into outputs that it is anticipated, are of superior value to the organization that the original inputs. Understanding how processes work is essential to the competitors of a company. After reviewing the company I can identify that there are certain business process that would be affected by this change. These would include; purchasing, inventory, delivery planning and advertisement. Unfortunately Kudler does not have a purchasing department and creating on could make or break them. As of...
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...Running head: KUDLER’S FINE FOODS TECHNOLOGICAL ADVANCEMENTS Kudler Fine Foods Technological Advancements Tiffanie Tedesco University of Phoenix Kudler Fine Foods Technological Advancements Problem Statement Kudler Fine Foods is growing all over California and is continuing to grow over the next several years. In order for the gourmet specialty food chain to be successful Kathy needs to implement technology into the business. Kathy presently drives to all three locations each week and is the only person whom takes the inventory and orders the products. This would allow her to spend less time maintaining the inventory and purchasing at all three locations. Therefore, Kathy could focus her time on customer relations and expanding her stores. In the near future Kathy could hire someone with more experience to delegate the responsibilities of the purchasing process. In the long-term Kathy should implement the automated inventory system especially if her goal is to open several more locations throughout California. Kudler’s could be a truly successful gourmet chain once it has the technology in place to allow for purchasing and tracking sales. This will allow Kathy to see when to order a product and this will ultimately reduce the amount of perishables that are now being thrown away or donated to local charities. Kathy will be able to open the other locations already having an inventory system set up making it more convenient to open new locations and free up her time to have...
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...Kudler Fine Foods – Marketing Research LaToya Grant MKT 421 Bryan Rice January 26, 2012 Kathy Kudler discovered a way to cope with the stress in her life by preparing gourmet meals and shopping for gourmet items. With no upscale gourmet food stores in her area she decided to open her own. She left her very successful day job and started a chain of Kudler Fine Food Stores. Kudler Fine Foods is an upscale store with three locations in the San Diego area, each in high-end shopping centers. The stores offer a fine selection of baked goods, pastries, fresh produce, meats, seafood, packaged goods, cheeses, and other specialty items. All items are made to order and baked goods and pastries are prepared on site. They offer over a variety of fresh fruits and vegetables including 16 different kinds of apples. Their meat comes from organic farms and Kudler also carries tropical fruits and spices. Kudler is also popular because of the amount of and types of cheese they carry, “250 varieties from 21 different countries” (Strategic Plan, 2003). Importance of Marketing The first store opened in La Jolla in 1998. It is located in a well populated area with high end tastes, homes there are worth about $2 million. With no gourmet food stores in the area, this was the perfect place to start a business. The La Jolla store is very successful and offered enough cash flow to open another business in nearby Del Mar and the last store in Encinitas. The Del Mar location has proven...
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...Kudler Fine Foods is located in San Diego, California. Kath Kudler is the founder and the CEO of the company. She opened her first store in 1998 and after nine months of operation she achieved her breakeven point and for rest of the year she had generated profit. Here business model was so successful that she opened two more location within next five years. In this paper accounting firm want to advice Kath Kudler, on how to improve Kudler’s business and accounting operations by adapting thigh-tech computer system. Kudler Fine Foods is local upscale specialty food store that carries fine selection of bakery and pastry products, fresh produce, fresh meat and seafood, condiments and packaged foods, and cheese and specialty dairy products. Kudler Fine Foods mission as mentioned on their website “selections, coupled with our experienced, helpful and knowledgeable staff, merge to offer each customer a delightful and pleasing shopping outing. We will provide this service because we "shop the world" for our products; purchase only the finest of products; are highly selective in acquiring our team members; and will go to extensive lengths to assure that Kudler Fine Foods is the purveyor of choice for customers aspiring to purchase the finest epicurean delights” (University of Phoenix, 2012, Week one Virtual business portal). With this mission in mind accounting firm want to offer Retail Information System (RIS) software. RIS will provide inclusive information on sales data, inventory...
