i.Who is the director?
Yasmin Ahmad was born in Kampung Bukit Treh in Muar, Johor on 7 Jan 1958. A graduate in arts majoring in politics and psychologyy from Newcastle University in England, she worked as a trainee banker in 1982 for two weeks then working for IBM as a marketing representative while moonlighting as a blues singer and pianist by night. Yasmin began her career in advertising as a copywriter at Ogilvy & Mather and in 1993 she moved to Leo Burnett as joint creative director with Ali Mohammed, eventually rising to executive creative director at the firm's Kuala Lumpur branch. Her first feature length film was Rabun in 2002. Mukhsin won an international children's best feature film award and special mention under the children's jury awards. Most of her commercials and films have been screened at the Berlin, san Francisco, Singapore international film festivals and the Cannes Lions International Advertising Festival (not to be confused with the other Cannes Film Festival). Her films were featured in a special retrospective at the 19th Tokyo International Film Festival in October 2006. An April 2007 retrospective of her feature films was sponsored by the Center for Southeast Asian Studies, University of Hawaii, and the Honolulu Academy of Arts. In Singapore, Yasmin is best known for the pro-family commercials she did for the Ministry of Community Development, Youth and Sports. Yasmin was inducted into the Malaysian Advertising Hall of Fame by the Association of Accredited Advertising Agents Malaysia in November 2008. Yasmin was working on her first feature film to be filmed in Singapore titled, "Go, Thaddeus!" when she died. This was to be an inspirational film for the 2010 Youth Olympic Games, based on the book, "Running the full distance: Thaddeus Cheong" by Belinda Wee about Singapore's 17 year old National triathlete who died after
