Premium Essay

Macintosh Grant

In: Business and Management

Submitted By princeanupam50
Words 2797
Pages 12
1 Introduction
Mackintosh-Grant, a leading clothing and footwear designer, headquartered in United Kingdom is formed by merger of two companies in 2008. It designs, manufactures, markets and distributes a large range of high tech leisurewear and footwear products through Europe, United States of America and Asia Pacific. With 700 employees at its three sites in
Eastern Europe supplies products to over 6 million customers in 20 countries. Let’s analyse the potential of this highly lucrative clothing and footwear industry.
Solely Shoe Industry has an annual revenue of about $360.1 billion. Europe is the largest market of shoes all over the world, while Asia-Pacific has the fastest growing shoe market at 7.9% CAGR. From 2007 to 2011, the percentage of shoes bought online has doubled. Average monthly household spending on shoes in US is $21.

Global Clothing revenue is around $500 billion in
2015 and expected to increase at a steady rate of
6.5% over the next 5 years. There has been a shift from traditional growth centres like US, Canada,
Europe to South Asia, ASEAN Nations and China. US,
Canada and European countries have become the greatest consumers of apparel market.

3 lines of Business Model followed by Macintosh Grant

2 Issues needed to be addressed at Macintosh Grant


Insufficient Dividends: Shareholders have been disappointed with the company’s performance over the last 3 years. However they have remained loyal and supported the Board in its attempts to move the company into profit. The institutional shareholders are now looking for increased growth and profitability combined with a strategic vision for future. Dividends per Share (DPS) has been zero for two years prior to last year, and just a miniature increase in the following year.



Capital Budget Overspends: Internal Audit Department has reported that there has been...

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