...position of Seven West Media for the past three years and also shows the forecast of the company for financial year 2012. This would help investors and researchers to decide on investing to SWM or not. SWM has been analyzed step by step in order to find out its true value in the industry. The analysts have first looked into SWM business and strategy where it has been noted that SWM was a result of merger of seven group holdings and Australian West Newspaper in order to expand and use their resources efficiently. Secondly, SWM accounting policies and procedures have been analyzed where they showed that the company is following the accounting standards and using their flexibility that was given by the standard in order to measure some accounts in the financial statement. This flexibility was compared to the industry where it has noted that the company is valuing these accounts in a proper way. Thirdly, a financial analysis was also undertaken. It has been understood that the company, though there was a merger, is managing their resources well that resulted to positive book and cash returns. Lastly, the forecasts of the said company, where the analyst has determined the company’s value and the full set of financial statement for 2012, were estimated and calculated intelligently. With the help of the four steps of business analysis, the group has recommended that it is safe to invest to seven west media even if merger has occurred twice in the last three financial year. I...
Words: 1963 - Pages: 8
...McBride Financial Services Marketing Paper No name BSA/310 August 17, 2010 Mr. Jones McBride Financial Services Marketing Paper McBride Financial Services were created by entrepreneurs who envisioned an opportunity to become the premier provider of low cost mortgage using the state of art technology to assist those in the pursuit of financial independence and financial rewards. McBride Financial Services developed a mission plan with the intention of providing specialize conventional, FHA, and VA loans for home purchasing and refinancing with the intention of expanding future operation into Wyoming, Montana, North Dakota, and South Dakota(University of Phoenix, 2004). Marketing Research and Plan Today’s market makes it difficult for small business owners to attract customers and maintain customers’ loyalty because of the continuous growing and changing market. McBride Financial Services must create a marketing plan that can increase their potential for success. However, in order to achieve this McBride Financial Services will need to perform research to determine the forces related to the market and forces related to the environment with this information the company will be prepared for whatever may come his or her way. The first step in McBride Financial Services marketing research would be to analysis the market. With this analysis, there are a number of statistics and issues that the planner can use determine...
Words: 1271 - Pages: 6
...Fairfax Media Limited (FXJ) and News Corporation are two media companies, the former is an Australasia's leading media company while the latter one is an American company, which is on a larger scale than Fairfax Media. Good investors must have their own analysis and their own decision. In order to know which company is worth to invest in, we analyse the finance statements of these two companies throughout the three - year period, from 2007 to 2009 by comparing the financial ratios, evaluating the red flags, identifying non-financial information, analysing Notes to the financial statements. 1. Trend Analyses and Financial Ratio Analyses over Three - year Period, from 2007 to 2009. Company Financial ratio 2009 2008 2007 Profitability Return on investment (ROI) (%) N/A 7.8 5.3 Gross margin (%) 19.3 27.6 23.5 Liquidity Working capital (%) 79.4 127.9 171.5 Quick ratios (%) 73.2 119.2 161.4 Fairfax Leverage Leverage ratio (%) 38.1 50.6 47.3 Media Interest cover (times) N/A 3.8 4.0 Efficiency Asset Turnover (%) 34.2 35.0 26.4 Inventory turnover (times) 49.5 45.0 38.4 Shareholder Dividend per share (cents) 2.0 20.0 20.0 Return Earnings per share (cents) N/A 22.9 22.7 Profitability Return on investment (ROI) (%) N/A 18.8 10.4 Gross margin (%) 35.9 37.8 34.9 Liquidity Working capital (%) 148.8 156.4 212.2 Quick ratios...
Words: 1926 - Pages: 8
...Abstract A Thesis Statement Most rational investors decision to investing in any company would largely depend on the companies strategic and financial projections and company would use business models like the convergent concept targeted to meet customer needs. For a company to be a going concern, it is expedient that its economic viability is determined, this work would attempt to vet Facebook on the areas mentioned above. Purpose of Paper The purpose of this paper is to discuss the role that strategic and financial analysis played in investors decisions to back Facebook through its short history, develop a model of Facebook using the concept of convergence as a reference and analyze the economic viability of Facebook. Overview of Paper The paper would be divided into three sections to answer unit four-assignment requirement as follows: 1. Discuss the role that strategic and financial analysis played in investors decisions to back Facebook through its short history. 2. Develop a model of Facebook using the concept of convergence as a reference. 3. Analyze the economic viability of Facebook. The Role of Strategic and Financial Analysis in Facebook’s Investors Decisions As suggested by Berk and DeMarzo (2011) investors would ben moved to have a stake in any organization within any period long or short would largely depend on the companies strategic and financial analysis. Laudon and Traver (2012) explained that strategic...
