Premium Essay

Mm of Network Products and Services

In: Business and Management

Submitted By jaynul1980
Words 7514
Pages 31
Ahsanullah University of Science & Technology

Assignment on “Outsourcing of Telecommunication Networking”

Course No : MBA-631
Course Title : Marketing Management.
Course Teacher : Mr. S.K. Forid

Submitted By: Md. HosnyMohashin 11.02.52.008

Introduction

It has been argued for several years now that the phenomenon of ‘global production sharing’ through global value chains (GVCs), around which a substantial literature exists, has helped developing countries expand export-oriented manufacturing activity. GVCs represent the significant unit of organization of international production, wherein ‘lead firms’, largely multinational corporations (MNCs), coordinate production across international borders through extensive networks of suppliers spread across large numbers of countries. This has resulted in a significant change in the structure of international trade, leading to a domination of what has been referred to as the ‘trade in tasks’, that is, trade is no longer characteristically undertaken in goods, but rather in particular production segments (cut make-trim (CMT) versus the design brand market) of a production chain. The ‘trade in tasks’, empirically measured in terms of trade in intermediate goods, reflect this phenomenon, and the gains accruing to low- and middle-income countries in trade involvement are clearly seen here, with their share constituting more than 35 percent of the world’s intermediate goods trade during the latter half of the 2000s (Milberg 2004).

However, it has also been noted extensively that, despite increases in export shares, involvement in GVC-coordinated activities has often not led to any significant increase in value added from those activities over previous commodity-based export regimes because lead firms in global production networks

Similar Documents

Free Essay

Grameen Phone

...Investor Presentation September 8, 2008 Table of Contents 1. Bangladesh Economic Backdrop 2. Industry Overview 3. Overview of Grameenphone 4. Grameenphone Operational Performance 3 5 9 18 2 1. Bangladesh Economic Backdrop 3 Bangladesh: Large Growth Economy 7th most populous nation with 55% of people in the 15-64 age group. Demographics Population (2007E) Population Growth Rate (2007) Population Distribution (2001 Census) 140.6 million 1.3% 0 – 14 years: 39.1% 15 – 64 years: 54.7% 65+ y ears: 6.2% 22.8 y ears 22.8 y ears 22.9 y ears Male: 53.9% Female: 31.8% Muslim 83%, Hindu 16%, other 1% 147,570 sq. km 952 per sq. km Based on English Common Law Dinjapur Rangapur Median age Total: Male: Female: Literacy Rate of ages 15 and above Sylhet Religion Area Population Density (2007E) Legal Sy stem BANGLADESH Bogra Faridpur Dhaka Comilla Economic Indicators GDP Per Capita FY 2007E US$482.3 US$5.1 billion 7.2% 68.9 5.0% ~36.0% Reserv es of foreign exchange and gold Dec 2007 Khulna Barisal Chittagong Annual CPI Inflation 2007 Av g. Exchange Rate (BDT/US$, 2007) Interest Rate (Money Market Rate 2007) Market Cap / GDP (%) (Jul 2008) Source: Population and growth from Bangladesh Bank. Other figures from Economist Intelligence Unit, July 2008. CIA – T he World Factbook, July 2008. 2001 Bangladesh Census. 4 2. Industry Overview 5 Bangladesh - Premium Telecom Market One of the fastest growing telecom markets with significant future...

Words: 2557 - Pages: 11

Premium Essay

Djuice – the Most Successful Youth Brand of Pakistan

...brands like Jazz Octane, Warid GLOW and Ufone Youth Package. Marketing Strategy Over the last decade the telecom sector has matured and become very competitive. That is why even market leaders like Telenor can not adopt defensive strategies against its competitors. Recently Djuice has has dropped to second place after Ufone launched its Youth Brand. Now Telenor has a marketing strategy based on customized service provision. This is because the youth market is much more rationale in making decisions and since the target market is so wide a tailor made service is better than a more rigid offer. Understanding its consumers, Djuice aggressively markets its GPRS and SMS bundles. All the recent campaigns emphasize fun. Even Djuice’s tag line goes like ‘Djuice it’s fun to be young’. Djuice has always tried to grab the attention of the young generation through coming up with surprisingly cheap and innovative offers. The Marketing Mixture Telenor’s Djuice, since is the market leader in the market that it caters, the blend of marketing mix it possesses is quite interesting. Product As said earlier, youth mobile market of Pakistan is no more that irrational that it once used to be. The market is mature and there are a number of pretty close competitors. Having said that, consumers have a number of brands to choose from and therefore, they make a choice which is providing them the perfect blend of attributes, benefits and emotional association. To provide the desired benefits to its...

