...no other than Mickey Mouse, a character that has hundreds of different meanings to many different people. Mickey today is not the same mouse that first appeared in 1928. Mickey was once a mischievous, adventurer, and over the years has transformed into a cheerful, calm, educational tool. Mickey Mouse originally created to be only an animation appeared on the big screen on November 18, 1928. Mickey Mouse’s first appearance was in “Plane Crazy” (1928). This short film was about Mickey becoming a pilot as an attempt to impress his future girlfriend Minnie Mouse. His goal throughout the cartoon was to get Minnie to kiss him while flying the plane. He tries so hard to get the kiss that he leaves Minnie to no other choice, but to parachute out of the plane to escape. Shortly after this cartoon was made another one titled “ Gallopin’ Gaucho” (1928), but it was not until “Steamboat Willie” (1928) that Mickey became very popular. During Walt Disney’s time other cartoonists were trying out innuendo and sexuality, or trying to steal ideas from one another, the Walt Disney creations became original, enjoyable and something for the entire family, regardless of age to enjoy together. Mickey Mouse has a very unique personality that represents his founder Walt Disney. Mickey has become a global phenomenon, and just like his creator the value of “never quitting” is easily identified as something they both have in common. This is the main reason that Mickey Mouse has become...
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...The Walt Disney Company. Walt Disney was created cartoon like Mickey Mouse, Minnie Mouse, Pluto, Donald Duck, Daisy Duck, Goofy, Huey Dewey and Louise Duck. Animation history to grow until 1914 that Winsor McCay create animated named Gertie the Dinosaur in the next year Otto Mesmer made a silent animation with the famous story plot is Felix the Cat....
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...Mickey Mouse Many years ago who would have believed a small little rodent creature would be the icon of not just a multi-billion dollar company, but a symbol of innocence, youth, and happiness. The icon of course is no other than Mickey Mouse, a character that has hundreds of different meanings to many different people. Mickey today is not the same mouse that first appeared in 1928. Mickey was once a mischievous, adventurer, and over the years has transformed into a cheerful, calm, educational tool. Mickey Mouse originally created to be only an animation appeared on the big screen on November 18, 1928. Mickey Mouse’s first appearance was in “Plane Crazy” (1928). This short film was about Mickey becoming a pilot as an attempt to impress his future girlfriend Minnie Mouse. His goal throughout the cartoon was to get Minnie to kiss him while flying the plane. He tries so hard to get the kiss that he leaves Minnie to no other choice, but to parachute out of the plane to escape. Shortly after this cartoon was made another one titled “ Gallopin’ Gaucho” (1928), but it was not until “Steamboat Willie” (1928) that Mickey became very popular. During Walt Disney’s time other cartoonists were trying out innuendo and sexuality, or trying to steal ideas from one another, the Walt Disney creations became original, enjoyable and something for the entire family, regardless of age to enjoy together. Mickey Mouse has a very unique personality that represents his founder Walt Disney...
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...Mickey Mouse Monopoly The Mickey Mouse Monopoly documentary reveals the obscure social messages behind the animated films created by the Disney Company. Although we are conditioned to believe that these movies are pure forms of entertainment, further examination has proved that there are hidden messages concerning gender, race and class that Disney is instilling in the minds of children. The speakers in the documentary argue that Disney is extremely political and hides its ideas behind innocence, magic and fun. When masked by features that are appealing to a younger audience, it is difficult to realize these ideas without taking a closer look. One of the main controversies discussed in this video is the way that Disney portrays women in its productions. The way that females are shown is similar across all Disney films, even animal characters. They are shown having a seductive or entrancing way about them, large eyelashes, attractive bodies and large breasts. Doctor Carolyn Newberger, a psychology professor at Harvard University, pointed out the scene from Aladdin when Jasmine seduces Jafar to distract him while Aladdin tries to rescue her. This scene suggests to viewers that women can use their bodies to manipulate men in order to get what they want. Other ways women are portrayed in these films are vulnerable, weak, and always needing to be rescued by a male. Aside from gender, race is another issue that is often misrepresented in these productions. One example in the...
