...CSR Analysis Mallory Griffith September 14, 2014 Introduction to Marketing Strategy: Section 2 It is 7:53 a.m., and your first class of the day begins at 8:30 a.m. You still have a little bit of time left to eat breakfast before you have to walk to class. For breakfast you choose to have a bowl of General Mills Cheerios with Anderson Erickson 1% milk. As you munch on your cereal, you begin to look at the side of the box. What ingredients are in Cheerios? How are they processed and made? Who makes them? What does the factory look like? How are Cheerios packaged? What happens to the packaging when you throw the box away? How does General Mills do it all? How do they maintain customer loyalty? How do they manage their products? What is added to the product to satisfy the customer? General Mills’ brands are best known for quality and value added to their products. General Mills not only creates economic value, but it creates social and environmental value in the way it operates. General Mills is one of the largest companies in the world. Cheerios being one, General Mills manages 32 brands that offer various products. Yoplait offers many yogurt products focusing on the “goodness of taste” while supporting digestive health. Progresso offers a variety of soups and beans, as well as pasta dishes. Don’t forget about the Pillsbury crescent rolls at Thanksgiving or the chocolate chip cookies from Grandma’s house. These brands are all run by the company General Mills. As consumers, we sometimes...
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...Genetically Modified Organisms Andre Thomas Soc/215 10-14-15 Dr. Melisha Plummer Genetically Modified Organisms Much has been written about genetically modified organisms. These are commonly known as GMOs. Genetically modified organisms have some positive attributes. However, GMOs also have adverse effects on animals, the environment and the health of the consumer. In order to understand why GMOs have these effects, it is important to know exactly what a GMO is and how these differ from the normal breeding farmers have done for years. The Free Dictionary defines a GMO as “An organism whose genetic characteristics have been altered using the techniques of genetic engineering.” It goes on to explain that modern science has the ability to modify the genetic makeup of plants and animals. Scientists can even transfer genes from one species to another. http://www.thefreedictionary.com/genetically+modified+organism Advocates of genetically modified organisms say that the use of the gmos could end world hunger they also say we could create plants and animals that are resistant to disease and tolerant to pesticides. They can also engineer plants to be drought resistant. They argue these changes would stop famine because the plants could naturally resist. The proponents use pathos to convince people they have the answer to world hunger. They show you pictures starving people around the world and tell you their “improved” seeds make hunger go away. Perhaps it could but the studies...
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...GMO MYTHS AND TRUTHS An evidence-based examination of the claims made for the safety and efficacy of genetically modified crops Michael Antoniou Claire Robinson John Fagan June 2012 GMO Myths and Truths An evidence-based examination of the claims made for the safety and efficacy of genetically modified crops Version 1.3 by Michael Antoniou Claire Robinson John Fagan © Earth Open Source www.earthopensource.org 2nd Floor 145–157, St John Street, London EC1V 4PY, United Kingdom Contact email: claire.robinson@earthopensource.org June 2012 Disclaimer The views and opinions expressed in this paper, or otherwise published by EOS, are those of the authors and do not represent the official policy, position, or views of other organizations, universities, companies, or corporations that the authors may be affiliated with. GMO Myths and Truths 2 About the authors Michael Antoniou, PhD is reader in molecular genetics and head, Gene Expression and Therapy Group, King’s Cols: lege London School of Medicine, London, UK. He has 28 years’ experience in the use of genetic engineering technology investigating gene organisation and control, with over 40 peer reviewed publications of original work, and holds inventor status on a number of gene expression biotechnology patents. Dr Antoniou has a large network of collaborators in industry and academia who are making use of his discoveries in gene control mechanisms for the production of research, diagnostic and therapeutic products...
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