Define quality and its elements, is a hard thing to answer because quality is something that can be looked at by a person to be good or bad. The meaning of quality “attribute, characteristic, or property of a thing or phenomenon that can be observed and interpreted, and may be approximated (quantified) but cannot be measured, such as beauty, feel, flavor, taste.” The qualities of products are improving from day to day, but this also causes the costs to go up because of better quality. The pioneers marketed products all the while they would check and re-check the products quality to see that it was up to their standards. They did the research so that they could make a plan to make a better quality so the customers can get exactly what they pay for and not just junk that breaks. One of the elements of quality are the quality system, this is an operation that the manufacturing certified company. This will help in the communication of happy customers. Some companies hire out what is called a subcontractor, this partnership helps with the maintenance and different monitoring systems that help the quality of products. Another thing that can help in the quality of merchandise is to properly train the people who are committed to working with the products. This is because without the proper training then the quality of an item is not going to be the best that it could have been with someone who was trained properly doing the job. Each and every company has what is called a technology department; this department is around to make sure the proper research is done so that the customers can have the best quality for their money. I foresee for the future that technology is going to keep rising while the price of everything else does as well. I hate to pay the prices for food but what can I say we have to eat. I feel that jobs are going to be done by machines rather than people because they are cheaper in the long run.