Words: 3681 - Pages: 15

Premium Essay

Customer Service in Telecom Sector in Bangladesh

...CUSTOMER SERVICE IN TELECOM SECTOR (A CASE STUDY ON SYLHET ZONE) REPORT ON CUSTOMER SERVICE IN TELECOM SECTOR IN SYLHET ZONE Course Code: BUS-214 Course Title: Business Communication Submitted to: Tanvir Ahmad Torophder Lecturer Department of Business Administration Submitted by: Group Name: Name ID No. Samad Ahmed Chowdhury 1001010010 Tanzina Akther 1001010014 Rumena Akther Chowdhury 1001010016 Aysha Jahan Reme 1001010017 Nasima Begum 1001010018 S.M. Humayoun Kabir 1001010019 Md. Abdul Wadud 1001010036 24th Batch, Section-A Department of Business Administration Leading University, Sylhet Submission Date: May 5, 2011 May 05, 2011 Tanvir Ahmad Torophder Lecturer Department of Business Administration Leading University Sylhet- 3100 Subject: Submission of report on “Customer Service in Telecom Sector “(a case study on Sylhet zone) Dear Sir: We the SPARK group glad to present our report on “ Customer Service in Telecom Sector “ (a case study on Sylhet zone) that you have offered us to prepare as a requirement of Business Communication course. This report provides us with a learning experience & knowledge. We tried our best to gather most complete & relevant information. We are greatly hopeful that this report will meet up your expectation & will clarify the idea about the subject. We tried to prepare this report according to your prescribed guidelines. While working on this report...

Words: 7890 - Pages: 32

Premium Essay

It Functions

...midsize and large organizations in all industries and sectors. It allows for open communication within and between all company functions. In today’s competitive market, individuals who possess essential business and technological skill enjoy a significant advantage over their peers. This is particularly true if your expertise includes SAP software. The SAP Certification provides that competitive edge. When you are sap certified, you join a distinguished community of experts recognized globally. Today more than 14,000 consultants and users worldwide are part of this exclusive community.In SAP we have the following modules: * Sales and Distribution (SD) * Production and Planning (PP) * Plant Maintenance (PM) * Material Management (MM) * Finance & Costing (FI CO) * Human Resources (HR) * Sap Basis * SALES AND DISTRIBUTION SAP SD refers to the sales and distribution module which is aimed to manage customer based activities and it includes the pricing, processing sales orders, picking, packing and shipping. The module is designed to provide a complete overview of the process of sales and distribution. It is a part of logistics module which is used to support the customer and sales related activities in a company. Creating modules and organization structure in SD: The...

Words: 1935 - Pages: 8

Premium Essay

Customer Satisfaction with Respect to Mobile Phones

...Project Report On ANALYSIS OF CUSTOMER SATISFACTION WITH RESPECT TO MOTOROLA MOBILE PHONES Submitted in partial fulfillment for the award of degree for 3year course in BBA (3rd year) 2005-2008, Submitted by: certificate This is to certify that the project report titled " Analysis of customer satisfaction with respect to Motorola Mobile phones" is submitted in partial fulfillment of the degree of " Bachelors of Business Administration" at New Delhi Institute of Management, New Delhi is a bonafide project carried out by abc under my supervision and guidance and no part of this report has been submitted for the award or any other degree, diploma, fellowship or other similar titles or prizes and the work has not been published in any scientific or popular journal or magazines. (Signature of project guide) ACKNOWLEDGEMENT A Research study can’t be completed without the guidance, assistance, inspiration and cooperation from various quarters. This study also bears the inspiration of many persons. This project required hard work, sincerity and devotion which I tried my best to put in this project and in turn gained a lot of knowledge and confidence from this project. I am deeply grateful to I am also thankful to all the respondents who spared their valuable time for filling up the questionnaire and helped me out with this project. my project guide xyz who has helped me in completion of this project...