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...Kudler Fine Foods Bonnie Allman BUS/475 09/03/2013 Kay Sears Kudler Fine Foods Kudler Fine Foods is an upscale specialty food store located in the San Diego area, it has three locations, La Jolla, Encinitas and Delmar. Kudler Fine foods mission is: Kudler Fine Foods mission is to provide our customers the finest in selected foodstuffs, wines and related needs in an unparalled consumer environment. Our selections, coupled with our experienced, helpful and knowledgeable staff, merge to offer each customer a delightful and pleasing shopping outing. We will provide this service because we “shop the world” for our products; purchase only the finest of products; are highly selective in acquiring our team members; and will go to extensive lengths to assure that Kudler’s is the purveyor of choice for customers aspiring to purchase the finest epicurean. From their mission statement, Kudlers fine foods primary reason for existence is to try and bring quality hard to find foods and wines to the people who were looking for them. In order to best serve their domestic and imported food the company is divided up the stores into 5 departments; fresh bakery and pastries, fresh produce, fresh meat and seafood, condiments and packaged foods, cheeses and specialty dairy products. At Kudlers fine foods they value selection, knowledgeable and friendly service, and a unique shopping experience. The type of organizational structure is pretty basic, with Kathy Kudler the owner/president...
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...Kudler fine foods prides themselves on the best quality of shopping a customer can experience, the quality is reinforced in the company’s mission statement, vision, values, and goals. A close analysis of these four characteristics of the company, show a direct link to the existence and success of the company. Kudler Fine Foods mission is: “Kudler Fine Food's mission is to provide our customers the finest in selected foodstuffs, wines, and related needs in an unparalled consumer environment” (Apollo Group Inc., 2009). According to the mission statement on the company website, their mission is to bring the finest food and wine products from all around the world to one location. The prices are high than most grocery stores; however, the selection is equal to none. Kudler Fine Foods have created a vision, which gives the customers hands on experience while shopping. Kudler’s vision brings celebrity chefs, and famous people who love gourmet cooking into the stores to interact with everyday shoppers. The customers get to shop for the finest foods in the world, and try their hand at learning a new cooking style within one shopping experience. The founder of Kudler Fine Foods is Kathy Kudler; Kathy used her vision and her values to develop a business plan that would excel her company into existence. The values of her company are seen in the foods in her stores. Kudler’s has selected professional employees who search the globe for specific foods and wines, which will be evaluated by the...
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...Towyna Robertson’s portion Kudler Fine Foods sells domestic and imported wine, fresh bread, organic meat and seafood, organic cheese and dairy and fresh produce. Although there are other markets in the area Kathy doesn’t feel they are a threat because they don’t offer the same items. (University of Phoenix, 2003). Kudler Fine Foods currently have three locations and Kathy Kudler, the vision behind the organization plans to grow and expand over the next 10 to 15 years. This company was forced to close the location in Del Mar due to small population and the area in which it was located. This location was re-opened in Carlsbad, CA which has a larger population and would be more profitable. (University of Phoenix, 2003). In order to meet this business objective the company will have to include creativity. Creativity is part of innovation, which is defined as the act of coming up with an idea and implementing it. (Naiman, 2014). Kudler has already implemented creativity by focusing on expanding services, offering a frequent shopper program and improving cost reduction. Implementing a program to track customer purchase behavior over time in order to develop a more intimate relationship is another creativity. They offer free purchase if the customers are not satisfied with the bread and they offer customer request for items they don’t see in the store. (University of Phoenix, 2003). In order to grow and prosper Kudler will have to obtain an inventory method with all locations...
