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Mohawk National Bank

In: Business and Management

Submitted By abla
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WOMEN BUSINESS OWNERS
IN TRADITIONAL AND
NON-TRADITIONAL
INDUSTRIES
ALEXANDRA L. ANNA
United States Air Force Academy

GAYLEN N. CHANDLER
Utah State University

ERIK JANSEN
Department of Systems Management,
Naval Postgraduate School

NEAL P. MERO
Department of Management & Decision Sciences,
Washington State University

Small businesses continue to grow in importance to the national economy.
According to the Small Business Administration, America’s 22 million small businesses generate more than half of the nation’s Gross Domestic Product and are the principal source of new jobs. The National Foundation for
Women Business Owners reported that between 1987 and 1994, the number of women-owned businesses grew by 78% and women-owned firms accounted for 36% of all firms. Although the growth in the number of women-owned businesses is encouraging, the size of such businesses remains small in terms of both revenues and number of employees, especially in comparison to male-owned businesses. One explanation for this disparity is that female business ownership is concentrated primarily in the retail and service industries where businesses are relatively smaller in terms of employment and revenue as opposed to high technology, construction, and manufacturing.
One of the most fruitful streams of research in women’s occupational choice has been based on

EXECUTIVE
SUMMARY

Address correspondence to Alexandra L. Anna at HQ USAFA/DFM, 2354 Fairchild Drive, Suite 6H94,
USAFA, CO 80840-5701; (719) 333-4405; Fax: (719) 333-2944; E-mail: AnnaAL.DFM@USAFA.AF.MIL
This research was funded in part by the Ewing Marion Kauffman Foundation and the Center for Entrepreneurial Leadership. An earlier version of this paper was presented in the Entrepreneurship Division of the National Academy of Management Meeting held in Cincinnati, August, 1996. We acknowledge comments and contributions by several...

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