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...Brawl in Mickey's Backyard Brian Caywood BUS250: Corporate and Social Responsibility Instructor: Jodi Feikema July 13, 2015 This is a story that weighed the needs of the community against the largest business to see which was deemed more important people or money. SunCal and Disney put themselves into a challenging situation in trying to settle a dispute over land that was available near Disney’s park in Anaheim, California. SunCal wanted to build affordable housing for the local populace. The Disney Corporation also wanted the same land so that it may utilize it in case of future expansion; Disney also claimed that the housing would be an eyesore that would diminish the magic of the Disney experience. This dispute was fought in the public but eventually would be decided by The Chamber of Commerce of Anaheim, California. The market and non-market shareholders in this dispute are both equally important. For Disney the expansion would add jobs and much needed revenue to the local economy as well as stop what it thought would be an eyesore. On the other Disney, a company that makes billions of dollars every year bringing the innocence and magic of the Disney experience, has to take into account that if the dispute is deemed mean spirited or immoral it could have a devastating effect on the finances of the company. For SunCal it was fighting for affordable housing for area residents many of whom were Disney employees. Many of the employees have to travel long distance...
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...just such a man; Mickey Mantle who has overcome being a recovering alcoholic, cirrhosis, hepatitis and in his immense obstacles and deteriorating medical condition has led him to being in need of a liver transplant. Mickey Mantle demonstrates how the chance of being a well-known former baseball hero has given him the opportunity to move ahead of others on the list for a liver transplant. His interpretation of earlier life’s incidents of success and popularity does not reflect his actions during this ordeal of speeding up the...
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...Discussion Case: A Brawl in Mickey’s Backyard 1. What is the Focal Organization in this case, and what is the main issue it faces? The Focal Organization is SunCal and it is from their perspective the analysis is conducted. The main issue that SunCal faces is to go through city council to get approval to build below market-rate rental apartments in an area where Disneyland had earmarked for future theme park expansion. 2. Who are the relevant Market and nonmarket stakeholders in this situation? The relevant market stakeholders are employees, Disney and customers of Disney. The relevant nonmarket stakeholders are communities, the general public, & business support group “Save Our Anaheim Resort District”. 3.What are the various stakeholders’ interests? Please indicate if each stakeholder is in favor, or opposed to, SunCal’s proposed development. Employees of Disney are underpaid and need affordable housing near Disneyland. They are in favor of SunCal’s proposal. The Disney Company is not in favor because it will prevent future expansions, which can generate revenues and profits. Disney customers would favor SunCal’s proposition because of how Disney treats its employees. The community of Anaheim would favor SunCal because of residence building. The public would favor SunCal because it ultimately helps the underpaid labor force who can’t afford to live near their jobs. Business Support Groups would not favor SunCals’ proposition because they want to still thrive from...
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...Strapped down watching Mickey Mouse club house, with frosted animal cookies taunting me on top of 1990’s T.V in a lady's basement. I was strapped in a carseat being baby sat by our neighborhood babysitter, watching Mickey Mouse with my stuffed soccer ball with a goth bedroom looming in the darkness in the other side of the basement. I wasn’t alone either all the neighborhood kids are there. Then I’m starting to get bored so I chuck my soccer ball across the room vividly regretting what I just did, because the fact I was in a carseat I could not walk at all. So I sat there and thought and finally I was going to try and walk with the carseat on my back, so I was trying my hardest to get up then I did, now the hard part was walking. I walked...