Words: 7857 - Pages: 32

Free Essay

Drip Irrigation

...9/11/2015 Drip Irrigation ­ KB Drip Tapes Distributor from Erode Download App Products Industrial Supplies Help 096­9696­9696 Enter product / service to search Sell On IndiaMART ▾ Search Sign In Join FREE Win iPhone 6 Get Quotes Now Filters & Accessories Global Easywater Products Private Limited Erode, Tamil Nadu Home About Us Products & Services Drip Irrigation Products & Services Send Enquiry To, Global Easywater Products Private Limited Drip Irrigation KB Drip Tapes KB Drip Tapes Manufactured from a mixture of virgin LLDPE, LDPE & Master Batch Extrusion Film Grade Manufactured in various widths 19,23,26,30,32 mm Screen Filters Fertilizer Tanks Flush Valve Venturi Injector Manufactured in various wall thickness 125, 250 & 500 micron Manufactured in Plain as well as Pre – Punching at various spacing Other Products Ads by Google ► Drip Irrigation ► Fertilizer ► Plastic Products Contact Us Start typing your buying requirement in  detail... +91 Mobile Number Contact Supplier 45, 60, 75, 90 & 100 cm. Ask Price Screen Filters Corrosive resistant, pre­ treated epoxy coated M.S. Body Filter elements are made from 110 x 10 kg/cm2 PVC Pipe, Double wire mesh SS 304 / 316 Manufactured in various flow rates 5, 10, 20, 30 ‫ﲼ‬ʼnबकने को तैयार है पॉप 칕钾टार माइकल ज ै�鴙सन का घर, दे ख윝乼 PHOTOS Ask Price & 40 m3/hr Manufactured in various inlet / outlet sizes 50, 65 & 90 mm Manufactured in Threaded (BSP) as well as Flanged end connections Manufactured in various colors as per customer...

Words: 608 - Pages: 3

Premium Essay

Supply Chain Management

...techniques Sotiris Zigiaris, MSc, BPR engineer by BPR HELLAS SA J ANUARY 2000 1 SUPPLY CHAIN MANAGEMENT Contents 1 Description 1.1 1.1.1 1.1.2 1.1.3 1.1.4 What is the Supply Chain Management (SCM) What is the importance of Supply Chain Management Supply Chain Management Today Supply Chain Management Tomorrow The Supply Chain Management Pipeline 1.2 Objectives of the Supply Chain Management 1.3 Supply Chain principles/ Methodology and Solutions 1.3.1 Supply Chain Principles 1.3.2 Methodology of a Supply Chain Management project-solutions 1.4 Expected results/ benefits 1.4.1 Opportunity areas (examples) 1.4.2 There for the Taking 1.5 Characteristics of firms/ organisations and service providers 2 Application 2.1 Where the technique has been applied 2.1.1 How can Supply Chain Management (SCM) be applied to an organisation? 2.2 2.3 2.4 2.5 Types of firms/ organisations where SCM can be applied Duration and implementation cost of Supply Chain Management Conditions for implementation European organisations supporting the implementation of the method 3 Implementation procedure 3.1 Steps-actions/ phases 3.1.1 Implementing a competitive approach to Warehousing and Distribution 3.2 3.3 Partial techniques and tools included in each step Related software 4 Bibliographic References Annex INNOREGIO project S. Zygiaris, Msc, BPR Engineer BPR Hellas SA SUPPLY CHAIN MANAGEMENT ...

Words: 12113 - Pages: 49

Premium Essay

Nokia Marketing Techniques

...can make and receive telephone calls to and from the public telephone network which includes other mobiles and fixed-linephones across the world. It does this by connecting to a cellular network provided by a mobile network operator. In addition to telephony, modern mobile phones also support a wide variety of other services such as text messaging, MMS, email, Internet access, short-range wireless communications (infrared, Bluetooth), business applications, gaming and photography. Mobile phones that offer these more general computing capabilities are referred to as smart phones. Nokia 5233 is a Symbian -based smart phone launched by Nokia in 2010. It is said to be the Nokia's cheapest touch screen cell phone available presently. It runs on S60 5th edition and its form factor is similar to the 5230, 5235 and 5800 models. Objectives * To increase the brand name NOKIA * To provide high style attraction with low cost * To build up customer reliability * Set to be the first among its competitors * Life made easy with a finger touch Features * Quad band GSM network * 3.2-inch resistive touch screen display * 2 megapixel Camera * Stereo FM Radio * 3.5mm headphone jack * Nokia Ovi Maps 3.0 application * WMV/RV/MP4/3GP video player * MP3/WMA/WAV/RA/AAC/M4A music player * Bluetooth * miniUSB * Symbian OS v9.4, Series 60 release 5 4P Product: A stylish handset featuring a touch sensitive widescreen display with...