Words: 1408 - Pages: 6
...died in 1952 (News Corporation, 2011). About 10 years later, he had a chain of newspaper companies. His acquisitions went on taking over media companies in the UK such as the News of the World, and in the US such as the San Antonio Express News. By 2010, this company had become a conglomerate with revenues of about US $33 billion and assets of over US $50 billion. The company’s portfolio includes Fox News, 20th Century Fox, Sky, MyNetworkTV and National Geographic Channel Worldwide among others (Cable Network Programming, 2012; Direct Broadcast Satellite Television, 2012; Television; 2012). SWOT Analysis Strengths News Corp’s ascent to the top media conglomerates in the world is a tale of strategic choice of products to make up its diverse portfolio. Subsequently, this company has a substantial stake of the market because it has businesses in major types of media. In addition, it is involved in publishing, and its cable network undertakes production and licensing of programs and news for cable television systems in USA. The scope of this company’s activities extends to various parts of the world; News Corp operates in the US, Latin America, Europe, Asia and it has interests in Turkey and Israel among other countries (News Corp Ltd. SWOT Analysis.2012). News Corp also gains from its position as one of the top five companies in the world, based on the millions of homes that access its media services. For instance, Fox News’s reach stood at 99 million households by 2011. Its corporate...
Words: 921 - Pages: 4
...SWOT, PESTEL, Porter’s 5 Forces and Value Chain Company Overview Bloomberg L.P is a business news corporation based in the United States of America. The company headquarters are located in Midtown Manhattan, New York City. It was founded by Michael Bloomberg in 1982 with his business partners Duncan MacMillan, Merrill Lynch and Thomas Secunda (Bloomberg, 2010). The company runs a business news agency, radio station, website and a business TV channel and prints a business newspaper named Businessweek. It provides financial services, asset management services and stock exchange updates to its subscribers, viewers and associated financial institutes. It holds around one third of the international financial data market. Bloomberg is a private company and does not show its profit and revenue statement publically. However, in 2009, Bloomberg L.P received $6.25 billion revenue from this $16 billion financial industry (The New York Times, 2009). Since the 1990s, Bloomberg has secured a strong position in Wall Street due to its fast and authentic messaging services informing investors about the securities' prices and market trends. The Wall Street investment gurus consider Bloomberg’s stock market graphs before investing in any portfolio or long-term financial products. The company generates more than 85 per cent of its revenues from in-depth financial analysis articles, for which it charges $20,000 per year from its subscriptions (The New York Times, 2009). Its total number of subscribers...
Words: 3886 - Pages: 16
...a) Media General wanted to design a balanced scorecard to apply to all divisions of the company not individual needs of operating units. This was a major task to accomplish given the size of the company and needed the help of outside consultants . The design process was critical to make this system work in order to have all employee’s buy into it. Media General knew they would need help designing a balanced scorecard to fit the company’s needs. The Balanced Scorecard Collaborative led by Dr. Robert Kaplan and Dr. David Norton was a consulting company used by Media General to help develop and implement the scorecard as a value-added management process. BSCol helped Media General learn how to use the balanced scorecard as a strategic tool and how other companies have successfully applied the tool. The rational for developing a balanced scorecard was to easily communicate key objectives and company values all the way down to the front lines of all divisions of the company. A strategy map was created as seen in exhibit 3 in the case study to become the enterprise scorecard. Media General created three groups, Balanced scorecard development team, Executive leadership team, and Crossfunctional core teams, to help create the initial enterprise scorecard. Each team was tasked with specific objectives from which lead to the design of the enterprise scorecard. This was a clear way to define the strategy for each aspect of the company. Media General used a very systematic method...
