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Lifestyle Analysis of Patients at a Hospital

In: Business and Management

Submitted By ankysri
Words 5070
Pages 21
“Lifestyle Study of Fortis La Femme patients, to help, plan promotional activities for the hospital”

STUDY CONDUCTED AT:
[pic]
Fortis La Femme, New Delhi.

SUBMITTED BY:
Miss Ankita Srivastava

SUBMITTED TO:
Prof. P.N. Mishra
Director
Institute of Management Studies
DAVV, Indore.

And

Mrs. Nidhi Sharma Kohli
Manager, Marketing Fortis La Femme, New Delhi.

[pic]

INSTITUTE OF MANAGEMENT STUDIES
DEVI AHILYA VISHWAVIDYALAYA, INDORE.
JUNE-JULY, 2007.

ACKNOWLEDGEMENT A project work is done by a student with a view to learn about a topic right from its base to peak, which is altogether a collaborative work where all the staff members of the organization(where study was conducted) and all the people around the student help and teach him/her in working out the study. First and foremost I would like to thank my internal project guide Prof. P.N. Mishra for extending his incessant guidance and support. His supervision has always encouraged me to improve in my work towards perfection. I have been really lucky to have done my summer training project at Fortis La Femme, New Delhi where all the staff members have been co-operative to their utmost level. I am grateful to Dr. Gayatri Ghadiok, Managing Director Fortis La Femme for providing me the opportunity to undertake this study in this hospital. I would like to pay my gratitude to Mrs. Nidhi Sharma Kohli, Manager Marketing who has allowed me and inspired me to accomplish the study with enough enthusiasm and zeal. I sincerely acknowledge Ms. Shweta Mathur, Assistant Manager Marketing for clearing my doubts regarding my topic as well as providing the necessary guidance, whenever it was required. No word can express my gratitude towards Mr. Annurod D. Singh, Sr. Executive Marketing who was with me...

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