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...Kudler Fine Foods Legal Analysis Obtaining timely and accurate legal advice is a critical necessity in the modern corporate world and like all industries legal professionals are area specialists. Today’s lawyers may work exclusively with labor issues, negotiations, taxes, contracts, litigation or general corporate law, to mention a few. Retaining one skilled attorney able to navigate the entire scope of Kudler’s needs is unlikely and therefore Kudler will need to retain a corporate law firm to represent all of its interests. According to Kudler Fine Foods (2011) website, Kudler currently uses Anne Shousha, Kathy Kudler’s sister-in-law, as its legal counsel. Anne is reportedly a successful tax attorney employed by an accounting firm in San Diego, California (Legal Overview). Additionally, Kudler’s contact with Anne is screened by Kathy and conducted either by phone, at family events or on the rare occasion in a face-to-face meeting. Historically, Anne has not billed Kudler for the telephonic or casual consultations but does bill at $100.00 per hour for formal meetings. At this time, Kudler’s policy regarding internal legal issues is one in which customer or employee injury’s are reported by the Store Manager to Kathy and she then notifies Anne. Store Managers are free to identify potential legal concerns and suggest them to Kathy but the ultimate decision to elevate to Anne rests with Kathy. According to Kudler Fine Foods (2011) website, Kudler “has had only a few customer...
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...Kudler Fine Foods, owner Kathy Kudler has recently expanded her business to include a catering service, but she needs to be aware of basic food regulations, product liabilities, and good workplace practices to meet all requirements set by food and safety regulations. In today’s society many consumers such as very young children, the elderly and pregnant women with very sensitive immune systems that is more at risk for food borne illnesses. “According to the Center for Disease Control and Prevention (CDC) there are five factors that contribute to the unsafe food preparation techniques in food establishments that is considered food borne illnesses by the FDA” (U.S. Department of Health and Human Services, 2006, P.3). Warning and safe labeling on food is to help keep consumers abreast of food borne illness and how to prepare food the proper way. These warning labels help many consumers change the way they handle food preparation at home to prevent making themselves ill. Five food borne illnesses are: • Unsafe food sources • Insufficient cooking times • Inaccurate temperatures for holding food. • Unclean equipment • Staffs personal cleanliness Kathy Kudler and her operations management team will need to decide on a food management safety system that will help them manage their food related risk. One-way Kudler can began to implement a safe food managing plan is to take a general assessment of food regulations set by the Hazard Analysis and Critical Control Point (HACCP)...
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...Kudler Foods The change in technology creates business opportunities in every market. Technology can change the ways businesses measure competition and behavior. Technology also allows businesses to conduct every day processes. To maintain the Kudler Fine Foods mission and the growth of the company, Kathy Kudler and her management team have to keep up with current market trends and technology to sustain their place in the upscale specialty food market. This text will provide an assessment of how changes in technology have created business opportunities for Kathy Kudler and Kudler Fine Foods, give an analysis of the generic strategy Kudler Fine Foods, and provide an analysis of how the management can continuously scan the grocer industry for ideas to update its strategy. Technology and business opportunities For most businesses seeking expansion, information technologies are a key element to consider when refining operations and enhancing customer service. According to Turban and Potter (2001), Strategic Information Systems can strengthen competitive advantages. For example, British Airways implemented customer service online and self-checking at the airports. Though the reorganization of the stores and operations, the company can increase its operating efficiency and cost management. To gain a competitive advantage in the upscale specialty food market, Kathy Kudler and her management team decided to start with a basic site and add electronic commerce capabilities...
