...for them to cash on the sale of properties as there are little barriers. So threats can come from the international arena as well as the local market. The following SWOT analysis captures the key strengths and weaknesses within the company and describes the opportunities and threats facing our store. The Strengths for Comfort Zone Gated Estate are indicated below: Offers excellent customer service Safety and security enjoyed by residents Social Status High demand by professional community Affordable prices Strong team of high marketing consultants Solar powered units Hurricane safe homes An educated customer base who recognizes the benefits that More for More offers The Weaknesses for Comfort Zone Gated Estate are indicated below First Gated Community project for the company Lack of funding to carry out extensive market research Inability to perfectly forecast demand of services related to the number of employees on staff at any one time. The Opportunities for Comfort Zone Gated Estate are listed below A growing market with a large percentage of target customers not yet aware of the Gated Estate. Increased revenue as more and more returning residents and young wealthy professionals want to acquire home ownership but are unable to adequate land place in a secured gated environment. Take advantage of tax incentives through linkage with job creation Programs To provide safe housing solution to the young professionals and returning...
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...1.0 Executive Summary The purpose of this business plan is to raise $1,000,000 for the acquisition of a 20 unit apartment complex while showcasing the expected financials and operations over the next three years. Apartment Complex, Inc. (“the Company”) is a New York based corporation that will provide rental services to customers in its targeted market. The Company was founded by John Doe. 1.1 Products and Services The primary revenue center for the business is acquiring apartment complex properties with the intent to rent the properties to the general public. The business will generate profits from both the ongoing rental income paid to Apartment Complex, Inc. while generating capital appreciation from the long term holding of these properties. Now that that the real estate market has hit come to its bottom, Management expects that the market will have a future growth rate of 5% to 6% per year. The third section of the business plan will further document the residential rental services offered by the business. 1.2 The Financing Mr. Doe is seeking to raise $1,000,000 from an investor. The terms, dividend payouts, and aspects of the deal are to be determined at negotiation. This business plan assumes that an investor will receive 50% of the Company’s stock, a regular stream of dividends, and a seat on the board of directors. The financing will be used for the following: • Financing to acquire the initial Apartment Complex property. • Financing for the first six months of operation...
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...o Many newly-launched real estate projects in good locations are losing out on sales because of faulty marketing vision Coming from an exaggerated perception of the demand for trendy new concepts (‘lifestyle quotient’, ‘green living’, ‘smart workplaces’) the advertising agencies of such developers have hyped these projects off the market. Confronted with the highbrow amenities and specifications featured on hoardings, banners and advertisements, potential buyers often assume that the project is clearly beyond their means. This ‘marketing disconnect’ seems to happen quite frequently in our larger cities, for either or both of two reasons: 1. These developers have not fathomed what marketing touch points will work with their target clientele. 2. The creative agencies retained for the marketing of these projects have not been able to fathom the developer’s vision, resulting in a fatal Chinese Whisper syndrome. In both cases, sales and leases take an ‘inexplicable’ and terminal beating. o An erroneous assumption that long-standing market reputation alone will ensure sales This fallacy, based on an obsolete truth of the Indian real estate sector’s boom periods, has caused a number of very respectable real estate banners of yesteryears to hang limp in the winds of change that are blowing today. During the boom time of 2007-’08, a developer’s brand was often sufficient to ensure property sales and leases. The market back then was largely driven by speculators who had very little...
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...com/essays/economics/how-real-estate-companies-market-products-in-bangladesh-economics-essay.php How real estate companies market products in Bangladesh Need help? ☎ 0115 966 7955 Today the real estate business is one of the fastest growing businesses in Bangladesh and it plays an important role in the Bangladeshi economy. This research paper focuses on the marketing system of the real estate business in Bangladesh. Presently Bangladesh is a developing and also over populated country. Dhaka is the capital of Bangladesh. This city is very important for everything because everything is based on this city. For that reason this city is densely populated. From 1985 the concept of living in a flat has been started and also the real estate business has become more popular. The slogan used by the business is ‘our creation your dream’. This is a dream about someone’s home. This topic was chosen because many people know very little about Bangladesh and Bangladeshi business and because of my own interest and personal experience. This paper will firstly evaluate the real estate business culture in Bangladesh. Secondly the marketing system will be critically appraised. Finally recommendations will be given on how to improve this business. Chapter 2: Literature Review Bangladesh is a developing country, and as is common in many such countries, everything is centralized so every business based in Dhaka city. Nowadays Dhaka is a overpopulated city. That is the main reason for the growth of real estate...