Words: 3020 - Pages: 13

Premium Essay

Alldata

...Industry Briefing Smartphones: Protecting profitability and loyalty in the mass market Contents EXECUTIVE SUMMARY THE RISE OF THE SMARTPHONE Subscriber Break-Even Smartphones and the Technology Adoption Lifecycle - Innovators and Early Adopters - Leaping the Chasm CONSUMER BUYING BEHAVIOR AND MOTIVATIONS IDENTIFYING THE PRESSURE POINTS PRESSURE POINT ONE: USER BEHAVIOR The Golden Hour PRESSURE POINT TWO: DEVICE SUBSIDIES Service Usage PRESSURE POINT THREE: COST TO SUPPORT Increased Average Handle Time - AHT by Operating System - Problem Type by Operating System Brand Escalation and the Threat of No Fault Found Propensity to Call PRESSURE POINT FOUR: SERVICE CONFIGURATION Failures in the Preconfiguration Model PRESSURE POINT FIVE: UNLIMITED DATA PLANS SUMMARY RECOMMENDATIONS APPENDIX ONE p3. p4. p4. p5. p5. p5. p6. p8. p8. p9. p10. p11. p12. p12. p13. p14. p15. p16. p17. p17. p19. p20. p21 p23 WDSGlobal is the trading name of Wireless Data Services Ltd. registered in England and Wales (company number 01714719). Registered address - Wireless Data Services Ltd., Alder Hills Park, 16 Alder Hills, Poole, Dorset, BH12 4AR, UK. VAT number GB 911330278 While every care has been taken to ensure...

Words: 9854 - Pages: 40

Premium Essay

Marketing Management

...Marketing Management MM 1-2013 1 “Midterm Review” By: cherriie.cherry* :) Chapter 1 defining mkting Marketing – set of activities that create value in order to satisfy customer & make profit to co. Demand states 1. Negative – Find other ways to change cus. attitude (design, price, more promotion) i.e. insurance 2. Nonexistent- donno, never thought about it i.e. health checkup - find way to connect benefits with personal’s natural needs 3. Latent – product can’t satisfy cus need i.e. cars- more efficient / food- low calories - measure mkt potential & develop efficient good & service to satisfy demand 4. Declining – sales drop, buy less frequently i.e. กระเช้ าbrand ทาไงก้ ได้ ให้ sales เพิ่ม เช่น -product development change product features -mkt development new target mkt - find new way of use, more effective communication, sales pro 5. irregular- purchase vary on season i.e. hotels/cinema/ restaurant - Smoothen demand sales pro, flexible pricing, other incentives - Low season- low price 6. Unwholesome- cigarette/alcohol Demand for unethical product- reduce habit by use fear communication/ price hikes/ reduce availability - cause dissatisfaction i.e. บุหรี่ ที่ USA รณรงค์ให้ คนสูบน้ อยๆ เพื่อให้ เป็ นลูกค้ ามันไปได้ นานๆ (อย่าเพิ่งรี บตาย) 7. Full – no surplus/shortage demand=supply /Buying amount=amount produce - maintain demand 8. Overfull- demand > supply  Reduce demand temporarily/permanently  “demarketing” i.e. เด็กในห้ องเยอะ อาจารย์เก๊ กดุ forceให้ เด็กออกจากsec ...

Words: 1574 - Pages: 7

Premium Essay

Comm

...Amsterdam for his guidance while I was writing this paper. Hong-Vu Dang BMI paper: An Overview Of Today’s And Tomorrow’s M-Commerce In The Netherlands And Europe ABSTRACT This paper explains: • What m-commerce is: in a nutshell, it is commerce using a mobile device such as a hand-held device or a smart phone; • What it is used for: currently, m-commerce in Europe mainly consists of messaging, such as SMS, and mobile entertainment (think of ringtones, wallpapers, and mobile games); • What technology is involved with m-commerce: this paper describes the history and future of mobile networks from 1G to 3G, and how other technologies can be used for m-commerce such as GPS, and Wi-Fi; • The business aspects of m-commerce: how much does it cost to enable mcommerce (for instance the costs of the European UMTS network) and how much turnover is made. Also, success stories for several m-commerce services are described, as well as the...

Words: 12093 - Pages: 49

Premium Essay

Mobile Phone Internet

...at first, people could only make and receive call with that and it was mentioned as an unbelievable invention at that time. But they didn’t know that more surprising things were waiting for them. People became more surprised Internet was spreading all over the world with its mobility power and its popularity. For this consequence mobile phone Internet started its journey in Bangladesh at September when they found many unbelievable items in their cellular mobile phone and one of those items was mobile phone internet. Mobile phone met with Internet at 1999. From then mobile phone 1999 with the hand of one private mobile phone company named Grameen Phone. Now all the cellular mobile phone companies are providing their subscriber Internet service through mobile phone. This seminar paper is based on about the user satisfaction of mobile phone Internet in Bangladesh. The objectives of this paper are to identify the current picture of this sector, problems and solutions. After having fundamental ideas about mobile phone Internet, we met with the related people of every mobile phone company for collecting data about their companies. But some obstacles hampered the project activities. In many cases officials and employees were not co operative because of their restrictions; there were lack of time and money. However, a survey was made among some people in Sylhet about customer satisfactions of using Internet through mobile phone. From that survey we have came to know that about 61%...

