...Marketing Comparison: International and Domestic Australia and the United States Marketing Comparison: International and Domestic Australia and the United States As defined by the American Marketing Association,'Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders' (AMA, 2004, 2). The definition is applied to any product, business firm'in any targeted country. Marketing is the core of any business venture. Two basic functions are derived from marketing: 1) to retain and sustain present customer base, and 2) to develop new and/or improved customer relations. Focusing on these two aspects is the essence of marketing. The plan for why, whom, how, and when'surrounding the product, service, or idea' all develop and stem from marketing ideas and concepts. Marketing is a process, a plan developed to identify, foresee, and satisfy customer needs and desires'no matter the product or service, the business, or the country. Whether the market is a domestic or international venue, marketing activities are essentially the same; however, must be tailored to the unique attributes of the product and the country of target. Mercadeo es un proceso, un plan desarrollado para identificar, prever y satisfacer las necesidades y deseos de los clientes, sin importar el producto o servicio, el negocio o el país. Ya sea...
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...easier for customer. It helps customer to find the one that fits customers taste and budget - easily and quickly. It doesn't charge, the customer, anything. It is completely free. Background and Inception of the Company Polama is a holiday comparison site, founded by M D Ramaswami and Dilip Panicker and went live on December 21, 2010. M D Ramaswami and Dilip Panicker were classmates and alumni of IIT Madras. The passion of travelling decided them to come up with Polama and leverage their strong background to build an internet portal to make the process of searching for and comparing holiday option easier for users. It was analyzed that over 80 percent of Indians plan their holidays using the internet, since it saves them time and effort. 99% of those who purchase holidays compare multiple options before buying a holiday. The available options are typically found by searching the internet using Google, Yahoo or Bing. Finding the options, making enough sense out of them to compare is time-consuming and painstakingly difficult. About Polama Polama is the world’s first ‘holiday package’ comparison portal. A vital tool for holiday search, it provides access to more than 3000 holiday destinations worldwide and features comparison of holiday choices from several holiday providers like MakeMyTrip, Yatra, Travel Tours, SOTC, TravelPort, etc. Currently targets...
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...A Project Report On “Comparative analysis of MARKETING STRATEGIES OF Vodafone & AIRTEL” Submitted for the partial fulfillment of the requirement For the award of degree of “Master OF BUSINESS ADMINISTRATION” SUBMITTED BY:Umesh Garg MBA 1V Sem. Roll No. 08/MBA042 SUBMITTED TO Mr. Narender Tanwar Head of Management department Bhawani Shankar anangpuria institute of technology & management Alampur, Faridabad-121004 ACKNOWLEDGEMENT I Umesh Garg, sincerely thankful to all those people who have been giving me any kind of assistance in the making of this project report. I express my gratitude to Mrs. Priyanka Singh, who has through her vast experience and knowledge has been able to guide me, both ably and successfully towards the completion of the project. I express my gratitude to Bhawani Shankar Anangpuria Institute of Technology & Management, Faridabad I would hereby, make most of the opportunity by expressing my sincerest thanks to all my faculties whose teachings gave me conceptual understanding and clarity of comprehension, which ultimately made my job more easy. Credit also goes to all my friends whose encouragement kept me in good stead. Their continuous support has given me the strength and confidence to complete the project without any difficulty. Last of all but not the least I would like to acknowledge my gratitude to the respondents without whom this survey would have been incomplete. I am also thankful to authority of Airtel & Vodafone for providing me...