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...Birthday: October 22, 1990 CAREER OBJECTIVE Obtain a position as a Real Estate Broker successfully working with home buyers and sellers to profitably list and sell homes while ensuring positive experiences for everyone involved. CAREER OBJECTIVE Obtain a position as a Real Estate Broker successfully working with home buyers and sellers to profitably list and sell homes while ensuring positive experiences for everyone involved. KEY SKILLS * Target-oriented approach. * Self-motivated and a hard worker. * Extensive knowledge of estate administration and management. * Excellent promotional and advertising skills. KEY SKILLS * Target-oriented approach. * Self-motivated and a hard worker. * Extensive knowledge of estate administration and management. * Excellent promotional and advertising skills. PERSONAL SKILLS * Excellent written and verbal communication skills * Highly organized and efficient * Ability to work independently or as part of a team * Proven leadership skills and ability to motivate PERSONAL SKILLS * Excellent written and verbal communication skills * Highly organized and efficient * Ability to work independently or as part of a team * Proven leadership skills and ability to motivate EDUCATION Bachelor of Science in Real Estate Management (2004 - 2008) *** University EDUCATION Bachelor of Science in Real Estate Management (2004 - 2008) *** University ACHIEVEMENTS/RESPONSIBILITIES ...
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...[Type the company name] | Belize Real Estate Solutions | Start-up real estate company | Adonis, Asher 10/28/2015 | Legal Page Confidentiality Agreement The undersigned reader acknowledges that the information provided by Group 4 in this business plan is confidential; therefore, reader agrees not to disclose it without the express written permission of Belize Real Estate Solutions. It is acknowledged by reader that information to be furnished in this business plan is in all respects confidential in nature, other than information which is in the public domain through other means and that any disclosure or use of same by reader may cause serious harm or damage to Belize Real Estate Solutions. Upon request, this document is to be immediately returned to Group 4. ___________________ Signature Group 4 Name (typed or printed) 10/28/2015 Date This is a business plan. It does not imply an offering of securities. 1.0 Executive Summary 1 1.1 Mission 2 Chart: Highlights 2 1.2 Keys to Success 2 1.3 Objectives 3 2.0 Company Summary 3 2.1 Company Ownership 3 2.2 Start-up Summary 3 Table: Start-up 4 Table: Start-up Funding 4 Chart: Start-up 5 3.0 Services 5 4.0 Market Analysis Summary 6 4.1 Market Segmentation 7 Table: Market Analysis 7 Chart: Market Analysis (Pie) 7 4.2 Service Business Analysis 8 4.2.1 Competition and Buying Patterns 8 5.0 Strategy and Implementation Summary 9 5.1 Sales Strategy 9 ...
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...Business plan Zoltany Inc. 200 Cashflow Ave Suite 100 Irvine, Ca 92614 949-555-4545 949-444-5454 949-345-8588 Excecutives@ZoltanyInc.com www.ZoltanyInc.com Contact: Laszlo Zoltany, Founder, CEO (Writing Partner: Derek Basset) Contents Page 1. Executive Summary.........................................................................................................................3 2. General Company Description.....................................................................................................4 3. Products and Services......................................................................................................................6 4. Marketing Plan..................................................................................................................................8 5. Operational Plan..............................................................................................................................12 6. Management and Organization..................................................................................................15 7. Startup Expenses and Capitalization.........................................................................................20 8. Financial Plan.....................................................................................................................................27 9. Appendices.......................................................................................
