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Mcdonalds Enterprise Skills

In: Business and Management

Submitted By englinda
Words 1637
Pages 7
McDonalds

Enterprise skills

McDonalds restaurants are run by franchisees and business managers. In order to generate revenue and profit they need to have the ability to coordinate resources to ensure the business is successful. In addition to this, many skills are required which include taking risks when needed and exploiting opportunities. These enterprise skills contribute to the business achieving their aims and objective, which is critically important for them as a business.

Self confidence and motivated management is key to Business managers and franchisees.
As a business, McDonalds require highly motivated managers to achieve success. The McDonalds website also states they need to have good communication skills, and be a brilliant multi-tasker. http://www.mcdonalds.co.uk/content/dam/McDonaldsUK/People/Meet-our-people/mcd_prospectus.pdf

A business manager works with a team of 80 and a business with an average turnover of £2 million. This indicates their significance of their role and highlights how good communication should be. McDonalds has a flat hierarchy which enables business managers to communicate well with their staff. They can offer efficient training to their staff which therefore helps the business run more smoothly. They also have to maintain motivation which will help their team work more efficiently which will maintain their customer base and generate profit. This will consequently contribute towards their aims and shareholder return. High levels of confidence is also required by franchisees and business managers. Franchisees have to control costs based on the McDonalds requirements. This can be difficult due to their may be limitations, however a business manager needs to maintain profit whilst running the restaurant efficiently. If costs are not controlled or kept at a standard level this can impact on sales and also profit.…...

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