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...Sister Flowers / Someone’s Mother In this essay we will discuss the comparison and contrast of two stories, Sister Flowers and Someone’s Mother. One of the easiest comparisons is that both of these stories were written in the first person by the authors. In Sister Flowers the author tells a tale of the struggle she had dealing with a traumatic event. In the same way, Someone’s Mother tells of the struggle the author had in leaving an elderly woman lost and alone. Also, both stories show a person’s genuine concern to help someone in need. Sister Flowers deals with a woman helping a child to find her voice in life. Likewise, Someone’s Mother shares the story of a woman who helps a hitchhiker who has seemed to have lost her way. Though both stories showed similarities they also were different in many ways. One of the ways in which the two stories contrast is that both took place in different parts of the country and in different eras. Sister Flowers is set in Arkansas in around the 30’s; however, Someone’s Mother was further north in New York and took place in 2007. Another difference between the stories was they both had different agendas. Someone’s Mother was more of a story dealing with the characters compassion. In Sister Flowers you felt the story leaning more towards the inner struggle of the character. In conclusion, you can see that there are many similarities as well as differences in these stories. Both were thoroughly enjoyable and should be recommended for all to...
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...the opportunity to search for the product they want through endless avenues. Online shopping has grown so large that many companies are not investing in buildings and mall space, rather in online websites and web advertising. Through this paper I will discuss the reasons why shopping online is a better alternative to traditional shopping. The first benefit of online shopping is the convenience. While others are out fighting traffic and waiting in lines, online shoppers are home relaxing. Online shoppers can go from store to store with a flick of a mouse, while traditional shoppers have to walk, drive or can’t get to the stores they want. Online shoppers also benefit when it comes to comparison shopping. Traditional shoppers have to put a lot of work into comparison shopping. They have to drive from place to place find items and price and go onto the next place. This can be exhausting and stressful. The online shopper can do this from his or her couch. Online shoppers can search the planet for the product they are looking for, while traditional shoppers are limited to a small area. When it comes to seeing, touching, and trying out a new product, there is no substitute for actually going to the mall and examining the item in person. You cannot always tell what the merchandise is really like by seeing a picture of it on the Web. The color may be somewhat different online than it appears in real life. The exact size and proper fit may be critical when...
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...Over a certain period of time I will be studying a child under the age of 5. I will be visiting the child every 2 weeks for a couple of weeks to see how they physically develop. I will be looking at their gross and fine motor skills of the child. Every visit I will be doing something new like painting, playing catch or going to the park etc. I will look at her normal routines of her everyday life. I will take pictures and collect information from every visit so I can use it as evidence. Every visit I will be looking at their height, weight and teeth to see how they develop over the period of time. After I have done all the visits I will go over what I have done and evaluate what I have found out and compare them to an average child the same age as them and see if they are developing quicker or slower to an average child. The method I will be using to collect my information will include the internet to look at the norms, books and during the visits while I will be observing the child. In the visits I will make it fun by putting fun activites for the child to so I can work on their fine and gross motor skills to see how they are improving every visit. With the information I collect I will be evaluating after all my visits and seeing how the child has improved over a couple of months. I will aslo be comparing the child to the norms that I have found from the internet and...
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...things: two texts, two theories, two historical figures, two scientific processes, and so on. "Classic" compare-and-contrast papers, in which you weight A and B equally, may be about two similar things that have crucial differences (two pesticides with different effects on the environment) or two similar things that have crucial differences, yet turn out to have surprising commonalities (two politicians with vastly different world views who voice unexpectedly similar perspectives on sexual harassment). In the "lens" (or "keyhole") comparison, in which you weight A less heavily than B, you use A as a lens through which to view B. Just as looking through a pair of glasses changes the way you see an object, using A as a framework for understanding B changes the way you see B. Lens comparisons are useful for illuminating, critiquing, or challenging the stability of a thing that, before the analysis, seemed perfectly understood. Often, lens comparisons take time into account: earlier texts, events, or historical figures may illuminate later ones, and vice versa. Faced with a daunting list of seemingly unrelated similarities and differences, you may feel confused about how to construct a paper that isn't just a mechanical exercise in which you first state all the features that A and B have in common, and then state all the ways in which A and B are different. Predictably, the thesis of such a paper is usually an assertion that A and B are very similar yet not so similar after all...