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...Real Estate Finance F-409 Submitted To Farzana Lalarukh Associate Professor Department of Finance University of Dhaka Submitted By No Name Roll 1. Masud Ahmed 16-014 2. Khaleda Aziz 16-024 3. Akhter-E-Tamanna 16-102 4. Sameya Azad 16-152 5. Mohammad Mominuzzaman Bhuiyan 16-174 Date of Submission: 17-2-14 Date: 17-2-14 Farzana Lalarukh Associate Professor Department of finance University of Dhaka Subject: Submission report on “ Long Run Perspectives of Developer in Bangladesh” Dear Madam, We are pleased to submit the report you have assigned to us. The report paper was to prepare the term paper on the course named “Real Estate Finance” course code: F-409, as a part of our academic activities. Working on this report was a great opportunity for us to apply our theoretical expertise, sharpen our view and ideas. Finally, we are very thankful to you for giving us an effective topic to prepare our report and we are waiting eagerly for any kind of question you may have concerning our report. Sincerely yours On Behalf of our Group ………………………. Sameya Azad This is high time we conveyed our deepest gratitude and sincere submission to the Almighty ALLAH for giving us the opportunity to accomplish such an enjoyable task of preparing this report in time. We express our thanks to our dear course teacher Mrs. Farzana Lalarukh for assigning us a report dealing with the Real estate sector and...
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...1. EXECUTIVE SUMMARY DUNE real estate manager is a privately owned company that begun its operations in the year 2013 through buying undeveloped land and subdividing it into small manageable pieces of land to accommodate the customer needs. Its major operations are in Kakamega County of the great western region. The major function of the DUNE real estate manager consists of land management and land development. The company is in the process of conducting feasibility study on the two neighbouring counties with the aim of venturing into the new markets of Bungoma and Busia Counties. Land management entails acquiring, managing and disposing of the County’s real estate holdings both public and private in support of corporate and community objectives. Land development is a process which transforms raw land owned by the County as well as private land, into serviced, developable parcels. The activities related to this process includes planning, marketing and selling lands for a variety of uses, including, but not limited to residential, industrial, institutional, recreational and commercial. DUNE real estate manager continues to be Kakamega’s most popular residential land subdivision development company, as there are few players in the market. In 2013 DUNE released 20 lots in two Phases. This will bring the total number of developed lots to 15 since the subdivision started in 2013. Looking forward, we have been putting a great deal of effort into working with County internal land...
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...Wilson Street, Newtown NSW 2042 incorporates a number of features that buyers have found to be highly desirable. “Willow Lodge” is a unique inner city estate and it is undoubtedly one of the Inner West’s most sought after properties which is situated in a most convenient location. Comparable Sales In any market it is always difficult to price exactly what any property is worth. It is a fact that it is the buyers and the market who will value your property. At the end of the day it does not matter what the property has cost you, what value you think or even what value I think, but I would suggest that the property would sit in the vicinity of $2,200,000 - $2,500,000. A higher sale price may be achieved in the event of interest from one or more premium buyers. METHOD OF SALE Public Auction The auction method is recommended for properties: • Which are in a high demand market place like the Inner West. • Which are likely to encourage competitive bidding between multiple buyers. • Where it is preferable to let the market determine the price rather than predetermining it prior to sale. • Where creating deadlines for purchasers will limit procrastination. • Where an unconditional sale is desired. • Where keeping to a marketing budget is important. Private Treaty The private treaty method is recommended for properties: • Where the asking price is very clear and can...
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...Real Estate Office Website E-business Plan A. Develop an online business expansion proposal that includes the following: Viability of the product or service that the business offers in an online environment I have chosen to work with a local real estate office to help the company increase its online presence. The company has a website that was created and never updated, thus it is stagnant. The primary objective of an online presence for this company is to expand the marketing efforts of the company in the online arena, expand the market area, and increase sales. This will help the company provide specialized information to potential buyers and sellers of homes, as well as creating an awareness of the real estate office. As a result sales will increase. The goal of the online marketing for the real estate office is to give valuable information regarding the real estate market, attract new customers to the business, to create a relationship with these new customers and follow-through with excellent service. Create a new brand of internet marketing that improves communications with customers. This company needs to expand into online marketing, if not, the company will certainly be losing potential customers. The online marketing strategy needs to include creating a website which will be connected to the company’s other internet pages and profiles. These other pages and profiles should include Facebook, Twitter, LinkedIn, Flickr and YouTube. The company will use social media such...