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...Department of MIS, Dhaka University | WALT DISNEY DECIDES TO NAME HIS CARTOON CHARACTER MICKEY | Term Paper on a topic from 75 greatest decision ever made | Acknowledgement I would like to express my deep gratitude to Mr. Ashis Talukder, Assistant Professor, Department of MIS, Dhaka University for his patient guidance, teaching Decision Support System in fall, 2013 session. I would like to mention that under his supervision, I have gone through a number of interesting topics that made me curious to study on 75 greatest decision ever made. I have chosen a topic for this term paper where I have put some extra effort to know in details. I would also like to extend my thanks to the Mr. Ashis Talukder for helping us to explore greatest and worst business decision ever made Finally, I wish to thank my parents for their support and encouragement throughout my study. Table of Contents Introduction 4 The 75 Greatest Management Decision Ever Made 5 A Great Decision for Term Paper 8 Background of the Decision 8 How This Decision Benefited 9 The Greatest Lessons 10 Conclusion 10 Introduction “The essence of ultimate decision remains impenetrable to the observer—often indeed, to the decider himself. . . . There will always be the dark and tangled stretches in the decision-making process—mysterious even to those who may be most intimately involved,” said John F Kennedy. An air of mystery lies at the heart of decisions and decision making. An entire...
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...MICKEY GOES TO FRANCE: A CASE STUDY OF THE EURO DISNEYLAND NEGOTIATIONS Lauren A. Newell* In 1984, The Walt Disney Company (“Disney”) was riding the wave of success from its newest Resort,1 Tokyo Disney Resort (“Tokyo Disney”),2 which attracted 10 million guests3 in the first year alone,4 and its thoughts turned to further international expansion—this time, in Europe. After careful consideration of potential locations and preliminary negotiations with two European governments,5 Disney decided in 1984 to launch Euro Disneyland (“Euro Disneyland” or “EDL”)6 in Marne-la-Vallee, France. The ´ realities of opening and operating EDL in France were far different than Disney’s expectations when it began negotiations—so much so that the Resort narrowly escaped bankruptcy.7 For an “entertainment empire”8 like Disney, this was an unprecedented * Assistant Professor of Law, Ohio Northern University, Pettit College of Law; B.A., Georgetown University, 2004; J.D., Harvard Law School 2007. 1 As used herein, “Resort” refers to a Disney resort property, consisting of (unless otherwise indicated), Parks, hotels, all entertainment facilities, and the transportation systems that connect them. “Park” refers to a Disney theme park, including (unless otherwise indicated) the park grounds, rides, and attractions, and surrounding resorts, hotels, and other Disney-affiliated entertainment facilities. 2 Tokyo Disney was Disney’s third Park and first international venture, located in Tokyo, Japan. See...
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...Mickey Mantle Complete a baseball card collection with the 1957 Mickey Mantle #95 Topps card. Mickey Mantle, was a popular major league outfielder for the New York Yankees, and his legacy has made the #95 baseball card a treasured collectible. Mantle played among such legends as Joe DiMaggio and Lou Gehrig, cementing his place in baseball history. When first recruited in the early 1950s, he scored three home runs while being scouted in a game and was subsequently dubbed the 'next Yankees star.' Celebrate his contributions to major league baseball with this Topps card, a classic collector's item that has a photo of Mantle holding a bat on the front as well as his player statistics on the back. Mickey spent his entire major league career as a center fielder and first baseman with the New York Yankees from 1951 to 1968. He is considered to be one of the greatest baseball players of all time. He was inducted to the National Baseball Hall of Fame in 1974 on the first ballot with 88% of the vote. He was also named to the Major League All-Century Team in 1999 along with eight other Hall of Fame outfielders such as Babe Ruth, Hank Aaron, and Joe DiMaggio....
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...Pablo C. Avila ENG101.2651 Dr. J. Elizabeth Clark 18 October 2007 First essay on The Things They Carried The Vietnam War was the longest military conflict in the U.S. history, from 1959 to 1975[1]. Many soldiers who fought there have written books about their experiences, however, Tim O’Brien, an American writer and soldier at Vietnam, has written the best story telling about what the war was; The Things They Carried. In this, his last novel, he recalls and tells all his experiences in detail about the war; as well as stories about his friends, and makes a reflection about them. He shows his feelings through stories that are difficult to clearly identify as “true.” This book shows us situations of hurt, friendship, and even love that soldiers experienced in war and how they have affected them even nowadays. One major point about Tim O'Brien’s work is how many situations hurt the soldiers’ lives. From the beginning, O'Brien starts his work by numbering the many things soldiers have to carry; C rations, knives, some photographs, and even some relatives’ distrust are some of the things they have to take every day in war. Little by little, O'Brien demonstrates how hurt invaded each soldier, how difficult it was to get used to a difficult and different environment, as he says; “Jimmy Cross did not want the responsibility of leading these men. He had never wanted it.” (167). In this extract, O'Brien shows how complicated it was for Lieutenant Jimmy to have this responsibility...