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... Service Date Section: BSAct2A Group Group Members: * Atendido, Andrea * Cruz, Shaneen * Deximo, Layrose * Senas, Rubi I. Evaluation for the topic a. Strength The topics were suitable for their age and level which makes it easier for them to understand and comprehend. You can see their interest and eagerness to learn and answer our questions and quizzes. b. Problems Encountered All I can see is when the students start comparing their answers while on activity, these cases are unavoidable but we find ways to stop them from doing that like asking them if they are sure on their answers. c. Recommendations Be strictly involved with the students especially while taking their activity because comparison can lead to copying the answer of each other. II. Evaluation for the LA Students a. Strength They prepared a topic that fits to their age and made very comprehendible visuals. They taught the students their topics with clarity and certainty. b. Problems Encountered The students comprehend well but due to doubt they always compare their answers with each other or ask us for it when they can do it on their own. They are afraid to make mistakes and have the lowest score. c. Recommendations They should still asses the students while taking up the quizzes to avoid them comparing their answers. They should make sure that they evaluate the results of the students. III. Evaluation for the School / Community a....
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...Requirements ….……………………………………………….. 4 4. Theory ………………………………………………………………….. 5 5. Multisim Simulation Results …………………………..………………………. 5 6. Experimental Procedure ………………………………………………… 6 7. Analysis of Results ..……………..…………………………………….. 6 8. Troubleshooting ….……..…………………………………………….. 6 9. Conclusion ..……………………………..…………………………….. 6 List of Figures 1. Resistor Circuit Schematic .………………………………….. 5 2. Multisim Simulation Circuit ………………………………………….. 6 3. Simulation circuit ..…. ………………………………………….. 7 List of Tables 1. Theoretical Analysis Results ………………………………………….. 5 2. Simulation Results …………………………………………………….. 6 3. Experimental Results …….…………………………………………….. 7 4. Results Comparison …………………………………………………… 8 Project Objectives When putting resistors in series, we can use this experiment to prove Kirchoff’s Voltage Law and Ohm’s Law by comparing our theoretical values to the Experimental values. System Requirements Equipment and Material Equipment: Macbook Air with the Citrix receiver software DC Power Supply DMM (Digital Multimeter) Software: Multisim Version 13 Parts: 3 – 1.0 kΩ Resistor 1 – 2.2 kΩ Resistor 1 – 6.8 kΩ Resistor Breadboard and hookup wires Theory The circuit to be analyzed is shown in Figure 1. Figure 1 Resistor Inductor Circuit Schematic Table 1 Resistor Inductor Theoretical Analysis Multisimulation Results Simulate using MultiSim V8. ...
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...scurry to catch up. As if to openly state it’s a relationship to Godard’s film, Bonnie and Clyde replicates the scene in Breathless where Michel and Patricia hide from the police in a movie theater, the onscreen dialogue offering ironic counterpoint to the characters’ situation. There’s even an odd reference near the film’s end, when the lens in Clyde’s sunglasses pops loose, just as Belmondo’s does in Breathless. But by comparing two lead characters from each movie you find major contrasts. On Characteristics alone you have some similarities: Both Clyde and Michel are trying to fulfill the dapper gangster look, by wearing suits and fedoras and fancy sunglasses. The comparisons go deeper than that as well, but more specifically the fact that they both rely on a strong female character for support is a major comparison. Although, with that, it brings to light one of the biggest contrasts: how different each of the lead male character’s relationship with the lead female character is. Michel is a more of a playboy and will lay with nearly anyone he can make a quick buck on. But with Patricia who he has slept with before, one starts to believe that he may actually felt a connection with her. Whereas when Clyde met Bonnie he immediately noticed her beauty and how she was a person who he must have around him. So, with both men finding a love interest, what could be so drastically different? Michel wants to be with patricia but above all he just really wants to sleep with her again...
