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Managing Dual Career Couple

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Submitted By ijdurrani
Words 2426
Pages 10
've compiled a list below I wanted to share with you. The list includes 11 areas for leaders to focus their employer branding efforts on in 2011 based on some of the workforce changes we have encountered by the introduction of new technologies, global economic instability and the requirements of a modern workforce - one that is agile, adaptable and responsive to a constantly changing and highly competitive landscape. It's great to see many more companies appointing employer brand leaders in 2010 to drive their organisation's employer brand strategy. I expect this trend to continue in 2011. It is only with this focus will we see the continued evolution of the employer brand concept and employment offerings which on the whole, works towards achieving a much better match of the needs of employees with those of business. Here is my top 11 1) Establish a real-time career development for employees
Today real-time career development can be facilitated with some imagination, technology devices, innovation and focus. Each morning when I wake up, I grab an expresso, my Ipad and find a quiet spot whether it be on the couch (winter) or on an outside table (summer!) and spend an hour on my own personal and career development. This usually involves: * Checking facebook, twitter and linkedin status updates, making comments and responding to overnight messages * Using the apps previously downloaded from publications such as New York Times, Wall Street Journal, International Herald Tribune, Financial Times, etc I scan the world’s leading newspapers to find out what’s been happening in the world whilst I've been asleep! * Read an article each from the latest editions of The Economist and Harvard Business Review * Scan google alerts for key words I track such as employer branding, employment branding, talent management, employee engagement, etc

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