...Internet Marketing L/O: 2 Leaner’s Name: Md Syful Islam ID NO: 2012226005 Assessor: Mr. Irfan Jahangir Task 3 Benefits of internet marketing for the customer Customers have gained immensely from the use of the internet. As the number of users of the internet is increasing more and more will shop online. Listed below are some of the benefits of the internet for the customer. Comparing and selecting providers: One of the greatest advantages for the customer is that they can compare products or services they wish to purchase from the comfort of their own homes. Instead of visiting a number of different retail outlets, the user simply has to open different window tabs to compare prices or features of the product/service they wish to purchase. Many retailing websites offer the facility where different products they sell can now be easily compared. There is also price comparison websites that customers can use to get the best possible price for their products .Websites offer clear product information on the product or service. There is little chance of misinterpretation or mishearing what the sales person said. Transparent pricing: Pricing online is very clear and transparent for the customer. Customers can take advantages of pricing that may change regularly or take advantages of special offers that last for a limited period. Comprehensive and up-to-date information: Customers are kept updated with product information either via the website or emails. With the...
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...Marketing plan for Innocent Drink Organization 1. Abstract The 30% downturn that the UK experienced has affected the smoothies market in the region leading to a decline of the market share. It is therefore crucial for Innocent drinks to presents a good evaluative report of the smoothies market of the U.K which recommended a better way of planning for the market. The marketing strategy will also help in seeing how that company can expand its market to other regions of the world. The targeted region is Australia. Which is my proposal for the company to witness a growth of its market share and sales? The paper will present a strategic marketing plan for Innocent Drink Organization. This entails how the organization can use its resources to adapt to the changes taking place in the marketing environment. Innocent Drink Company just like any other organization has to develop strategies which will enable it gain competitive advantages over its rivals. The marketing strategies have to be implemented and cultivated to enable the consumers to be attracted and to consider the innocent products as their best choice. To attain the strategic marketing of the Innocent company, this paper will provide a detailed plan concerning the operations and practices of the company, the already existing strategies of marketing such as on sales strategy, pricing, distribution, promotional, product branding and creation strategies. The strategies management and marketing will further reflect...
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...Business controlled assessment Business controlled assessment Analysing how 3 different organisations market their product. * Tesco * Pretty in pink * Rocco’s pizza Content page Content page Page 2 - content page Page 3 – introduction Page 4 – analysing Tesco’s marketing strategies Page 5 – marketing mix for Tesco Page 6 – marketing mix for pretty in pink Page 7 – marketing mix for Rocco’s pizza Page 8 – conclusions Page 9 – appendix 1 Page 10 –appendix 2 Page 11 – appendix 3 Page 12 – appendix 4 Page 13 – appendix 5 Page 14 – appendix 6 Page 15 – appendix 7 Investigation into different Marketing strategies The three businesses I have chosen are Tesco, pretty in pink and Rocco’s pizza. I will be carrying out research to find their marketing strategies. I will then apply this research and analyse and evaluate my findings. I used primary and secondary research to find out the different marketing strategies. These are some of some of the primary research I use; e.g. questionnaires and interviews, the advantages of me doing this is that my data will be more up to date so it will be more reliable but this was also expensive to carry out and also took a long period of time. I used secondary research e.g. internet, I used this to find out information on their reviews and also there website this was good because it was quick to find out information and gave more of a variety of this that is good and bad about their marketing strategies but I didn’t know if the information...
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...Summarize: Seminar 1: Ebay + Intermediate (Là trung gian giữa người bán và người mua) + Không chịu trách nhiệm stock hàng hóa, không chịu trách nhiệm guarantee for quality & quantity + Rating system to check seller’s reputation + Using paypal to guarantee the payment (for sellers) + Suggestion of Ebay for the customers: “Buy first, sell later”. The customer should buy first to grant experience, knowlaged before become the seller. Business Model of E-Commerce Seminar 2: Google (Bài này gồm 4 đoạn) • Problem Statement: + Barriers to enter Chinese Market + Localization + Business Ethics • Attributes: (Làm cụ thể hóa hơn tất cả những problem statement đã ghi ở đầu) + Goverment Policies -> Censorship: Filtering sensetive information (Chính phủ Trung Quốc sử dụng Cescon, Firewall, Yahoo, Baidu để lọc tất cả các thông tin nhạy cảm) Trong đó: Censorship is preventing internet users from accessing hidden information (Ngăn cản người dân vào những thông tin chính phủ che dấu) + Back Flash: Imprison all users who try to hack and access to sensitive information (jouralists) Internet polices to control activities of Internet users + Ethic principles: “Don’t be evil” ← Google can not follow 100% to Chinese regulation ← 2002: Google.com can’t be accessible in 2 weeks ...
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...sustained growth through foresight ANNUAL REPORT 2009-2010 Vision Global recognition for size, culture and quality, while nurturing nature and society. Mission Supporting the nation’s growth in power and steel with speed and innovation. Core Values l Crystal clear l Passion for excellence l Drive with leadership l Young thinking l Challenging status quo Contents Vice Chairman’s Statement.....................................02 Highlights 2009-10.....................................................04 Board of Directors........................................................05 Notice...............................................................................06 Directors’ Report..........................................................11 Management Discussion and Analysis......................22 Report on Corporate Governance...............................38 Auditors’ Report.................................................................48 Standalone Accounts.......................................................50 Consolidated Accounts...................................................79 Shri O. P. Jindal August 7, 1930 – March 31, 2005 O. P. Jindal Group – Founder and Visionary Only a life lived for others is a life lived worth while An industrialist par excellence under whose aegis the O P Jindal Group grew from strength to strength. But for the world at large Late Shri O P Jindal was much more than that. He was also a leader of masses, some one who...
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