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...Compare Contrast Paper How is it that things so different can be so similar at the same time. Its really quite an amazing thing if you look at it. One of these amazing comparisons is the one between night and day. Such simple things constantly flying by use but rarely admired for what they hold. They have many clear differences but they are more alike than you might think. Day is beautiful full of the light and warmth from the sun. The world is full of brilliant bright colors that draw you attention.The sky above is an amazing blue bright and inviting. The day is warm inviting bright and busy with everything going on. It's noisy everyone has a place to be something always has to be done. The world moves quickly through the day. Night on...
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...The Cost Variance tells us that how much we are over or under budget. The Cost Variance (CV) is a measure of the cost performance of the project. If the Cost Variance (CV) is positive, this means we are under budget. If the Cost Variance (CV) is negative, this means we over budget. In the earned value reporting system for projects, we are concerned with knowing how our project is doing with respect to the amount of money being spent and the accomplishments being achieved. The measure for this comparison is the cost variance. To compute the cost variance, we compare the work that was actually completed to the actual amount spent to accomplish it. This means that we will be comparing the budgeted cost of work performed, the BCWP, with the actual cost of work performed People always have trouble remembering these things. They get them mixed up and end up having a positive variance when they are really having a negative variance. It is good to remember that bad variances are always negative and good variances are always positive. If we consider that completed project tasks have an actual cost that is less than what was planned for, we could say that this is a good variance and it should have a positive value. If, on the other hand, we have spent more to accomplish our tasks than the plan allowed for, we could say that this is a bad condition and our variance will be a negative number. Of course "good" and "bad" must be qualified. Just because we have a positive cost...
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...thirties, as well as menopausal and post-menopausal women. Of course, American females take the information differently depending on age, life experiences, and where they are in their lives. Today we will examine the influence the media (TV, print, the Internet, and advertising) has on the American female's feelings toward her place in society, as well as her sexuality, self-esteem and body image, and physical health. The media is a pervasive and ever present entity in the lives of Americans. It has a strong influence on females and seems to bring meaning to their everyday lives. Social Comparison Theory posits that "people will (at some point in their lives) compare themselves and significant others to people and images whom they perceive to represent realistic goals to attain" (2005). We look to the media to help us explain the world around us. Without always knowing it, we make automatic comparisons of ourselves and situations in our lives after seeing images either on TV or in magazines. Then we are motivated to attain these goals and expectations the world has now put on...
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...Effects on the Self. The article written by Dirk Smeesters and Naomi Mandel is a summary of research towards images of models to woman and how it effects there self esteem. The research has shown that images of thin woman have been known to cause self enhancement and some negative self image. The first part of the research that was studied was how certain woman reacted to extreme body images as well as moderate body images. They would be shown an extremely thin/heavy model or an averagely thin/moderately heavy woman. The article uses the word assimilation to describe how some woman view the images to them. The article explains the natural tendency of people to evaluate themselves by comparing with others. There are two different types of comparisons they are upward and downward. Upward meaning that people perceive the image positively and...
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...2. The purpose of the analysis was to evaluate and compare the financial statements of Magna Intl, and Linamar. The emphasis was to be able to identify between the both which is superior to the other. Comparing the gross and net margins between the two companies, Linamar has a slightly higher margin in year end which is a good indicator that the company was in good financial standing in comparison to Magna Intl. In terms of ratios comparing both companies together Linamar with a 1.13 year end quick ratio and their current ratio was 1.72 which was significantly higher than Magna Intl as they had a quick ratio ending with 0.4 and a current ratio to 1.31. The current ratio is purpose is generally to give an awareness of the company's ability to pay back its liabilities using its assets. The difference between the numbers make it clear that Linamar did significantly better in terms of paying back their investors short term and long term. As we compare the long term debt to equity Magna Intl. was doing better than Linamar has their long term debt was less, meaning they paid for most of their ventures and expenses using their company assets. In terms of working capital Linamar had a significantly higher working capital as well which helps measure it’s short-term financial standing and makes the company’s efficiency clear. The inventory turnover rate between both companies shows that Magna Intl at a 11.5x and Linamar at a 9.17x, which shows that Magna Intl had effective and strong sales...
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