Words: 7709 - Pages: 31

Premium Essay

Hi Value Case

...Marketing Mix Pricing: Current prices are reflective of a high-end branding strategy. SS everyday (non-promotional) prices are approximately 10% higher than Harrison (Hr) and about 7 percent higher than Grand American (GA) and Missouri Mart (MM). Subsequently, higher prices have become a competitive concern due to their declining market share in Centralia. The negative growth rate, based on 1995 to 2002 figures from Figure 2, is -0.53%. Product line: SS are supermarket stores. The stores’ products may be divided into 5 categories: 1) grocery (including diary); 2) fresh meat/poultry/seafood; 3) produce; 4) seasonal and general merchandise; and 5) bakery and deli. Promotion: The 2002 advertising budget was 0.89% of sales revenue, or $127,500. Competitors spent an estimated 1.0% of their sales revenue. If ELP is adopted, SS would increase the advertising budget (discussed later). Location: SS’s three locations (North Fairview, West Main and South Prospect) provide a competitive advantage. As cited by the VP of Operations: “we offer greater convenience of shopping with our three stores and that is worth something (implying higher prices)”. Further evidence is indicated in Exhibit 6 customer survey ranking “most convenient”: SS -35%, MM -25%, Hr -21%, and GA -18%. Goals & Objectives 1. Increase market share in Centralia. 2. Maintain contribution margin while offering an expanded selection of loss leaders. 3. Understand customer needs to improve consumer image...

Words: 1706 - Pages: 7

Free Essay

History of Telenor

...the license for providing GSM services in Pakistan in April 2004, and launched its services commercially in Islamabad, Rawalpindi and Karachi on March 15, 2005. The official opening was held in Islamabad with the President of Pakistan General Pervez Musharraf as the guest of honor and a Telenor delegation headed by CEO Telenor Jon Fredrik Baksaas. On March 23, 2005 Telenor started its services in Lahore, Faisalabad and Hyderabad. Telenor has become the second largest cellular network in Pakistan by launching over 1100 destinations within two years! Telenor has its Corporate headquarters in Islamabad, with regional offices in Karachi and Lahore. The license terms stipulate that by year 4, Telenor will cover 70% of Pakistans 297 administrative Tehsil headquarters. Telenor will fulfill the license requirements and provide superior quality coverage. Telenor is proud to build mobile communication infrastructure in Pakistan and looks forward to combine its experience in mobile technology with the local Pakistani high level of competence. Telenors primary aim is to offer top quality mobile services and promote healthy competition in the mobile market. The company has covered several milestones over the past twenty two months and grown in a number of directions. Telenor has successfully signed interconnect agreements with all four incumbents during December 2004, allowing its subscribers to exchange voice and data with subscribers on all active mobile networks including Paktel, Instaphone...

Words: 1244 - Pages: 5

Free Essay

Sj-20110330173733-004-Zxsdr Bs8900A Gu360 Product Description 491828

...ZXSDR BS8900A GU360 Outdoor GSM/UMTS Dual Mode Macro BTS Product Description ZTE CORPORATION No. 55, Hi-tech Road South, ShenZhen, P.R.China Postcode: 518057 Tel: +86-755-26771900 Fax: +86-755-26770801 URL: http://ensupport.zte.com.cn E-mail: support@zte.com.cn LEGAL INFORMATION Copyright © 2013 ZTE CORPORATION. The contents of this document are protected by copyright laws and international treaties. Any reproduction or distribution of this document or any portion of this document, in any form by any means, without the prior written consent of ZTE CORPORATION is prohibited. contractual confidentiality obligations. All company, brand and product names are trade or service marks, or registered trade or service marks, of ZTE CORPORATION or of their respective owners. This document is provided “as is”, and all express, implied, or statutory warranties, representations or conditions are disclaimed, including without limitation any implied warranty of merchantability, fitness for a particular purpose, title or non-infringement. ZTE CORPORATION and its licensors shall not be liable for damages resulting from the use of or reliance on the information contained herein. ZTE CORPORATION or its licensors may have current or pending intellectual property rights or applications covering the subject matter of this document. Except as expressly provided in any written license between ZTE CORPORATION and its licensee, the user of this document shall not acquire any license to the subject...

Words: 6633 - Pages: 27