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...Realty (FCR) in Orland Park, IL is an independently owned and operated real estate organization with over 200 sales agents and associate brokers, as well as a 6-person administrative staff. Operating and servicing the real estate needs of South Suburban Chicago, Illinois since 1990, they have the largest amount of real estate agents in the area; and currently service approximately 35% of the market share. Their philosophy is to be loyal to their clients, cooperate ethically with their competitors, and be truthful in their statements and advertisements and to not interfere with the exclusive contracted relationships that other agents have with their clients. In addition, FCR makes a conscious effort to attract and retain the very best of agents by offering the maximum commission plans available in the area; and sharing in company operating fees and overhead costs; all while offering the freedom to agents to operate their business independently with advanced support services. FCR stresses personal development among its agents; training is offered often and strongly encouraged so that everyone can be their best rather in a sales, management or support role. In addition; several discounts and services are available for agents to promote themselves individually as well. Initially, First Class Realty worked only the residential-side of the business, offering real estate listing and sales assistance - marketing single-family and town-homes, condos and four-unit or smaller multi-level...
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...MMS Cleaning Services Marketing Plan Keller Graduate School of Management Robyn Marshall Chrystal Jordan Daniela Arce Sofia Joseph Adrian Bonilla 1.0 Executive Summary MMS Cleaning Services will provide cleaning services for residential properties in Charlotte, North Carolina. In addition, MMS Cleaning Services plan to expand nationally thus opening up the operation for franchising at a very early stage. Our customer base will comprise realtors, property conservation companies, and real estate developers, and will service clients that require direct services such as trash outs, sales clean, securing, and boarding. Currently, MMS Cleaning Services operate on a family basis that allows the company to build personal relationships with customers and potential clients in the respective areas where they live. MMS Cleaning Services has differentiated itself from its competitors in a number of ways. We are targeting foreclosed properties, a segment of the cleaning market that is virtually untouched by our competitors, and we definitely see that as a niche, so we are going to successfully fill that need. MMS Cleaning Service’s investment in personal relationships and employee empowerment will also help differentiate it from its competitors. Starting off with family, we plan to hire local employees that will help capitalize on the importance of building personal relationships because MMS Cleaning Services depends on customer loyalty. Our core customers will see a...
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...COMPANY A ESTATES LIMITED Introduction: Company A Estates Limited (Company A Estates) has engaged to review its Company A towers Project and to recommend effective current market selling prices for the different types of units within the development. F has also prepared a marketing and sales schedule. Unit Types Company A Estates wishes to construct a luxury mixed use 5 Star Hotel Apartment building (Company A towers) which will have the following: • 7, I Bedroom Apartments • 21, 2 Bedroom Apartments • 35, 3 Bedroom Apartments • 2, 3 Bedroom Executive Apartments Pricing Assumptions. Market conditions have significantly changed over the past year and the real estate sector has been significantly affected. As such, developers have to be much more realistic in the pricing of their units. will commence Off-Plan sales of the units in the development after all the marketing material and brochures are ready. Off-Plan units will be sold at a discount and buyers of the Off-Plan units will also be given a short period to complete payment. Additionally, investors and buyers of multiple units will get additional discounts. Schedule of prices for units will vary based on time of purchase of units and also the floor each unit is located. Higher floors with better views will attract higher prices. The range of prices for units are below. will prepare a detailed schedule for each floor prior to commencement of marketing and sales activities and once Company A Estates submits...
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...Marketing Mix Paper Within this paper the reader will find the elements of the marketing mix as it pertains to Northwood Realty Services in reference to product, place, price, and promotion. In addition, the reader will find how each of the four elements of the marketing mix effects the development of Northwood Realty Services marketing strategy and tactics. The reader will find how Northwood Realty Services implements each element of the marketing mix through marketing and research strategies. Northwood Realty Services Northwood Realty Services is a real estate agency established in 1956, serving customers in Eastern Ohio and Western Pennsylvania with 35 offices and 900 agencies within the local areas of the servicing regions (LinkedIn Corporation, 2011). Northwood Reality Services commitment to their customers is to ensure that buying and selling a home is more rapid, easier and a rewarding experience without the worries of the plugging economy. Despite the economic stance Northwood Reality Services “mission has remained constant unrivaled service, never-ending respect for customers, uncompromising integrity and ethics (Northwood Realty Services 2011, par.2).” Northwood Realty Services focuses on continuance complacency with the aim of sharing the enthusiasm, safety, reassurance and personal pride of owning a home with the new homeowners based on a trusted and confidence in a real estate agency. Northwood realty services strives on the present low interest...
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