Media Ethic

In: Business and Management

Submitted By rychwah
Words 2167
Pages 9
Media Ethics
-Ethics, in Greek word Ethos, mean moral value and quality.
-Conrad C. Fink defined “ethics is a system principles, morality or code of conduct. It is the values and rules of life recognized by an individual, group or culture seeking guidelines to human conduct and what is good or bad and right or wrong.”
-set of principle of right conduct or code of moral conduct for people to behave
-reflects society’s views of what is right or wrong

3 branch of ethics
-meta-ethics ( study of origin of ethical concepts)
-normative ethics (concerned with developing general theories, rules or principles of moral conduct to distinguish right from wrong)
-applied ethics (problem solving: use insight gained from meta-ethic, general principles and rules from normative ethics to apply ethical issue, or situation)

Good Samaritan-Yes
-origin from Whistle Blower
-a generous people who is ready and willing to help people in distress without hesitation
-Example: a good Samaritan pulls a person out of a burning car after an accident
-religion taught us to help people

No-good Samaritan (why people never help?-Genovese Syndrome)
-bystander effect, large bystander increase the likelihood that people will step forward to help a victim, expect others to help the victim
-diffusion of responsibility, social phenomenon occurs in groups where responsibility is not clearly assigned, thus rely on other. (Less than 3 people, everyone will take action; more than 10 people, no one will take action)
-Example: Peng Yu effects (2006), when you help a person, people think that you are culprit, forced to pay compensation to the victim, even it is not your fault.
-Example: Wong Yue Yue’s Case, 2 years old child was knocked down by a lorry, nobody help the child, because they afraid to be Good Samaritan because of the Peng Yu effect.
-Individualistic, in our…...