...Learning Preferences Learning styles and preferences have great influence on the way an individual will learn. Your individual preferred learning styles “can guide the way you learn and change the way you internally represent experiences, the way you recall information, and even the words you choose” (Brown, 2003, para. 1). Learning styles group ways that people learn and describe strategies that help with learning. Some people find that they have one main style of learning. Others will find that they use different styles in different circumstances. There is no right or wrong style. By being able to recognized and understand your personal learning preferences, you can use strategies better suited to you. This will improve the speed and quality of your learning experiences. The VARK learning styles questionnaire is a tool that can help learners identify their preferred learning styles. VARK learning styles, consist of four styles of learning preferences. Visual learning (pictures, movies, diagrams), auditory learning (music, discussion, lectures), reading and writing (making lists, reading textbooks, taking notes), and kinesthetic learning (movement, experiments, hands-on activities) complete these styles (Cherry, 2014). After completing the VARK questionnaire the author discovered that her prefer learning style was multimodal. Aural and read-write were equally strong focuses for her, which VARK puts into the category multimodal (Fleming, 2011). An aural or auditory learner...
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...Learning Preference Assessment Claudia Sanchez Grand Canyon University NRS-429V-0103 July 13, 2014 Learning Preference Assessment There are four different learning styles: visual, aural, reading/writing, and kinesthetic. Different people learn different ways; some are visual, some are aural, some are reader/writer, and some are kinesthetic learners. There are also people who have different degrees of combinations of the different learning styles. These learning styles preferences influence how people use different types of information to learn: some will learn better by observing, others by listening, others by reading or writing, and others by hands on practice, or any combination of these four. This paper analyzes the writer’s perceived preferred learning style by completing a questionnaire and compares it to the actual learning style or styles that the writer utilizes. Results of questionnaire After completing it, the questionnaire suggested that this writer’s learning preference is a combination of reading/writing and kinesthetic, with a score of 7 and 6 points respectively, while visual and aural obtained 2 and 1 points respectively (vark-learn.com). Reading/writing and kinesthetic study strategies The study strategies suggested by the website for the writer’s two strongest learning styles identified are: for reading/writing: taking and reading notes, changing information from diagrams and graphs to words, practicing with multiple choice questions, organizing information...
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...CHAPTER I THE PROBLEM Introduction Learning environment refers to the physical characteristics of the surroundings of the students when learning. These may vary depending on environmental elements such as sound, light, temperature, and design (Tenedero, 2009). Sound is the first element of the learning environment. Most students are contented with only one sound inside the classroom. This sound refers to the teacher’s voice - explaining the lesson, giving out instructions or assignments, or scolding a student or the entire class (Tenedero, 2009). Some learners prefer total silence or minimum sound because sound acts as a distraction to their effective learning (Senge, 2006). A study done by an American, named James Wallace (2008), mentioned that Filipino students prefer a quiet environment rather than having music or other sounds when studying. However, there are researches which showed that many students prefer to listen to a lecture or study on their own with some background music on because it makes them more receptive to learning (Tenedero, 2009). Light is the second element of the learning environment. Brighter lightings can reduce visual problems, fatigue, and posture problems and produce effective learning which helps improve students’ academic performance (Jensen, 2006). However, research also shows that there are many students who perform significantly better in low light environments because bright lights make them restless, fidgety, and hyperactive. Dimmed...
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...you have multiple preferences you are in the majority, as approximately 60% of any population fits that category. Multiple preferences are interesting and varied. For example you may have two strong preferences Visual and Aural (VA) or Read/write and Kinesthetic (RK), or you may have three strong preferences such as VAR or ARK. Some people have no standout scores. Their scores are almost even for all four modes. For example one person had scores of V=6, A=6, R=6, and K=6. She said that she adapted to the mode being used or requested. If the teacher or supervisor preferred a written mode she switched into Read/write for her responses and for her learning. So multiple preferences give you choices of two or three or four modes to use for your learning and for your interaction with others. Positive reactions mean that those with multimodal preferences choose to match or align their mode to the significant others around them. But, some people have admitted that if they want to be annoying they may stay in a mode different from the person with whom they are working. For example they may ask for written evidence in an argument, knowing that the other person much prefers to refer only to oral information. This can be used in argument or debate. You will need to read two or three or four lists of strategies provided in the Helpsheets. If you have two almost equal preferences please read the study strategies that apply to both preferences. If you have three preferences read the three lists...