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...Q1) What is the issue in this case?Answer: A dispute going on between the world-famous theme park “Disney Land” and stakeholders who are supporting a developer’s plan to build affordable housing in a land near Disney Land that is reserved for tourism-related activities or for Disney’s expansion in an area where housing is very expensive, a plan that Disney opposed. Disney land is rejecting to act in a socially responsible way towards it stakeholders as it is not considering their interest of having affordable housing near the place in which they work.Q2) Who are the relevant market and non-market stakeholders in this situation?Answer:Market Stakeholders: 1. Disney land Workers 2. Tourists/VisitorsNon-Market Stakeholders: 1. SunCal (Housing Developer) 2. Affordable housing advocates 3. Unions representing Disney employees 4. Other Individuals and groups concerned with reducing air pollution 5. Chamber of Commerce 6. City council 7. Various businesses in resort area 8. Some Local government officialsAnswer to number 3. Disney employees and unions representing them FOR: they need affordable housing near work The Walt Disney company Against Disney's opinion was that the land should only be used for commercial development.Walt Disney Believed that the public should not see the world that they live in while visiting Disneyland. He wanted them to feel as if the were in another world.The company was also worried that SunCals development on the land would set...
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...McDonald’s and Ethical Dilemmas McDonald’s, a leading fast food restaurant, is one company that many tend to believe has some ethical concerns that need to be worked out. The argument against McDonald’s is that they make food that is unhealthy for the people who consume it. Many people believe that McDonald’s is a contributing factor to obesity in the United States and other countries around the world. According to Business Insider, it stated in 2012 that, “No company has so embodied the shift in America's diet as McDonald's, and no company has been more vilified by health advocates, yet until recently no fast-food company has done better.” There were many people who fought to expose the issue with McDonald’s and its affect on health of those who consume their food. One way that people tried to raise awareness was by filming a movie called “Super Size Me”. It showed the affects McDonald’s had on someone’s weight if they consumed it for an entire month. According to an article written by NBC in 2004, “McDonald’s is getting rid of the extra-large portions that had become one of its signatures. The burger giant said it has begun phasing out Supersize fries and drinks in its more than 13,000 U.S. restaurants and will stop selling them altogether by year’s end, except in promotions.” When McDonald’s was taken to court for the food they have been serving, the charges were overthrown. In efforts to appease the public, they added salad entrees to their menu in order to promote healthier...
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...their copyrights extended from only 75 years to 120. This law is also known as the Sonny Bono Copyright Term Extension Act, Sonny Bono Act, or the Mickey Mouse Protection Act. Salvatore Phillip “Sonny” Bono was a recording artist, politician, and producer who became famous along with his wife Cher as a singing duo called Sonny & Cher. He was the mayor of Palm Springs, California from 1988 to 1992 and congressman for California’s 44th district from 1995 until his death in 1998. Although this act was passed in 1998, it still allowed additional works made in 1923 or afterwards to be protected under this act until 2019 or later depending on when the product was created. The Copyright Term extension act did not revive any copyrights that had already expired, although it did extend the terms of protection for each copyrighted creation. However, any individuals or corporations work that was created before January 1st, 1978, but hasn’t been published or registered for copyright until recently, are addressed in section 17 U.S.C and will remain protected until the end of 2047. When the Copyright Act was first created in America, the duration was only for 14 years. Today, copyright duration can last over 100 years in some cases. We have Mickey Mouse to thank for this. It all started with Steamboat Willy, the first cartoon that featured Mickey Mouse...
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