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Kyle Evans

In: Business and Management

Submitted By uyendoan
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Kevin Hewins wrote this case under the supervision of Professor Ann Frost solely (don doc) to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation. The authors may have disguised certain names and other identifying information to protect confidentiality.
Ivey Management Services prohibits any form of reproduction, storage or transmittal without its written permission. Reproduction of this material is not covered under authorization by any reproduction rights organization. To order copies or request permission to reproduce materials, contact Ivey Publishing, Ivey Management Services, c/o Richard Ivey School of Business, The University of Western Ontario, London, Ontario, Canada, N6A 3K7; phone (519) 661-3208; fax (519) 661-3882; e-mail
Copyright © 2009, Ivey Management Services Version: (A) 2010-01-27
It was July 1, 2007, and the newly hired regional manager of Ruffian Apparel, Kyle Evans, sat in the Juniper Mall food court in Kelowna, British Columbia, sipping ( nham nhap) on his coffee. With the back-to-school rush fast approaching, it was critical to get the Kelowna store back on track. The store had been without a capable store manager for several months, and sales figures were far from optimal. In the interim ( tg chuyen tiep), Ruffian Kelowna was being run by an inexperienced full-time employee who had been granted store manager status and who was dealing with a significant staffing shortage. It was clear to Evans that this store needed help.
With his own performance evaluation and compensation tied to the success of the stores in his region, Evans needed those Kelowna sales figures to go up, and soon. Was it as simple as finding a new store manager?...

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