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...(Each profile is usually 7-8 pages in length depending on the VARK scores provided. The various sections of the profile are shown below.) This profile was written for a person with a strong AURAL preference who had VARK scores of: V= 3, A= 12, R = 5 and K= 2 and a total of 22. Section A The profile begins with some general points about what VARK indicates and what it does not. Not all are shown here. 1. VARK is not a definitive measure. With only 13 questions it indicates your preferences for the ways in which new learning is “taken in” and expressed. 2. VARK provides information about your Preferences which may not be the same as your Strengths. Although you may be a skilled artist you may not choose “visual” as your way to learn new information. Similarly there are skilled athletes who prefer not to learn using their kinesthetic mode (K) although they will use that mode extensively when performing/playing. 3. Nobody works in a single mode and very little of our communication is possible in a single mode. etc. Section B Some characteristics of those who have a single preference follow: e.g. Those who have a single preference have a number of stances. They may choose to use only their preferred mode for making major decisions and for learning. They say they are indecisive and confused when information comes to them in other modes. Having made their decisions using just one mode, they may be less confident that it is the "right" one than those...
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...education and learned preferences. Since the author has spent in excess of twenty five years in the professional workforce, the types of positions that are attractive has tapered to a fraction of the potential positions for consideration even ten years ago. Below is a list of five positions that would be acceptable. 1. University Professor 2. Product Manager 3. Chief Learning Officer 4. University Administrator 5. Restaurant/Pub Owner Operator Objectives Contributing to the Decision The objectives or criteria that would contribute to the decision of accepting any of the five positions listed above include: Autonomy, Intrinsic Reward Potential, Personal Contribution to the Success of the Business, Leadership Role, Income Potential, Benefits, Power, Status, Impact to Society, Company Reputation and Culture etc. For the sake of brievety in creating the scale, four of these attributes will be used including: Income Potential, Leadership and Impact to Society, Intrinsic Reward Potential. Utility Scale Utility, in decision making is a subjective measure of a person’s desires versus an objective number or measure – it is the personal value placed upon a criteria or requirement for a particular object (Muehlhauser, 2013). According to Muehlhauser (2013), decision tools can capture a person’s utility or subjective preferences by assigning numerical values to outcomes where higher numbers represent higher utility or personal preference. Decisions almost always...
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...besa44438_ch03.qxd 10/12/04 5:45 PM Page 68 3 3.1 3.2 C H A P T E R CONSUMER PREFERENCES AND THE CONCEPT OF UTILITY R E P R E S E N TAT I O N S OF PREFERENCES UTILITY FUNCTIONS APPLICATION 3.1 APPLICATION 3.2 APPLICATION 3.3 APPLICATION 3.4 Influencing Your Preferences How People Buy Cars: The Importance of Attributes Taste Tests Hula Hoops and Pet Rocks Why Do You Like What You Like? If you are thinking about buying a car, your choices can be overwhelming: Should you buy or lease? New car or used? A sport utility vehicle, a sedan, a sports car, or a minivan? Should you get a sunroof or four-wheel drive? How much extra would you pay for a vehicle that will have a high resale value in the future? What are the expected operating expenses for each model—insurance, repairs, gasoline, and so on? Finally, what opportunities will you forgo if you buy a car? How else could you spend your money, either today or in the future? Making decisions about a product with many options is not easy. Before buying a car, for example, you might draw on the experiences of friends and family, read advertisements, visit dealers, and test-drive vehicles. You might also research different models and financing options on the Web, read Consumer Reports, price insurance rates for favorite models, or even visit chat rooms frequented by car buffs. As a consumer, you make choices every day of your life. Besides choosing among automobiles, you must decide what kind of housing to rent...
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...At the heart of bias untruths two ideas: lack of awareness and apprehension. Every one of us has a tendency to have biased dispositions towards others. This sort of preference or "pre-judgment" depends on lack of awareness. It is a typical human reaction to racial, social, sexual or different type of contrasts, on the grounds that every individual have a tendency toward prejudge other on top of the premise of restricted learning, particularly on the off chance to they are not the similar as us. In this way we are all preferential, and for all intents and purposes none are excluded. A large portion of what goes for preference in the public eye is the after-effect of lack of awareness of different gatherings and their lifestyle and social condition. In light of the way “American” culture is in the blink of an eye organized, most “Whites” have neither applied thought nor direct experience of life in the “African American” and “Latino” groups. This is on account of the overall standards of partition and isolation that avert individuals of distinctive racial/ethnic gatherings from communicating with one another in an important and positive way; sustain this obliviousness of gatherings, which thusly offers ascend to states of mind of partiality. For such a typical person situation, the exhortation of a previous theological school educator of colliery is mainly useful and deserving of practice: "The characteristic of a full grown personality is the capacity to suspend judgment until...