Words: 916 - Pages: 4
...I RESEARCH METHODS Segmentation Value Chain Successful segmentation is based on research and depends on marketing execution. By Gordon A. Wyner W hat makes segmentation successful? Why does it work sometimes and fail other times? Why is the word segmentation banned in certain companies, while the approach is still used under names such as “strategic research”? Perhaps insufficient attention is paid to segmentation’s value for a company. What, from segmentation, is demonstrably useful? What’s lost if segmentation isn’t applied? Several drivers of value emerge in the practice of segmentation. Although it’s impossible to state precisely what constitutes best practices, experience provides some illustrative cases in which companies achieved valuable results. Consumer Experience One of the biggest challenges in segmentation is choosing dimensions or variables for differentiating consumers in the market. Some of the biggest decisions in research that support segmentation relate to basic research design—particularly which variables to measure among the relevant consumer population. The starting point often is consumer needs, demand drivers, and behaviors related to the product category. But trends in the marketplace have added dimensions that play significant roles in differentiating consumers. Channel proliferation has provided new ways for consumers to buy—ways that didn’t exist five or 10 years ago. Consumer access to products and services is much more open and easy...
Words: 1334 - Pages: 6
...Cola You Are an Investment Analyst Financial Accounting 577 Professor Bryan Womack Paul Fowler March 16, 2014 In our society today, there are so many ways that people can get their point across and even look into investing. This point can be convey in so many ways imagine. Also in our world today we can promote so many different things through social media sites, such as Face book, Twitter, and even Pintrest. Even with companies promoting we want to understand the financial aspect of a business as well. Through these social media sites small and large business are able to make things going viral. The word viral is so powerful that it can change the dynamics of an event. Viral is such a power key to the communication world that is can change things in a matter of seconds. The word viral has save lives and even causes wars. However, this word has a major relationship with social media and even marketing. Even through marketing and social media, one must look at the investment and the financial aspect of a company such as Pepsi or Coca-Cola. Without investment and the financial standing of a company there is no purpose for social media because a company would not stand. The purpose of this research is to analyze each company’s history product/service major customers. Major suppliers and provide leadership and provide a synopsis of each company. Evaluate the reasons Social Media Marketing has become exceedingly popular...
Words: 2484 - Pages: 10
...a media agency In association with: Selecting a media agency INTRODUCTION Whatever their size and experience, advertisers strive for quality, performance and productivity in all disciplines; and media strategy/media buying are no exception. In any discipline, questioning its process may occur at certain times in the lifecycle of an organisation, and this may lead to a media pitch. Over the past years, media planning and buying have come through many changes. Communication groups have turned their media departments into specialised companies and independent media buying shops have strengthened their skills and strategic capabilities. The companies are no longer mere buying points but real media agencies: their competencies have broadened to better meet advertisers’ needs. Today, advertisers face a highly concentrated and sophisticated media agency market, whose players have a high degree of professionalism. Selecting a business partner in this area is therefore a critical step for both the advertiser and the agency, and from both a strategic and financial perspective. In this context, this guide aims at helping advertisers and agencies to work together in an informed manner, focusing on quality and performance in their relationships. We propose methods, from defining the objectives to fine-tuning the contractual arrangements, which will allow the advertiser and its media agency to build a new relationship on solid grounds. Rather than identifying the “best” media agency...
Words: 6867 - Pages: 28
...Sample Marketing Plan Template by Entrepreneur Media SA (Pty Ltd) For marketing advice, visit: http://www.entrepreneurmag.co.za/category/advice/marketing/ Sample marketing plan template Table of Contents 1) Executive summary Page # 2) Situation analysis Page # Page # Page # Page # 3) Marketing strategy 4) Financials 5) Implementation and Contingency http://www.entrepreneurmag.co.za/ 1 Sample Marketing Plan Template by Entrepreneur Media SA (Pty Ltd) For marketing advice, visit: http://www.entrepreneurmag.co.za/category/advice/marketing/ Executive Summary In half a page or less summarise the most important aspects of the business. Cover aspects of who the company is and what it is about, including unique aspects. Briefly describe the company’s history. ...
Words: 608 - Pages: 3
...An Analysis of The Walt Disney Company 1 An Analysis of The Walt Disney Company Kendall Forward TELE 3310 October 29, 2013 An Analysis of The Walt Disney Company Overview & History 2 The Walt Disney Company is a leading American diversified multinational entertainment and mass media conglomerate, headquartered in Burbank California. Founded on October 16, 1923 by Walt Disney and his brother Roy as a small cartoon animation studio, the company struggled through years of unsuccessful creations but turned around after the debut of Mickey Mouse, the official mascot of the company. Now headed by CEO Robert Iger, Disney is one of the largest entertainment corporations in the world with approximately 166,000 employees and annual revenues approaching the $45 billion mark (Walt Disney). For eight decades, Walt Disney has entertained people around the world with its theme parks, resorts, cruises, movies, TV shows, radio programming, and memorabilia. Before diversifying into live-action film production, television and travel, the company established itself as a leader in the American animation industry. The company went public in 1940 and was reincorporated under its current name in 1986 and expanded operations and also started divisions focused on theatre, radio, music, publishing and online media (Cohesion Case). Mission Statement The mission of The Walt Disney Company is to be one of the world's...