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...Kudler Fine Foods and Wine Company Merger Troy T FIN 370 March 19th, 2014 Kudler Fine Foods and Wine Company Merger Since 1998, Kudler Fine Foods has proudly served residents of Southern California with the highest quality of meats, produce, cheeses, and other fine food products. The Kudler grocery store brand is well known for the quality of their products, the deliverance of exceptional customer service, and their philanthropic efforts within the San Diego community. Additionally, the increase in Kudler Fine Foods' popularity stems from the fact that they offer their shoppers locally grown products, further supporting the region's economy. In recent boardroom discussions, the leadership team at Kudler Fine Foods has expressed their desire to expand the business to other regions, increase exposure in sub-markets and ultimately, obtaining revenue growth. After months of deliberation, the executive team has decided to expand their operations by merging with their former competitor Macy's Market. Prior to finalizing their merger, Kudler's Fine Foods explored numerous options for their expansion. They contemplated offering an IPO and an acquisition, before finally deciding on a merger with Macy's Market. The Macy's Market organization can offer financial stability while Kudler's Fine Foods has the reputation in the community. Furthermore, the leadership team at Kudler conducted a detailed SWOT analysis on the potential effects of such a merger. Operating as one organization...
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...Kudler Fine Foods Frequent Shopper Program Kudler Fine Foods is a grocery store located throughout California. The primary goal of the store is maximize profit by providing quality products at suitable prices in comparison to the competition. Through this goal, the store desires to have substantial growth. The company presently wants to increase its amenities by improving the productivity of its operations. It also wants to escalate the loyalty and profitability of its customers by growing the customer purchase parameters. Kudler Fine Foods wants to increase its business through the use of a Frequent Shopper Program. The Frequent Shopper program is presently in design with a functioning high-level model up for suggestion. Business/Systems Requirements Kudler Fine foods wants to implement a Customer Loyalty Program, to follow through with this program Kudler will need to track the sales of customers at the register. One such system is called a Transaction Processing System (TPS). The TPS will keep track of all transactions at the time of the sale, how much each customer spent, and if the customer is a loyalty member or not. In order for this system to work it will need be installed in every one of Kudler Fine foods stores and be used at all their stores. User Requirements A customer must fill out a form at the store in order for the customer to be considered for the loyalty program. Technical Requirements If Kudler Fine Foods wants their program to be successful the...
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...Kudler Foods is a specialty store with the best of the best imported wines and fine cheese; they are located in the Los Angeles and San Diego area. Kudler has small retail stores that have a bakery, meat and produce that can be compared to Whole Foods. If Kudler Foods were to acquire another store which has the same industry then this would have some positive as well as negative effects. The positive effects of opening this type of store in another country would be that if there aren’t these types of products available there then sales would be at an all time high. Another great thing about opening Kudler elsewhere would mean expansion since many of the products sold here are exported then they would be available right then and there at no extra cost. The marketing strategy the Kudler use will help focus and prioritize to reach main objectives. The company plan to increase by implementing a preferred customer program for loyal customers. If the market is strong for one country it may be strong at the time for a different country, if you only invest in U.S. markets you are limiting yourself since the U.S. only accounts for 48% of the world stock market capitalization. Acquiring new customers through sales ads, social networking, and word of mouth. This is a good reason why acquiring or purchasing a store elsewhere would be a good approach for Kudler Foods. The selling function will support the expansion of services and reward programs offered to loyal customers and the...
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...In this paper the student will endeavor to provide information to why marketing research is important to continued development, growth, and long-term sustainability for Kudler Fine Foods. Marketing strategy and tactics will be discussed. Additional market research that is needed to move Kudler Fine Food’s forward identified. The role that competitive intelligence plays in the development of the Kudler Fine Food’s brought forth for the reader’s information. It is hoped that at the conclusion of this paper a convincing argument for additional marketing resources will be established. Importance The importance of marketing cannot be understated, epically for a small businesslike Kudler Fine Foods. Marketing is the process of getting the “word” out. For a business to continue to produce revenue it is essential that the company get their message out to the community. By getting the message out companies can establish want, and need for the products or services they offer. Creative use of carefully manages marketing strategies can permute company awareness in the local community as well as globally. If the company is unable to get the “word” out there is little hope for continues success. Marketing can also help a company to seek out new and potential customers to help increase bottom line. Profits by Marketing Once a company establishes a successful marketing strategy the potential for increased sales is limitless. There are often times that an add, on a television spot or...
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