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...TARLAC STATE UNIVERSITY COLLEGE OF BUSINESS AND ACCOUNTANCY MARKETING MANAGEMENT TO DETERMINE FACTORS WHICH INFLUENCED FM STUDENTS IN CHOOSING MCDONALD’S MEAL In Partial Fulfillment of the Subject Requirement In Marketing Research Submitted by: BARTOLO, LYKABETIZA M. JAVIERTO, JEFFREY M. MKM 2-3 Submitted to: DR. ELIZABETH AMURAO To determine factors which influenced 50 selected FM students in choosing McDonald’s Meal BACKGROUND OF THE STUDY: Ray Kroc started it all when he bought the franchise of a small burger joint owned by Dick and Mac McDonald, and opened his first restaurant in Des Plaines, Illinois in 1955. Now, McDonald’s has more than 30,000 restaurants, serving nearly 50 million people in over 119 countries everyday, making it the number one quick-service restaurant in the world. George T. Yang built the first Golden Arches in the Philippines in 1981. As of 2005, McDonald’s Philippines is a 100% Filipino-owned company. From its first restaurant along Morayta, Manila in 1981, McDonald’s has grown to become one of the leading fast food chains with close to 300 restaurants nationwide! With Kenneth S. Yang at the helm, McDonald’s is now a multi-billion peso company that continues to expand and serve Filipinos all over the country. McDonald’s is a customer-oriented company that strives to offer Filipinos a combination of great tasting, quality food products at value prices with excellent service. Well loved McDonald’s products like...
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...Ed Tech_LMS 3_Visual Preferences , Visual Literacy Introduction: You are still learning about Visuals as an instructional technology in education. This lesson presents reading materials on two concepts: A. Visual preferences among learners, and \2. Visual literacy as a concept. This lesson aims to: 1. Paraphrase the various visual preferences of learners. 2. Apply the information acquired on the visual preferences of learners to one’s instructional technology roles in a majorship or specialization. 3. Analyze reading materials that explain visual literacy. 4. Apply the concept of visual literacy in using visual tool to teach a specific learning competency. You will be given two days to submit your responses in this activity sheet. Good luck! _______________________________________________________________ Professional Education 10: Educational Technology Unit III. Visuals as Classical Technologies in Education Student: __________________________ Year & Section ______________ Area of Specialization / Majorship ______________Date Submitted: ________________ Concepts to be learned: A. Visual Preferences of Learners ...
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...Choosing one over another is difficult especially when your future depends upon it. To be more ascertain people get to use their preference in such a way that they would not be put at risk. Preference is the act of preferring, choosing, or favoring one above other. One example of this is choosing what career path to be taken in College. But it is not simply choosing, there are some factors associated why people choose one above other. A student might choose Engineering because he is good at Mathematics or Accountancy because it is an in-demand course. This proves that choosing a career path is an important decision that will make in determining future plans because this decision will impact throughout ones lives. Usually, this occurs in the midst of fourth year in high school of the students. For them to be able to go onto higher level, they are sought to choose a career path among many options. But because of these many options they tend to be more confused and they tend used their preference. Notre Dame of Kabacan is just one of the school institutions in Kabacan, North Cotabato that caters secondary level of education. This school has fourth year high school students that might experience the same situation. In this study, the researcher will: determine what is the career preferred by students; identify the factors affecting their preference; determine the advantages and disadvantages in choosing a career; and identify the problems encountered by the students in choosing...
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...Prepared for: PHILLINE LOU ANDREA R. DELA TORRE You have an ENTP (Extraversion-Intuition-Thinking-Perceiving) Personality! Your Good Traits Are: - Enthusiastic - Imaginative - Outgoing - Original - Analytical - Logical - Multi-talented - Reasonable - Independent - Tough - Expressive - Casual - Active - Spontaneous Your Traits That Need Improvement Are: ▪ Non-conforming ▪ Sometimes a little rebellious ▪ Have a hard time dealing with long-range planning, facing practical problems to your projects and coping with structured working situations and authority figures. You Can: ▪ Handle situations under pressure ▪ Succeed in a variety of careers ▪ Always seek for new opportunities in the outside world. Your Possible Career Paths: ▪ Entrepreneur ▪ Investment Banker ▪ Management / Marketing Consultant ▪ Strategic Planner ▪ University / College President ▪ Internet Marketer ▪ Advertising Creative Director Interpretive Report ...