Words: 3954 - Pages: 16
...McDonald’s Value Chain Analysis Jeovani Zamarripa, Alicia Wylie, y Jason Flores, Conor Mullarkey Mission Statement “McDonald's brand mission is to "be McDonald s be our customers' favorite place and way p to eat." Our worldwide operations have been aligned around a global strategy called the Plan to Win centering on the five basics of an t i th fi b i f exceptional customer experience – People, Products Place, People Products, Place Price and Promotion. We are committed to improving our operations and enhancing our customers' experience.” Company History McDonald s McDonald’s Bar-B-Que (1940) • World’s 1st McDonald’s • Founded by Dick and Mac McDonald • San Bernadino, CA • D i i & car hop service Drive-in h i McDonald’s (1948) •N Name F Formulates l • Menu develops • 15 Cent hamburger Company Info • Corporate Headquarters: p q – McDonald’s Corporation 2111 McDonald's Dr Oak Brook, IL 60523 • Employees: – Approximately 400,000 McDonald s employees globally McDonald’s – 1.6 million people globally are employed through McDonald’s restaurants and their franchises • Restaurants: – 32,000 world-wide, 118 countries 2009 Revenue & U.S. Stocks k (US only) • NYSE: MCD – Current Price: $64.74 – Change: $0.26 + g (As of 2/16/2010) • • • • 2009 Revenue (mil.)$22,744.701 Year Revenue Growth -3.3% 3 3% 2009 Net Income (mil.)$4,551.001 Year Net Income Growth 5.5% Y N tI G th 5 5% Leadership James Skinner Vice Chairman, CEO Left to Right: Jose...
Words: 1691 - Pages: 7
...strategies instigated by an organization. This is an implement that has been measured expansively in study as well as practice (Figge, Schaltegger & Wagner, 2002). By linking organizational activities that are non-financial and functioning with fundamental chains to the organization’s long-lasting method, the Balanced Scorecard supports the appointment and administration of all corporate activities in agreement with their strategic implication. In theory, value-based sustainability management makes an endeavor to take into consideration the matter of business offerings and impacts on sustainability in an integrative way (Figge, Schaltegger & Wagner, 2002). It suggests that for companies to improve sustainable development, it is suitable for commercial performance developments in all three extents of sustainability, which include: social, economic and environmental, in a coordinated way. The Balanced Scorecard is considered to be a proper and efficient component when it comes to alignment. It can facilitate budget synchronization or management purposes by interconnecting strategy to administrators or supervisors, offering them a proper course. Similarly, it can aid executives to be able to supervise strategic advantages and creativities, interconnect and financial activities (Kumari, 2011). The vibrant representation of strategic significances by the Balanced Scorecard facilitates the implementation of strong and effective principles for the planning of a budget. At the time...
Words: 3940 - Pages: 16
...Minister: Navin Ramgoolam XECUTIVE SUMMARY NIRDOSH’s idea came to Mr. Natvarlal Bhavsar owner of Maans products – India Company a family possessed business holding headquartered at Ahmadabad which originally runs a biri manufacturing unit and a marketing enterprise from 2 decades. NIRDOSH is a unique non tobacco smoking stick which is used as substitute for normal cigarette but having no harmful characteristics of smoking rather providing additional health benefits. The production was carried out with 30-40 labour workforces manually by hands. NIRDOSH got health certification from medical bodies claiming numerous health benefits. The brand tag line was to curb the habit of smoking by simply smoking a different cigarette. NIRDOSH was sold in one main outlet in Ahmadabad and through VPP. Free samples of product were distributed and door to door selling was done to make awareness about NIRDOSH. The annual average sales were 1.4 lakhs per annum. A packet consisting 10 sticks was Rs2.5 subsequently increased to Rs5 per packet. The major constraints were the financial sources for the company which were tried to generate by contacting friends, government and local leaders. The attempts were made to get orders from outside countries to boost the sales of NIRDOSH. SITUATION ANALYSIS The business scenario for NIRDOSH can be analyzed by using the SWOT analysis tool in this case. Strength – It is an innovative product with proven health benefits, so at present there is no competitor...
Words: 4598 - Pages: 19