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...JALANDHAR 2008-2011 ABSTRACT The research project was undertaken to study the consumer preferences towards 150 cc motorcycles in Ludhiana city. Consumer is said to be the pivot around which the entire business activities revolve and thus it is necessary to know that how individuals make decisions. Primary data were collected from a sample of 120 respondents which was taken from the service centers of the motorcycle outlets. The factors leading to need arousal for 150 cc motorcycles were identified as availability of better pick up and elegant appearance. The main source of information about the motorcycle has been the media both print and electronic. The decision to purchase a particular brand of motorcycle was mostly made by the customer himself. The important factors considered while purchasing a motorcycle were pick up, styling and fuel efficiency. Bajaj Pulsar provides highest satisfaction in case of pick up, comfort, after sales service and maintenance cost whereas TVS Apache provides highest satisfaction in case of appearance/design and mileage. CERTIFICATE Certified that this project report “STUDY OF CONSUMER PREFERENCES TOWARDS 150CC MOTORCYCLES IN LUDHIANA CITY” is the bonafide work of “ HARPINDER SINGH”. Who carried out the project work under my supervision. (Dr. MEENAL CHAUHAN) CONTENTS ...
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...The Effect of Information Overload on Consumer Choice Quality in an On-Line Environment Research has found that online information overload results in less satisfied, less confident, and more confused consumers. The founding ground for the research has been on the notion of limited human processing capacity (Bettman.J.R., 1979) (Streufert, 1965), if consumers are provided with too much information at a given point in time, such that it exceeds their processing limits, the problem of information overload occurs which leads to poorer decision making and affects performance. Study This study examines the effect of on-line information load on consumer decision quality. Model Used Information load was measured by the number of alternatives and attributes and distribution of each attribute value across alternatives. It combines both traditional and structural approaches to investigating information overload. Result Results from this study largely confirm that when the level of attributes is varied equally across alternatives in addition to the number of attributes being increased, that is, when imposing information overload, consumer choice quality suffered a negative effect and is consistent with prior findings using the structural approach (Lurie, 2002) (West, 1996) Satisfaction in Choice as a Function of the Number of Alternatives Investigations have found how satisfaction from choice varies as a function of the number of alternatives faced (Elena Reutskaja,...
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...A PROJECT REPORT ON “A COMPARATIVE STUDY ON THE CONSUMER’S PREFERENCE TOWARDS BRANDED JEWELLERY OVER NON BRANDED JEWELLERY IN MUMBAI.” SUBMITTED BY CHETAN N NAKTE (MARKETING) ROLL NO – B-07 Batch 2011 - 2013 UNDER THE GUIDANCE OF DR. AMIT AGGRAWAL CORE FACULTY - MARKETING UNIVERSITY OF MUMBAI KOHINOOR BUSINESS SCHOOL, KURLA, MUMBAI. DECLARATION I hereby declare that the project report entitled “A COMPARATIVE STUDY ON THE CONSUMER’S PREFERENCE TOWARDS BRANDED JEWELLERY OVER NON BRANDED JEWELLERY IN MUMBAI” carried out at S.P.JEWELLERS is my work submitted in partial fulfillment of the requirement for Degree of MASTER OF MANAGEMENT STUDIES (MMS), UNIVERSITY OF MUMBAI from KOHINOOR BUSINESS SCHOOL, KURLA, MUMBAI and not submitted for the award of any degree, diploma, fellowship or any similar titles or prizes. Date: Signature: _______________ Place: Mumbai Student Name: ___________ CERTIFICATE This is to certify that the project entitled “A COMPARATIVE STUDY ON THE CONSUMER’S PREFERENCE TOWARDS BRANDED JEWELLERY OVER NON BRANDED JEWELLERY IN MUMBAI” is successfully completed by “Chetan N Nakte” during the second year of her course, in partial fulfillment of the Masters Degree in Management Studies, under the University of Mumbai, through KOHINOOR BUSINESS SCHOOL, Kurla, Mumbai-400070. Date: Place: Mumbai “Dr.Amit Aggrawal” ACKNOWLEDGEMENT It is my privilege...
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